Airbnb Market Analytics, Statistics and Data in Dijon, Bourgogne – Franche-Comté, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Dijon? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Dijon:
How much do Airbnb hosts make on average per month in Dijon?
The short-term rental market in Dijon shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,190 per month
- Strong performing properties (top 25%) make $1,808 or more
- Best-in-class properties (top 10%) achieve $2,723+ monthly
- Entry-level properties (bottom 25%) typically earn around $651
Revenue Variations by Month
Occupancy Rates Throughout the Year in Dijon
The market in Dijon shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Dijon
Daily rates in Dijon vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $65 per night
- Strong performing properties (top 25%) secure $94 or more
- Best-in-class properties (top 10%) pull in $146+ per night
- Entry-level properties (bottom 25%) earn around $49
Daily Rate Variations by Month
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Seasonality patterns in Dijon
Peak Season (June, May, April)
- Revenue peaks at $1804.51 per month
- Occupancy rates reach 56.28%
- Daily rates average $87.60
Shoulder Season
- Revenue averages $1449.97 per month
- Occupancy maintains 48.30%
- Daily rates hold at $84.34
Low Season (November, December, January)
- Revenue drops to $918.68 per month
- Occupancy decreases to 36.15%
- Daily rates adjust to $80.24
Is it still profitable to do Airbnb in Dijon in 2025?
Yes! Dijon demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and monthly revenue averaging $1450 and As a mature market with 1503 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Dijon
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Dijon City Center | The heart of Dijon, offering a mix of historical charm and modern convenience. Visitors can enjoy cultural sites, shopping, and dining, making it ideal for tourists. | Palace of the Dukes of Burgundy, Dijon Mustard Shop, Les Halles Market, Saint-Bénigne Cathedral, Museum of Fine Arts |
| Les Grésilles | A vibrant neighborhood that showcases local life, culture, and community. Popular with visitors seeking an authentic experience away from the tourist hotspots. | Parc de la Colombière, Dijon Aquarium, local markets, community events, cultural festivals |
| Saint-Apollonia | Known for its peaceful residential feel yet close to the city center, it's a good spot for families and longer stays. | Gastronomic restaurants, local vineyards, easy access to public transport, parks, family-friendly amenities |
| Dijon Historic Quarter | A UNESCO World Heritage site that attracts history buffs and architecture lovers. Its narrow streets and medieval buildings offer a picturesque setting. | Rue des Forges, Church of Notre-Dame, Palais des Ducs, Musee de la Vie Bourguignonne |
| Port du Canal | A picturesque area with scenic waterways and opportunities for outdoor activities. Great for visitors who enjoy nature and leisure. | Canal path trails, water sports, nearby parks, relaxing cafes |
| La Toison d'Or | A modern shopping and entertainment center that attracts both locals and tourists alike, offering a range of activities and amenities. | Shopping mall, cinema, restaurants, events and festivals |
| Dijon Fontaines | An emerging neighborhood that appeals to young travelers and city explorers. Its mix of urban living and green spaces makes it attractive. | green spaces, upcoming restaurants, community art, local breweries |
| Côte de Nuits | Famous for its vineyards and wine-making heritage, perfect for tourists interested in culinary and cultural experiences in the Burgundy region. | Wine tours, local vineyards, culinary classes, scenic views |
Do you need a license for Airbnb in Dijon?
We recommend checking directly with Dijon's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (8% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Dijon
Villa Marie, 5 Bedroom, 3 Bathroom, Pool
Entire Place • 5 bedrooms
300m2 house, hyper center, outdoor patio & park
Entire Place • 5 bedrooms
Palais du Chambellan Des DUCS
Entire Place • 5 bedrooms
Large charming house in the heart of town.
