Juayúa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sonsonate, El Salvador

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Juayúa in 2025? Explore comprehensive Airbnb analytics for Juayúa, Sonsonate, El Salvador to uncover income potential. This 2025 STR market report for Juayúa, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Juayúa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Juayúa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Juayúa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$98
The average rental revenue earned for an occupied room per day in Juayúa.
Occupancy Rate(?)
24.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,358
Typical annual income for an Airbnb listing in Juayúa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
N/A
No year-over-year data available.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Juayúa.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Juayúa.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Juayúa (2025)

Understanding the monthly revenue variations for Airbnb listings in Juayúa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Juayúa is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Juayúa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,363+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $931 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $485 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $245, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Juayúa

Juayúa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Juayúa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Juayúa:

  • Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Juayúa

Average Daily Rate (ADR) Airbnb Trends in Juayúa (2025)

Effective short term rental pricing strategy in Juayúa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Juayúa typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
  • Typical properties (Median) charge around $91 per night.
  • Entry-level properties (Bottom 25%) earn around $56 per night.

Average Daily Rate (ADR) Trend by Month in Juayúa

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Airbnb Seasonality Analysis & Trends in Juayúa (2025)

Peak Season (December, April, March)
  • Revenue averages $1,249 per month
  • Occupancy rates average 30.3%
  • Daily rates average $104
Shoulder Season
  • Revenue averages $768 per month
  • Occupancy maintains around 21.2%
  • Daily rates hold near $101
Low Season (August, September, October)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $92

Seasonality Insights for Juayúa

  • The Airbnb seasonality in Juayúa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Juayúa's highest earning potential, with monthly revenues capable of climbing to $1,312, occupancy reaching a high of 33.3%, and ADRs peaking at $113.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $90.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Juayúa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Juayúa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Juayúa (2025)

Exploring the top neighborhoods for short-term rentals in Juayúa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Juayúa
The central area is bustling with local markets, restaurants, and cultural activities, making it a prime location for visitors who want to experience the local life and cuisine.
Juayúa Food Festival, La Iglesia de Juayúa, Local artisan markets, Central Plaza, Coffee tours
Cascadas de Juayúa
Famous for its beautiful waterfalls, this area attracts nature lovers and adventure seekers, ideal for eco-tourism.
Cascadas de Juayúa, Hiking trails, Natural swimming pools
Pueblo Viejo
A quaint, picturesque part of Juayúa with colonial architecture attracting tourists looking for charm and relaxation.
Colonial buildings, Local cafes, Art galleries
Los Chorros
A natural park area nearby known for its lush greenery and outdoor activities, perfect for travelers looking for adventure and peace.
Hiking, Camping, Wildlife watching
La Libertad
A nearby coastal area known for its surf beaches, offering a different atmosphere and attracting beach lovers from all over.
Surfing spots, Beachside cafes, Beautiful sunsets
El Imposible National Park
Famous for its stunning landscapes and biodiversity, this national park draws ecotourists and hikers, leading to increased demand for accommodation.
Rich flora and fauna, Hiking trails, Scenic viewpoints
Concepción de Ataco
A charming town close to Juayúa known for its colorful streets and artisanal goods, ideal for tourists interested in local culture.
Artisan shops, Coffee plantations, Cultural festivals
Ruta de las Flores
This is a scenic route connecting various charming towns in the area, perfect for travelers looking to explore coffee culture, local art, and restaurants.
Coffee tours, Scenic views, Cultural landmarks

Understanding Airbnb License Requirements & STR Laws in Juayúa (2025)

While Juayúa, Sonsonate, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Juayúa to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Juayúa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Juayúabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bubble  Kafen

Bubble Kafen

Entire Place • 1 bedroom

$65,697
Revenue
65.2%
Occupancy
$297.63
Daily Rate
May Centennial, Los Naranjos

May Centennial, Los Naranjos

Entire Place • 3 bedrooms

$15,865
Revenue
31.1%
Occupancy
$202.67
Daily Rate
Cozy Cabin Bar and Cafe in Los Naranjos

Cozy Cabin Bar and Cafe in Los Naranjos

Entire Place • 3 bedrooms

$8,901
Revenue
29.5%
Occupancy
$105.84
Daily Rate
Spacious cabin in Los Naranjos

Spacious cabin in Los Naranjos

Entire Place • 3 bedrooms

$8,349
Revenue
26.2%
Occupancy
$153.17
Daily Rate
La Casita del Centro, a cozy (2BR) apartment in Juayua.

