Marignier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Marignier in 2025? Explore comprehensive Airbnb analytics for Marignier, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Marignier, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Marignier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marignier Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Marignier Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$95
The average rental revenue earned for an occupied room per day in Marignier.
Occupancy Rate(?)
54.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$13,465
Typical annual income for an Airbnb listing in Marignier. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-31.0%
Significant decrease (-31.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Marignier.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Marignier.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Marignier (2025)

Understanding the monthly revenue variations for Airbnb listings in Marignier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marignier is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marignier across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,938+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,601 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,134 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $742, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Marignier

Marignier Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Marignier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marignier:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Marignier

Average Daily Rate (ADR) Airbnb Trends in Marignier (2025)

Effective short term rental pricing strategy in Marignier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marignier typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $153+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $107 or more.
  • Typical properties (Median) charge around $80 per night.
  • Entry-level properties (Bottom 25%) earn around $57 per night.

Average Daily Rate (ADR) Trend by Month in Marignier

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Airbnb Seasonality Analysis & Trends in Marignier (2025)

Peak Season (August, July, January)
  • Revenue averages $1,903 per month
  • Occupancy rates average 63.3%
  • Daily rates average $92
Shoulder Season
  • Revenue averages $1,530 per month
  • Occupancy maintains around 53.7%
  • Daily rates hold near $94
Low Season (September, October, November)
  • Revenue drops to average $1,072 per month
  • Occupancy decreases to average 45.7%
  • Daily rates adjust to average $89

Seasonality Insights for Marignier

  • The Airbnb seasonality in Marignier shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Marignier's highest earning potential, with monthly revenues capable of climbing to $2,153, occupancy reaching a high of 70.7%, and ADRs peaking at $100.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $945, occupancy could drop to 33.7%, and ADRs may adjust down to $88.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marignier.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Marignier seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Marignier (2025)

Exploring the top neighborhoods for short-term rentals in Marignier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Chamonix-Mont-Blanc
Famous for its skiing, mountaineering, and breathtaking views of Mont Blanc. Ideal for tourists seeking outdoor adventures year-round.
Aiguille du Midi, Mer de Glace, Mont Blanc, Chamonix town centre, Brevent, Les Houches
Annecy
Known as the 'Venice of the Alps', this picturesque town features beautiful canals, a stunning lake, and rich history. It's perfect for tourists who enjoy nature and scenic views.
Lake Annecy, Palais de l'Isle, Annecy Castle, Le Pâquier, Bike paths around the lake, Old Town
Cluses
A charming town that serves as a gateway to the mountains and many outdoor activities. It's less touristy, providing a more authentic experience for visitors.
Cluses market, Museum of Mechanical Music, Col des Montets, Nearby ski resorts, Hiking trails
Evian-les-Bains
Famous for its thermal spas and beautiful location on Lake Geneva, Evian is attractive to those looking for wellness and relaxation.
Thermal spas, Evian Casino, Lac Léman, Evian's waterfront promenade, Château de Crouseilles
Thonon-les-Bains
Another lovely lakeside town known for its beautiful scenery and relaxing atmosphere. Attracts visitors looking to explore the French Alps and Lake Geneva.
Château de Ripaille, Port de Rives, Thonon Market, Lake Geneva, Hiking in the area
Les Gets
A picturesque alpine village that is popular in both winter for skiing and summer for mountain biking, making it a year-round destination.
Les Gets Ski Resort, Mountain biking trails, Portes du Soleil, Chavannes Ski Lift, Alpine villages
Megève
A high-end ski resort town with a charming village atmosphere. Attracts affluent tourists seeking luxury accommodations and experiences.
Megève Ski Resort, Alpine luxury shopping, Mont d'Arbois, Historic village center, Culinary experiences
Morzine
A vibrant ski resort with a lively après-ski scene. It's popular with both winter sports enthusiasts and summer hikers, making it a versatile investment opportunity.
Portes du Soleil ski area, Morzine town center, Hiking trails, Lac de Montriond, Mountain biking

Understanding Airbnb License Requirements & STR Laws in Marignier (2025)

With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Marignier. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marignier to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 17% licensed listings)

Top Performing Airbnb Properties in Marignier (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Marignierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Domaine du Môle Cottage

Domaine du Môle Cottage

Entire Place • 6 bedrooms

$69,595
Revenue
55.4%
Occupancy
$322.66
Daily Rate
cozy village house ( 170m2 )

cozy village house ( 170m2 )

Entire Place • 5 bedrooms

$45,632
Revenue
73.4%
Occupancy
$196.20
Daily Rate
Apartment t4  stations 30 km away

