Ii Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland
Is Airbnb profitable in Ii in 2025? Explore comprehensive Airbnb analytics for Ii, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Ii, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Ii, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ii Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ii Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ii (2025)
Understanding the monthly revenue variations for Airbnb listings in Ii is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ii is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ii across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,641+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,172 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,952 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $853, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ii
Ii Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ii STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ii:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ii
Average Daily Rate (ADR) Airbnb Trends in Ii (2025)
Effective short term rental pricing strategy in Ii involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ii typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $185 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Ii
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Airbnb Seasonality Analysis & Trends in Ii (2025)
Peak Season (July, June, August)
- Revenue averages $3,223 per month
- Occupancy rates average 53.2%
- Daily rates average $179
Shoulder Season
- Revenue averages $2,746 per month
- Occupancy maintains around 45.4%
- Daily rates hold near $172
Low Season (January, March, April)
- Revenue drops to average $1,871 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $169
Seasonality Insights for Ii
- The Airbnb seasonality in Ii shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ii's highest earning potential, with monthly revenues capable of climbing to $3,274, occupancy reaching a high of 64.2%, and ADRs peaking at $180.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,776, occupancy could drop to 33.6%, and ADRs may adjust down to $163.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ii.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ii seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ii (2025)
Exploring the top neighborhoods for short-term rentals in Ii? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Salla | A charming destination for nature lovers, offering winter sports and access to the stunning Salla National Park. Perfect for those who enjoy outdoor activities year-round. | Salla Ski Resort, Salla National Park, Reindeer Park, Hiking Trails, Local Culture and Heritage Museum |
| Kemi | Known for its unique Icebreaker cruise and beautiful snow castles, Kemi attracts tourists wanting a winter wonderland experience with accommodation options near the sea. | Kemi SnowCastle, Sampo Icebreaker, Kemi Church, Kemi Marina, Pohjoislahti Beach |
| Rovaniemi | As the official hometown of Santa Claus, Rovaniemi draws many tourists, particularly during the winter season, making it an excellent location for Airbnb hosting. | Santa Claus Village, Arktikum Museum, Rovaniemi Nature House, Ounasvaara Ski Resort, Reindeer sleigh rides |
| Oulu | A vibrant city known for its technology and culture, Oulu boasts a lively summer festival scene and beautiful parks, attracting visitors year-round. | Oulu Market Hall, Nallikari Beach, Oulu Museum of Art, Tiedekulma Science Center, Pikisaari Island |
| Lapland | Famous for its stunning natural beauty and aurora borealis sightings, Lapland is a magical destination for visitors seeking adventure and tranquility. | Lapland National Park, Aurora Borealis viewing spots, Reindeer farms, Hiking and skiing trails, Cultural experiences |
| Pello | A small picturesque village near the Swedish border, offering a peaceful and secluded environment surrounded by nature, ideal for those seeking serenity. | Pello River, Hiking trails, Fishing spots, Local markets, Cultural sites |
| Kemiönsaari | An archipelago island known for its beautiful landscapes and relaxation opportunities, attracting those who enjoy a quieter holiday experience. | Kemiönsaari Archipelago, Spa resorts, Local art galleries, Nature trails, Scenic coastal views |
| Ii | A quaint municipality with historical significance and accessibility to beautiful natural surroundings, excellent for quiet retreats. | Ii River, Cultural Heritage Museum, Nature walks, Local festivals, Scenic landscapes |
Understanding Airbnb License Requirements & STR Laws in Ii (2025)
While Ii, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ii to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ii (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Iibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Iisland resort Seaside houses, 2 saunas, jacuzzi
Entire Place • 6 bedrooms
Iisland Aava, new villa and sauna with sea view
Entire Place • 5 bedrooms
Private riverside Villa
Entire Place • 8 bedrooms
Iisland Uoma Lovely waterfront cabin and sauna
Entire Place • 2 bedrooms
Iisland Usva, seaside house with sauna and jacuzzi
Entire Place • 2 bedrooms
Villa Åberg, Kuivaniemi
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ii (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ii based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christian | 6 | $298,989 | 190 | 4.87/5.0 |
| Titta | 2 | $62,335 | 49 | 2.35/5.0 |
| Henna | 1 | $34,519 | 24 | 4.92/5.0 |
| Jusa | 1 | $32,788 | 28 | 4.96/5.0 |
| Minna | 1 | $32,299 | 37 | 4.95/5.0 |
| Anne | 1 | $31,477 | 227 | 4.78/5.0 |
| Ilkka | 1 | $26,721 | 38 | 4.82/5.0 |
| Jason | 1 | $22,433 | 14 | 4.86/5.0 |
| Sonja | 1 | $19,471 | 25 | 5.00/5.0 |
| Leila | 1 | $15,001 | 14 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ii.
