Muonio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Muonio in 2025? Explore comprehensive Airbnb analytics for Muonio, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Muonio, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Muonio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Muonio Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Muonio Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$153
The average rental revenue earned for an occupied room per day in Muonio.
Occupancy Rate(?)
47.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,475
Typical annual income for an Airbnb listing in Muonio. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.9%
Strong growth (29.9%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Muonio.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Muonio.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Muonio (2025)

Understanding the monthly revenue variations for Airbnb listings in Muonio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Muonio is typically March, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Muonio across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,994+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,069 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,094 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,024, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Muonio

Muonio Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Muonio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Muonio:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Muonio

Average Daily Rate (ADR) Airbnb Trends in Muonio (2025)

Effective short term rental pricing strategy in Muonio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Muonio typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $266+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
  • Typical properties (Median) charge around $119 per night.
  • Entry-level properties (Bottom 25%) earn around $87 per night.

Average Daily Rate (ADR) Trend by Month in Muonio

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Airbnb Seasonality Analysis & Trends in Muonio (2025)

Peak Season (March, February, December)
  • Revenue averages $3,816 per month
  • Occupancy rates average 63.6%
  • Daily rates average $163
Shoulder Season
  • Revenue averages $2,325 per month
  • Occupancy maintains around 45.7%
  • Daily rates hold near $141
Low Season (May, August, October)
  • Revenue drops to average $1,740 per month
  • Occupancy decreases to average 37.7%
  • Daily rates adjust to average $133

Seasonality Insights for Muonio

  • The Airbnb seasonality in Muonio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Muonio's highest earning potential, with monthly revenues capable of climbing to $4,090, occupancy reaching a high of 69.3%, and ADRs peaking at $165.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,476, occupancy could drop to 31.0%, and ADRs may adjust down to $130.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Muonio.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Muonio seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Muonio (2025)

Exploring the top neighborhoods for short-term rentals in Muonio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Muonio Village
The heart of Muonio, this village offers stunning views of nature and easy access to outdoor activities year-round, including hiking, skiing, and sailing in the summer.
Pallas-Yllästunturi National Park, Muonio River, Lappish culture experiences, Ski resorts nearby, Summer hiking trails
Kutako
A beautiful area known for its excellent ski resorts and outdoor activities. A favorite among both winter sports enthusiasts and summer nature lovers.
Kutako Ski Resort, Snowshoe trails, Local restaurants with traditional Finnish cuisine, Hiking trails in summer
Ylläs
Close to one of Finland's largest ski resorts, Ylläs is popular for its winter sports and has become a year-round travel destination.
Ylläs Ski Resort, Ylläsjärvi Lake, Nature trails, Sauna experiences, Traditional Lappish festivals
Levi
Levi is another major ski resort in Finland, drawing international tourists for winter sports and summer activities, perfect for Airbnb guests looking for adventure.
Levi Ski Resort, Spa and wellness centers, Levi Village shops and restaurants, Summer biking trails, Scenic viewpoints
Pallas
A serene area with stunning hilly landscapes, ideal for those who love hiking and nature. Attracts both quiet retreat seekers and outdoor adventurers.
Pallas National Park, Hiking routes, Lappish wilderness, Starry night skies, Cultural experiences
Olos
Known for its excellent skiing and outdoor activities, Olos attracts many visitors seeking adventure and relaxation in nature.
Olos Ski Resort, Snowmobile safaris, Winter hiking trails, Scenic views, Local Lappish cuisine
Sirkka
A quaint village with proximity to Levi ski resort, Sirkka has charm and character, offering a cozy stay with plenty of activities nearby.
Levi Ski Resort nearby, Cultural workshops, Local markets, Nature photography spots, Lappish legends and folklore experiences
Äkäslompolo
A picturesque village known for its cozy accommodations and close access to the surrounding national parks and ski areas, making it ideal for nature lovers.
Ylläs National Park, Pallas-Yllästunturi trails, Canoeing in summer, Local arts and crafts, Winter sports options

Understanding Airbnb License Requirements & STR Laws in Muonio (2025)

While Muonio, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Muonio to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Muonio (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Muoniobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Lumi in Lapland

Villa Lumi in Lapland

Entire Place • 3 bedrooms

$57,861
Revenue
61.5%
Occupancy
$567.72
Daily Rate
Villa Sivakka ❄ Lakeside Cabin with Amazing Views

Villa Sivakka ❄ Lakeside Cabin with Amazing Views

Entire Place • 3 bedrooms

$54,552
Revenue
52.9%
Occupancy
$304.87
Daily Rate
Cozy log cabin with a sauna and a fireplace

Cozy log cabin with a sauna and a fireplace

Entire Place • 2 bedrooms

$41,519
Revenue
69.5%
Occupancy
$158.37
Daily Rate
Villa Väylä
8h Hirsihuvila Muoniojoen rannalla.

