Acajutla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sonsonate, El Salvador

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Acajutla in 2025? Explore comprehensive Airbnb analytics for Acajutla, Sonsonate, El Salvador to uncover income potential. This 2025 STR market report for Acajutla, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 60 active listings.

Whether you're considering an Airbnb investment in Acajutla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Acajutla Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Acajutla Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$246
The average rental revenue earned for an occupied room per day in Acajutla.
Occupancy Rate(?)
26.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$15,216
Typical annual income for an Airbnb listing in Acajutla. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
31.1%
Strong growth (31.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Acajutla.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Acajutla.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
60
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Acajutla (2025)

Understanding the monthly revenue variations for Airbnb listings in Acajutla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Acajutla is typically December, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Acajutla across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,520+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,543 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,318 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $755, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Acajutla

Acajutla Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Acajutla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Acajutla:

  • Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Acajutla

Average Daily Rate (ADR) Airbnb Trends in Acajutla (2025)

Effective short term rental pricing strategy in Acajutla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Acajutla typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $381+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $318 or more.
  • Typical properties (Median) charge around $246 per night.
  • Entry-level properties (Bottom 25%) earn around $178 per night.

Average Daily Rate (ADR) Trend by Month in Acajutla

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Airbnb Seasonality Analysis & Trends in Acajutla (2025)

Peak Season (December, April, March)
  • Revenue averages $3,037 per month
  • Occupancy rates average 37.0%
  • Daily rates average $246
Shoulder Season
  • Revenue averages $2,063 per month
  • Occupancy maintains around 24.8%
  • Daily rates hold near $249
Low Season (September, October, November)
  • Revenue drops to average $919 per month
  • Occupancy decreases to average 20.2%
  • Daily rates adjust to average $243

Seasonality Insights for Acajutla

  • The Airbnb seasonality in Acajutla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Acajutla's highest earning potential, with monthly revenues capable of climbing to $3,466, occupancy reaching a high of 41.0%, and ADRs peaking at $260.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $630, occupancy could drop to 11.3%, and ADRs may adjust down to $238.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Acajutla.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Acajutla seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Acajutla (2025)

Exploring the top neighborhoods for short-term rentals in Acajutla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
El Tunco
Famous surfing destination known for its vibrant beach atmosphere, nightlife, and scenic ocean views. A hotspot for tourists looking to surf, relax, and enjoy beach parties.
Surfing spots, Beach bars, El Tunco beach, Local restaurants, Shops and markets
San Salvador
The capital city of El Salvador, San Salvador offers rich culture, history, and urban attractions. Ideal for travelers who want to explore the city life and day trip to nearby attractions.
National Palace, Metropolitan Cathedral, Museo de Arte de El Salvador, El Boquerón National Park, local markets
La Libertad
A coastal region known for its beaches and surf spots. Attractions include beautiful sunsets and beach restaurants, making it appealing for both relaxation and adventure.
La Libertad beach, Surfing at Punta Roca, Dinner at beachfront restaurants, Local artisanal markets
Santa Ana
A historic city with colonial architecture, Santa Ana is less touristy but offers a unique cultural experience and access to nearby natural attractions.
Santa Ana Cathedral, Teatro de Santa Ana, Cerro Verde National Park, Lake Coatepeque
Cerro Verde
A national park known for its biodiversity and hiking opportunities. Ideal for eco-tourism and attracting nature lovers and adventure seekers.
Hiking trails, Viewpoints of Izalco Volcano, Biodiversity, Bird watching spots
Suchitoto
Known for its charming colonial architecture and artistic community, Suchitoto attracts those interested in culture, art, and Salvadoran history.
Suchitoto Lake, Art galleries and workshops, Church of Santa Lucia, Local craft shops
Los Cobanos
A beautiful beach area that offers a quieter alternative for beachgoers and eco-tourists. Known for snorkeling and its laid-back vibe.
Los Cobanos beach, Snorkeling spots, Diving experiences, Marine life
Apaneca-Ilamatepeq
A scenic mountainous area known for coffee production and stunning landscapes. It's great for visitors looking to explore coffee plantations and enjoy nature.
Coffee tours, Lush landscapes, Hiking trails, Local cafes

Understanding Airbnb License Requirements & STR Laws in Acajutla (2025)

While Acajutla, Sonsonate, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Acajutla to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Acajutla (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Acajutlabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Paradiso 2, Private Beach

Villa Paradiso 2, Private Beach

Entire Place • 6 bedrooms

$92,045
Revenue
58.4%
Occupancy
$523.63
Daily Rate
Verano Azul Beach House

Verano Azul Beach House

Entire Place • 8 bedrooms

$75,640
Revenue
59.9%
Occupancy
$409.16
Daily Rate
House in Quintas de Miramar, Malibu Beach, Acajutla

House in Quintas de Miramar, Malibu Beach, Acajutla

Entire Place • 6 bedrooms

$45,733
Revenue
44.2%
Occupancy
$377.93
Daily Rate
Luxury 5 Bedroom Villa & Pool

Luxury 5 Bedroom Villa & Pool

Entire Place • 5 bedrooms

$45,034
Revenue
50.0%
Occupancy
$334.05
Daily Rate
La Casa Del Mar

La Casa Del Mar

Entire Place • 4 bedrooms

$44,014
Revenue
41.6%
Occupancy
$345.75
Daily Rate
Rancho Plèyades  Beach Front

Rancho Plèyades Beach Front

Entire Place • 5 bedrooms

$43,085
Revenue
36.4%
Occupancy
$471.18
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Acajutla (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Acajutla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Balamkū1$92,045154.93/5.0
Aleyda1$75,640744.95/5.0
Bessy Suleyma1$45,7331094.95/5.0
Host #5231815511$45,0340Not Rated
Maria Eugenia1$44,014524.94/5.0
Jessy1$43,085245.00/5.0
Alma1$33,24084.88/5.0
⁨Joseline Valencia S.⁩2$33,161284.89/5.0
Oscar1$29,552304.93/5.0
Christian1$25,497504.72/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Acajutla.

Dive Deeper: Advanced Acajutla STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Acajutla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Acajutla Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Acajutla

  • The Acajutla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 60 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Acajutla, House properties are the most common (88.3%), reflecting the local real estate landscape.
  • Houses represent a significant 88.3% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 1.7%) offer potential for unique stay experiences.

Acajutla Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Acajutla

  • The dominant room capacity in Acajutla is 3 bedrooms listings, making up 48.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 5+ bedrooms properties represent 66.6% of the active Airbnb listings in Acajutla, indicating a high concentration in these sizes.
  • A significant 83.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Acajutla.

Acajutla Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Acajutla

  • The most common guest capacity trend in Acajutla vacation rentals is listings accommodating 8+ guests (83.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Acajutla STR market, accounting for 93.3% of listings.
  • 93.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Acajutla.
  • On average, properties in Acajutla are equipped to host 7.5 guests.

Acajutla Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Acajutla

  • The most common availability pattern in Acajutla falls within the 271-366 days range, representing 81.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Acajutla (46.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Acajutla Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (83.3%)

1 Night

50 listings

83.3% of total

2 Nights (5%)

2 Nights

3 listings

5% of total

30+ Nights (11.7%)

30+ Nights

7 listings

11.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Acajutla is 1 Night, adopted by 83.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.3%) of the Acajutla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.7%) caters to monthly stays (30+ nights) in Acajutla, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 83.3% of Acajutla hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Acajutla.

Acajutla Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (39%)

Flexible

23 listings

39% of total

Moderate (30.5%)

Moderate

18 listings

30.5% of total

Firm (20.3%)

Firm

12 listings

20.3% of total

Strict (10.2%)

Strict

6 listings

10.2% of total

Cancellation Policy Insights for Acajutla

  • The prevailing Airbnb cancellation policy trend in Acajutla is Flexible, used by 39% of listings.
  • There's a relatively balanced mix between guest-friendly (69.5%) and stricter (30.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 39% market standard in Acajutla.
  • Using a Strict policy might deter some guests, as only 10.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Acajutla.

Acajutla STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Acajutla

  • The overall average booking lead time for vacation rentals in Acajutla is 19 days.
  • Guests book furthest in advance for stays during April (average 31 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (22 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Acajutla.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Acajutla averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Acajutla (2025)

Amenity Prevalence

Amenity Insights for Acajutla

  • Essential amenities in Acajutla that guests expect include: Air conditioning, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Pool, Wifi are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Acajutla.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Acajutla: Air conditioning, Free parking on premises.
  • Consider adding popular differentiators like Kitchen or Pool to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Acajutla to stay competitive.

Acajutla Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Acajutla

  • The typical guest profile for Airbnb in Acajutla consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 49.3% of guests.
  • Key international markets include El Salvador (49.3%) and United States (27.4%).
  • Top languages spoken are Spanish (54.1%) followed by English (34.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Acajutla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Jicalapa12$4,161$392.0231%
Municipio de El Congo43$3,407$318.5937%
Municipio de Intipucá10$3,055$298.0736%
Municipio de San Luis La Herradura185$3,054$300.0236%
Municipio de Santa Isabel Ishuatán16$2,860$254.4136%
Municipio de San Luis Talpa33$2,637$254.6937%
Xanadu147$2,559$236.1841%
Cantón Planes de la Laguna13$2,523$281.4735%
La Arenera17$2,522$299.5226%
Monzón35$2,346$287.2426%

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