Horbourg-Wihr Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grand Est, France
Is Airbnb profitable in Horbourg-Wihr in 2025? Explore comprehensive Airbnb analytics for Horbourg-Wihr, Grand Est, France to uncover income potential. This 2025 STR market report for Horbourg-Wihr, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 64 active listings.
Whether you're considering an Airbnb investment in Horbourg-Wihr, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Horbourg-Wihr Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Horbourg-Wihr Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Horbourg-Wihr (2025)
Understanding the monthly revenue variations for Airbnb listings in Horbourg-Wihr is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Horbourg-Wihr is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Horbourg-Wihr across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,101+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,913 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,195 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $685, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Horbourg-Wihr
Horbourg-Wihr Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Horbourg-Wihr STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Horbourg-Wihr:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Horbourg-Wihr
Average Daily Rate (ADR) Airbnb Trends in Horbourg-Wihr (2025)
Effective short term rental pricing strategy in Horbourg-Wihr involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Horbourg-Wihr typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Horbourg-Wihr
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Airbnb Seasonality Analysis & Trends in Horbourg-Wihr (2025)
Peak Season (December, August, July)
- Revenue averages $2,533 per month
- Occupancy rates average 60.2%
- Daily rates average $131
Shoulder Season
- Revenue averages $1,384 per month
- Occupancy maintains around 43.6%
- Daily rates hold near $118
Low Season (January, February, March)
- Revenue drops to average $895 per month
- Occupancy decreases to average 30.8%
- Daily rates adjust to average $118
Seasonality Insights for Horbourg-Wihr
- The Airbnb seasonality in Horbourg-Wihr shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Horbourg-Wihr's highest earning potential, with monthly revenues capable of climbing to $3,365, occupancy reaching a high of 66.2%, and ADRs peaking at $154.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $738, occupancy could drop to 29.4%, and ADRs may adjust down to $113.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Horbourg-Wihr.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Horbourg-Wihr seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Horbourg-Wihr (2025)
Exploring the top neighborhoods for short-term rentals in Horbourg-Wihr? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The charming city center of Horbourg-Wihr, offering proximity to shops, restaurants, and local culture. Ideal for travelers who want to explore the quaint streets and enjoy local cuisine. | Historical buildings, Local markets, Restaurants, Bakeries, Cafes |
| Parc Naturel Régional des Ballons des Vosges | A nature lover's paradise, this regional park offers stunning landscapes and outdoor activities. Perfect for those looking for adventure and tranquility away from the city. | Hiking trails, Breathtaking views, Nature reserves, Campsites |
| Colmar | Nearby Colmar is a popular tourist destination with its picturesque canals and half-timbered houses. Great for tourists seeking a romantic getaway or cultural experiences. | Old Town, Little Venice, Unterlinden Museum, Saint-Martin Collegiate Church, Colmar Christmas Market |
| Ribeauvillé | Located close to Horbourg-Wihr, Ribeauvillé is famous for its medieval architecture and wine tradition. It attracts wine enthusiasts and history buffs. | Wine cellars, Château de Saint-Ulrich, Medieval streets, Local vineyards |
| Kaysersberg | Known for its beautiful mountains and historic town center, Kaysersberg is perfect for tourists looking for history and natural beauty. | Kaysersberg Castle, Historic bridge, Local restaurants, Vineyards |
| Eguisheim | A picturesque village known for its wine, Eguisheim offers a charming atmosphere for visitors and is ideal for wine tourism. | Wine route, Medieval architecture, Vineyards, Festivals |
| Alsace Wine Route | One of the most scenic routes in the region, it attracts tourists interested in wine and local culture, providing access to numerous wine villages and experiences. | Wine tastings, Scenic drives, Village tours, Local fairs |
| Mulhouse | A city with a rich industrial past, Mulhouse boasts museums and cultural landmarks, making it an attractive spot for urban exploration. | Cité de l'Automobile, Cité du Train, Rodolphe Theater, Local festivals |
Understanding Airbnb License Requirements & STR Laws in Horbourg-Wihr (2025)
While Horbourg-Wihr, Grand Est, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Horbourg-Wihr to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Horbourg-Wihr (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Horbourg-Wihrbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Le 128
Entire Place • 5 bedrooms
Castelum
Entire Place • 3 bedrooms
New: The Duplex of Maisons du Ried
Entire Place • 3 bedrooms
Stylish Architect’s Villa Near Colmar
Entire Place • 3 bedrooms
In the heart of Alsace.
