Airbnb Market Analytics, Statistics and Data in Bourges, Centre-Val de Loire, France

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bourges? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bourges:

Average Daily Rate
$81
Occupancy Rate
46.13%
Annual Revenue
$11,813
Revenue Growth YoY
9.75%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
541

How much do Airbnb hosts make on average per month in Bourges?

The short-term rental market in Bourges shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,118 per month
  • Strong performing properties (top 25%) make $1,680 or more
  • Best-in-class properties (top 10%) achieve $2,382+ monthly
  • Entry-level properties (bottom 25%) typically earn around $607

Revenue Variations by Month

Occupancy Rates Throughout the Year in Bourges

The market in Bourges shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 48% occupancy rates
  • Strong performing properties (top 25%) achieve 70% or higher
  • Best-in-class properties (top 10%) reach 83%+occupancy
  • Entry-level properties (bottom 25%) average around 26%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Bourges

Daily rates in Bourges vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $65 per night
  • Strong performing properties (top 25%) secure $90 or more
  • Best-in-class properties (top 10%) pull in $135+ per night
  • Entry-level properties (bottom 25%) earn around $51

Daily Rate Variations by Month

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Seasonality patterns in Bourges

Peak Season (June, May, April)
  • Revenue peaks at $1655.96 per month
  • Occupancy rates reach 54.83%
  • Daily rates average $90.02
Shoulder Season
  • Revenue averages $1302.41 per month
  • Occupancy maintains 47.64%
  • Daily rates hold at $84.00
Low Season (September, December, January)
  • Revenue drops to $915.89 per month
  • Occupancy decreases to 38.83%
  • Daily rates adjust to $78.10

Is it still profitable to do Airbnb in Bourges in 2025?

Yes! Bourges demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and monthly revenue averaging $1302 and As a mature market with 541 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Bourges

AreaWhy Choose This AreaKey Attractions
Centre Ville
The historic heart of Bourges, featuring stunning medieval architecture, shops, and cafes. This area attracts tourists interested in culture and history.
Saint Stephen's Cathedral, Palais Jacques Coeur, Bourges Museum of Fine Arts, Old Town, Marais de Bourges
Saint-Germain
A charming neighborhood known for its quaint streets and local amenities. Ideal for families and travelers seeking a peaceful stay close to the center.
Bourges Botanical Garden, Church of Saint Germain, Local markets, Parks and green spaces
Les Prez
A residential area that is becoming increasingly popular with tourists for its affordable lodging options and proximity to the city center.
Culinary schools, Local dining options, Community parks
Avaricum
A vibrant neighborhood that combines modern amenities with access to cultural sites. Attracts younger travelers and those in search of nightlife.
Shopping centers, Bars and cafes, Nearby cultural events
Bourges Airport area
Convenient for business travelers and tourists seeking easy access to transportation. Ideal for short stays.
Bourges Airport, Business facilities, Transport links
Quincy
Known for its wine production, this area appeals to visitors interested in gastronomy and viticulture.
Local vineyards, Wine tasting tours, Scenic countryside
Jardin des Présidents
A picturesque neighborhood with beautiful parks and green areas, perfect for visitors looking for relaxation and nature.
Presidential Garden, Walking trails, Picnic areas
Bourges Railway Station vicinity
Ideal for travelers who want easy access to train services. This area is practical for both tourists and business travelers.
Train services to Paris, Nearby shops and eateries, Cultural access

Do you need a license for Airbnb in Bourges?

We recommend checking directly with Bourges's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (4% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Bourges

Domaine d'Exception La Manova Gîtes & SPA

Domaine d'Exception La Manova Gîtes & SPA

Entire Place • 7 bedrooms

$96,949
Revenue
34.9%
Occupancy
$1462.26
Daily Rate
Au 19

Au 19

Entire Place • 6 bedrooms

$73,315
Revenue
16.7%
Occupancy
$452.11
Daily Rate
Le Printemps | Parking | 4 Bedrooms | Hyper Centre

Le Printemps | Parking | 4 Bedrooms | Hyper Centre

Entire Place • 4 bedrooms

$57,035
Revenue
46.6%
Occupancy
$199.54
Daily Rate
La Suite du Théâtre

La Suite du Théâtre

Entire Place • 4 bedrooms

$56,866
Revenue
41.3%
Occupancy
$294.38
Daily Rate
The Loft

The Loft

Entire Place • 3 bedrooms

$52,003
Revenue
75.6%
Occupancy
$232.44
Daily Rate
Gîte Confort 14 p. Piscine Sauna

