Airbnb Market Analytics, Statistics and Data in Bora-Bora, French Polynesia, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bora-Bora? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bora-Bora:
How much do Airbnb hosts make on average per month in Bora-Bora?
The short-term rental market in Bora-Bora shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,661 per month
- Strong performing properties (top 25%) make $5,498 or more
- Best-in-class properties (top 10%) achieve $10,477+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,471
Revenue Variations by Month
Occupancy Rates Throughout the Year in Bora-Bora
The market in Bora-Bora shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Bora-Bora
Daily rates in Bora-Bora vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $186 per night
- Strong performing properties (top 25%) secure $337 or more
- Best-in-class properties (top 10%) pull in $617+ per night
- Entry-level properties (bottom 25%) earn around $121
Daily Rate Variations by Month
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Seasonality patterns in Bora-Bora
Peak Season (August, June, October)
- Revenue peaks at $5198.82 per month
- Occupancy rates reach 63.94%
- Daily rates average $296.43
Shoulder Season
- Revenue averages $4280.81 per month
- Occupancy maintains 48.40%
- Daily rates hold at $278.33
Low Season (February, December, January)
- Revenue drops to $2367.09 per month
- Occupancy decreases to 29.06%
- Daily rates adjust to $262.56
Is it still profitable to do Airbnb in Bora-Bora in 2025?
Yes! Bora-Bora demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $4281 and The market's 200 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Bora-Bora
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Vaitape | The main town on Bora Bora, offering restaurants, shops, and easy access to some of the island's top tours and activities. A popular choice for tourists looking for local culture and amenities. | Bora Bora Lagoonarium, Vaitape Market, Temple of Marae, Matira Beach, Pofai Bay |
| Matira Beach | Famous for its stunning sunsets and crystal-clear waters, Matira Beach is a prime destination for beach lovers, attracting tourists looking to relax and enjoy water sports. | Matira Beach, Matira Point, Coral Gardens, Snorkeling Tours, Water Sports Rentals |
| Bora Bora Lagoon | Known for its breathtaking lagoon views and luxurious overwater bungalows, this area is ideal for high-end tourists seeking tranquil and scenic accommodations. | Lagoon Tours, Shark and Ray Snorkeling, Private Island Picnics, Overwater Bungalows |
| Sofitel Resort | This luxury resort area attracts honeymooners and affluent travelers who seek a lavish experience and top-notch amenities right on the beach. | Sofitel Private Beach, Spa Treatments, Dining on the Beach, Water Activities, Sunset Views |
| Le Meridien Beach | Part of a luxurious resort, this area is perfect for guests looking for a blend of relaxation and adventure with beautiful beaches and water activities. | Le Meridien Beach, Coral Gardens, Kayaking and Paddleboarding, Sunset Cruises, On-site Dining |
| Farepiti | A quieter residential area near the airport, catering to guests who prefer a more local and serene environment while still being close to tourist attractions. | Farepiti Beach, Local Markets, Hiking Trails, Cultural Experiences |
| Parea Beach | A less crowded beach that offers a peaceful retreat for visitors who want to escape the busier tourist spots, with beautiful scenery and relaxation opportunities. | Parea Beach, Waterfalls, Picnic Areas, Walking Trails |
| Motus (islets) | Scattered around the lagoon, these small islets offer stunning views and intimate settings, perfect for those looking for a romantic getaway or secluded escape. | Private Islet Rentals, Snorkeling Spots, Lagoon Fishing, Sunbathing |
Do you need a license for Airbnb in Bora-Bora?
Yes, Bora-Bora requires a license for operating an Airbnb. Current market data shows 79% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Bora-Bora
Ouma Villa on Matira Beach
Entire Place • 2 bedrooms
Villa Farerua
Entire Place • 2 bedrooms
Ia Orana, welcome on board!
Entire Place • 4 bedrooms
Vini Villa Bora - Your luxury Villa in Bora Bora
Entire Place • 3 bedrooms
Matira Beach House
Entire Place • 3 bedrooms
Octopus Villa Private Seaside Property
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Bora-Bora
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bora Bora Enjoy | 14 | $828,031 | 241 | 4.82/5.0 |
| Jessica | 5 | $542,444 | 231 | 4.94/5.0 |
| Tino | 11 | $374,113 | 45 | 2.55/5.0 |
| Pascal | 2 | $315,463 | 79 | 4.96/5.0 |
| Richard | 3 | $312,031 | 103 | 4.76/5.0 |
| Heirama | 4 | $302,531 | 61 | 4.78/5.0 |
| Pierre | 3 | $284,983 | 244 | 4.88/5.0 |
| Nicolas | 1 | $267,869 | 76 | 4.96/5.0 |
| Jenny | 2 | $219,566 | 327 | 4.96/5.0 |
| Ingrid | 2 | $196,890 | 85 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Bora-Bora
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (84.5%), with house and apartment & condo properties comprising 79.0% of inventory
- Strong specialty sector (18.0%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (3.5% combined)
Room Capacity Distribution
Analysis of 200 properties in Bora-Bora shows that 1 bedroom properties are most prevalent, making up 48% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 72.0% of all listings.
Key Insights
- Most common: 1 bedroom (48%)
- Least common: 5+ bedrooms (0.5%)
- Market concentration: 72.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 200 properties in Bora-Bora reveals that 2 guests properties dominate the market, representing 38% of all listings. The average property accommodates 3.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 69.5% of the market.
Key Insights
- Most common capacity: 2 guests (38% of market)
- Least common capacity: 7 guests (1% of market)
- Average guest capacity: 3.3 guests per property
- Market concentration: 69.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 200 properties in Bora-Bora, the most common availability pattern is 271-366 days (29.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (30% of properties).
Key Insights
- Most common availability window: 271-366 days (29.5%)
- Most common booking duration: 91-180 days (30%)
- Properties with high availability (180+ days): 58.5%
- Properties with long-term bookings (180+ days): 42.5%
Minimum Stay Distributions
1 Night
49 listings
26.3% of total
2 Nights
95 listings
51.1% of total
3 Nights
30 listings
16.1% of total
4-6 Nights
7 listings
3.8% of total
30+ Nights
5 listings
2.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 77.4%
- Mid-length stays (4-6 nights) represent 3.8% of listings
- Monthly+ stays (2.7%) suggest a stable extended-stay market
- High market flexibility with 93.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.6% of total
Super Strict 60 Days
3 listings
1.8% of total
Flexible
27 listings
16.4% of total
Moderate
31 listings
18.8% of total
Firm
36 listings
21.8% of total
Strict
67 listings
40.6% of total
Key Insights
- Strict is the preferred policy at 40.6% of listings
- Stricter policies (Firm & Strict) dominate at 62.4% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 0.6% of listings
Recommendations
- The market supports stricter policies, with 62.4% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 112 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 68 days
- Summer shows the longest average booking window at 105 days, while Winter has the shortest at 68 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 105 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Bora-Bora
Below is the distribution of amenities across listings in Bora-Bora:
Traveler Demographics
Key Insights
- Domestic travelers make up 44.6% of total guests, indicating a significant local market share.
- Primary international markets: United States (28.4%) and French Polynesia (6.6%)
- English is the top language at 47%, followed by French (32.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.3%
Recommendations
- Target marketing campaigns for Paris and Toulouse markets
- Develop localized content for United States and French Polynesia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Bora-Bora. These nearby markets offer diverse opportunities for property investors and hosts:
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