Airbnb Market Analytics, Statistics and Data in Papeete, French Polynesia, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Papeete? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Papeete:
How much do Airbnb hosts make on average per month in Papeete?
The short-term rental market in Papeete shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,804 per month
- Strong performing properties (top 25%) make $2,592 or more
- Best-in-class properties (top 10%) achieve $3,432+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,000
Revenue Variations by Month
Occupancy Rates Throughout the Year in Papeete
The market in Papeete shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Papeete
Daily rates in Papeete vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $106 per night
- Strong performing properties (top 25%) secure $135 or more
- Best-in-class properties (top 10%) pull in $197+ per night
- Entry-level properties (bottom 25%) earn around $87
Daily Rate Variations by Month
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Seasonality patterns in Papeete
Peak Season (June, May, October)
- Revenue peaks at $2276.11 per month
- Occupancy rates reach 58.57%
- Daily rates average $145.37
Shoulder Season
- Revenue averages $1974.00 per month
- Occupancy maintains 48.10%
- Daily rates hold at $136.95
Low Season (February, December, January)
- Revenue drops to $1373.85 per month
- Occupancy decreases to 38.99%
- Daily rates adjust to $128.67
Is it still profitable to do Airbnb in Papeete in 2025?
Yes! Papeete demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and solid monthly revenue averaging $1974 and With 244 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Papeete
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Papeete City Center | The bustling urban heart of Tahiti, offering vibrant markets, shops, and a lively waterfront. It's a prime location for tourists wanting to explore the cultural and commercial aspects of Tahiti. | Municipal Market, Papeete Waterfront, Bora Bora Lagoonarium, Vaima Shopping Center, Black Pearl Museum |
| Papeete Waterfront | A picturesque area along the waterfront with stunning views of the ocean and islands, making it a romantic spot for visitors. | Papeete Harbor, Waterfront promenade, City Hall, Champ de Mars |
| Papuan Village | Known for its authentic Polynesian culture and local crafts, it's a great area for tourists interested in immersing themselves in local traditions. | Huilerie de Tahiti, Cultural performances, Local artisan shops, Traditional Polynesian food stalls |
| Les Trois Coconuts | A serene neighborhood just outside Papeete known for its lush landscapes and tranquil atmosphere, ideal for travelers seeking relaxation. | Local parks, Walking trails, Nearby beaches |
| Punaauia | Located along the coast, it offers beautiful beach access and is close to major attractions like the Museum of Tahiti. | Museum of Tahiti, Sunset Beach, Local eateries |
| Faaa | Nearby the international airport, it's convenient for travelers looking for easy access in and out of Tahiti. | Ta'haa Island, Local markets, Dining options |
| Moorea Island | Just a ferry ride from Papeete, it's a stunning island getaway popular with tourists looking for adventure and nature. | Belvedere Lookout, Moorea Dolphin Center, Tiki Village Cultural Center |
| Tahiti Iti | Known for its natural beauty and less touristy spots, it's perfect for those looking for off-the-beaten-path experiences. | Teahupo'o surf spot, Local beaches, Hiking trails |
Do you need a license for Airbnb in Papeete?
Yes, Papeete requires a license for operating an Airbnb. Current market data shows 80% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Papeete
Taunoa House - Family seaside house in Papeete
Entire Place • 3 bedrooms
Cabine privée flottante
Private Room • 2 bedrooms
The White Lotus Luxury Penthouse
Entire Place • 3 bedrooms
Raahere Lodge - near the city center
Entire Place • 2 bedrooms
Heitea Lodge - 6 min airport,Fiber,AC & 2 Parkings
Entire Place • 3 bedrooms
Charming Topaze apartment.
