Sotkamo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland
Is Airbnb profitable in Sotkamo in 2025? Explore comprehensive Airbnb analytics for Sotkamo, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Sotkamo, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 93 active listings.
Whether you're considering an Airbnb investment in Sotkamo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sotkamo Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sotkamo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sotkamo (2025)
Understanding the monthly revenue variations for Airbnb listings in Sotkamo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sotkamo is typically March, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sotkamo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,874+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,005 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,144 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $632, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sotkamo
Sotkamo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sotkamo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sotkamo:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sotkamo
Average Daily Rate (ADR) Airbnb Trends in Sotkamo (2025)
Effective short term rental pricing strategy in Sotkamo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sotkamo typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $267+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $191 or more.
- Typical properties (Median) charge around $141 per night.
- Entry-level properties (Bottom 25%) earn around $100 per night.
Average Daily Rate (ADR) Trend by Month in Sotkamo
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Airbnb Seasonality Analysis & Trends in Sotkamo (2025)
Peak Season (March, February, July)
- Revenue averages $1,970 per month
- Occupancy rates average 44.0%
- Daily rates average $166
Shoulder Season
- Revenue averages $1,386 per month
- Occupancy maintains around 37.6%
- Daily rates hold near $148
Low Season (January, April, May)
- Revenue drops to average $1,132 per month
- Occupancy decreases to average 25.7%
- Daily rates adjust to average $160
Seasonality Insights for Sotkamo
- The Airbnb seasonality in Sotkamo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sotkamo's highest earning potential, with monthly revenues capable of climbing to $2,124, occupancy reaching a high of 47.4%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,116, occupancy could drop to 25.1%, and ADRs may adjust down to $148.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sotkamo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sotkamo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sotkamo (2025)
Exploring the top neighborhoods for short-term rentals in Sotkamo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Vuokatti | A popular resort area renowned for its year-round outdoor activities, including skiing, hiking, and water sports. Attracts both winter sports enthusiasts and summer vacationers seeking nature and adventure. | Vuokatti Ski Resort, Ski Tunnel, Katinkulta Spa, Vuokatti Adventure Park, Lake Nuas |
| Sotkamo Town Center | The heart of Sotkamo, offering local shops, restaurants, and services. It's a convenient base for exploring the region, appealing to families and tourists. | Sotkamo Market, Sotkamo Church, Local cafes and restaurants |
| Kuhmo | A nearby town known for its cultural events and proximity to nature reserves. Great for guests interested in Finnish culture and wildlife experiences. | Kuhmo Arts Center, Karhunkierros Hiking Trail, Wildlife watching spots |
| Kaltio River | A scenic area ideal for fishing, kayaking, and enjoying the tranquil Finnish wilderness. Attracts nature lovers and adventure seekers. | Fishing spots, Kayaking routes, Picnic areas along the river |
| Hiidenportti National Park | A stunning national park not far from Sotkamo, perfect for hiking and experiencing the Finnish outdoors. Draws nature enthusiasts and hiking groups. | Hiidenportti hiking trails, Wildlife viewing opportunities, Beautiful landscapes |
| Paltamo | A charming small town with rich cultural heritage and beautiful nature. Suitable for guests interested in local history and outdoor activities. | Paltamo Church, Local museums, Access to lakes and forests |
| Paljakka | Known for its ski resorts and natural beauty, Paljakka attracts winter sports fans as well as summer hikers. | Paljakka Ski Resort, Hiking trails, Scenic nature spots |
| Nurmes | A town with a peaceful atmosphere and surrounded by beautiful nature, ideal for relaxation and cultural experiences. | Nurmes Church, Historical sites, Nature trails |
Understanding Airbnb License Requirements & STR Laws in Sotkamo (2025)
With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Sotkamo. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sotkamo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 15% licensed listings)
Top Performing Airbnb Properties in Sotkamo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sotkamobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious, modern villa with stunning scenery
Entire Place • 4 bedrooms
Favorite beach - log villa by the lake
Entire Place • 3 bedrooms
Moderni huvila luonnonkauniilla paikalla!
