Viviers Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Viviers in 2025? Explore comprehensive Airbnb analytics for Viviers, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Viviers, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 55 active listings.

Whether you're considering an Airbnb investment in Viviers, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Viviers Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Viviers Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$104
The average rental revenue earned for an occupied room per day in Viviers.
Occupancy Rate(?)
36.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,826
Typical annual income for an Airbnb listing in Viviers. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-30.1%
Significant decrease (-30.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Viviers.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Viviers.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
55
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Viviers (2025)

Understanding the monthly revenue variations for Airbnb listings in Viviers is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Viviers is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Viviers across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,918+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,881 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $940 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $437, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Viviers

Viviers Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Viviers STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Viviers:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Viviers

Average Daily Rate (ADR) Airbnb Trends in Viviers (2025)

Effective short term rental pricing strategy in Viviers involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Viviers typically peaks in May and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $180+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in Viviers

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Airbnb Seasonality Analysis & Trends in Viviers (2025)

Peak Season (August, July, October)
  • Revenue averages $1,828 per month
  • Occupancy rates average 51.5%
  • Daily rates average $109
Shoulder Season
  • Revenue averages $1,190 per month
  • Occupancy maintains around 36.1%
  • Daily rates hold near $104
Low Season (January, May, November)
  • Revenue drops to average $960 per month
  • Occupancy decreases to average 30.7%
  • Daily rates adjust to average $107

Seasonality Insights for Viviers

  • The Airbnb seasonality in Viviers shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Viviers's highest earning potential, with monthly revenues capable of climbing to $2,070, occupancy reaching a high of 58.7%, and ADRs peaking at $111.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $911, occupancy could drop to 28.2%, and ADRs may adjust down to $99.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Viviers.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Viviers seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Viviers (2025)

Exploring the top neighborhoods for short-term rentals in Viviers? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Centre
Charming old town with medieval architecture and rich history. Ideal for tourists interested in culture and heritage, with plenty of cafes and artisan shops.
Roman Theatre, Saint-Vincent Cathedral, Old Town Walls, Archaeological Museum, Place des Capucins
Riverside Promenade
Picturesque area along the Rhône River, great for walks and bike rides. Attracts families and couples looking for scenic views and outdoor activities.
Rhône River Path, Local Markets, Picnic Areas, Scenic Views, Nearby Vineyards
Viviers Caves
Famous for its stunning limestone caves and natural beauty, attracting nature lovers and adventurers seeking unique experiences in the outdoors.
Caves of Viviers, Guided Tours, Hiking Trails, Flora and Fauna
Culinary District
Known for its local cuisine and fine dining options, perfect for foodies looking to explore French gastronomy.
Gourmet Restaurants, Local Wineries, Farmers Market, Cooking Classes
Nature Park
Surrounded by scenic hills and nature trails, this area is popular for hiking and outdoor sports, ideal for eco-tourists and nature enthusiasts.
Regional Natural Parks, Hiking Trails, Wildlife Watching, Picnic Areas
Cultural Village
A hub for local arts and crafts, featuring galleries and workshops. Attracts tourists interested in artistic experiences and cultural immersion.
Artisanal Workshops, Local Art Galleries, Craft Markets
Adventure Zone
Location for various outdoor activities including canoeing and cycling, attracting adventure seekers and families.
Canoeing, Cycling Trails, Adventure Sports Center, Family-Friendly Activities
Nearby Vineyards
Famous wine-growing region nearby, known for its production of local wines. Ideal for wine enthusiasts and those looking for a relaxing stay.
Vineyard Tours, Wine Tastings, Wine Routes, Scenic Vineyards

Understanding Airbnb License Requirements & STR Laws in Viviers (2025)

With 18% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Viviers. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Viviers to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 18% licensed listings)

Top Performing Airbnb Properties in Viviers (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Viviersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Le Marquet, rest with friends in the vineyards

Le Marquet, rest with friends in the vineyards

Entire Place • 4 bedrooms

$39,363
Revenue
65.1%
Occupancy
$180.79
Daily Rate
"BEAUTIFUL!" 93 m2 • All to Yourself • 2+2 people and +1? +1?

"BEAUTIFUL!" 93 m2 • All to Yourself • 2+2 people and +1? +1?

Entire Place • 4 bedrooms

$35,871
Revenue
67.7%
Occupancy
$134.16
Daily Rate
Ghélia 4-star house on the meadow

Ghélia 4-star house on the meadow

Entire Place • 3 bedrooms

$29,677
Revenue
26.7%
Occupancy
$301.42
Daily Rate
"BEAUTIFUL!" 66m2 La Baièta! 2 and,+1? and,+1?

