Airbnb Market Analytics, Statistics and Data in Gérardmer, Grand Est, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Gérardmer? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Gérardmer:
How much do Airbnb hosts make on average per month in Gérardmer?
The short-term rental market in Gérardmer shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,569 per month
- Strong performing properties (top 25%) make $2,911 or more
- Best-in-class properties (top 10%) achieve $5,761+ monthly
- Entry-level properties (bottom 25%) typically earn around $829
Revenue Variations by Month
Occupancy Rates Throughout the Year in Gérardmer
The market in Gérardmer shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 57% or higher
- Best-in-class properties (top 10%) reach 75%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Gérardmer
Daily rates in Gérardmer vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $112 per night
- Strong performing properties (top 25%) secure $192 or more
- Best-in-class properties (top 10%) pull in $445+ per night
- Entry-level properties (bottom 25%) earn around $81
Daily Rate Variations by Month
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Seasonality patterns in Gérardmer
Peak Season (August, February, July)
- Revenue peaks at $3572.18 per month
- Occupancy rates reach 66.94%
- Daily rates average $191.38
Shoulder Season
- Revenue averages $2594.82 per month
- Occupancy maintains 40.65%
- Daily rates hold at $187.30
Low Season (November, January, September)
- Revenue drops to $1768.20 per month
- Occupancy decreases to 29.73%
- Daily rates adjust to $181.90
Is it still profitable to do Airbnb in Gérardmer in 2025?
Yes! Gérardmer demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $2595 and As a mature market with 1017 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Gérardmer
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Lac de Gérardmer | A beautiful alpine lake that offers stunning views and a variety of watersports during the summer and ice activities in winter. It's a family-friendly location that attracts a lot of tourists year-round. | Lac de Gérardmer, Gérardmer Ski Resort, La Route des Crêtes, Pedal boat rentals, Hiking trails around the lake |
| Centre-ville de Gérardmer | The town center is lively with shops, restaurants, and cultural events. It offers convenient access to local amenities and is a hub for tourists exploring the Vosges region. | Gérardmer Grand Hotel, Eglise Saint-Barthélemy, Marché de Gérardmer (local market), Cinemas and theatres, Cafes and restaurants |
| La Mauselaine | Highly sought after for ski tourism, offering direct access to the Gérardmer ski slopes. This area is perfect for winter sports enthusiasts and is busy during the cold months. | Gérardmer Ski Resort, Ski slopes, Mountain biking trails, Snowshoeing |
| Les Bas-Rupts | A residential area that is quickly gaining popularity due to its proximity to nature and hiking trails. It's ideal for guests looking for tranquility and outdoor adventures. | Hiking trails, Close to Lac de Gérardmer, Nature parks, Cultural sites nearby |
| Basse des Gouttes | A scenic area with access to skiing in winter and hiking in summer. Perfect for outdoor enthusiasts and those looking to enjoy the natural landscape. | Ski slopes, Nature reserve, Biking paths, Waterfalls and scenic viewpoints |
| Le Tilleul | Known for its panoramic views of the surrounding mountains. Attractive for those wishing to escape to nature and relax away from the hustle of city life. | Hiking trails, Scenic overlooks, Mountain biking, Cross-country skiing |
| Route du Valtin | A picturesque road that offers a great starting point for various outdoor activities including hiking and skiing. Close to essential amenities yet very peaceful. | Passes through the Vosges mountains, Access to nature parks, Autumn foliage, Winter sports |
| Gérardmer's surrounding villages | The charming villages surrounding Gérardmer offer a quaint experience with local culture, perfect for visitors looking for an authentic experience away from tourist traps. | Local artisan shops, Historic sites, Traditional restaurants, Cultural festivals, Natural beauty |
Do you need a license for Airbnb in Gérardmer?