Entire Place • 5 bedrooms
The BIG NEST with breakfast
Entire Place • 5 bedrooms
Villa 12 pers., near center, pool in summer
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Dijon
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Domenico | 60 | $1,159,367 | 2818 | 4.53/5.0 |
| Shirley | 62 | $764,550 | 2996 | 4.65/5.0 |
| Adeline Et Elisa AgestE Concie | 20 | $245,049 | 1266 | 4.41/5.0 |
| Albert | 21 | $229,859 | 550 | 4.02/5.0 |
| WeHost | 9 | $212,783 | 187 | 4.31/5.0 |
| Pascal | 10 | $210,311 | 225 | 4.30/5.0 |
| Alessandra Et Louis | 5 | $154,364 | 153 | 4.84/5.0 |
| Sandra | 1 | $154,151 | 34 | 4.97/5.0 |
| Antoine | 6 | $149,729 | 660 | 4.92/5.0 |
| Viviane | 5 | $147,689 | 217 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Dijon
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93%), with apartment & condo and house properties comprising 97.9% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (2.2% combined)
Room Capacity Distribution
Analysis of 1,503 properties in Dijon shows that 1 bedroom properties are most prevalent, making up 56.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 75.7% of all listings.
Key Insights
- Most common: 1 bedroom (56.6%)
- Least common: 5+ bedrooms (0.6%)
- Market concentration: 75.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,503 properties in Dijon reveals that 2 guests properties dominate the market, representing 42.2% of all listings. The average property accommodates 3.2 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 71.7% of the market.
Key Insights
- Most common capacity: 2 guests (42.2% of market)
- Least common capacity: 7 guests (0.7% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 71.7% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,503 properties in Dijon, the most common availability pattern is 271-366 days (30.3% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.9% of properties).
Key Insights
- Most common availability window: 271-366 days (30.3%)
- Most common booking duration: 181-270 days (28.9%)
- Properties with high availability (180+ days): 57.2%
- Properties with long-term bookings (180+ days): 44.0%
Minimum Stay Distributions
1 Night
596 listings
46.2% of total
2 Nights
506 listings
39.3% of total
3 Nights
67 listings
5.2% of total
4-6 Nights
46 listings
3.6% of total
7-29 Nights
15 listings
1.2% of total
30+ Nights
59 listings
4.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 85.5%
- Mid-length stays (4-6 nights) represent 3.6% of listings
- Monthly+ stays (4.6%) suggest a stable extended-stay market
- High market flexibility with 90.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
3 listings
0.2% of total
Super Strict 60 Days
5 listings
0.4% of total
Flexible
471 listings
36.5% of total
Moderate
519 listings
40.2% of total
Firm
114 listings
8.8% of total
Strict
178 listings
13.8% of total
Key Insights
- Moderate is the preferred policy at 40.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 76.7% of the market
- Strong market consensus around Moderate policies
- Refundable policies are least common at 0.2% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Jul, averaging 55 days
- Shortest booking windows are in Nov, Feb, Jan, averaging 35 days
- Summer shows the longest average booking window at 51 days, while Winter has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 51 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Dijon
Below is the distribution of amenities across listings in Dijon:
Traveler Demographics
Key Insights
- Domestic travelers make up 65.8% of total guests, indicating a significant local market share.
- Primary international markets: Germany (6.7%) and United Kingdom (5.3%)
- French is the top language at 39.9%, followed by English (38.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.0%
Recommendations
- Target marketing campaigns for Paris and Lyon markets
- Develop localized content for Germany and United Kingdom
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Dijon. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Rivière-Enverse | 17 | $5,717 | $560.63 | 43% |
| Épinac | 16 | $4,855 | $312.96 | 35% |
| Puligny-Montrachet | 12 | $3,989 | $412.35 | 44% |
| Bligny-lès-Beaune | 22 | $3,703 | $247.02 | 50% |
| Juliénas | 11 | $3,569 | $287.39 | 44% |
| Seytroux | 16 | $3,358 | $329.59 | 38% |
| Corgoloin | 10 | $3,289 | $293.33 | 45% |
| La Côte-d'Arbroz | 39 | $3,089 | $441.54 | 35% |
| Ventron | 81 | $3,017 | $279.42 | 36% |
| La Chapelle-devant-Bruyères | 20 | $2,966 | $202.26 | 42% |
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