"BEAUTIFUL!" 66m2 La Baièta! 2 and,+1? and,+1?

Entire Place • 1 bedroom

$27,743
Revenue
59.6%
Occupancy
$104.14
Daily Rate
Welcome to La Ferme de Verchaüs

Welcome to La Ferme de Verchaüs

Entire Place • 2 bedrooms

$25,863
Revenue
50.7%
Occupancy
$140.17
Daily Rate
Chez Gabriel and Julie

Chez Gabriel and Julie

Entire Place • 3 bedrooms

$25,005
Revenue
65.3%
Occupancy
$109.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Viviers (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Viviers based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Julie6$117,7262474.80/5.0
Bénédicte4$84,2521804.94/5.0
Maud11$53,116864.56/5.0
Franck1$39,363184.78/5.0
Julie3$34,5531044.93/5.0
Paulette & Michel1$29,677694.97/5.0
Françoise1$25,863195.00/5.0
Emilie1$22,707584.97/5.0
Eric1$19,217224.64/5.0
Juliette2$18,983124.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Viviers.

Dive Deeper: Advanced Viviers STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Viviers. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Viviers Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Viviers

  • The Viviers Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.2% of the 55 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Viviers, House properties are the most common (45.5%), reflecting the local real estate landscape.
  • Houses represent a significant 45.5% portion, catering likely to families or larger groups.
  • The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 3.6%) offer potential for unique stay experiences.

Viviers Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Viviers

  • The dominant room capacity in Viviers is 1 bedroom listings, making up 38.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 54.6% of the active Airbnb listings in Viviers, indicating a high concentration in these sizes.
  • A significant 27.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Viviers.

Viviers Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Viviers

  • The most common guest capacity trend in Viviers vacation rentals is listings accommodating 2 guests (21.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Viviers STR market, accounting for 43.6% of listings.
  • 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Viviers.
  • On average, properties in Viviers are equipped to host 3.7 guests.

Viviers Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Viviers

  • The most common availability pattern in Viviers falls within the 271-366 days range, representing 61.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Viviers (41.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Viviers Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.7%)

1 Night

18 listings

32.7% of total

2 Nights (27.3%)

2 Nights

15 listings

27.3% of total

3 Nights (7.3%)

3 Nights

4 listings

7.3% of total

4-6 Nights (10.9%)

4-6 Nights

6 listings

10.9% of total

7-29 Nights (1.8%)

7-29 Nights

1 listings

1.8% of total

30+ Nights (20%)

30+ Nights

11 listings

20% of total

Key Insights

  • The most prevalent minimum stay requirement in Viviers is 1 Night, adopted by 32.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (20%) caters to monthly stays (30+ nights) in Viviers, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 32.7% of Viviers hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Viviers.

Viviers Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (51%)

Flexible

25 listings

51% of total

Moderate (10.2%)

Moderate

5 listings

10.2% of total

Firm (6.1%)

Firm

3 listings

6.1% of total

Strict (32.7%)

Strict

16 listings

32.7% of total

Cancellation Policy Insights for Viviers

  • The prevailing Airbnb cancellation policy trend in Viviers is Flexible, used by 51% of listings.
  • There's a relatively balanced mix between guest-friendly (61.2%) and stricter (38.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 51% market standard in Viviers.
  • Given the high prevalence of Flexible policies (51%), offering this can enhance booking appeal, especially during shoulder seasons.
  • With 32.7% using Strict terms, this is a viable option in Viviers, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Viviers.

Viviers STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Viviers

  • The overall average booking lead time for vacation rentals in Viviers is 47 days.
  • Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Viviers.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Viviers averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Viviers (2025)

Amenity Prevalence

Amenity Insights for Viviers

  • Essential amenities in Viviers that guests expect include: Dishes and silverware, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Kitchen, Cooking basics are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Viviers: Dishes and silverware, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Coffee maker or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Viviers to stay competitive.

Viviers Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Viviers

  • The typical guest profile for Airbnb in Viviers consists of primarily domestic travelers (80%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 80.1% of guests.
  • Key international markets include France (80.1%) and Germany (5%).
  • Top languages spoken are French (39.3%) followed by English (31.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Viviers Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,099$342.1843%
Dommartin10$3,861$322.5838%
Courzieu10$3,724$314.9847%
Divajeu19$3,644$392.0640%
Gordes232$2,765$388.5941%
Vanosc13$2,717$228.3943%
Chantepérier22$2,712$321.7835%
Vourles11$2,695$218.1842%
Ménerbes100$2,573$456.4941%
Saint-Auban-sur-l'Ouvèze10$2,515$194.9752%

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