Dive Deeper: Advanced Ii STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ii. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ii
- The Ii Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ii, House properties are the most common (53.6%), reflecting the local real estate landscape.
- Houses represent a significant 53.6% portion, catering likely to families or larger groups.
- The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 3.6%) offer potential for unique stay experiences.
Ii Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ii
- The dominant room capacity in Ii is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.9% of the active Airbnb listings in Ii, indicating a high concentration in these sizes.
- A significant 21.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ii.
Ii Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ii
- The most common guest capacity trend in Ii vacation rentals is listings accommodating 5 guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 6 guests dominate the Ii STR market, accounting for 42.9% of listings.
- 35.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ii.
- On average, properties in Ii are equipped to host 4.9 guests.
Ii Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ii
- The most common availability pattern in Ii falls within the 271-366 days range, representing 35.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ii (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 32.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ii Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
46.2% of total
2 Nights
8 listings
30.8% of total
3 Nights
4 listings
15.4% of total
30+ Nights
2 listings
7.7% of total
Key Insights
- The most prevalent minimum stay requirement in Ii is 1 Night, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.0%) of the Ii Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46.2% of Ii hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ii.
Ii Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
54.2% of total
Moderate
8 listings
33.3% of total
Firm
2 listings
8.3% of total
Strict
1 listings
4.2% of total
Cancellation Policy Insights for Ii
- The prevailing Airbnb cancellation policy trend in Ii is Flexible, used by 54.2% of listings.
- The market strongly favors guest-friendly terms, with 87.5% of listings offering Flexible or Moderate policies. This suggests guests in Ii may expect booking flexibility.
- Strict cancellation policies are quite rare (4.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.2% market standard in Ii.
- Given the high prevalence of Flexible policies (54.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 4.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ii.
Ii STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ii
- The overall average booking lead time for vacation rentals in Ii is 46 days.
- Guests book furthest in advance for stays during June (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Ii.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Ii averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ii (2025)
Amenity Prevalence
Amenity Insights for Ii
- Essential amenities in Ii that guests expect include: Heating, Smoke alarm, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Coffee maker, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ii: Heating, Smoke alarm, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Kitchen.
- Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ii to stay competitive.
Ii Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ii
- The typical guest profile for Airbnb in Ii consists of primarily domestic travelers (69%), often arriving from nearby Oulu, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 68.9% of guests.
- Key international markets include Finland (68.9%) and Germany (13.2%).
- Top languages spoken are English (38.1%) followed by Finnish (27.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Oulu and Helsinki.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ii Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rovaniemi | 1,009 | $2,727 | $297.81 | 49% |
| Vaala | 10 | $2,273 | $159.51 | 56% |
| Kempele | 15 | $2,104 | $151.27 | 46% |
| Ranua | 35 | $1,526 | $202.79 | 34% |
| Ylitornio | 26 | $1,487 | $135.54 | 42% |
| Pello | 34 | $1,459 | $135.20 | 43% |
| Tervola | 23 | $1,272 | $169.38 | 38% |
| Raahe | 13 | $1,197 | $96.34 | 44% |
| Oulainen | 10 | $1,183 | $96.28 | 44% |
| Oulu | 387 | $1,123 | $102.03 | 45% |