Sotkamo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland
Is Airbnb profitable in Sotkamo in 2025? Explore comprehensive Airbnb analytics for Sotkamo, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Sotkamo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.
Whether you're considering an Airbnb investment in Sotkamo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sotkamo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sotkamo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sotkamo (2025)
Understanding the monthly revenue variations for Airbnb listings in Sotkamo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sotkamo is typically June, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sotkamo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,087+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,235 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,372 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $715, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sotkamo
Sotkamo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sotkamo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sotkamo:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sotkamo
Average Daily Rate (ADR) Airbnb Trends in Sotkamo (2025)
Effective short term rental pricing strategy in Sotkamo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sotkamo typically peaks in March and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Sotkamo
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Airbnb Seasonality Analysis & Trends in Sotkamo (2025)
Peak Season (June, May, July)
- Revenue averages $2,069 per month
- Occupancy rates average 41.8%
- Daily rates average $139
Shoulder Season
- Revenue averages $1,747 per month
- Occupancy maintains around 40.6%
- Daily rates hold near $142
Low Season (January, October, November)
- Revenue drops to average $1,255 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $137
Seasonality Insights for Sotkamo
- The Airbnb seasonality in Sotkamo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sotkamo's highest earning potential, with monthly revenues capable of climbing to $2,114, occupancy reaching a high of 50.7%, and ADRs peaking at $148.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,172, occupancy could drop to 28.6%, and ADRs may adjust down to $133.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sotkamo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sotkamo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sotkamo (2025)
Exploring the top neighborhoods for short-term rentals in Sotkamo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Vuokatti | A popular resort area renowned for its year-round outdoor activities, including skiing, hiking, and water sports. Attracts both winter sports enthusiasts and summer vacationers seeking nature and adventure. | Vuokatti Ski Resort, Ski Tunnel, Katinkulta Spa, Vuokatti Adventure Park, Lake Nuas |
| Sotkamo Town Center | The heart of Sotkamo, offering local shops, restaurants, and services. It's a convenient base for exploring the region, appealing to families and tourists. | Sotkamo Market, Sotkamo Church, Local cafes and restaurants |
| Kuhmo | A nearby town known for its cultural events and proximity to nature reserves. Great for guests interested in Finnish culture and wildlife experiences. | Kuhmo Arts Center, Karhunkierros Hiking Trail, Wildlife watching spots |
| Kaltio River | A scenic area ideal for fishing, kayaking, and enjoying the tranquil Finnish wilderness. Attracts nature lovers and adventure seekers. | Fishing spots, Kayaking routes, Picnic areas along the river |
| Hiidenportti National Park | A stunning national park not far from Sotkamo, perfect for hiking and experiencing the Finnish outdoors. Draws nature enthusiasts and hiking groups. | Hiidenportti hiking trails, Wildlife viewing opportunities, Beautiful landscapes |
| Paltamo | A charming small town with rich cultural heritage and beautiful nature. Suitable for guests interested in local history and outdoor activities. | Paltamo Church, Local museums, Access to lakes and forests |
| Paljakka | Known for its ski resorts and natural beauty, Paljakka attracts winter sports fans as well as summer hikers. | Paljakka Ski Resort, Hiking trails, Scenic nature spots |
| Nurmes | A town with a peaceful atmosphere and surrounded by beautiful nature, ideal for relaxation and cultural experiences. | Nurmes Church, Historical sites, Nature trails |
Understanding Airbnb License Requirements & STR Laws in Sotkamo (2025)
While Sotkamo, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sotkamo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sotkamo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sotkamobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious, modern villa with stunning scenery
Entire Place • 4 bedrooms
Unique listing on danger.
Entire Place • 3 bedrooms
Favorite beach - log villa by the lake
Entire Place • 3 bedrooms
Delightful unique apartment with hot tub
Entire Place • 3 bedrooms
Moderni huvila luonnonkauniilla paikalla!
