Airbnb Market Analytics, Statistics and Data in Morzine, Auvergne-Rhône-Alpes, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Morzine? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Morzine:
How much do Airbnb hosts make on average per month in Morzine?
The short-term rental market in Morzine shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,182 per month
- Strong performing properties (top 25%) make $4,182 or more
- Best-in-class properties (top 10%) achieve $7,515+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,138
Revenue Variations by Month
Occupancy Rates Throughout the Year in Morzine
The market in Morzine shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Morzine
Daily rates in Morzine vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $223 per night
- Strong performing properties (top 25%) secure $384 or more
- Best-in-class properties (top 10%) pull in $637+ per night
- Entry-level properties (bottom 25%) earn around $136
Daily Rate Variations by Month
Get Live Morzine Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Morzine
Peak Season (February, March, January)
- Revenue peaks at $6526.90 per month
- Occupancy rates reach 60.97%
- Daily rates average $388.04
Shoulder Season
- Revenue averages $3394.33 per month
- Occupancy maintains 36.84%
- Daily rates hold at $320.09
Low Season (May, September, October)
- Revenue drops to $1365.03 per month
- Occupancy decreases to 19.21%
- Daily rates adjust to $287.99
Is it still profitable to do Airbnb in Morzine in 2025?
Yes! Morzine demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and strong monthly revenue averaging $3394 and As a mature market with 1514 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Morzine
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Avoriaz | A high-altitude resort known for its ski-in/ski-out access and car-free village. Popular with skiers and snowboarders, it offers various winter sports and summer hikes. | Avoriaz Ski Resort, Ski Avoriaz, Aquariaz Water Park, Les Lindarets, Mountain biking trails, Hiking paths |
| Les Gets | A charming village that combines traditional Alpine architecture with modern amenities. Ideal for families and outdoor enthusiasts, it's noted for its family-friendly ski areas and summer activities. | Les Gets Ski Resort, Golf Les Gets, Mountain biking trails, Lac des Ecoles, Chavannes Ski Lift, Village center with shops and restaurants |
| Morzine Centre | The bustling heart of Morzine, offering a mix of shops, restaurants, and easy access to skiing. Attracts visitors looking for convenience and vibrant nightlife. | Morzine-Avoriaz Ski Area, Super Morzine, Morzine market, Bars and restaurants, Outdoor markets, Plenty of shops |
| Protes de Tête | A scenic area suitable for hiking and outdoor activities during both summer and winter. It appeals to nature lovers and adventure seekers. | Lake Plagne, Hiking trails, Winter sports activities, Stunning mountain views, Picnic areas, Wildlife watching |
| Les Crosets | A beautiful area located at the border of France and Switzerland, known for its ski slopes and charm. Popular among snowboarders and skiers looking for a quieter experience. | Les Crosets Ski Resort, Portes du Soleil ski area, Breathtaking views, Traditional alpine chalets, Summer hiking trails, Close proximity to Switzerland |
| Champery | A historic village with a picturesque setting. Great for both winter sports and summer relaxation, it attracts visitors seeking a mix of cultural experiences and outdoor activities. | Champery Ski Resort, Les Dents du Midi, Cultural heritage, Local gastronomy, Mountain biking, Hiking paths |
| Saint Jean d'Aulps | A quaint Alpine village that is less crowded than the main resorts, appealing to visitors looking for an authentic experience in the Alps. Offers winter and summer recreational activities. | Saint Jean d'Aulps Ski Area, Bourg des Allières, Local markets, Hiking routes, Cultural events, Beautiful Alpine landscapes |
| Les Avanchers-Valmorel | A community offering a blend of modern ski facilities and natural beauty. Visitors seek both relaxation and a variety of alpine sports throughout the year. | Valmorel Ski Resort, Chalet-style architecture, Family-friendly skiing, Walking paths, Mountain restaurants, Sumptuous views |
Do you need a license for Airbnb in Morzine?