Entire Place • 3 bedrooms
Beautiful villa 5 minutes from Colmar, 6 bedrooms
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Horbourg-Wihr (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Horbourg-Wihr based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jean | 1 | $69,371 | 187 | 4.97/5.0 |
| Joël | 5 | $64,021 | 326 | 4.85/5.0 |
| Mathias | 1 | $41,775 | 32 | 4.66/5.0 |
| Franckie Et Valérie | 2 | $39,096 | 62 | 4.86/5.0 |
| Lison Et Jean | 1 | $36,390 | 20 | 5.00/5.0 |
| Swann | 1 | $32,550 | 66 | 4.98/5.0 |
| Johann | 1 | $31,390 | 247 | 4.93/5.0 |
| Clarisse | 1 | $29,057 | 7 | 4.14/5.0 |
| Ion | 1 | $28,902 | 11 | 5.00/5.0 |
| Maria | 1 | $27,764 | 85 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Horbourg-Wihr.
Dive Deeper: Advanced Horbourg-Wihr STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Horbourg-Wihr. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHorbourg-Wihr Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Horbourg-Wihr
- The Horbourg-Wihr Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 64 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Horbourg-Wihr, Apartment/Condo properties are the most common (78.1%), reflecting the local real estate landscape.
- Houses represent a significant 21.9% portion, catering likely to families or larger groups.
Horbourg-Wihr Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Horbourg-Wihr
- The dominant room capacity in Horbourg-Wihr is 1 bedroom listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.0% of the active Airbnb listings in Horbourg-Wihr, indicating a high concentration in these sizes.
Horbourg-Wihr Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Horbourg-Wihr
- The most common guest capacity trend in Horbourg-Wihr vacation rentals is listings accommodating 2 guests (34.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Horbourg-Wihr STR market, accounting for 57.8% of listings.
- 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Horbourg-Wihr.
- On average, properties in Horbourg-Wihr are equipped to host 3.6 guests.
Horbourg-Wihr Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Horbourg-Wihr
- The most common availability pattern in Horbourg-Wihr falls within the 181-270 days range, representing 40.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Horbourg-Wihr (43.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Horbourg-Wihr Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
19.4% of total
2 Nights
26 listings
41.9% of total
3 Nights
7 listings
11.3% of total
4-6 Nights
4 listings
6.5% of total
30+ Nights
13 listings
21% of total
Key Insights
- The most prevalent minimum stay requirement in Horbourg-Wihr is 2 Nights, adopted by 41.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.3%) of the Horbourg-Wihr Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21%) caters to monthly stays (30+ nights) in Horbourg-Wihr, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.9% of Horbourg-Wihr hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.4% currently do.
- A 2-night minimum appears standard (41.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 21% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Horbourg-Wihr.
Horbourg-Wihr Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
33.9% of total
Moderate
25 listings
40.3% of total
Firm
8 listings
12.9% of total
Strict
8 listings
12.9% of total
Cancellation Policy Insights for Horbourg-Wihr
- The prevailing Airbnb cancellation policy trend in Horbourg-Wihr is Moderate, used by 40.3% of listings.
- The market strongly favors guest-friendly terms, with 74.2% of listings offering Flexible or Moderate policies. This suggests guests in Horbourg-Wihr may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.3% market standard in Horbourg-Wihr.
- Using a Strict policy might deter some guests, as only 12.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Horbourg-Wihr.
Horbourg-Wihr STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Horbourg-Wihr
- The overall average booking lead time for vacation rentals in Horbourg-Wihr is 51 days.
- Guests book furthest in advance for stays during December (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Fall (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Horbourg-Wihr.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Horbourg-Wihr averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Horbourg-Wihr (2025)
Amenity Prevalence
Amenity Insights for Horbourg-Wihr
- Essential amenities in Horbourg-Wihr that guests expect include: Hot water, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Free parking on premises, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Horbourg-Wihr: Hot water, Heating.
- Prioritize adding missing essentials: Hot water, Heating.
- Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Horbourg-Wihr to stay competitive.
Horbourg-Wihr Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Horbourg-Wihr
- The typical guest profile for Airbnb in Horbourg-Wihr consists of a mix of domestic (59%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 58.6% of guests.
- Key international markets include France (58.6%) and Germany (11%).
- Top languages spoken are English (35.5%) followed by French (30.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Horbourg-Wihr Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vitznau | 31 | $3,816 | $332.93 | 48% |
| Lucerne | 375 | $3,524 | $273.58 | 51% |
| Ittenheim | 21 | $3,491 | $235.70 | 42% |
| Belmont | 12 | $3,303 | $282.76 | 39% |
| Furdenheim | 19 | $3,205 | $318.23 | 47% |
| Le Valtin | 17 | $3,002 | $321.67 | 39% |
| Meggen | 10 | $2,910 | $217.66 | 55% |
| Sempach | 15 | $2,875 | $213.78 | 50% |
| Hurtigheim | 10 | $2,867 | $202.90 | 43% |
| Bassersdorf | 16 | $2,866 | $328.92 | 45% |