Suomussalmi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland
Is Airbnb profitable in Suomussalmi in 2025? Explore comprehensive Airbnb analytics for Suomussalmi, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Suomussalmi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Suomussalmi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Suomussalmi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Suomussalmi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Suomussalmi (2025)
Understanding the monthly revenue variations for Airbnb listings in Suomussalmi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Suomussalmi is typically November, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Suomussalmi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,841+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,432 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $895 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $413, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Suomussalmi
Suomussalmi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Suomussalmi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Suomussalmi:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Suomussalmi
Average Daily Rate (ADR) Airbnb Trends in Suomussalmi (2025)
Effective short term rental pricing strategy in Suomussalmi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Suomussalmi typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $195+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $64 per night.
Average Daily Rate (ADR) Trend by Month in Suomussalmi
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Airbnb Seasonality Analysis & Trends in Suomussalmi (2025)
Peak Season (November, April, December)
- Revenue averages $2,555 per month
- Occupancy rates average 37.5%
- Daily rates average $122
Shoulder Season
- Revenue averages $2,034 per month
- Occupancy maintains around 39.9%
- Daily rates hold near $119
Low Season (May, June, September)
- Revenue drops to average $1,736 per month
- Occupancy decreases to average 36.2%
- Daily rates adjust to average $109
Seasonality Insights for Suomussalmi
- The Airbnb seasonality in Suomussalmi shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Suomussalmi's highest earning potential, with monthly revenues capable of climbing to $2,801, occupancy reaching a high of 48.2%, and ADRs peaking at $130.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,669, occupancy could drop to 28.5%, and ADRs may adjust down to $108.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Suomussalmi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Suomussalmi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Suomussalmi (2025)
Exploring the top neighborhoods for short-term rentals in Suomussalmi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hossa National Park | A stunning natural area known for its pristine forests, clear lakes, and recreational activities like hiking and fishing. Ideal for nature enthusiasts and outdoor adventures. | Hossa Nature Center, Hiking Trails, Fishing Spots, Lake Eerikkilä, Biking Trails |
| Suomussalmi Village | The charming village center offers a glimpse into Finnish culture and traditions, with local shops, restaurants, and a cozy atmosphere. Attractive to visitors looking for local experiences. | Suomussalmi Church, Local Cafés, Cultural Events, Art Galleries |
| Ruokolahti | Known for its beautiful landscape and proximity to various lakes, Ruokolahti is popular for those seeking a peaceful getaway and outdoor activities like boating and swimming. | Ruokolahti Church, Lake Ruokolahti, Summer Festivals, Fishing Activities |
| Sammatti | This area offers a unique Finnish countryside experience with traditional farms and scenic views, appealing to those looking for a serene stay. | Farm Visits, Countryside Trails, Local Markets |
| Kuhmo | Cultural and natural attractions make Kuhmo a great destination for winter sports and summer hiking. The area is known for its festivals and vibrant cultural scenes. | Kuhmo Arts Centre, Winter Sports, Kuhmo Chamber Music Festival, Nature Trails |
| Salla | Known for skiing and winter sports, Salla attracts winter sports enthusiasts, offering an array of activities and beautiful snow-covered landscapes. | Salla Ski Resort, Snowmobiling, Winter Hiking, Salla Peace Chapel |
| Posio | Home to the beautiful Riisitunturi National Park, Posio is ideal for visitors seeking an experience in nature, including hiking and wildlife sightseeing. | Riisitunturi National Park, Local Art Galleries, Nature Trails |
| Taivalkoski | This area offers rich Finnish cultural heritage with various festivals and local events, attracting tourists interested in traditional experiences. | Taivalkoski Museum, Cultural Festivals, Nature Parks, Local Craft Shops |
Understanding Airbnb License Requirements & STR Laws in Suomussalmi (2025)
While Suomussalmi, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Suomussalmi to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Suomussalmi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Suomussalmibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Hossan-edient
Entire Place • 4 bedrooms
Spacious and modern detached house
Entire Place • 4 bedrooms
Oraviniemen Aarre
Entire Place • 1 bedroom
Myllykangas. Wilderness cabin. Wilderness cabin.
