Héricourt Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Héricourt in 2025? Explore comprehensive Airbnb analytics for Héricourt, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Héricourt, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Héricourt, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Héricourt Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Héricourt Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$79
The average rental revenue earned for an occupied room per day in Héricourt.
Occupancy Rate(?)
35.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,953
Typical annual income for an Airbnb listing in Héricourt. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
31.4%
Strong growth (31.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Héricourt.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Héricourt.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Héricourt (2025)

Understanding the monthly revenue variations for Airbnb listings in Héricourt is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Héricourt is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Héricourt across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,045+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,307 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $807 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $394, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Héricourt

Héricourt Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Héricourt STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Héricourt:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Héricourt

Average Daily Rate (ADR) Airbnb Trends in Héricourt (2025)

Effective short term rental pricing strategy in Héricourt involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Héricourt typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $104+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $88 or more.
  • Typical properties (Median) charge around $70 per night.
  • Entry-level properties (Bottom 25%) earn around $57 per night.

Average Daily Rate (ADR) Trend by Month in Héricourt

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Airbnb Seasonality Analysis & Trends in Héricourt (2025)

Peak Season (July, December, August)
  • Revenue averages $1,391 per month
  • Occupancy rates average 47.4%
  • Daily rates average $81
Shoulder Season
  • Revenue averages $995 per month
  • Occupancy maintains around 36.4%
  • Daily rates hold near $77
Low Season (January, February, March)
  • Revenue drops to average $720 per month
  • Occupancy decreases to average 34.3%
  • Daily rates adjust to average $73

Seasonality Insights for Héricourt

  • The Airbnb seasonality in Héricourt shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Héricourt's highest earning potential, with monthly revenues capable of climbing to $1,448, occupancy reaching a high of 50.5%, and ADRs peaking at $84.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $580, occupancy could drop to 27.9%, and ADRs may adjust down to $71.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Héricourt.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Héricourt seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Héricourt (2025)

Exploring the top neighborhoods for short-term rentals in Héricourt? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Héricourt City Center
The heart of Héricourt with access to shops, restaurants, and cultural attractions. A prime location for guests looking to explore the town and its local offerings.
Héricourt Museum, Louis Pasteur Park, local shops and cafes, historical buildings
Baden Baden Park
A tranquil area featuring a beautiful park that's perfect for families and those seeking relaxation. Ideal for visitors wanting to enjoy nature while being close to urban amenities.
Baden Baden Park, playgrounds, walking trails, picnic areas
Héricourt Market Area
Close to local markets where visitors can experience regional food and crafts. A great spot for those interested in local culture and cuisine.
Héricourt Market, local food vendors, craft shops, cultural events
Historical District
A charming area with historical buildings and architecture. Great for history buffs and travelers who appreciate cultural sites.
Historical buildings, guided tours, Héricourt Castle remnants, local history exhibits
La Saône Riverside
Scenic area along the river offering peaceful views and walking paths. Perfect for those who enjoy nature and outdoor activities.
La Saône River, bike paths, fishing spots, nature walks
Relais des Vignes
A region known for its vineyards and wine tastings. Offers an authentic Bourgogne experience for wine lovers and culinary enthusiasts.
local wineries, vineyard tours, wine tasting events, gourmet restaurants
Héricourt Arts District
A vibrant neighborhood that hosts art galleries, cultural events, and performances. Attracts creative visitors and art lovers.
local galleries, art festivals, theater performances, cultural workshops
Surrounding Countryside
Beautiful rural surroundings offering peace and stunning landscapes. Ideal for those looking to escape the hustle and bustle and enjoy nature.
scenic views, hiking trails, nature reserves, local farms

Understanding Airbnb License Requirements & STR Laws in Héricourt (2025)

While Héricourt, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Héricourt to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Héricourt (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Héricourtbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Entire house (2 apartments) 12 people

Entire house (2 apartments) 12 people

Entire Place • 4 bedrooms

$33,304
Revenue
47.2%
Occupancy
$199.78
Daily Rate
The countryside in the city with garden, ground floor

The countryside in the city with garden, ground floor

Entire Place • 2 bedrooms

$21,226
Revenue
49.5%
Occupancy
$105.11
Daily Rate
cozy house in the center with garden: Le Tournesac

cozy house in the center with garden: Le Tournesac

Entire Place • 2 bedrooms

$20,263
Revenue
55.6%
Occupancy
$86.83
Daily Rate
Héricourt Private Apartment

Héricourt Private Apartment

Entire Place • 2 bedrooms

$13,887
Revenue
75.3%
Occupancy
$60.16
Daily Rate
F3 in downtown DRC/Balcony/Netflix/Garage