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Papeete
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gaelle Tahiti Vip Services | 7 | $239,629 | 529 | 4.95/5.0 |
| Roméo | 17 | $214,242 | 87 | 1.83/5.0 |
| Tamatea | 11 | $173,358 | 2301 | 4.78/5.0 |
| Tahiti Lodge Manager | 7 | $166,195 | 278 | 3.49/5.0 |
| Christophe | 9 | $120,402 | 96 | 3.13/5.0 |
| Maeana | 7 | $94,600 | 911 | 4.69/5.0 |
| Pascal | 5 | $93,078 | 89 | 3.41/5.0 |
| Martine | 3 | $91,508 | 96 | 4.86/5.0 |
| SARL Familiale Papeete Homesta | 5 | $77,010 | 202 | 4.82/5.0 |
| 12226877 | 1 | $67,844 | 0 | 0.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Papeete
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (84.4%), with apartment & condo and boutique & hotels properties comprising 88.6% of inventory
- Untapped potential in outdoor & mobile, others, unique stays segments (2.0% combined)
Room Capacity Distribution
Analysis of 244 properties in Papeete shows that 1 bedroom properties are most prevalent, making up 52.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.1% of all listings.
Key Insights
- Most common: 1 bedroom (52.9%)
- Least common: 4 bedrooms (0.8%)
- Market concentration: 70.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 244 properties in Papeete reveals that 2 guests properties dominate the market, representing 31.1% of all listings. The average property accommodates 3.1 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 60.2% of the market.
Key Insights
- Most common capacity: 2 guests (31.1% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 3.1 guests per property
- Market concentration: 60.2% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 244 properties in Papeete, the most common availability pattern is 271-366 days (34.4% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (27% of properties).
Key Insights
- Most common availability window: 271-366 days (34.4%)
- Most common booking duration: 181-270 days (27%)
- Properties with high availability (180+ days): 60.2%
- Properties with long-term bookings (180+ days): 41.4%
Minimum Stay Distributions
1 Night
109 listings
48.9% of total
2 Nights
78 listings
35% of total
3 Nights
31 listings
13.9% of total
4-6 Nights
1 listings
0.4% of total
30+ Nights
4 listings
1.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 83.9%
- Mid-length stays (4-6 nights) represent 0.4% of listings
- Monthly+ stays (1.8%) suggest a stable extended-stay market
- High market flexibility with 97.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
4 listings
1.9% of total
Flexible
99 listings
48.1% of total
Moderate
55 listings
26.7% of total
Firm
24 listings
11.7% of total
Strict
24 listings
11.7% of total
Key Insights
- Flexible is the preferred policy at 48.1% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.8% of the market
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 1.9% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 66 days
- Shortest booking windows are in Feb, Jan, Dec, averaging 43 days
- Summer shows the longest average booking window at 65 days, while Winter has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 65 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Dec when lead times are shortest
Popular Airbnb Amenities in Papeete
Below is the distribution of amenities across listings in Papeete:
Traveler Demographics
Key Insights
- Domestic travelers make up 30.1% of total guests, indicating a moderate local market presence.
- Primary international markets: United States (33.4%) and French Polynesia (17.7%)
- English is the top language at 46.7%, followed by French (33.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for Paris and Auckland markets
- Develop localized content for United States and French Polynesia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Papeete. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Moorea-Maiao | 585 | $3,447 | $239.47 | 50% |
| Pāʻea | 75 | $2,451 | $190.78 | 50% |
| Punaʻauiʻa | 301 | $2,363 | $197.61 | 48% |
| ʻĀrue | 50 | $2,090 | $157.46 | 51% |
| Papara | 37 | $1,683 | $202.65 | 30% |
| Pīraʻe | 32 | $1,465 | $144.29 | 43% |
| Faʻaʻā | 127 | $1,448 | $116.30 | 46% |
| Taiarapu-Ouest | 76 | $1,402 | $218.26 | 34% |
| Taiarapu-Est | 71 | $1,365 | $170.40 | 35% |
| Teva I Uta | 21 | $1,346 | $210.36 | 29% |
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