Entire Place • 2 bedrooms
In the Cache of the Forest - Rent and enjoy the peace of nature
Entire Place • 4 bedrooms
Lakefront cottage in Suomussalmi
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Suomussalmi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Suomussalmi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anna&Harri | 1 | $124,399 | 7 | 4.86/5.0 |
| Katja | 2 | $54,287 | 118 | 4.62/5.0 |
| Tommi | 1 | $40,496 | 222 | 4.95/5.0 |
| Rami | 1 | $14,868 | 69 | 4.72/5.0 |
| Timo | 3 | $13,678 | 50 | 4.51/5.0 |
| Kauko | 3 | $11,371 | 27 | 4.61/5.0 |
| Janne | 1 | $10,549 | 4 | 4.25/5.0 |
| Veera | 1 | $10,215 | 4 | 5.00/5.0 |
| Tapio | 1 | $8,611 | 45 | 4.36/5.0 |
| Mervi | 1 | $5,974 | 15 | 4.53/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Suomussalmi.
Dive Deeper: Advanced Suomussalmi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Suomussalmi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSuomussalmi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Suomussalmi
- The Suomussalmi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Suomussalmi, Outdoor/Unique properties are the most common (36.8%), reflecting the local real estate landscape.
- Houses represent a significant 36.8% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Suomussalmi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Suomussalmi
- The dominant room capacity in Suomussalmi is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.2% of the active Airbnb listings in Suomussalmi, indicating a high concentration in these sizes.
- A significant 31.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Suomussalmi.
Suomussalmi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Suomussalmi
- The most common guest capacity trend in Suomussalmi vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Suomussalmi STR market, accounting for 63.1% of listings.
- 42.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Suomussalmi.
- On average, properties in Suomussalmi are equipped to host 5.0 guests.
Suomussalmi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Suomussalmi
- The most common availability pattern in Suomussalmi falls within the 271-366 days range, representing 63.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Suomussalmi (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Suomussalmi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
68.8% of total
2 Nights
3 listings
18.8% of total
3 Nights
1 listings
6.3% of total
30+ Nights
1 listings
6.3% of total
Key Insights
- The most prevalent minimum stay requirement in Suomussalmi is 1 Night, adopted by 68.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.6%) of the Suomussalmi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68.8% of Suomussalmi hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Suomussalmi.
Suomussalmi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
37.5% of total
Moderate
8 listings
50% of total
Firm
2 listings
12.5% of total
Cancellation Policy Insights for Suomussalmi
- The prevailing Airbnb cancellation policy trend in Suomussalmi is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 87.5% of listings offering Flexible or Moderate policies. This suggests guests in Suomussalmi may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Suomussalmi.
- Regularly review your cancellation policy against competitors and market demand shifts in Suomussalmi.
Suomussalmi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Suomussalmi
- The overall average booking lead time for vacation rentals in Suomussalmi is 49 days.
- Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (76 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Suomussalmi.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Suomussalmi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Suomussalmi (2025)
Amenity Prevalence
Amenity Insights for Suomussalmi
- Essential amenities in Suomussalmi that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Suomussalmi: Smoke alarm.
- Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Suomussalmi to stay competitive.
Suomussalmi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Suomussalmi
- The typical guest profile for Airbnb in Suomussalmi consists of primarily domestic travelers (69%), often arriving from nearby Helsinki, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 69.3% of guests.
- Key international markets include Finland (69.3%) and Germany (7%).
- Top languages spoken are English (38.7%) followed by Finnish (29.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Helsinki and Espoo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Suomussalmi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kuusamo | 260 | $1,680 | $153.72 | 41% |
| Sotkamo | 68 | $1,261 | $130.36 | 39% |
| Taivalkoski | 16 | $1,226 | $125.22 | 32% |
| Posio | 14 | $1,006 | $114.28 | 43% |
| Salla | 25 | $899 | $132.49 | 33% |
| Hyrynsalmi | 35 | $765 | $111.05 | 32% |
| Kuhmo | 19 | $508 | $70.16 | 36% |