La Casita del Centro, a cozy (2BR) apartment in Juayua.

Entire Place • 2 bedrooms

$7,530
Revenue
55.8%
Occupancy
$55.84
Daily Rate
Las Margaritas Cabin

Las Margaritas Cabin

Entire Place • 3 bedrooms

$6,988
Revenue
25.6%
Occupancy
$127.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Juayúa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Juayúa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Juan Carlos1$65,697144.79/5.0
Alfredo1$15,86554.00/5.0
Buena Vista Gardens Juayua3$10,760264.55/5.0
Billy Escobar1$8,901394.90/5.0
Vladimir1$8,34975.00/5.0
Jennifer1$7,5301274.95/5.0
Chepe1$6,98894.44/5.0
Ana Maria1$6,30484.88/5.0
Deisy1$5,28195.00/5.0
Patricia1$4,529784.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Juayúa.

Dive Deeper: Advanced Juayúa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Juayúa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Juayúa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Juayúa

  • The Juayúa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.2% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Juayúa, Outdoor/Unique properties are the most common (59.3%), reflecting the local real estate landscape.
  • Houses represent a significant 29.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays, apartment/condo (combined 11.1%) offer potential for unique stay experiences.

Juayúa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Juayúa

  • The dominant room capacity in Juayúa is 3 bedrooms listings, making up 37% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 70.3% of the active Airbnb listings in Juayúa, indicating a high concentration in these sizes.
  • A significant 40.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Juayúa.

Juayúa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Juayúa

  • The most common guest capacity trend in Juayúa vacation rentals is listings accommodating 2 guests (29.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Juayúa STR market, accounting for 55.5% of listings.
  • 48.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Juayúa.
  • On average, properties in Juayúa are equipped to host 4.7 guests.

Juayúa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Juayúa

  • The most common availability pattern in Juayúa falls within the 271-366 days range, representing 85.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Juayúa (48.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Juayúa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

27 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Juayúa is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Juayúa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Juayúa hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Juayúa.

Juayúa Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44.4%)

Flexible

12 listings

44.4% of total

Moderate (25.9%)

Moderate

7 listings

25.9% of total

Firm (7.4%)

Firm

2 listings

7.4% of total

Strict (22.2%)

Strict

6 listings

22.2% of total

Cancellation Policy Insights for Juayúa

  • The prevailing Airbnb cancellation policy trend in Juayúa is Flexible, used by 44.4% of listings.
  • The market strongly favors guest-friendly terms, with 70.3% of listings offering Flexible or Moderate policies. This suggests guests in Juayúa may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44.4% market standard in Juayúa.
  • Regularly review your cancellation policy against competitors and market demand shifts in Juayúa.

Juayúa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Juayúa

  • The overall average booking lead time for vacation rentals in Juayúa is 14 days.
  • Guests book furthest in advance for stays during June (average 21 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (15 days avg.) sees the longest lead times, while Fall (1 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Juayúa.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 15 days) to capture early planners.
  • Monitor your own booking lead times against these Juayúa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Juayúa (2025)

Amenity Prevalence

Amenity Insights for Juayúa

  • Popular amenities like Wifi, Free parking on premises, Bed linens are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Juayúa to stay competitive.

Juayúa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Juayúa

  • The typical guest profile for Airbnb in Juayúa consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 49.4% of guests.
  • Key international markets include El Salvador (49.4%) and United States (25.8%).
  • Top languages spoken are English (41.4%) followed by Spanish (40.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Juayúa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Jicalapa12$4,356$396.0332%
Municipio de El Congo43$3,560$323.8038%
Municipio de San Luis La Herradura191$3,030$296.7237%
Municipio de Santa Isabel Ishuatán16$2,970$253.6137%
Municipio de Intipucá11$2,924$297.0435%
Municipio de San Luis Talpa37$2,622$255.9739%
La Arenera17$2,571$299.6327%
Xanadu151$2,503$236.9840%
Monzón35$2,400$287.6027%
Cantón Planes de la Laguna14$2,337$265.8435%

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