We recommend checking directly with Gérardmer's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (25% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Gérardmer
Chalet10 bedrooms heated pools spa sauna baby
Entire Place • 10 bedrooms
Villa Manteau de Neige - 14 pers - Swimming Pool+Jacuzzi
Entire Place • 7 bedrooms
Chalet Aconit, luxury and calm with jacuzzi and sauna
Entire Place • 5 bedrooms
Chalet Jeanice - 14 pers - Jacuzzi + Sauna
Entire Place • 7 bedrooms
ALTA ROCCA - 14 pers. - Piscine + Jacuzzi
Entire Place • 6 bedrooms
Gérardmer-chalet luxe "LÉON"at the foot of the slopes
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Gérardmer
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pims | 36 | $2,581,357 | 1479 | 4.66/5.0 |
| La Clé Des Vosges | 17 | $1,408,184 | 308 | 4.73/5.0 |
| Sebastien | 5 | $610,817 | 46 | 2.86/5.0 |
| PropertyKeys | 11 | $491,996 | 250 | 4.28/5.0 |
| Pauline | 3 | $351,986 | 38 | 4.88/5.0 |
| Antoine | 6 | $322,322 | 238 | 4.98/5.0 |
| Tonino | 11 | $299,046 | 1204 | 4.86/5.0 |
| Yves | 8 | $288,542 | 318 | 4.72/5.0 |
| Emily | 4 | $245,812 | 3 | 1.17/5.0 |
| Jennifer | 8 | $228,718 | 1102 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Gérardmer
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.5%), with apartment & condo and house properties comprising 97.4% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others, unique stays segments (2.7% combined)
Room Capacity Distribution
Analysis of 1,017 properties in Gérardmer shows that 2 bedrooms properties are most prevalent, making up 31.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 58.9% of all listings.
Key Insights
- Most common: 2 bedrooms (31.4%)
- Least common: 5+ bedrooms (9.7%)
- Market concentration: 58.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,017 properties in Gérardmer reveals that 4 guests properties dominate the market, representing 31% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 55.4% of the market.
Key Insights
- Most common capacity: 4 guests (31% of market)
- Least common capacity: 7 guests (1.9% of market)
- Average guest capacity: 5.3 guests per property
- Market concentration: 55.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,017 properties in Gérardmer, the most common availability pattern is 181-270 days (38.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (38.8% of properties).
Key Insights
- Most common availability window: 181-270 days (38.3%)
- Most common booking duration: 91-180 days (38.8%)
- Properties with high availability (180+ days): 74.0%
- Properties with long-term bookings (180+ days): 27.9%
Minimum Stay Distributions
1 Night
81 listings
8.4% of total
2 Nights
404 listings
41.7% of total
3 Nights
112 listings
11.6% of total
4-6 Nights
201 listings
20.8% of total
7-29 Nights
48 listings
5% of total
30+ Nights
122 listings
12.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 50.1%
- Mid-length stays (4-6 nights) represent 20.8% of listings
- Monthly+ stays (12.6%) suggest a stable extended-stay market
- High market flexibility with 61.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
1 listings
0.1% of total
Super Strict 60 Days
2 listings
0.2% of total
Super Strict 30 Days
10 listings
1.1% of total
Non-refundable
1 listings
0.1% of total
Flexible
117 listings
12.3% of total
Moderate
244 listings
25.7% of total
Firm
252 listings
26.6% of total
Strict
322 listings
33.9% of total
Key Insights
- Strict is the preferred policy at 33.9% of listings
- Stricter policies (Firm & Strict) dominate at 60.5% of the market
- Strong market consensus around Strict policies
- Non-refundable policies are least common at 0.1% of listings
Recommendations
- The market supports stricter policies, with 60.5% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 76 days
- Shortest booking windows are in Apr, Oct, Nov, averaging 44 days
- Summer shows the longest average booking window at 76 days, while Fall has the shortest at 48 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 76 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Nov when lead times are shortest
Popular Airbnb Amenities in Gérardmer
Below is the distribution of amenities across listings in Gérardmer:
Traveler Demographics
Key Insights
- Domestic travelers make up 71.9% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (11%) and Belgium (9.1%)
- French is the top language at 42.5%, followed by English (34.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for Paris and Strasbourg markets
- Develop localized content for Germany and Belgium
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Gérardmer. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ittenheim | 18 | $3,906 | $234.35 | 47% |
| Osenbach | 23 | $3,422 | $285.70 | 39% |
| Furdenheim | 18 | $3,340 | $339.83 | 47% |
| Griesheim-près-Molsheim | 18 | $3,302 | $265.66 | 42% |
| Le Valtin | 19 | $3,141 | $282.10 | 37% |
| Ventron | 81 | $3,017 | $279.42 | 36% |
| La Chapelle-devant-Bruyères | 20 | $2,966 | $202.26 | 42% |
| Belmont | 13 | $2,846 | $260.50 | 36% |
| Rust | 159 | $2,821 | $184.55 | 53% |
| La Forge | 10 | $2,771 | $168.86 | 44% |
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