Gîte Confort 14 p. Piscine Sauna

Entire Place • 5 bedrooms

$49,421
Revenue
21.5%
Occupancy
$1033.27
Daily Rate

Top Performing Professional Hosts in Bourges

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Johan13$360,10816564.51/5.0
Victoria21$262,6321573.77/5.0
Vanessa3$161,32451.67/5.0
Geoffrey9$161,1684884.76/5.0
1678020935$133,0221184.81/5.0
Grégoire6$128,9276104.12/5.0
Delphine Et Paul5$96,351954.88/5.0
Fabien3$87,4496394.67/5.0
Pauline3$82,446454.62/5.0
Didier7$82,19719034.88/5.0

Additional analytics on vacation rental, real estate, short term rental data in Bourges

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (86.5%), with apartment & condo and house properties comprising 96.1% of inventory
  • Untapped potential in boutique & hotels, others segments (3.9% combined)

Room Capacity Distribution

Analysis of 541 properties in Bourges shows that 1 bedroom properties are most prevalent, making up 48.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 66.7% of all listings.

Key Insights

  • Most common: 1 bedroom (48.8%)
  • Least common: 5+ bedrooms (0.9%)
  • Market concentration: 66.7% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 541 properties in Bourges reveals that 2 guests properties dominate the market, representing 36.4% of all listings. The average property accommodates 3.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 62.5% of the market.

Key Insights

  • Most common capacity: 2 guests (36.4% of market)
  • Least common capacity: 7 guests (1.1% of market)
  • Average guest capacity: 3.3 guests per property
  • Market concentration: 62.5% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 541 properties in Bourges, the most common availability pattern is 91-180 days (32.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (32% of properties).

Key Insights

  • Most common availability window: 91-180 days (32.9%)
  • Most common booking duration: 181-270 days (32%)
  • Properties with high availability (180+ days): 57.3%
  • Properties with long-term bookings (180+ days): 43.6%

Minimum Stay Distributions

1 Night (58.4%)

1 Night

274 listings

58.4% of total

2 Nights (31.1%)

2 Nights

146 listings

31.1% of total

3 Nights (4.5%)

3 Nights

21 listings

4.5% of total

4-6 Nights (2.3%)

4-6 Nights

11 listings

2.3% of total

7-29 Nights (0.6%)

7-29 Nights

3 listings

0.6% of total

30+ Nights (3%)

30+ Nights

14 listings

3% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 89.5%
  • Mid-length stays (4-6 nights) represent 2.3% of listings
  • Monthly+ stays (3%) suggest a stable extended-stay market
  • High market flexibility with 94.0% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (1.1%)

Super Strict 60 Days

5 listings

1.1% of total

Super Strict 30 Days (0.9%)

Super Strict 30 Days

4 listings

0.9% of total

Flexible (46.2%)

Flexible

209 listings

46.2% of total

Moderate (31.6%)

Moderate

143 listings

31.6% of total

Firm (9.3%)

Firm

42 listings

9.3% of total

Strict (10.8%)

Strict

49 listings

10.8% of total

Key Insights

  • Flexible is the preferred policy at 46.2% of listings
  • Guest-friendly policies (Flexible & Moderate) dominate at 77.8% of the market
  • Strong market consensus around Flexible policies
  • Super Strict 30 Days policies are least common at 0.9% of listings

Recommendations

  • Consider starting with a Flexible policy to align with market preferences
  • Strong market preference for Flexible policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Apr, May, Jun, averaging 63 days
  • Shortest booking windows are in Nov, Dec, Jan, averaging 31 days
  • Spring shows the longest average booking window at 59 days, while Winter has the shortest at 31 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 59 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Nov-Jan when lead times are shortest

Popular Airbnb Amenities in Bourges

Below is the distribution of amenities across listings in Bourges:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 87.9% of total guests, indicating a dominant local market share.
  • Primary international markets: United Kingdom (2.3%) and Italy (1.7%)
  • French is the top language at 49.7%, followed by English (34.3%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.5%

Recommendations

  • Target marketing campaigns for Paris and Lyon markets
  • Develop localized content for United Kingdom and Italy
  • Prioritize French and English language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Bourges. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Verdelot12$4,465$309.5649%
Chaintreaux11$4,115$284.0135%
Dourdan15$4,071$238.9153%
Millançay12$3,769$505.8137%
La Couture-Boussey12$3,627$369.9032%
Tournan-en-Brie13$3,514$287.0850%
Mesnils-sur-Iton23$3,444$311.3840%
Saint-Augustin20$3,344$279.5432%
Arnouville-lès-Mantes13$3,225$311.9140%
Barbizon45$3,087$313.3143%

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