Marzan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Marzan in 2025? Explore comprehensive Airbnb analytics for Marzan, Brittany, France to uncover income potential. This 2025 STR market report for Marzan, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Marzan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marzan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marzan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marzan (2025)
Understanding the monthly revenue variations for Airbnb listings in Marzan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marzan is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marzan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,457+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,688 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,093 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $639, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marzan
Marzan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marzan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marzan:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marzan
Average Daily Rate (ADR) Airbnb Trends in Marzan (2025)
Effective short term rental pricing strategy in Marzan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marzan typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $237+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Marzan
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Airbnb Seasonality Analysis & Trends in Marzan (2025)
Peak Season (August, July, May)
- Revenue averages $2,067 per month
- Occupancy rates average 57.6%
- Daily rates average $122
Shoulder Season
- Revenue averages $1,172 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $119
Low Season (January, March, November)
- Revenue drops to average $951 per month
- Occupancy decreases to average 33.2%
- Daily rates adjust to average $121
Seasonality Insights for Marzan
- The Airbnb seasonality in Marzan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marzan's highest earning potential, with monthly revenues capable of climbing to $2,496, occupancy reaching a high of 68.1%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $900, occupancy could drop to 33.0%, and ADRs may adjust down to $117.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marzan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marzan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marzan (2025)
Exploring the top neighborhoods for short-term rentals in Marzan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Quimper | Charming historic town with a rich cultural heritage and beautiful architecture. Ideal for travelers looking for a mix of culture and scenic beauty, with access to shops, cafes, and local markets. | Quimper Cathedral, Musee des Beaux-Arts, Old Quimper, Quimper Market, Odet River |
| Concarneau | Popular coastal town famous for its fortified old town and beautiful beaches. Attracts tourists seeking sun, sea, and maritime activities. | Concarneau Ville Close, Plage des Sables Blancs, Fishing Port of Concarneau, Museum of Fishing, Fortifications |
| Bénodet | Well-known seaside resort offering a range of water sports and beautiful coastal walks. Perfect for families and beach lovers. | Bénodet Beach, Casino Barrière, Odet River Estuary, Water Sports Center |
| Douarnenez | Picturesque town renowned for its fishing heritage and beautiful coastal scenery. Popular among those seeking history and nature. | Port Museum, Plage des Sables Blancs, Douarnenez Bay, Eglise Saint-Michel |
| Pont-Aven | Artistic village that inspired famous painters, including Paul Gauguin. Ideal for art lovers and those looking for a quaint French village experience. | Musee de Pont-Aven, Aven River, Art galleries, Local creperies |
| Locronan | Stunning medieval village known for its well-preserved architecture and artisanal shops. A great spot for travelers interested in history and photography. | Locronan Church, Artisan shops, Beautiful streets, Festivals and events |
| Quintin | A charming small town with historical buildings and a relaxed atmosphere. Offers a more local experience away from the busy coast. | Château de Quintin, 19th-century town center, Local festivals, Nearby countryside |
| Saint-Coulitz | Quaint village near the Odet River with a peaceful setting, perfect for nature lovers and those seeking tranquility. | Odet River views, Nature trails, Local markets, Traditional Breton houses |
Understanding Airbnb License Requirements & STR Laws in Marzan (2025)
While Marzan, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marzan to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Marzan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marzanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4 bedroom amazing home in Marzan
Entire Place • 4 bedrooms
Love room gîte de charme romantique exceptionnel
Entire Place • 1 bedroom
Le nid des mainguy
Entire Place • 4 bedrooms
House 2-4 pers. ideally located
Entire Place • 2 bedrooms
Simple house but with a small extra soul.
Entire Place • 2 bedrooms
Longère, sea, countryside and river
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marzan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marzan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emmanuelle | 2 | $43,801 | 130 | 4.91/5.0 |
| Novasol | 1 | $31,852 | 6 | 4.00/5.0 |
| Host #473503657 | 1 | $28,875 | 0 | N/A/5.0 |
| Host #100312078 | 1 | $24,328 | 0 | N/A/5.0 |
| Jeannine | 2 | $18,920 | 135 | 5.00/5.0 |
| Jean-Pierre | 1 | $18,600 | 10 | 5.00/5.0 |
| Océane | 1 | $18,149 | 8 | 5.00/5.0 |
| Ségolène | 1 | $17,133 | 143 | 4.97/5.0 |
| Stéphanie | 1 | $15,704 | 148 | 4.88/5.0 |
| Alice | 3 | $15,318 | 16 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marzan.
Dive Deeper: Advanced Marzan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marzan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarzan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marzan
- The Marzan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marzan, House properties are the most common (83.3%), reflecting the local real estate landscape.
- Houses represent a significant 83.3% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.
Marzan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marzan
- The dominant room capacity in Marzan is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 63.3% of the active Airbnb listings in Marzan, indicating a high concentration in these sizes.
- A significant 36.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marzan.
Marzan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marzan
- The most common guest capacity trend in Marzan vacation rentals is listings accommodating 4 guests (26.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Marzan STR market, accounting for 46.7% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marzan.
- On average, properties in Marzan are equipped to host 4.9 guests.
Marzan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marzan
- The most common availability pattern in Marzan falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Marzan (30%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marzan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
30% of total
2 Nights
13 listings
43.3% of total
3 Nights
1 listings
3.3% of total
4-6 Nights
4 listings
13.3% of total
30+ Nights
3 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Marzan is 2 Nights, adopted by 43.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.3%) of the Marzan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.3% of Marzan hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marzan.
Marzan Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
4% of total
Flexible
4 listings
16% of total
Moderate
10 listings
40% of total
Firm
7 listings
28% of total
Strict
3 listings
12% of total
Cancellation Policy Insights for Marzan
- The prevailing Airbnb cancellation policy trend in Marzan is Moderate, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (56.0%) and stricter (40.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40% market standard in Marzan.
- Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Marzan.
Marzan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marzan
- The overall average booking lead time for vacation rentals in Marzan is 41 days.
- Guests book furthest in advance for stays during August (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Marzan.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Marzan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marzan (2025)
Amenity Prevalence
Amenity Insights for Marzan
- Essential amenities in Marzan that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marzan: Free parking on premises.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marzan to stay competitive.
Marzan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marzan
- The typical guest profile for Airbnb in Marzan consists of primarily domestic travelers (93%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 92.7% of guests.
- Key international markets include France (92.7%) and Belgium (2.7%).
- Top languages spoken are French (47.8%) followed by English (33.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marzan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Le Bois-Plage-en-Ré | 309 | $2,248 | $293.19 | 43% |
| La Flotte | 391 | $2,192 | $247.51 | 45% |
| Sainte-Florence | 11 | $2,153 | $226.29 | 48% |
| Caden | 24 | $2,108 | $212.47 | 44% |
| Île-de-Bréhat | 48 | $2,032 | $222.75 | 44% |
| Le Parc | 13 | $2,027 | $173.93 | 42% |
| Laillé | 11 | $1,982 | $128.54 | 35% |
| La Couarde-sur-Mer | 223 | $1,949 | $257.64 | 40% |
| Croix-Chapeau | 15 | $1,948 | $208.18 | 41% |
| Lanmodez | 20 | $1,919 | $213.22 | 39% |