F3 in downtown DRC/Balcony/Netflix/Garage

Entire Place • 2 bedrooms

$11,326
Revenue
41.7%
Occupancy
$73.89
Daily Rate
Cozy Gite Les Hiboux 10 minutes from Montbéliard 2/4 p

Cozy Gite Les Hiboux 10 minutes from Montbéliard 2/4 p

Entire Place • 2 bedrooms

$11,075
Revenue
45.3%
Occupancy
$78.48
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Héricourt (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Héricourt based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Benj2$54,5301074.78/5.0
Anne3$38,3522434.77/5.0
Lydia2$15,395484.97/5.0
Nicole2$15,167824.96/5.0
Erica1$13,887704.94/5.0
Guy1$9,271574.60/5.0
Antonio Et Marie-Laure1$8,5181014.94/5.0
Julien1$8,039624.98/5.0
Benoit1$3,01865.00/5.0
Liliane1$1,33674.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Héricourt.

Dive Deeper: Advanced Héricourt STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Héricourt. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Héricourt Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Héricourt

  • The Héricourt Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Héricourt, Apartment/Condo properties are the most common (70.6%), reflecting the local real estate landscape.
  • Houses represent a significant 17.6% portion, catering likely to families or larger groups.
  • The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Héricourt Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Héricourt

  • The dominant room capacity in Héricourt is 1 bedroom listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 82.4% of the active Airbnb listings in Héricourt, indicating a high concentration in these sizes.

Héricourt Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Héricourt

  • The most common guest capacity trend in Héricourt vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Héricourt STR market, accounting for 52.9% of listings.
  • 17.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Héricourt.
  • On average, properties in Héricourt are equipped to host 3.4 guests.

Héricourt Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Héricourt

  • The most common availability pattern in Héricourt falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Héricourt (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Héricourt Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.3%)

1 Night

6 listings

35.3% of total

2 Nights (23.5%)

2 Nights

4 listings

23.5% of total

3 Nights (5.9%)

3 Nights

1 listings

5.9% of total

30+ Nights (35.3%)

30+ Nights

6 listings

35.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Héricourt is 1 Night, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (35.3%) caters to monthly stays (30+ nights) in Héricourt, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.3% of Héricourt hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 35.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Héricourt.

Héricourt Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (52.9%)

Flexible

9 listings

52.9% of total

Moderate (23.5%)

Moderate

4 listings

23.5% of total

Firm (17.6%)

Firm

3 listings

17.6% of total

Strict (5.9%)

Strict

1 listings

5.9% of total

Cancellation Policy Insights for Héricourt

  • The prevailing Airbnb cancellation policy trend in Héricourt is Flexible, used by 52.9% of listings.
  • The market strongly favors guest-friendly terms, with 76.4% of listings offering Flexible or Moderate policies. This suggests guests in Héricourt may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 52.9% market standard in Héricourt.
  • Given the high prevalence of Flexible policies (52.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Héricourt.

Héricourt STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Héricourt

  • The overall average booking lead time for vacation rentals in Héricourt is 41 days.
  • Guests book furthest in advance for stays during May (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Héricourt.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
  • Monitor your own booking lead times against these Héricourt averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Héricourt (2025)

Amenity Prevalence

Amenity Insights for Héricourt

  • Essential amenities in Héricourt that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, TV, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Héricourt: Kitchen, Wifi.
  • Consider adding popular differentiators like Refrigerator or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Héricourt to stay competitive.

Héricourt Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Héricourt

  • The typical guest profile for Airbnb in Héricourt consists of primarily domestic travelers (88%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 88.0% of guests.
  • Key international markets include France (88%) and Switzerland (5.1%).
  • Top languages spoken are French (48.5%) followed by English (30.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Besançon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Héricourt Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lauterbrunnen550$6,144$517.1251%
La Rivière-Enverse17$5,999$698.3138%
Furdenheim15$5,806$428.6745%
Matten bei Interlaken63$5,549$346.1059%
Ittenheim19$5,472$327.4943%
Zermatt779$5,381$502.4248%
Interlaken308$5,118$406.8154%
Niederried bei Interlaken17$5,037$524.6438%
Oberhofen am Thunersee27$4,868$322.2353%
Iseltwald25$4,790$378.2949%

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