We recommend checking directly with Morzine's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (7% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Morzine
Heart of Morzine unique chalet for 11
Entire Place • 5 bedrooms
Chalet Joux Plane - A True James Bond Chalet
Entire Place • 6 bedrooms
Goldilocks - Arguably the best views in town
Entire Place • 5 bedrooms
Chalet Lagertha - Stay Off Standards
Entire Place • 6 bedrooms
Chalet in Morzine- Stunning views- Spa + Sauna
Entire Place • 7 bedrooms
Luxury Chalet Morzine centre
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Morzine
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sam & Jon | 38 | $1,579,467 | 260 | 4.05/5.0 |
| Kathryn | 22 | $1,312,937 | 200 | 4.68/5.0 |
| All Seasons Lodging (Billy Avo | 47 | $1,140,213 | 269 | 3.52/5.0 |
| Elodie-Leslie-Manon | 88 | $1,106,718 | 599 | 3.64/5.0 |
| Lorna & Dominic | 27 | $949,284 | 429 | 4.30/5.0 |
| Rachel | 16 | $924,659 | 654 | 4.82/5.0 |
| Virginie | 32 | $870,356 | 341 | 3.90/5.0 |
| Snow And Trek Morzine | 33 | $860,140 | 466 | 4.41/5.0 |
| Gina | 15 | $648,947 | 207 | 3.92/5.0 |
| Al | 8 | $627,909 | 88 | 3.61/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Morzine
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.5%), with apartment & condo and house properties comprising 97.1% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (2.9% combined)
Room Capacity Distribution
Analysis of 1,514 properties in Morzine shows that 2 bedrooms properties are most prevalent, making up 26.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 50.4% of all listings.
Key Insights
- Most common: 2 bedrooms (26.4%)
- Least common: 5+ bedrooms (10%)
- Market concentration: 50.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,514 properties in Morzine reveals that 4 guests properties dominate the market, representing 29.1% of all listings. The average property accommodates 5.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 56.1% of the market.
Key Insights
- Most common capacity: 4 guests (29.1% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 5.6 guests per property
- Market concentration: 56.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,514 properties in Morzine, the most common availability pattern is 271-366 days (58% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (34.9% of properties).
Key Insights
- Most common availability window: 271-366 days (58%)
- Most common booking duration: 31-90 days (34.9%)
- Properties with high availability (180+ days): 91.0%
- Properties with long-term bookings (180+ days): 10.5%
Minimum Stay Distributions
1 Night
154 listings
11.2% of total
2 Nights
96 listings
7% of total
3 Nights
153 listings
11.1% of total
4-6 Nights
509 listings
36.9% of total
7-29 Nights
357 listings
25.9% of total
30+ Nights
109 listings
7.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 18.2%
- Mid-length stays (4-6 nights) represent 36.9% of listings
- Monthly+ stays (7.9%) suggest a stable extended-stay market
- High market flexibility with 29.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
151 listings
11.2% of total
Super Strict 30 Days
57 listings
4.2% of total
Flexible
48 listings
3.5% of total
Moderate
127 listings
9.4% of total
Firm
379 listings
28% of total
Strict
591 listings
43.7% of total
Key Insights
- Strict is the preferred policy at 43.7% of listings
- Stricter policies (Firm & Strict) dominate at 71.7% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 3.5% of listings
Recommendations
- The market supports stricter policies, with 71.7% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Nov, averaging 117 days
- Shortest booking windows are in Aug, Sep, Oct, averaging 77 days
- Summer shows the longest average booking window at 110 days, while Fall has the shortest at 84 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 110 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Oct when lead times are shortest
Popular Airbnb Amenities in Morzine
Below is the distribution of amenities across listings in Morzine:
Traveler Demographics
Key Insights
- Domestic travelers make up 33.5% of total guests, indicating a moderate local market presence.
- Primary international markets: France (38.7%) and Switzerland (4.2%)
- English is the top language at 47.7%, followed by French (33.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for France and Switzerland
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Morzine. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 517 | $7,184 | $550.44 | 54% |
| Matten bei Interlaken | 51 | $6,179 | $336.06 | 62% |
| Iseltwald | 14 | $5,849 | $364.85 | 57% |
| La Rivière-Enverse | 17 | $5,717 | $560.63 | 43% |
| Habkern | 13 | $5,548 | $345.96 | 54% |
| Niederried bei Interlaken | 10 | $5,456 | $501.82 | 36% |
| Riggisberg | 10 | $5,433 | $313.22 | 56% |
| Interlaken | 290 | $5,217 | $323.90 | 56% |
| Oberhofen am Thunersee | 24 | $4,946 | $267.05 | 56% |
| Bönigen | 30 | $4,720 | $264.64 | 63% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights