La Léchère Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in La Léchère in 2025? Explore comprehensive Airbnb analytics for La Léchère, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for La Léchère, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 99 active listings.

Whether you're considering an Airbnb investment in La Léchère, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Léchère Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Léchère Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$150
The average rental revenue earned for an occupied room per day in La Léchère.
Occupancy Rate(?)
36.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,228
Typical annual income for an Airbnb listing in La Léchère. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.4%
Strong growth (10.4%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in La Léchère.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in La Léchère.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
99
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Léchère (2025)

Understanding the monthly revenue variations for Airbnb listings in La Léchère is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Léchère is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Léchère across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,593+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,045 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,085 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $627, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Léchère

La Léchère Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Léchère STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Léchère:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Léchère

Average Daily Rate (ADR) Airbnb Trends in La Léchère (2025)

Effective short term rental pricing strategy in La Léchère involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Léchère typically peaks in February and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $338+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in La Léchère

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Airbnb Seasonality Analysis & Trends in La Léchère (2025)

Peak Season (February, January, March)
  • Revenue averages $2,759 per month
  • Occupancy rates average 50.2%
  • Daily rates average $199
Shoulder Season
  • Revenue averages $1,387 per month
  • Occupancy maintains around 35.1%
  • Daily rates hold near $159
Low Season (June, October, November)
  • Revenue drops to average $866 per month
  • Occupancy decreases to average 25.8%
  • Daily rates adjust to average $152

Seasonality Insights for La Léchère

  • The Airbnb seasonality in La Léchère shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Léchère's highest earning potential, with monthly revenues capable of climbing to $3,661, occupancy reaching a high of 67.0%, and ADRs peaking at $229.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $771, occupancy could drop to 20.5%, and ADRs may adjust down to $149.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Léchère.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Léchère seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Léchère (2025)

Exploring the top neighborhoods for short-term rentals in La Léchère? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Léchère-les-Bains
A charming spa town known for its thermal baths and wellness facilities. It attracts tourists seeking relaxation and rejuvenation, making it ideal for Airbnb hosting.
Thermes de La Léchère, Les Bains de Léchère, Parc Thermal, Hiking Trails in the Alps, Close to ski resorts
Mouts spéciales
Located near great hiking trails and ski resorts, this area is perfect for outdoor enthusiasts and winter sports lovers.
Les Bauges Natural Regional Park, Ski Resorts (Courchevel, Méribel), Alpine Hiking Trails, Mountain Biking
Hautecour
A peaceful alpine village offering stunning views and proximity to nature, ideal for those looking to escape the hustle and bustle.
Vast natural landscapes, Charming village features, Cultural festivals, Winter sports activities
Bourg-Saint-Maurice
A vibrant town serving as a gateway to the Paradiski ski area. Offers a variety of accommodation options for skiers and mountain lovers.
Paradiski ski area, Les Arcs, Local restaurants, Year-round activities
Aigueblanche
Known for its thermal baths and scenic beauty, this area is great for wellness tourism and nature lovers.
Thermal Spa, Hiking paths, Natural parks, Cultural heritage sites
Saint-François-Longchamp
A ski resort town that draws winter sports enthusiasts as well as summer adventurers, great for seasonal tourism.
Ski slopes, Mountain biking, Scenic walks, Summer festivals
Montaimont
An idyllic rural setting known for its tranquility and stunning mountain scenery, perfect for weekend getaways.
Peaceful countryside, Nature trails, Cultural experiences, Scenic viewpoints
Saint-Jean-de-Belleville
A traditional alpine village known for its warmth and friendliness, appealing to guests seeking an authentic mountain experience.
Traditional mountain architecture, Skiing access, Local cuisine, Cultural events

Understanding Airbnb License Requirements & STR Laws in La Léchère (2025)

While La Léchère, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Léchère to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in La Léchère (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Léchèrebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ski and Bike Chalet Les Flandriens

Ski and Bike Chalet Les Flandriens

Entire Place • 4 bedrooms

$57,241
Revenue
49.5%
Occupancy
$367.06
Daily Rate
Appartement en chalet 14 personnes

Appartement en chalet 14 personnes

Entire Place • 5 bedrooms

$53,464
Revenue
39.5%
Occupancy
$466.68
Daily Rate
DOUCY VALMOREL CHALET LA RIOULE 15

DOUCY VALMOREL CHALET LA RIOULE 15

Entire Place • 6 bedrooms

$49,793
Revenue
32.3%
Occupancy
$462.18
Daily Rate
Appartement en chalet pour 8/10

