Monzón Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de Sonsonate, El Salvador

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Monzón in 2025? Explore comprehensive Airbnb analytics for Monzón, Departamento de Sonsonate, El Salvador to uncover income potential. This 2025 STR market report for Monzón, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Monzón, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monzón Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Monzón Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$276
The average rental revenue earned for an occupied room per day in Monzón.
Occupancy Rate(?)
30.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$31,515
Typical annual income for an Airbnb listing in Monzón. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.7%
Positive growth (1.7%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Monzón.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Monzón.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Monzón (2025)

Understanding the monthly revenue variations for Airbnb listings in Monzón is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monzón is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monzón across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,528+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,338 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,812 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $835, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Monzón

Monzón Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Monzón STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monzón:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Monzón

Average Daily Rate (ADR) Airbnb Trends in Monzón (2025)

Effective short term rental pricing strategy in Monzón involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monzón typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $493+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $336 or more.
  • Typical properties (Median) charge around $248 per night.
  • Entry-level properties (Bottom 25%) earn around $196 per night.

Average Daily Rate (ADR) Trend by Month in Monzón

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Airbnb Seasonality Analysis & Trends in Monzón (2025)

Peak Season (June, April, December)
  • Revenue averages $3,965 per month
  • Occupancy rates average 35.8%
  • Daily rates average $293
Shoulder Season
  • Revenue averages $3,263 per month
  • Occupancy maintains around 29.9%
  • Daily rates hold near $290
Low Season (February, March, September)
  • Revenue drops to average $2,536 per month
  • Occupancy decreases to average 27.0%
  • Daily rates adjust to average $283

Seasonality Insights for Monzón

  • The Airbnb seasonality in Monzón shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Monzón's highest earning potential, with monthly revenues capable of climbing to $4,072, occupancy reaching a high of 37.6%, and ADRs peaking at $297.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,459, occupancy could drop to 25.5%, and ADRs may adjust down to $277.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monzón.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Monzón seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Monzón (2025)

Exploring the top neighborhoods for short-term rentals in Monzón? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historic center of Monzón, featuring colonial architecture and local culture. A prime location for tourists interested in exploring the charm and history of El Salvador.
Monzón Church, Main Plaza, Local Markets, Cultural Festivals
La Libertad Beach
A popular beach destination near Monzón known for surfing and vibrant beach life. Great for tourists looking for relaxation and outdoor activities.
Surfing spots, Beachfront restaurants, Campsites, Fishing villages
Cerro Verde National Park
A nearby national park offering hiking, biodiversity, and stunning views. Ideal for eco-tourists and adventure seekers.
Hiking trails, Wildlife watching, Scenic viewpoints, Volcano views
Ruta de Las Flores
A picturesque route featuring beautiful landscapes, coffee plantations, and charming towns. Attracts those interested in nature and culture.
Coffee tours, Jayaque town, Santa Teresa Thermal Springs, Waterfalls
San Salvador
The capital city located relatively close to Monzón, offering urban amenities, dining, and nightlife. Perfect for travelers wanting a city experience.
National Palace, El Boquerón National Park, Museums, Shopping Malls
Lake Coatepeque
A stunning crater lake ideal for relaxation and water activities. Appeals to nature lovers and families.
Boat rentals, Swimming, Water sports, Lakeside restaurants
Ataco
A charming town known for its vibrant murals and coffee culture. A great spot for tourists wanting a unique cultural experience.
Town murals, Coffee farms, Artisan shops, Local cuisine
Santa Ana
A nearby city with rich history and beautiful architecture. Attracts visitors interested in culture and history.
Santa Ana Cathedral, Theater of Santa Ana, Historical museums, Local parks

Understanding Airbnb License Requirements & STR Laws in Monzón (2025)

While Monzón, Departamento de Sonsonate, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monzón to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Monzón (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Monzónbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Torogoz Beach House

Torogoz Beach House

Entire Place • 6 bedrooms

$179,869
Revenue
83.4%
Occupancy
$547.81
Daily Rate
6BR, 23 Guest Beachfront w/ Pool Playa Costa Azul

6BR, 23 Guest Beachfront w/ Pool Playa Costa Azul

Entire Place • 6 bedrooms

$130,122
Revenue
76.6%
Occupancy
$493.36
Daily Rate
Sandy Toes Beautiful Beach front House @Costa Azul

Sandy Toes Beautiful Beach front House @Costa Azul

Entire Place • 3 bedrooms

$101,772
Revenue
71.3%
Occupancy
$352.36
Daily Rate
Oceanfront beach house "Las Palmas".

