Pello Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland
Is Airbnb profitable in Pello in 2025? Explore comprehensive Airbnb analytics for Pello, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Pello, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Pello, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pello Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pello Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pello (2025)
Understanding the monthly revenue variations for Airbnb listings in Pello is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pello is typically December, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pello across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,955+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,740 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,387 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $759, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pello
Pello Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pello STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pello:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pello
Average Daily Rate (ADR) Airbnb Trends in Pello (2025)
Effective short term rental pricing strategy in Pello involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pello typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $188+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $139 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Pello
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Airbnb Seasonality Analysis & Trends in Pello (2025)
Peak Season (December, February, January)
- Revenue averages $2,766 per month
- Occupancy rates average 58.3%
- Daily rates average $141
Shoulder Season
- Revenue averages $2,098 per month
- Occupancy maintains around 40.1%
- Daily rates hold near $122
Low Season (September, October, November)
- Revenue drops to average $1,408 per month
- Occupancy decreases to average 32.2%
- Daily rates adjust to average $123
Seasonality Insights for Pello
- The Airbnb seasonality in Pello shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pello's highest earning potential, with monthly revenues capable of climbing to $3,406, occupancy reaching a high of 63.4%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,328, occupancy could drop to 20.8%, and ADRs may adjust down to $117.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pello.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pello seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pello (2025)
Exploring the top neighborhoods for short-term rentals in Pello? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pello Town Center | The heart of Pello, offering access to local shops, restaurants, and services. Great for travelers looking for convenience and local experiences. | Pello Church, Ruokolahti River, Local markets, Pello Museum |
| Kemi River | An area popular for outdoor activities such as fishing and hiking. Perfect for nature enthusiasts and families seeking adventure in a scenic setting. | Kemi River walks, Fishing spots, Nature trails |
| Local Ski Resorts | Proximity to ski resorts makes it ideal for winter travelers. Skiers and snowboarders will find easy access to slopes and winter activities. | Ski slopes, Snowboarding parks, Winter hiking trails |
| Hiking Trails | Pello is surrounded by stunning natural landscapes perfect for hiking. This attracts visitors interested in outdoor adventures and scenic views. | Hiking trails, Scenic viewpoints, Nature reserves |
| Ounaantie | A scenic road known for beautiful views and access to outdoor sports. Great for travelers wanting to explore the Finnish countryside. | Scenic drives, Cultural sights, Outdoor sports |
| Fishing Spots | Known for abundant fish in various lakes and rivers, attracting fishing enthusiasts. Ideal for visitors looking for relaxation and outdoor leisure. | Popular fishing lakes, Fishing tours, Local seafood restaurants |
| Cultural Events | Host various cultural events and festivals throughout the year, drawing visitors interested in local traditions and experiences. | Local festivals, Art exhibitions, Cultural performances |
| Wellness Retreats | Pello offers wellness and relaxation retreats perfect for travelers seeking healing and personal growth. Ideal for those wanting a peaceful stay. | Spas, Wellness centers, Yoga classes |
Understanding Airbnb License Requirements & STR Laws in Pello (2025)
While Pello, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pello to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pello (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pellobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
MiekoResort
Entire Place • 5 bedrooms
Arctic Lake House Miekojärvi
Entire Place • 1 bedroom
Well-equipped cottage by the lake
Entire Place • 4 bedrooms
1.5 storey house on the beach
Entire Place • 3 bedrooms
Villa Lumia
Entire Place • 3 bedrooms
An atmospehric log cabin by the river Tornionjoki
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pello (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pello based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jari | 1 | $111,009 | 22 | 4.82/5.0 |
| Jari | 3 | $53,988 | 101 | 4.59/5.0 |
| Hanna | 1 | $49,833 | 14 | 5.00/5.0 |
| Joni | 1 | $38,832 | 13 | 4.85/5.0 |
| Anna-Riikka | 1 | $34,916 | 51 | 4.69/5.0 |
| Petri | 2 | $30,208 | 14 | 4.79/5.0 |
| Henri | 1 | $29,701 | 5 | 5.00/5.0 |
| Sampo | 1 | $28,762 | 15 | 4.87/5.0 |
| Paul | 1 | $27,772 | 26 | 4.92/5.0 |
| Pentti | 1 | $26,327 | 75 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pello.
Dive Deeper: Advanced Pello STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pello. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPello Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pello
- The Pello Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pello, House properties are the most common (55.9%), reflecting the local real estate landscape.
- Houses represent a significant 55.9% portion, catering likely to families or larger groups.
- The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Pello Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pello
- The dominant room capacity in Pello is 1 bedroom listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 58.9% of the active Airbnb listings in Pello, indicating a high concentration in these sizes.
- A significant 38.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pello.
Pello Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pello
- The most common guest capacity trend in Pello vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Pello STR market, accounting for 52.9% of listings.
- 44.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pello.
- On average, properties in Pello are equipped to host 4.9 guests.
Pello Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pello
- The most common availability pattern in Pello falls within the 271-366 days range, representing 44.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pello (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pello Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
43.3% of total
2 Nights
6 listings
20% of total
3 Nights
7 listings
23.3% of total
4-6 Nights
1 listings
3.3% of total
30+ Nights
3 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Pello is 1 Night, adopted by 43.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.3%) of the Pello Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.3% of Pello hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pello.
Pello Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
17.2% of total
Moderate
9 listings
31% of total
Firm
11 listings
37.9% of total
Strict
4 listings
13.8% of total
Cancellation Policy Insights for Pello
- The prevailing Airbnb cancellation policy trend in Pello is Firm, used by 37.9% of listings.
- A majority (51.7%) of hosts in Pello utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 37.9% market standard in Pello.
- Using a Strict policy might deter some guests, as only 13.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Pello.
Pello STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pello
- The overall average booking lead time for vacation rentals in Pello is 52 days.
- Guests book furthest in advance for stays during June (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (79 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Pello.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Pello averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pello (2025)
Amenity Prevalence
Amenity Insights for Pello
- Essential amenities in Pello that guests expect include: Smoke alarm, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pello: Smoke alarm, TV, Free parking on premises.
- Prioritize adding missing essentials: TV, Free parking on premises.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pello to stay competitive.
Pello Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pello
- The typical guest profile for Airbnb in Pello consists of a mix of domestic (35%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 35.4% of guests.
- Key international markets include Finland (35.4%) and France (14.4%).
- Top languages spoken are English (40.7%) followed by Finnish (17.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pello Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rovaniemi | 1,009 | $2,727 | $297.81 | 49% |
| Kittilä | 352 | $2,307 | $244.70 | 46% |
| Ii | 28 | $2,037 | $174.56 | 45% |
| Kolari | 179 | $1,774 | $164.30 | 45% |
| Muonio | 22 | $1,706 | $153.37 | 47% |
| Ylitornio | 26 | $1,487 | $135.54 | 42% |
| Tervola | 23 | $1,272 | $169.38 | 38% |
| Oulu | 387 | $1,123 | $102.03 | 45% |
| Keminmaa | 12 | $1,086 | $112.91 | 33% |
| Tornio | 44 | $1,013 | $105.73 | 34% |