Airbnb Market Analytics, Statistics and Data in Morlaix, Brittany, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Morlaix? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Morlaix:
How much do Airbnb hosts make on average per month in Morlaix?
The short-term rental market in Morlaix shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $970 per month
- Strong performing properties (top 25%) make $1,549 or more
- Best-in-class properties (top 10%) achieve $2,306+ monthly
- Entry-level properties (bottom 25%) typically earn around $503
Revenue Variations by Month
Occupancy Rates Throughout the Year in Morlaix
The market in Morlaix shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 20%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Morlaix
Daily rates in Morlaix vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $69 per night
- Strong performing properties (top 25%) secure $95 or more
- Best-in-class properties (top 10%) pull in $129+ per night
- Entry-level properties (bottom 25%) earn around $51
Daily Rate Variations by Month
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Seasonality patterns in Morlaix
Peak Season (August, June, July)
- Revenue peaks at $1763.45 per month
- Occupancy rates reach 65.86%
- Daily rates average $84.32
Shoulder Season
- Revenue averages $1140.10 per month
- Occupancy maintains 41.73%
- Daily rates hold at $79.88
Low Season (February, December, January)
- Revenue drops to $620.22 per month
- Occupancy decreases to 29.41%
- Daily rates adjust to $76.11
Is it still profitable to do Airbnb in Morlaix in 2025?
Yes! Morlaix demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and monthly revenue averaging $1140 and The market's 173 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Morlaix
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town | Charming historic district with narrow streets and medieval buildings. Attracts tourists interested in cultural heritage and local history. | Saint-Melaine Church, Morlaix Viaduct, Rue de la Fraternité, Logis de la Chancellerie, Morlaix Museum |
| Port de Morlaix | Picturesque harbor area featuring beautiful views and access to marine activities. Ideal for tourists looking for a relaxing waterfront experience. | Morlaix Port, Boat tours, Fishing trips, Restaurants by the water, Local markets |
| Plougasnou | Coastal village known for its stunning beaches and natural scenery. Perfect for guests seeking outdoor activities and beach relaxation. | Primel Beach, Plage de Trez Hir, Sentier des Douaniers, Fishing at the coast, Local seafood restaurants |
| Saint-Thégonnec | Village famous for its remarkable parish close, showcasing Brittany's unique architectural style. Attracts visitors interested in local culture and architecture. | Saint-Thégonnec Parish Close, Traditional Breton architecture, Local artisan shops, Cultural festivals |
| Carantec | Beautiful seaside town with sandy beaches and leisure activities. Popular among families and vacationers looking for a beach getaway with amenities. | Carantec Beach, Château du Taureau, Golf courses, Water sports, Local seafood markets |
| Sibiril | Quiet village ideal for those wanting a peaceful stay close to nature. Great for nature lovers and hiking enthusiasts looking for tranquility. | Hiking trails, Scenic coastal views, Local crafts and markets, Wildlife spotting |
| La Roche-Derrien | Historic town with a beautiful setting by the river. Attracts visitors interested in history and scenic views. | The River Trieux, Ancient castle ruins, Local art exhibitions, Walking paths along the river |
| Brest | Nearby city offering a vibrant urban experience with plenty of attractions. Suitable for tourists who want both city life and access to Brittany's nature. | Oceanopolis, Brest Castle, The Recouvrance Bridge, Local shopping, Café culture |
Do you need a license for Airbnb in Morlaix?