Entire Place • 3 bedrooms
Vuokatti Basecamp: Quality with a prime location
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sotkamo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sotkamo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joonas | 3 | $80,432 | 109 | 4.82/5.0 |
| Soili | 1 | $75,850 | 10 | 4.90/5.0 |
| Säde | 3 | $63,152 | 71 | 4.67/5.0 |
| Eetu | 2 | $55,470 | 74 | 4.87/5.0 |
| Kirsi | 6 | $54,776 | 39 | 3.64/5.0 |
| Tero | 1 | $44,186 | 20 | 4.80/5.0 |
| Karoliina | 1 | $40,547 | 10 | 4.70/5.0 |
| Host #71945748 | 1 | $35,468 | 1 | 0.00/5.0 |
| Auli | 1 | $32,495 | 12 | 5.00/5.0 |
| Ella | 4 | $31,141 | 22 | 2.42/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sotkamo.
Dive Deeper: Advanced Sotkamo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sotkamo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSotkamo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sotkamo
- The Sotkamo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 68 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sotkamo, Apartment/Condo properties are the most common (51.5%), reflecting the local real estate landscape.
- Houses represent a significant 39.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.5%) offer potential for unique stay experiences.
Sotkamo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sotkamo
- The dominant room capacity in Sotkamo is 1 bedroom listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.8% of the active Airbnb listings in Sotkamo, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sotkamo.
Sotkamo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sotkamo
- The most common guest capacity trend in Sotkamo vacation rentals is listings accommodating 6 guests (32.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Sotkamo STR market, accounting for 54.5% of listings.
- 63.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sotkamo.
- On average, properties in Sotkamo are equipped to host 5.5 guests.
Sotkamo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sotkamo
- The most common availability pattern in Sotkamo falls within the 271-366 days range, representing 42.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sotkamo (29.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sotkamo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
20% of total
2 Nights
23 listings
35.4% of total
3 Nights
3 listings
4.6% of total
4-6 Nights
8 listings
12.3% of total
30+ Nights
18 listings
27.7% of total
Key Insights
- The most prevalent minimum stay requirement in Sotkamo is 2 Nights, adopted by 35.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.7%) caters to monthly stays (30+ nights) in Sotkamo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.4% of Sotkamo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sotkamo.
Sotkamo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
24.1% of total
Moderate
12 listings
20.7% of total
Firm
14 listings
24.1% of total
Strict
18 listings
31% of total
Cancellation Policy Insights for Sotkamo
- The prevailing Airbnb cancellation policy trend in Sotkamo is Strict, used by 31% of listings.
- A majority (55.1%) of hosts in Sotkamo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31% market standard in Sotkamo.
- With 31% using Strict terms, this is a viable option in Sotkamo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sotkamo.
Sotkamo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sotkamo
- The overall average booking lead time for vacation rentals in Sotkamo is 45 days.
- Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Sotkamo.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Sotkamo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sotkamo (2025)
Amenity Prevalence
Amenity Insights for Sotkamo
- Essential amenities in Sotkamo that guests expect include: Kitchen, Smoke alarm, TV, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Dishes and silverware, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sotkamo: Kitchen, Smoke alarm, TV, Heating, Free parking on premises.
- Prioritize adding missing essentials: TV, Heating, Free parking on premises.
- Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sotkamo to stay competitive.
Sotkamo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sotkamo
- The typical guest profile for Airbnb in Sotkamo consists of primarily domestic travelers (83%), often arriving from nearby Oulu, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 83.0% of guests.
- Key international markets include Finland (83%) and Germany (2.8%).
- Top languages spoken are English (36.1%) followed by Finnish (35.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Oulu and Helsinki.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sotkamo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Suomussalmi | 19 | $1,368 | $116.82 | 38% |
| Nurmes | 15 | $1,238 | $163.31 | 41% |
| Taivalkoski | 16 | $1,226 | $125.22 | 32% |
| Pudasjärvi | 79 | $1,170 | $147.48 | 33% |
| Lieksa | 59 | $1,139 | $118.05 | 39% |
| Kajaani | 51 | $1,043 | $99.00 | 46% |
| Puolanka | 18 | $986 | $102.57 | 35% |
| Siilinjärvi | 12 | $919 | $89.83 | 47% |
| Hyrynsalmi | 35 | $765 | $111.05 | 32% |
| Iisalmi | 28 | $714 | $85.61 | 34% |