Entire Place • 3 bedrooms
Vuokatti Basecamp: Quality with a prime location
Entire Place • 2 bedrooms
KultaVilla
Entire Place • 3 bedrooms
Delightful unique apartment with hot tub
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sotkamo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sotkamo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vuokatti Booking | 17 | $88,363 | 7 | 4.50/5.0 |
| Joonas | 4 | $75,687 | 114 | 4.86/5.0 |
| Säde | 3 | $65,982 | 77 | 4.69/5.0 |
| Kirsi | 6 | $55,570 | 41 | 4.37/5.0 |
| Eetu | 2 | $54,525 | 74 | 4.87/5.0 |
| Soili | 1 | $52,219 | 10 | 4.90/5.0 |
| Karoliina | 1 | $42,326 | 10 | 4.70/5.0 |
| Host #71945748 | 1 | $39,455 | 1 | N/A/5.0 |
| Ella | 5 | $34,565 | 25 | 4.84/5.0 |
| Auli | 1 | $30,635 | 23 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sotkamo.
Dive Deeper: Advanced Sotkamo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sotkamo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSotkamo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sotkamo
- The Sotkamo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.7% of the 93 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sotkamo, House properties are the most common (48.4%), reflecting the local real estate landscape.
- Houses represent a significant 48.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.1%) offer potential for unique stay experiences.
Sotkamo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sotkamo
- The dominant room capacity in Sotkamo is 2 bedrooms listings, making up 39.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 64.5% of the active Airbnb listings in Sotkamo, indicating a high concentration in these sizes.
- A significant 31.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sotkamo.
Sotkamo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sotkamo
- The most common guest capacity trend in Sotkamo vacation rentals is listings accommodating 6 guests (37.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Sotkamo STR market, accounting for 55.9% of listings.
- 63.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sotkamo.
- On average, properties in Sotkamo are equipped to host 5.4 guests.
Sotkamo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sotkamo
- The most common availability pattern in Sotkamo falls within the 271-366 days range, representing 63.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sotkamo (37.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sotkamo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
17.6% of total
2 Nights
41 listings
45.1% of total
3 Nights
3 listings
3.3% of total
4-6 Nights
3 listings
3.3% of total
30+ Nights
28 listings
30.8% of total
Key Insights
- The most prevalent minimum stay requirement in Sotkamo is 2 Nights, adopted by 45.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.7%) of the Sotkamo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30.8%) caters to monthly stays (30+ nights) in Sotkamo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.1% of Sotkamo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- A 2-night minimum appears standard (45.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sotkamo.
Sotkamo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
19.1% of total
Moderate
31 listings
34.8% of total
Firm
22 listings
24.7% of total
Strict
19 listings
21.3% of total
Cancellation Policy Insights for Sotkamo
- The prevailing Airbnb cancellation policy trend in Sotkamo is Moderate, used by 34.8% of listings.
- There's a relatively balanced mix between guest-friendly (53.9%) and stricter (46.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.8% market standard in Sotkamo.
- Regularly review your cancellation policy against competitors and market demand shifts in Sotkamo.
Sotkamo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sotkamo
- The overall average booking lead time for vacation rentals in Sotkamo is 41 days.
- Guests book furthest in advance for stays during June (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (52 days avg.) sees the longest lead times, while Fall (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Sotkamo.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Sotkamo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sotkamo (2025)
Amenity Prevalence
Amenity Insights for Sotkamo
- Essential amenities in Sotkamo that guests expect include: Kitchen, Smoke alarm, Free parking on premises, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sotkamo: Kitchen, Smoke alarm, Free parking on premises, TV, Heating.
- Prioritize adding missing essentials: Kitchen, Smoke alarm, Free parking on premises, TV, Heating.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sotkamo to stay competitive.
Sotkamo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sotkamo
- The typical guest profile for Airbnb in Sotkamo consists of primarily domestic travelers (84%), often arriving from nearby Helsinki, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 84.1% of guests.
- Key international markets include Finland (84.1%) and Germany (2.6%).
- Top languages spoken are English (36.5%) followed by Finnish (35.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Helsinki and Oulu.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sotkamo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Suomussalmi | 17 | $1,361 | $127.91 | 38% |
| Nurmes | 15 | $1,173 | $163.12 | 40% |
| Taivalkoski | 17 | $1,100 | $133.05 | 33% |
| Pudasjärvi | 88 | $1,054 | $153.64 | 32% |
| Lieksa | 65 | $904 | $116.52 | 36% |
| Puolanka | 19 | $826 | $103.37 | 32% |
| Kajaani | 57 | $825 | $98.10 | 46% |
| Hyrynsalmi | 42 | $727 | $126.60 | 32% |
| Iisalmi | 29 | $656 | $85.82 | 34% |
| Siilinjärvi | 14 | $610 | $94.21 | 43% |