We recommend checking directly with Morlaix's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (6% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Morlaix
Beautiful duplex with stunning marina view
Entire Place • 2 bedrooms
Charming house close to amenities
Entire Place • 4 bedrooms
*Duplex city view & nature *Terraces and parking*
Entire Place • 1 bedroom
Ti Melen - Duplex Historic Center
Entire Place • 2 bedrooms
Beautiful apartment close to Morlaix train station
Entire Place • 3 bedrooms
Marina view 4 pers. elevator parking
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Morlaix
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aurore | 6 | $123,408 | 259 | 4.49/5.0 |
| Jean | 10 | $91,815 | 116 | 4.75/5.0 |
| Bruno | 1 | $39,415 | 26 | 4.92/5.0 |
| Karine | 1 | $35,289 | 36 | 5.00/5.0 |
| Maude | 3 | $31,038 | 71 | 4.99/5.0 |
| Christophe | 3 | $29,854 | 121 | 4.35/5.0 |
| Marine | 1 | $29,637 | 179 | 4.87/5.0 |
| Jessica | 1 | $27,265 | 41 | 4.88/5.0 |
| Elisabeth | 3 | $26,594 | 103 | 4.83/5.0 |
| Loic Et Claudie | 2 | $25,716 | 152 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Morlaix
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.3%), with apartment & condo and house properties comprising 94.3% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (5.9% combined)
Room Capacity Distribution
Analysis of 173 properties in Morlaix shows that 1 bedroom properties are most prevalent, making up 45.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 66.5% of all listings.
Key Insights
- Most common: 1 bedroom (45.1%)
- Least common: 5+ bedrooms (2.3%)
- Market concentration: 66.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 173 properties in Morlaix reveals that 2 guests properties dominate the market, representing 37.6% of all listings. The average property accommodates 3.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 64.2% of the market.
Key Insights
- Most common capacity: 2 guests (37.6% of market)
- Least common capacity: 7 guests (0.6% of market)
- Average guest capacity: 3.3 guests per property
- Market concentration: 64.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 173 properties in Morlaix, the most common availability pattern is 271-366 days (52.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.6% of properties).
Key Insights
- Most common availability window: 271-366 days (52.6%)
- Most common booking duration: 31-90 days (37.6%)
- Properties with high availability (180+ days): 80.3%
- Properties with long-term bookings (180+ days): 20.2%
Minimum Stay Distributions
1 Night
50 listings
32.1% of total
2 Nights
54 listings
34.6% of total
3 Nights
27 listings
17.3% of total
4-6 Nights
13 listings
8.3% of total
7-29 Nights
8 listings
5.1% of total
30+ Nights
4 listings
2.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 66.7%
- Mid-length stays (4-6 nights) represent 8.3% of listings
- Monthly+ stays (2.6%) suggest a stable extended-stay market
- High market flexibility with 84.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.7% of total
Super Strict 30 Days
1 listings
0.7% of total
Flexible
46 listings
31.3% of total
Moderate
46 listings
31.3% of total
Firm
27 listings
18.4% of total
Strict
26 listings
17.7% of total
Key Insights
- Flexible is the preferred policy at 31.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 62.6% of the market
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 0.7% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 69 days
- Shortest booking windows are in Oct, Nov, Jan, averaging 28 days
- Summer shows the longest average booking window at 69 days, while Winter has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 69 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Jan when lead times are shortest
Popular Airbnb Amenities in Morlaix
Below is the distribution of amenities across listings in Morlaix:
Traveler Demographics
Key Insights
- Domestic travelers make up 78.3% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (5.4%) and Germany (4.5%)
- French is the top language at 44.5%, followed by English (35.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.1%
Recommendations
- Target marketing campaigns for Paris and Rennes markets
- Develop localized content for United Kingdom and Germany
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Morlaix. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| St Martin | 12 | $5,160 | $489.71 | 52% |
| St Ouen | 13 | $2,820 | $380.77 | 51% |
| Castel | 12 | $2,725 | $221.10 | 56% |
| St Helier | 57 | $2,698 | $222.79 | 56% |
| Grouville | 18 | $2,498 | $218.64 | 53% |
| St. Pierre du Bois | 13 | $2,418 | $216.92 | 49% |
| St Clement | 13 | $2,393 | $214.36 | 52% |
| St Saviour | 19 | $2,371 | $200.96 | 54% |
| Trinity | 12 | $2,313 | $155.11 | 61% |
| Vale | 10 | $2,287 | $211.98 | 53% |
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