Airbnb Market Analytics, Statistics and Data in Jyväskylä, Mainland Finland, Finland
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Jyväskylä? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Jyväskylä:
How much do Airbnb hosts make on average per month in Jyväskylä?
The short-term rental market in Jyväskylä shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,358 per month
- Strong performing properties (top 25%) make $2,140 or more
- Best-in-class properties (top 10%) achieve $3,270+ monthly
- Entry-level properties (bottom 25%) typically earn around $738
Revenue Variations by Month
Occupancy Rates Throughout the Year in Jyväskylä
The market in Jyväskylä shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Jyväskylä
Daily rates in Jyväskylä vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $92 per night
- Strong performing properties (top 25%) secure $139 or more
- Best-in-class properties (top 10%) pull in $234+ per night
- Entry-level properties (bottom 25%) earn around $66
Daily Rate Variations by Month
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Seasonality patterns in Jyväskylä
Peak Season (July, June, May)
- Revenue peaks at $2311.79 per month
- Occupancy rates reach 52.89%
- Daily rates average $145.09
Shoulder Season
- Revenue averages $1797.59 per month
- Occupancy maintains 44.43%
- Daily rates hold at $133.85
Low Season (November, December, January)
- Revenue drops to $1125.72 per month
- Occupancy decreases to 34.30%
- Daily rates adjust to $125.92
Is it still profitable to do Airbnb in Jyväskylä in 2025?
Yes! Jyväskylä demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and solid monthly revenue averaging $1798 and With 345 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Jyväskylä
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Alvar Aalto Museum Area | A cultural hub in Jyväskylä known for its architectural significance, attracting visitors interested in design and art. Close to museums and cultural events, making it ideal for travelers seeking a rich urban experience. | Alvar Aalto Museum, Museum of Central Finland, Agora Center, Jyväskylä City Theatre, Finlandia Hall |
| Kumpulantie | A peaceful residential area with beautiful lake views and nature access, appealing to those looking for a tranquil getaway yet close to city amenities. | Lake Jyväsjärvi, Peurunka Spa, University of Jyväskylä, Mäntykangas Nature Reserve, Kumpula Park |
| City Center | The vibrant heart of Jyväskylä where visitors can find shops, restaurants, and nightlife. It's a prime location for both business and leisure travelers. | Kauppakatu Shopping Street, Jyväskylä Art Museum, Jyväskylä Marketplace, Rautpohja Sports Centre, Central Park |
| Lähiö | A suburban area that offers family-friendly accommodations and local culture. It's perfect for travelers looking for an authentic Finnish experience away from the hustle of the city center. | Monio Park, Local markets, Lähiö art installations, Outdoor sports facilities, Community events |
| Harju | An area known for its beautiful hills and scenic routes, ideal for outdoor enthusiasts and those looking for active holiday experiences. Close to hiking and biking trails. | Harju Ridge, Päijänne National Park, Outdoor activity centers, Observation tower, Scenic viewpoints |
| Jyväskylä University Area | A youthful and vibrant location catering to students and academics, making it ideal for short-term rentals for university-related visitors and young travelers. | Jyväskylä University, Student events, Student-friendly cafes, Campus tours, Research exhibitions |
| Väinölänniemi | A picturesque area near the lake with recreational opportunities, perfect for families and nature lovers seeking leisure activities such as swimming, barbecuing, and picnicking. | Väinölänniemi Park, Swimming beaches, Cycling paths, Barbecue areas, Scenic picnic spots |
| Nyrölä | A quiet rural area on the outskirts of Jyväskylä, ideal for those looking to escape city life and enjoy the Finnish countryside with nature-focused activities. | Nature walks, Local farms, Rural tourism, Fishing spots, Open-air markets |
Do you need a license for Airbnb in Jyväskylä?
