Kemijärvi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Kemijärvi in 2025? Explore comprehensive Airbnb analytics for Kemijärvi, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Kemijärvi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Kemijärvi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kemijärvi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kemijärvi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$136
The average rental revenue earned for an occupied room per day in Kemijärvi.
Occupancy Rate(?)
36.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,569
Typical annual income for an Airbnb listing in Kemijärvi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.6%
Positive growth (2.6%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Kemijärvi.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Kemijärvi.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kemijärvi (2025)

Understanding the monthly revenue variations for Airbnb listings in Kemijärvi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kemijärvi is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kemijärvi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,639+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,288 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,318 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $579, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kemijärvi

Kemijärvi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kemijärvi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kemijärvi:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kemijärvi

Average Daily Rate (ADR) Airbnb Trends in Kemijärvi (2025)

Effective short term rental pricing strategy in Kemijärvi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kemijärvi typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $217+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
  • Typical properties (Median) charge around $106 per night.
  • Entry-level properties (Bottom 25%) earn around $82 per night.

Average Daily Rate (ADR) Trend by Month in Kemijärvi

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Airbnb Seasonality Analysis & Trends in Kemijärvi (2025)

Peak Season (December, February, January)
  • Revenue averages $2,661 per month
  • Occupancy rates average 52.1%
  • Daily rates average $155
Shoulder Season
  • Revenue averages $1,697 per month
  • Occupancy maintains around 33.8%
  • Daily rates hold near $129
Low Season (August, September, October)
  • Revenue drops to average $1,006 per month
  • Occupancy decreases to average 29.8%
  • Daily rates adjust to average $120

Seasonality Insights for Kemijärvi

  • The Airbnb seasonality in Kemijärvi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kemijärvi's highest earning potential, with monthly revenues capable of climbing to $3,393, occupancy reaching a high of 58.5%, and ADRs peaking at $159.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $924, occupancy could drop to 26.9%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kemijärvi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kemijärvi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kemijärvi (2025)

Exploring the top neighborhoods for short-term rentals in Kemijärvi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kemijärvi Town Center
The central area of Kemijärvi, offering convenience with shops, restaurants, and local services. Ideal for visitors looking for easy access to amenities and attractions in town.
Kemijärvi Church, Cafe Muikku, Local shops, Lappish Arts and Crafts, City Park
Salla Ski Resort
A popular destination for winter sports enthusiasts, Salla Ski Resort offers a range of skiing and snowboarding activities. Investors can attract visitors year-round.
Salla Ski Resort, Snowshoeing trails, Salla Nature Reserve, Winter hiking, Sauna experiences
Lake Kemijärvi
The largest lake in Kemijärvi, offering a picturesque setting for nature lovers and summer activities such as fishing, boating, and swimming.
Fishing spots, Boat rentals, Nature trails, Picnic areas, Scenic views
Ruokolahti
A scenic area near Kemijärvi, perfect for outdoor activities such as hiking and berry picking. Attractive to travelers looking for tranquility in nature.
Ruokolahti hiking trails, Berry picking spots, Nature watching, Scenic landscapes
Väylä Road
A key transportation route in the region, accommodating those traveling through Kemijärvi. Great for temporary stays for travelers and truck drivers.
Convenient access to major routes, Roadside services, Local eateries
Pohjois-Kemijärvi
A rural area that attracts tourists looking for a true Finnish countryside experience. Great for nature lovers and those wanting to escape city life.
Rural landscapes, Hiking trails, Fishing opportunities, Berry patches
Kemijärvi Cultural Center
A hub for cultural events and activities, attracting visitors interested in local arts, crafts, and performances throughout the year.
Local art exhibitions, Craft fairs, Theater performances, Workshops
Summer Events Area
During the summer, Kemijärvi hosts various festivals and events, making this area vibrant and appealing for visitors during the warmer months.
Kemijärvi Summer Festival, Local food markets, Music events, Outdoor activities

Understanding Airbnb License Requirements & STR Laws in Kemijärvi (2025)

While Kemijärvi, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kemijärvi to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Kemijärvi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kemijärvibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pyhätunturi Duck Castle Villa

Pyhätunturi Duck Castle Villa

Entire Place • 4 bedrooms

$97,211
Revenue
66.6%
Occupancy
$403.75
Daily Rate
Arctic Lakeside Home

Arctic Lakeside Home

Entire Place • 4 bedrooms

$50,331
Revenue
44.6%
Occupancy
$512.07
Daily Rate
AnnaBo

AnnaBo

Entire Place • 3 bedrooms

$47,918
Revenue
63.8%
Occupancy
$165.97
Daily Rate
Foxhill Cabin

Foxhill Cabin

Entire Place • 3 bedrooms

$35,935
Revenue
55.8%
Occupancy
$210.78
Daily Rate
Adorable luxury cottage for four on Suomutunturi