Apartment t4 stations 30 km away

Entire Place • 3 bedrooms

$19,606
Revenue
53.3%
Occupancy
$109.24
Daily Rate
Les Grands Cerfs Amoureux/ Savoie/mountain/ski/4*

Les Grands Cerfs Amoureux/ Savoie/mountain/ski/4*

Entire Place • 2 bedrooms

$19,545
Revenue
56.4%
Occupancy
$126.16
Daily Rate
Freshly renovated cozy apartment

Freshly renovated cozy apartment

Entire Place • 2 bedrooms

$17,669
Revenue
81.0%
Occupancy
$58.58
Daily Rate
85 sqm apartment in detached house

85 sqm apartment in detached house

Entire Place • 1 bedroom

$16,797
Revenue
63.5%
Occupancy
$81.94
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Marignier (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Marignier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nicolas1$69,5951074.85/5.0
Cecile1$45,632364.97/5.0
Yannick3$44,062235.00/5.0
Cedric2$19,9512174.97/5.0
Catherine1$19,545125.00/5.0
Christine2$17,503504.90/5.0
Ludivine1$16,797304.93/5.0
Sonia1$15,788315.00/5.0
Stephane1$15,5922024.76/5.0
Maria Et Jean-Marc1$14,7351824.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marignier.

Dive Deeper: Advanced Marignier STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marignier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Marignier Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Marignier

  • The Marignier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Marignier, Apartment/Condo properties are the most common (56.7%), reflecting the local real estate landscape.
  • Houses represent a significant 36.7% portion, catering likely to families or larger groups.
  • The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Marignier Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Marignier

  • The dominant room capacity in Marignier is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Marignier, indicating a high concentration in these sizes.

Marignier Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Marignier

  • The most common guest capacity trend in Marignier vacation rentals is listings accommodating 4 guests (40%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Marignier STR market, accounting for 70.0% of listings.
  • 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marignier.
  • On average, properties in Marignier are equipped to host 3.5 guests.

Marignier Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Marignier

  • The most common availability pattern in Marignier falls within the 271-366 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Marignier (30%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Marignier Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20%)

1 Night

6 listings

20% of total

2 Nights (36.7%)

2 Nights

11 listings

36.7% of total

3 Nights (3.3%)

3 Nights

1 listings

3.3% of total

4-6 Nights (16.7%)

4-6 Nights

5 listings

16.7% of total

7-29 Nights (3.3%)

7-29 Nights

1 listings

3.3% of total

30+ Nights (20%)

30+ Nights

6 listings

20% of total

Key Insights

  • The most prevalent minimum stay requirement in Marignier is 2 Nights, adopted by 36.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (20%) caters to monthly stays (30+ nights) in Marignier, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 36.7% of Marignier hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marignier.

Marignier Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (40%)

Flexible

12 listings

40% of total

Moderate (30%)

Moderate

9 listings

30% of total

Firm (13.3%)

Firm

4 listings

13.3% of total

Strict (16.7%)

Strict

5 listings

16.7% of total

Cancellation Policy Insights for Marignier

  • The prevailing Airbnb cancellation policy trend in Marignier is Flexible, used by 40% of listings.
  • There's a relatively balanced mix between guest-friendly (70.0%) and stricter (30.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 40% market standard in Marignier.
  • Regularly review your cancellation policy against competitors and market demand shifts in Marignier.

Marignier STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Marignier

  • The overall average booking lead time for vacation rentals in Marignier is 56 days.
  • Guests book furthest in advance for stays during August (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (73 days avg.) sees the longest lead times, while Spring (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Marignier.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Marignier averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Marignier (2025)

Amenity Prevalence

Amenity Insights for Marignier

  • Essential amenities in Marignier that guests expect include: Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Marignier: Free parking on premises, Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Marignier to stay competitive.

Marignier Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Marignier

  • The typical guest profile for Airbnb in Marignier consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 82.8% of guests.
  • Key international markets include France (82.8%) and Belgium (2.2%).
  • Top languages spoken are French (43.8%) followed by English (31.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Marignier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Rivière-Enverse16$6,903$667.8740%
Lauterbrunnen532$6,565$539.4353%
Les Clefs30$5,385$320.8042%
Habkern13$5,060$351.7846%
Zermatt745$4,917$483.8447%
Matten bei Interlaken57$4,695$307.5758%
Interlaken303$4,480$314.4054%
Iseltwald18$4,374$337.3151%
Bönigen31$4,009$256.4263%
Manigod198$3,992$438.1540%

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