Lamastre Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Lamastre in 2025? Explore comprehensive Airbnb analytics for Lamastre, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Lamastre, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Lamastre, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lamastre Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lamastre Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$94
The average rental revenue earned for an occupied room per day in Lamastre.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,789
Typical annual income for an Airbnb listing in Lamastre. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.2%
Significant decrease (-15.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Lamastre.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Lamastre.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lamastre (2025)

Understanding the monthly revenue variations for Airbnb listings in Lamastre is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lamastre is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lamastre across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,143+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,379 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $833 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $464, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lamastre

Lamastre Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lamastre STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lamastre:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lamastre

Average Daily Rate (ADR) Airbnb Trends in Lamastre (2025)

Effective short term rental pricing strategy in Lamastre involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lamastre typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $186+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Lamastre

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Airbnb Seasonality Analysis & Trends in Lamastre (2025)

Peak Season (August, July, May)
  • Revenue averages $1,648 per month
  • Occupancy rates average 50.4%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $922 per month
  • Occupancy maintains around 32.7%
  • Daily rates hold near $144
Low Season (January, February, March)
  • Revenue drops to average $733 per month
  • Occupancy decreases to average 23.8%
  • Daily rates adjust to average $95

Seasonality Insights for Lamastre

  • The Airbnb seasonality in Lamastre shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lamastre's highest earning potential, with monthly revenues capable of climbing to $2,108, occupancy reaching a high of 65.8%, and ADRs peaking at $154.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $645, occupancy could drop to 20.5%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lamastre.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lamastre seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lamastre (2025)

Exploring the top neighborhoods for short-term rentals in Lamastre? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre Ville
The bustling heart of Lamastre with shops, cafes, and restaurants. Great for visitors who want to experience local culture and amenities.
Église Saint-Jean-Baptiste, Parc des Renauds, La Maison de la Culture, local markets
Monts d'Ardèche
A scenic area known for its natural beauty and outdoor activities including hiking and cycling. Attractive for nature lovers and adventure seekers.
Hiking trails, Canoeing in the Ardeche River, Charming villages, Natural parks
Le Village de Lamastre
Traditional village charm with a peaceful atmosphere. Ideal for travelers looking for a quiet retreat while still being close to amenities.
Historic architecture, Local artisanal shops, Village festivals
Vallees de l'Eyrieux
Beautiful valley offering stunning landscapes and outdoor recreational opportunities. Attracts tourists interested in eco-tourism and nature experiences.
Biking routes, Fishing spots, Scenic viewpoints
Gorges de l'Ardeche
Famous for dramatic gorges and natural beauty, perfect for those looking for adventure and scenic views. A popular destination for day trips.
Ardeche Gorges, Pont d'Arc, Caving and canyoning activities
Château de Doux
A historic castle area that attracts visitors with its rich history and beautiful surroundings. Ideal for history enthusiasts and cultural experiences.
Château de Doux, Guided tours, Local heritage sites
Vivarais-Lignon
A cultural area with a mix of arts and outdoor activities, appealing to visitors looking for unique experiences and local culture.
Art exhibitions, Craft workshops, Natural landscapes
Lac de Devesset
A serene lake area ideal for relaxation and water activities. Great for families and those seeking a tranquil getaway.
Swimming, Kayaking, Nature walks

Understanding Airbnb License Requirements & STR Laws in Lamastre (2025)

While Lamastre, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lamastre to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Lamastre (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lamastrebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The slopes of Chateau de Retourtour

The slopes of Chateau de Retourtour

Entire Place • 3 bedrooms

$26,707
Revenue
54.4%
Occupancy
$125.39
Daily Rate
"Le Monde" - Riverfront Cottage

"Le Monde" - Riverfront Cottage

Entire Place • 2 bedrooms

$24,525
Revenue
54.3%
Occupancy
$100.37
Daily Rate
"Le Monde " Exceptional house by the river

"Le Monde " Exceptional house by the river

Entire Place • 3 bedrooms

$21,562
Revenue
60.0%
Occupancy
$260.75
Daily Rate
A superb view and absolute calm in La Vialle