We recommend checking directly with Jyväskylä's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Jyväskylä
Upea 13+4 henkilön huvila Laajavuori
Entire Place • 6 bedrooms
Large house with private beach near Jyväskylä
Entire Place • 5 bedrooms
Bauhaus Jyskä at lake Päijänne, 6km to city, 260m2
Entire Place • 5 bedrooms
Well-equipped detached house near services
Entire Place • 3 bedrooms
Havu huvila Laajavuoressa, poreallas ja sisäsauna
Entire Place • 3 bedrooms
Log sauna room
Entire Place • N/A
Top Performing Professional Hosts in Jyväskylä
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 97777497 | 3 | $335,942 | 2 | 0.00/5.0 |
| Timo | 10 | $240,577 | 266 | 4.25/5.0 |
| Tuuli | 7 | $195,015 | 429 | 4.91/5.0 |
| Marjut | 1 | $133,570 | 5 | 5.00/5.0 |
| Rahulihomes | 4 | $129,378 | 46 | 4.96/5.0 |
| Päivi | 8 | $107,771 | 424 | 4.73/5.0 |
| Ida-Maria | 5 | $100,896 | 982 | 4.82/5.0 |
| Ilkka | 1 | $93,267 | 74 | 4.93/5.0 |
| Sari | 4 | $89,656 | 615 | 4.89/5.0 |
| Time To Stay | 12 | $85,800 | 105 | 2.80/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Jyväskylä
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (88.4%), with apartment & condo and house properties comprising 88.7% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others, unique stays segments (11.4% combined)
Room Capacity Distribution
Analysis of 345 properties in Jyväskylä shows that 1 bedroom properties are most prevalent, making up 55.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 78.3% of all listings.
Key Insights
- Most common: 1 bedroom (55.9%)
- Least common: 4 bedrooms (1.7%)
- Market concentration: 78.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 345 properties in Jyväskylä reveals that 4 guests properties dominate the market, representing 27.5% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 47.0% of the market.
Key Insights
- Most common capacity: 4 guests (27.5% of market)
- Least common capacity: 7 guests (0.6% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 47.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 345 properties in Jyväskylä, the most common availability pattern is 271-366 days (40.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.7% of properties).
Key Insights
- Most common availability window: 271-366 days (40.6%)
- Most common booking duration: 91-180 days (28.7%)
- Properties with high availability (180+ days): 67.8%
- Properties with long-term bookings (180+ days): 32.8%
Minimum Stay Distributions
1 Night
147 listings
47% of total
2 Nights
106 listings
33.9% of total
3 Nights
13 listings
4.2% of total
4-6 Nights
14 listings
4.5% of total
7-29 Nights
10 listings
3.2% of total
30+ Nights
23 listings
7.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 80.9%
- Mid-length stays (4-6 nights) represent 4.5% of listings
- Monthly+ stays (7.3%) suggest a stable extended-stay market
- High market flexibility with 85.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
3 listings
1% of total
Flexible
114 listings
39.9% of total
Moderate
79 listings
27.6% of total
Firm
46 listings
16.1% of total
Strict
44 listings
15.4% of total
Key Insights
- Flexible is the preferred policy at 39.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 67.5% of the market
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 68 days
- Shortest booking windows are in Sep, Dec, Jan, averaging 36 days
- Summer shows the longest average booking window at 67 days, while Winter has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 67 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Jyväskylä
Below is the distribution of amenities across listings in Jyväskylä:
Traveler Demographics
Key Insights
- Domestic travelers make up 79.1% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (3.4%) and France (2.4%)
- English is the top language at 42.6%, followed by Finnish (38.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.7%
Recommendations
- Target marketing campaigns for Helsinki and Tampere markets
- Develop localized content for Germany and France
- Prioritize English and Finnish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Jyväskylä. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sysmä | 11 | $3,251 | $250.73 | 48% |
| Asikkala | 39 | $1,937 | $191.96 | 46% |
| Hollola | 32 | $1,796 | $248.84 | 35% |
| Pälkäne | 25 | $1,699 | $231.94 | 38% |
| Kangasala | 34 | $1,632 | $128.23 | 48% |
| Hattula | 13 | $1,571 | $161.65 | 35% |
| Muurame | 24 | $1,540 | $191.87 | 33% |
| Jämsä sub-region | 122 | $1,501 | $184.78 | 33% |
| Hämeenlinna | 123 | $1,452 | $132.41 | 46% |
| Laukaa | 22 | $1,321 | $159.45 | 37% |
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