Pori Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pori in 2025? Explore comprehensive Airbnb analytics for Pori, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Pori, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 216 active listings.

Whether you're considering an Airbnb investment in Pori, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pori Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pori Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Pori.
Occupancy Rate(?)
38.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,861
Typical annual income for an Airbnb listing in Pori. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.7%
Slight decrease (-8.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Pori.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Pori.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
216
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pori (2025)

Understanding the monthly revenue variations for Airbnb listings in Pori is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pori is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pori across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,992+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,835 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,053 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $499, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pori

Pori Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pori STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pori:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pori

Average Daily Rate (ADR) Airbnb Trends in Pori (2025)

Effective short term rental pricing strategy in Pori involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pori typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $245+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
  • Typical properties (Median) charge around $85 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Pori

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Airbnb Seasonality Analysis & Trends in Pori (2025)

Peak Season (July, June, May)
  • Revenue averages $2,022 per month
  • Occupancy rates average 44.2%
  • Daily rates average $131
Shoulder Season
  • Revenue averages $1,332 per month
  • Occupancy maintains around 37.4%
  • Daily rates hold near $123
Low Season (January, February, March)
  • Revenue drops to average $964 per month
  • Occupancy decreases to average 32.3%
  • Daily rates adjust to average $115

Seasonality Insights for Pori

  • The Airbnb seasonality in Pori shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pori's highest earning potential, with monthly revenues capable of climbing to $2,083, occupancy reaching a high of 53.7%, and ADRs peaking at $137.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $950, occupancy could drop to 31.1%, and ADRs may adjust down to $115.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pori.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pori seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pori (2025)

Exploring the top neighborhoods for short-term rentals in Pori? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Keski-Pori
The central area of Pori, great for its proximity to local businesses and cultural attractions. This area draws visitors who want to experience city life and enjoy events happening in Pori.
Pori Jazz Festival, Pori Art Museum, Central Pori Church, Pori Market Square, Satakunta Museum
Yyteri
Famous for its stunning beaches and natural beauty, Yyteri is a popular destination for those looking to relax or enjoy outdoor activities, perfect for summer visitors and nature lovers.
Yyteri Beach, Yyteri Sand Dunes, Yyteri Spa, Surfing Activities, Birdwatching, Nature Trails
Porin Taidemuseo
An attractive area for art enthusiasts, featuring museums and galleries. Visitors often come for cultural experiences and art events held throughout the year.
Pori Art Museum, Exhibitions and Events, Cultural Festivals, Nearby Cafes, Art Workshops
Pori River
A scenic location along the Pori River, offering beautiful views and outdoor activities like walking and cycling. A favorite among families and outdoor enthusiasts.
Riverside Walkways, Canoeing, Fishing Spots, Nature Parks, Picnic Areas
Pori Theatre
Ideal for visitors interested in performing arts, located close to theaters and cultural facilities. Great access to shows and performances all year round.
Pori Theatre, Cultural Events, Performances, Nearby Restaurants, Historic Architecture
Karhrio
A quiet residential area popular for families, offering a different perspective of Pori with local amenities and comfort, appealing to longer-stay guests.
Local Parks, Family-Friendly Activities, Community Events, Shopping Options
Ruokolahti
Close to nature with activities like hiking and biking; attracts nature tourists looking for adventure and tranquility in the beautiful landscapes.
Nature Trails, Camping Sites, Birdwatching, Fishing Areas, Canoeing
Pori Old Town
A charming area full of history, culture, and well-preserved architecture. Tourists come here to explore historical sites and enjoy local cafes and shops.
Old Wooden Town, Historic Buildings, Local Shops, Artisan Bakeries, Cultural Events

Understanding Airbnb License Requirements & STR Laws in Pori (2025)

While Pori, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pori to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Pori (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Poribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Prime Penthouse Pori Central | Jacuzzi And Sauna

Prime Penthouse Pori Central | Jacuzzi And Sauna

Entire Place • 2 bedrooms

$61,439
Revenue
47.0%
Occupancy
$277.82
Daily Rate
Vanha rintamamiestalo keskustass

Vanha rintamamiestalo keskustass

Entire Place • 4 bedrooms

$53,317
Revenue
33.6%
Occupancy
$565.72
Daily Rate
Reelinki Seafront Villas, Villa Aava