Oceanfront beach house "Las Palmas".

Entire Place • 4 bedrooms

$71,672
Revenue
42.2%
Occupancy
$455.54
Daily Rate
Casablanca - Ocean Front - 16 people - 5 rooms

Casablanca - Ocean Front - 16 people - 5 rooms

Entire Place • 5 bedrooms

$68,153
Revenue
34.6%
Occupancy
$526.06
Daily Rate
Déjà  Blue (Playa Costa Azul)

Déjà Blue (Playa Costa Azul)

Entire Place • 4 bedrooms

$67,725
Revenue
54.7%
Occupancy
$333.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Monzón (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Monzón based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nadinka1$179,869524.79/5.0
Alexandra1$130,122684.79/5.0
Vidal2$123,6454244.85/5.0
Wendy1$101,772784.83/5.0
Jessica1$71,672914.80/5.0
Karla1$68,153514.84/5.0
Hilda1$55,1291264.83/5.0
Tefany1$39,658134.85/5.0
Vidal1$36,880644.84/5.0
Caty1$31,408764.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monzón.

Dive Deeper: Advanced Monzón STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monzón. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Monzón Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Monzón

  • The Monzón Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Monzón, House properties are the most common (94.4%), reflecting the local real estate landscape.
  • Houses represent a significant 94.4% portion, catering likely to families or larger groups.

Monzón Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Monzón

  • The dominant room capacity in Monzón is 3 bedrooms listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 72.3% of the active Airbnb listings in Monzón, indicating a high concentration in these sizes.
  • A significant 86.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monzón.

Monzón Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Monzón

  • The most common guest capacity trend in Monzón vacation rentals is listings accommodating 8+ guests (94.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Monzón STR market, accounting for 100.0% of listings.
  • 100.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monzón.
  • On average, properties in Monzón are equipped to host 7.9 guests.

Monzón Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Monzón

  • The most common availability pattern in Monzón falls within the 271-366 days range, representing 52.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Monzón (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Monzón Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (97.2%)

1 Night

35 listings

97.2% of total

30+ Nights (2.8%)

30+ Nights

1 listings

2.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Monzón is 1 Night, adopted by 97.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (97.2%) of the Monzón Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.8%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 97.2% of Monzón hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monzón.

Monzón Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25%)

Flexible

8 listings

25% of total

Moderate (40.6%)

Moderate

13 listings

40.6% of total

Firm (18.8%)

Firm

6 listings

18.8% of total

Strict (15.6%)

Strict

5 listings

15.6% of total

Cancellation Policy Insights for Monzón

  • The prevailing Airbnb cancellation policy trend in Monzón is Moderate, used by 40.6% of listings.
  • There's a relatively balanced mix between guest-friendly (65.6%) and stricter (34.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40.6% market standard in Monzón.
  • Regularly review your cancellation policy against competitors and market demand shifts in Monzón.

Monzón STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Monzón

  • The overall average booking lead time for vacation rentals in Monzón is 31 days.
  • Guests book furthest in advance for stays during December (average 60 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (38 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Monzón.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 38 days) to capture early planners.
  • Monitor your own booking lead times against these Monzón averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Monzón (2025)

Amenity Prevalence

Amenity Insights for Monzón

  • Essential amenities in Monzón that guests expect include: Kitchen, Pool, BBQ grill, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Refrigerator, Backyard are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Monzón: Kitchen, Pool, BBQ grill, Free parking on premises.
  • Prioritize adding missing essentials: Pool, BBQ grill, Free parking on premises.
  • Consider adding popular differentiators like Air conditioning or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Monzón to stay competitive.

Monzón Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Monzón

  • The typical guest profile for Airbnb in Monzón consists of a mix of domestic (52%) and international guests, often arriving from nearby San Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 51.6% of guests.
  • Key international markets include El Salvador (51.6%) and United States (38.8%).
  • Top languages spoken are Spanish (55.7%) followed by English (39.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Monzón Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Intipucá10$4,432$299.0743%
Municipio de Jicalapa13$4,234$352.0637%
Municipio de Santa Isabel Ishuatán17$3,408$255.8639%
Municipio de El Congo46$3,384$289.6441%
Municipio de San Luis Talpa38$3,196$254.0242%
Municipio de San Luis La Herradura223$3,160$276.4138%
Cantón Planes de la Laguna13$3,075$268.6036%
Xanadu130$2,738$227.3541%
Canton Metalio57$2,450$276.4134%
La Arenera21$2,443$285.8428%

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