A superb view and absolute calm in La Vialle

Entire Place • 2 bedrooms

$18,744
Revenue
64.3%
Occupancy
$76.48
Daily Rate
La Gabbro, large house in the heart of nature

La Gabbro, large house in the heart of nature

Entire Place • 5 bedrooms

$18,376
Revenue
28.1%
Occupancy
$188.84
Daily Rate
Charming Ardèche house 5-6 p, view, pool

Charming Ardèche house 5-6 p, view, pool

Entire Place • 3 bedrooms

$17,104
Revenue
29.0%
Occupancy
$154.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lamastre (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lamastre based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alain2$46,087474.95/5.0
Marie-Estelle3$42,955914.89/5.0
Veronique2$39,6371564.59/5.0
Gloria4$33,6691794.90/5.0
Florence3$27,714594.87/5.0
Marie Thérèse2$22,176224.86/5.0
Michel1$18,744754.89/5.0
Jean Yves Et Geraldine1$17,104174.71/5.0
Odile2$15,1181414.96/5.0
Jan1$14,588214.62/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lamastre.

Dive Deeper: Advanced Lamastre STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lamastre. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lamastre Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lamastre

  • The Lamastre Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.4% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Lamastre, House properties are the most common (55.3%), reflecting the local real estate landscape.
  • Houses represent a significant 55.3% portion, catering likely to families or larger groups.
  • The presence of 26.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.

Lamastre Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lamastre

  • The dominant room capacity in Lamastre is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 60.5% of the active Airbnb listings in Lamastre, indicating a high concentration in these sizes.
  • A significant 21.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lamastre.

Lamastre Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lamastre

  • The most common guest capacity trend in Lamastre vacation rentals is listings accommodating 2 guests (28.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Lamastre STR market, accounting for 47.3% of listings.
  • 23.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lamastre.
  • On average, properties in Lamastre are equipped to host 3.4 guests.

Lamastre Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lamastre

  • The most common availability pattern in Lamastre falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lamastre (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lamastre Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

18 listings

50% of total

2 Nights (16.7%)

2 Nights

6 listings

16.7% of total

3 Nights (8.3%)

3 Nights

3 listings

8.3% of total

4-6 Nights (2.8%)

4-6 Nights

1 listings

2.8% of total

30+ Nights (22.2%)

30+ Nights

8 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Lamastre is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.7%) of the Lamastre Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Lamastre, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Lamastre hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lamastre.

Lamastre Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (37.1%)

Flexible

13 listings

37.1% of total

Moderate (11.4%)

Moderate

4 listings

11.4% of total

Firm (22.9%)

Firm

8 listings

22.9% of total

Strict (28.6%)

Strict

10 listings

28.6% of total

Cancellation Policy Insights for Lamastre

  • The prevailing Airbnb cancellation policy trend in Lamastre is Flexible, used by 37.1% of listings.
  • A majority (51.5%) of hosts in Lamastre utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 37.1% market standard in Lamastre.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lamastre.

Lamastre STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lamastre

  • The overall average booking lead time for vacation rentals in Lamastre is 60 days.
  • Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (79 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Lamastre.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
  • Monitor your own booking lead times against these Lamastre averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lamastre (2025)

Amenity Prevalence

Amenity Insights for Lamastre

  • Essential amenities in Lamastre that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lamastre: Heating.
  • Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lamastre to stay competitive.

Lamastre Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lamastre

  • The typical guest profile for Airbnb in Lamastre consists of primarily domestic travelers (86%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 86.3% of guests.
  • Key international markets include France (86.3%) and Germany (2.6%).
  • Top languages spoken are French (47.4%) followed by English (32.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lamastre Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,099$342.1843%
Dommartin10$3,861$322.5838%
Courzieu10$3,724$314.9847%
Divajeu19$3,644$392.0640%
Gordes232$2,765$388.5941%
Vanosc13$2,717$228.3943%
Chantepérier22$2,712$321.7835%
Vourles11$2,695$218.1842%
Ménerbes100$2,573$456.4941%
Saint-Auban-sur-l'Ouvèze10$2,515$194.9752%

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