Reelinki Seafront Villas, Villa Aava

Entire Place • 3 bedrooms

$47,948
Revenue
28.9%
Occupancy
$424.51
Daily Rate
Cabin by the pond

Cabin by the pond

Entire Place • 4 bedrooms

$47,455
Revenue
33.0%
Occupancy
$254.77
Daily Rate
Idyllic Villa Unikko With Jacuzzi And Sauna

Idyllic Villa Unikko With Jacuzzi And Sauna

Entire Place • 3 bedrooms

$46,821
Revenue
47.2%
Occupancy
$299.79
Daily Rate
Villa Metsämarkku | Jacuzzi & Sauna

Villa Metsämarkku | Jacuzzi & Sauna

Entire Place • 3 bedrooms

$44,441
Revenue
39.7%
Occupancy
$295.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pori (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pori based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Teemu15$292,6922913.43/5.0
Amado2$87,98474.88/5.0
Minna4$57,8521394.87/5.0
Host #554161971$53,31700.00/5.0
Timo1$47,45594.56/5.0
Marika1$44,441634.81/5.0
Pasi2$41,4991094.91/5.0
Host #4784292541$39,38010.00/5.0
Petra1$37,73495.00/5.0
Joona5$37,318321.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pori.

Dive Deeper: Advanced Pori STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pori. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pori Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pori

  • The Pori Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 216 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pori, Apartment/Condo properties are the most common (73.6%), reflecting the local real estate landscape.
  • Houses represent a significant 20.8% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, unique stays, others (combined 5.6%) offer potential for unique stay experiences.

Pori Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pori

  • The dominant room capacity in Pori is 1 bedroom listings, making up 53.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.8% of the active Airbnb listings in Pori, indicating a high concentration in these sizes.
  • With over half the market (53.7%) consisting of studios or 1-bedroom units, Pori is particularly well-suited for individuals or couples.

Pori Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pori

  • The most common guest capacity trend in Pori vacation rentals is listings accommodating 4 guests (31%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Pori STR market, accounting for 51.8% of listings.
  • 24.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pori.
  • On average, properties in Pori are equipped to host 4.1 guests.

Pori Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pori

  • The most common availability pattern in Pori falls within the 271-366 days range, representing 54.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pori (34.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pori Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (51.8%)

1 Night

99 listings

51.8% of total

2 Nights (25.7%)

2 Nights

49 listings

25.7% of total

3 Nights (5.2%)

3 Nights

10 listings

5.2% of total

4-6 Nights (5.8%)

4-6 Nights

11 listings

5.8% of total

7-29 Nights (2.1%)

7-29 Nights

4 listings

2.1% of total

30+ Nights (9.4%)

30+ Nights

18 listings

9.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Pori is 1 Night, adopted by 51.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.5%) of the Pori Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 51.8% of Pori hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pori.

Pori Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.6% of total

Flexible (42%)

Flexible

71 listings

42% of total

Moderate (30.2%)

Moderate

51 listings

30.2% of total

Firm (14.8%)

Firm

25 listings

14.8% of total

Strict (12.4%)

Strict

21 listings

12.4% of total

Cancellation Policy Insights for Pori

  • The prevailing Airbnb cancellation policy trend in Pori is Flexible, used by 42% of listings.
  • The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Pori may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42% market standard in Pori.
  • Using a Strict policy might deter some guests, as only 12.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pori.

Pori STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pori

  • The overall average booking lead time for vacation rentals in Pori is 41 days.
  • Guests book furthest in advance for stays during June (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Fall (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Pori.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Pori averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pori (2025)

Amenity Prevalence

Amenity Insights for Pori

  • Essential amenities in Pori that guests expect include: Kitchen, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pori: Kitchen, Smoke alarm, TV.
  • Prioritize adding missing essentials: Kitchen, Smoke alarm, TV.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pori to stay competitive.

Pori Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pori

  • The typical guest profile for Airbnb in Pori consists of primarily domestic travelers (86%), often arriving from nearby Helsinki, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Finnish or English.
  • Domestic travelers account for 86.2% of guests.
  • Key international markets include Finland (86.2%) and Germany (2%).
  • Top languages spoken are Finnish (37.6%) followed by English (36.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Helsinki and Tampere.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pori Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Taivassalo21$1,657$206.4541%
Lemland16$1,574$208.7445%
Kimitoön56$1,483$243.7436%
Kustavi15$1,396$203.4140%
Naantali68$1,364$161.1942%
Seinäjoki110$1,194$110.1643%
Pargas101$1,184$155.0737%
Masku17$1,174$132.8636%
Sund10$1,063$129.2157%
Turku541$1,049$102.9746%

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