Appartement en chalet pour 8/10

Entire Place • 4 bedrooms

$42,342
Revenue
43.8%
Occupancy
$369.85
Daily Rate
APPARTEMENT  FIU JACUZZI CHEMINEE DOUCY

APPARTEMENT FIU JACUZZI CHEMINEE DOUCY

Entire Place • 2 bedrooms

$35,288
Revenue
60.2%
Occupancy
$204.35
Daily Rate
Chalet in Celliers, Valmorel ski area

Chalet in Celliers, Valmorel ski area

Entire Place • 4 bedrooms

$32,014
Revenue
39.8%
Occupancy
$223.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Léchère (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Léchère based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Leavetown Vacations15$160,409764.52/5.0
Host #1028061612$95,8060N/A/5.0
Christophe2$77,733324.70/5.0
Koen1$57,24185.00/5.0
Bernard3$36,3161204.90/5.0
Marie Jo1$35,288304.77/5.0
Audrey2$32,210264.93/5.0
Didier1$32,014224.77/5.0
Eric1$30,797335.00/5.0
Arnaud1$30,74445.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Léchère.

Dive Deeper: Advanced La Léchère STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Léchère. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Léchère Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Léchère

  • The La Léchère Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97% of the 99 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Léchère, Apartment/Condo properties are the most common (61.6%), reflecting the local real estate landscape.
  • Houses represent a significant 35.4% portion, catering likely to families or larger groups.
  • Smaller segments like others, unique stays, hotel/boutique (combined 3.0%) offer potential for unique stay experiences.

La Léchère Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Léchère

  • The dominant room capacity in La Léchère is 1 bedroom listings, making up 42.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.6% of the active Airbnb listings in La Léchère, indicating a high concentration in these sizes.
  • A significant 29.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Léchère.

La Léchère Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Léchère

  • The most common guest capacity trend in La Léchère vacation rentals is listings accommodating 8+ guests (30.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the La Léchère STR market, accounting for 47.5% of listings.
  • 50.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Léchère.
  • On average, properties in La Léchère are equipped to host 5.4 guests.

La Léchère Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Léchère

  • The most common availability pattern in La Léchère falls within the 271-366 days range, representing 61.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in La Léchère (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Léchère Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.1%)

1 Night

13 listings

13.1% of total

2 Nights (14.1%)

2 Nights

14 listings

14.1% of total

3 Nights (6.1%)

3 Nights

6 listings

6.1% of total

4-6 Nights (22.2%)

4-6 Nights

22 listings

22.2% of total

7-29 Nights (13.1%)

7-29 Nights

13 listings

13.1% of total

30+ Nights (31.3%)

30+ Nights

31 listings

31.3% of total

Key Insights

  • The most prevalent minimum stay requirement in La Léchère is 30+ Nights, adopted by 31.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (31.3%) caters to monthly stays (30+ nights) in La Léchère, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 31.3% of La Léchère hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 31.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Léchère.

La Léchère Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.3%)

Flexible

13 listings

16.3% of total

Moderate (18.8%)

Moderate

15 listings

18.8% of total

Firm (23.8%)

Firm

19 listings

23.8% of total

Strict (41.3%)

Strict

33 listings

41.3% of total

Cancellation Policy Insights for La Léchère

  • The prevailing Airbnb cancellation policy trend in La Léchère is Strict, used by 41.3% of listings.
  • A majority (65.1%) of hosts in La Léchère utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 41.3% market standard in La Léchère.
  • With 41.3% using Strict terms, this is a viable option in La Léchère, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Léchère.

La Léchère STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Léchère

  • The overall average booking lead time for vacation rentals in La Léchère is 52 days.
  • Guests book furthest in advance for stays during December (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (74 days avg.) sees the longest lead times, while Fall (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in La Léchère.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these La Léchère averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Léchère (2025)

Amenity Prevalence

Amenity Insights for La Léchère

  • Essential amenities in La Léchère that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Léchère: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Léchère to stay competitive.

La Léchère Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Léchère

  • The typical guest profile for Airbnb in La Léchère consists of primarily domestic travelers (82%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 81.9% of guests.
  • Key international markets include France (81.9%) and Netherlands (3.2%).
  • Top languages spoken are French (42.8%) followed by English (32.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Léchère Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Rivière-Enverse16$6,903$667.8740%
Lauterbrunnen532$6,565$539.4353%
Les Clefs30$5,385$320.8042%
Habkern13$5,060$351.7846%
Zermatt745$4,917$483.8447%
Matten bei Interlaken57$4,695$307.5758%
Interlaken303$4,480$314.4054%
Iseltwald18$4,374$337.3151%
Bönigen31$4,009$256.4263%
Manigod198$3,992$438.1540%

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