Adorable luxury cottage for four on Suomutunturi

Entire Place • 1 bedroom

$31,842
Revenue
66.3%
Occupancy
$113.74
Daily Rate
Fully equipped holiday home with hut Pyhä/Lapland

Fully equipped holiday home with hut Pyhä/Lapland

Entire Place • 3 bedrooms

$31,461
Revenue
41.0%
Occupancy
$262.00
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kemijärvi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kemijärvi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kari1$97,211454.89/5.0
Jenny9$88,230372.66/5.0
Eija5$72,5831484.93/5.0
Host #1130733761$50,33110.00/5.0
Milla3$48,861594.49/5.0
Andreas1$47,918154.93/5.0
Petri1$35,9351074.93/5.0
Antti1$31,842475.00/5.0
Riitta4$31,7871494.66/5.0
Katja1$31,461135.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kemijärvi.

Dive Deeper: Advanced Kemijärvi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kemijärvi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kemijärvi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kemijärvi

  • The Kemijärvi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.5% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kemijärvi, Apartment/Condo properties are the most common (40%), reflecting the local real estate landscape.
  • Houses represent a significant 26.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 1.5%) offer potential for unique stay experiences.

Kemijärvi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kemijärvi

  • The dominant room capacity in Kemijärvi is 2 bedrooms listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 58.5% of the active Airbnb listings in Kemijärvi, indicating a high concentration in these sizes.
  • A significant 26.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kemijärvi.

Kemijärvi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kemijärvi

  • The most common guest capacity trend in Kemijärvi vacation rentals is listings accommodating 4 guests (21.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Kemijärvi STR market, accounting for 38.4% of listings.
  • 36.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kemijärvi.
  • On average, properties in Kemijärvi are equipped to host 4.5 guests.

Kemijärvi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kemijärvi

  • The most common availability pattern in Kemijärvi falls within the 271-366 days range, representing 53.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Kemijärvi (36.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kemijärvi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.9%)

1 Night

21 listings

33.9% of total

2 Nights (19.4%)

2 Nights

12 listings

19.4% of total

3 Nights (14.5%)

3 Nights

9 listings

14.5% of total

4-6 Nights (8.1%)

4-6 Nights

5 listings

8.1% of total

7-29 Nights (3.2%)

7-29 Nights

2 listings

3.2% of total

30+ Nights (21%)

30+ Nights

13 listings

21% of total

Key Insights

  • The most prevalent minimum stay requirement in Kemijärvi is 1 Night, adopted by 33.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (21%) caters to monthly stays (30+ nights) in Kemijärvi, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 33.9% of Kemijärvi hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 21% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kemijärvi.

Kemijärvi Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (27.3%)

Flexible

15 listings

27.3% of total

Moderate (29.1%)

Moderate

16 listings

29.1% of total

Firm (10.9%)

Firm

6 listings

10.9% of total

Strict (32.7%)

Strict

18 listings

32.7% of total

Cancellation Policy Insights for Kemijärvi

  • The prevailing Airbnb cancellation policy trend in Kemijärvi is Strict, used by 32.7% of listings.
  • There's a relatively balanced mix between guest-friendly (56.4%) and stricter (43.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32.7% market standard in Kemijärvi.
  • With 32.7% using Strict terms, this is a viable option in Kemijärvi, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kemijärvi.

Kemijärvi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kemijärvi

  • The overall average booking lead time for vacation rentals in Kemijärvi is 70 days.
  • Guests book furthest in advance for stays during December (average 114 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (94 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Kemijärvi.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 94 days) to capture early planners.
  • Monitor your own booking lead times against these Kemijärvi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kemijärvi (2025)

Amenity Prevalence

Amenity Insights for Kemijärvi

  • Essential amenities in Kemijärvi that guests expect include: Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kemijärvi: Free parking on premises, Smoke alarm.
  • Prioritize adding missing essentials: Free parking on premises, Smoke alarm.
  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kemijärvi to stay competitive.

Kemijärvi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kemijärvi

  • The typical guest profile for Airbnb in Kemijärvi consists of predominantly international visitors (67%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 33.1% of guests.
  • Key international markets include Finland (33.1%) and France (17%).
  • Top languages spoken are English (38.3%) followed by French (12.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kemijärvi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pelkosenniemi58$1,563$167.9843%
Ranua35$1,526$202.7934%
Sodankylä74$1,293$136.5942%
Taivalkoski16$1,226$125.2232%
Pudasjärvi79$1,170$147.4833%
Posio14$1,006$114.2843%
Salla25$899$132.4933%

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