Villa Väylä 8h Hirsihuvila Muoniojoen rannalla.

Private Room • 4 bedrooms

$39,499
Revenue
49.3%
Occupancy
$270.15
Daily Rate
New modern cottage for two

New modern cottage for two

Entire Place • 1 bedroom

$33,495
Revenue
64.1%
Occupancy
$146.27
Daily Rate
A log cabin with a sauna away from the hustle and bustle

A log cabin with a sauna away from the hustle and bustle

Entire Place • 1 bedroom

$24,668
Revenue
46.1%
Occupancy
$161.24
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Muonio (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Muonio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Valtteri3$89,503994.87/5.0
Markus1$57,861354.89/5.0
Juha1$54,5521554.97/5.0
Host #1305884791$39,49900.00/5.0
Kristiina1$33,495234.96/5.0
Ismo1$24,293204.90/5.0
Mihail1$24,001144.79/5.0
Ismo1$21,562194.58/5.0
Riitta1$18,625364.92/5.0
Mikki1$15,6151644.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Muonio.

Dive Deeper: Advanced Muonio STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Muonio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Muonio Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Muonio

  • The Muonio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Muonio, Outdoor/Unique properties are the most common (54.5%), reflecting the local real estate landscape.
  • Houses represent a significant 27.3% portion, catering likely to families or larger groups.

Muonio Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Muonio

  • The dominant room capacity in Muonio is 1 bedroom listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Muonio, indicating a high concentration in these sizes.

Muonio Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Muonio

  • The most common guest capacity trend in Muonio vacation rentals is listings accommodating 4 guests (40.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Muonio STR market, accounting for 68.2% of listings.
  • 40.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Muonio.
  • On average, properties in Muonio are equipped to host 5.0 guests.

Muonio Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Muonio

  • The most common availability pattern in Muonio falls within the 271-366 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Muonio (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Muonio Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (19%)

1 Night

4 listings

19% of total

2 Nights (9.5%)

2 Nights

2 listings

9.5% of total

3 Nights (52.4%)

3 Nights

11 listings

52.4% of total

4-6 Nights (9.5%)

4-6 Nights

2 listings

9.5% of total

30+ Nights (9.5%)

30+ Nights

2 listings

9.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Muonio is 3 Nights, adopted by 52.4% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 52.4% of Muonio hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Muonio.

Muonio Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (19%)

Flexible

4 listings

19% of total

Moderate (33.3%)

Moderate

7 listings

33.3% of total

Firm (33.3%)

Firm

7 listings

33.3% of total

Strict (14.3%)

Strict

3 listings

14.3% of total

Cancellation Policy Insights for Muonio

  • The prevailing Airbnb cancellation policy trend in Muonio is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (52.3%) and stricter (47.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Muonio.
  • Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Muonio.

Muonio STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Muonio

  • The overall average booking lead time for vacation rentals in Muonio is 76 days.
  • Guests book furthest in advance for stays during May (average 112 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 59 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (100 days avg.) sees the longest lead times, while Winter (79 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Muonio.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 100 days) to capture early planners.
  • Monitor your own booking lead times against these Muonio averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Muonio (2025)

Amenity Prevalence

Amenity Insights for Muonio

  • Essential amenities in Muonio that guests expect include: Kitchen, Heating, Free parking on premises, Smoke alarm, Dishes and silverware, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Stove, Cooking basics, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Muonio: Kitchen, Heating, Free parking on premises, Smoke alarm, Dishes and silverware, Coffee maker.
  • Prioritize adding missing essentials: Dishes and silverware, Coffee maker.
  • Consider adding popular differentiators like Stove or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Muonio to stay competitive.

Muonio Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Muonio

  • The typical guest profile for Airbnb in Muonio consists of predominantly international visitors (67%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 33.3% of guests.
  • Key international markets include Finland (33.3%) and Germany (15.4%).
  • Top languages spoken are English (37.9%) followed by German (13.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Muonio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kittilä352$2,307$244.7046%
Kolari179$1,774$164.3045%
Enontekiö51$1,616$172.6442%
Ylitornio26$1,487$135.5442%
Pello34$1,459$135.2043%
Överkalix kommun16$876$102.4839%
Pajala kommun10$439$153.5439%

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