Cantón Lomas de San Marcelino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de Santa Ana, El Salvador
Is Airbnb profitable in Cantón Lomas de San Marcelino in 2025? Explore comprehensive Airbnb analytics for Cantón Lomas de San Marcelino, Departamento de Santa Ana, El Salvador to uncover income potential. This 2025 STR market report for Cantón Lomas de San Marcelino, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Cantón Lomas de San Marcelino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cantón Lomas de San Marcelino Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cantón Lomas de San Marcelino Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cantón Lomas de San Marcelino (2025)
Understanding the monthly revenue variations for Airbnb listings in Cantón Lomas de San Marcelino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cantón Lomas de San Marcelino is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cantón Lomas de San Marcelino across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,267+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,379 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,148 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $519, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cantón Lomas de San Marcelino
Cantón Lomas de San Marcelino Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cantón Lomas de San Marcelino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cantón Lomas de San Marcelino:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cantón Lomas de San Marcelino
Average Daily Rate (ADR) Airbnb Trends in Cantón Lomas de San Marcelino (2025)
Effective short term rental pricing strategy in Cantón Lomas de San Marcelino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cantón Lomas de San Marcelino typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $227+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $189 or more.
- Typical properties (Median) charge around $146 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Cantón Lomas de San Marcelino
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Airbnb Seasonality Analysis & Trends in Cantón Lomas de San Marcelino (2025)
Peak Season (June, December, November)
- Revenue averages $2,561 per month
- Occupancy rates average 31.9%
- Daily rates average $174
Shoulder Season
- Revenue averages $1,912 per month
- Occupancy maintains around 26.8%
- Daily rates hold near $169
Low Season (July, September, October)
- Revenue drops to average $1,455 per month
- Occupancy decreases to average 20.2%
- Daily rates adjust to average $167
Seasonality Insights for Cantón Lomas de San Marcelino
- The Airbnb seasonality in Cantón Lomas de San Marcelino shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cantón Lomas de San Marcelino's highest earning potential, with monthly revenues capable of climbing to $2,667, occupancy reaching a high of 37.4%, and ADRs peaking at $186.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,356, occupancy could drop to 18.1%, and ADRs may adjust down to $161.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cantón Lomas de San Marcelino.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cantón Lomas de San Marcelino seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cantón Lomas de San Marcelino (2025)
Exploring the top neighborhoods for short-term rentals in Cantón Lomas de San Marcelino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Santa Ana | Santa Ana is a cultural and historical hub with vibrant markets and a lively street life. It attracts both local and international tourists interested in experiencing El Salvador's heritage and local cuisine. | Santa Ana Cathedral, National Theatre of Santa Ana, Central Park, Iglesia El Calvario, Los Volcanes National Park |
| Coatepeque | Famous for its stunning lake, Coatepeque is a sought-after destination for relaxation and water sports. The scenic beauty and recreational activities make it a perfect spot for visitors seeking adventure or tranquility. | Lake Coatepeque, Coatepeque Volcano, La Gruta, El Trapiche, local seafood restaurants |
| Concepción de Ataco | A picturesque town known for its coffee culture and artisanal crafts. It attracts tourists seeking unique handmade products and a glimpse of traditional Salvadoran life amidst beautiful landscapes. | Coffee plantations, Artisan shops, Cascadas de Ataco, El Salvador Cafe, Cultural festivals |
| Apaneca | Located in the mountains, Apaneca is famous for its cool climate and coffee tours. It appeals to nature enthusiasts and those looking for a peaceful retreat with beautiful views. | Apaneca Coffee Route, Mundo Petapa, Parque Nacional Cerro Verde, El Chingo, hiking trails |
| Ahuachapan | Ahuachapan is known for its geothermal activity and natural hot springs. This area is growing in popularity among tourists looking for wellness and relaxation experiences. | Ahuachapan hot springs, Los Ausoles, Parque Nacional Cerro Verde, local festivals, historic architecture |
| La Libertad | Being close to the coast and renowned for its beautiful beaches, La Libertad attracts surfers and beachgoers, making it a prime location for Airbnb investments targeting coastal tourism. | El Tunco Beach, Surfing spots, Seafood markets, Cerro Verde National Park, Puerto La Libertad |
| Suchitoto | Suchitoto is known for its colonial architecture and cultural events. It attracts tourists interested in history and art, offering a serene environment with rich cultural heritage. | Suchitoto Lake, Cultural Center, Santa Lucia Church, local crafts, art exhibitions |
| San Salvador | The capital city, San Salvador is a bustling metropolis with a mix of historical and modern attractions. It's a prime destination for business travelers and tourists exploring Salvadoran culture and nightlife. | Metropolitan Cathedral, National Palace, Los Planes de Renderos, Museo de Arte de El Salvador, local markets |
Understanding Airbnb License Requirements & STR Laws in Cantón Lomas de San Marcelino (2025)
While Cantón Lomas de San Marcelino, Departamento de Santa Ana, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cantón Lomas de San Marcelino to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Cantón Lomas de San Marcelino (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cantón Lomas de San Marcelinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Cielo - Izalco volcano views
Entire Place • 3 bedrooms
Mega Igloo
Entire Place • 3 bedrooms
Suite Premium 5
Entire Place • 1 bedroom
Suite Premium 9
Private Room • 1 bedroom
Igloo Suite 2 with volcano views
Entire Place • 1 bedroom
Suite Premium 6
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cantón Lomas de San Marcelino (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cantón Lomas de San Marcelino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hotel Finca Campo | 14 | $303,323 | 165 | 4.14/5.0 |
| Pablo Jose | 3 | $40,519 | 89 | 4.37/5.0 |
| Benjamin | 1 | $14,790 | 11 | 4.91/5.0 |
| Raquel | 1 | $10,871 | 7 | 5.00/5.0 |
| Douglas | 2 | $3,526 | 15 | 2.08/5.0 |
| Host #294212830 | 1 | $3,214 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cantón Lomas de San Marcelino.
Dive Deeper: Advanced Cantón Lomas de San Marcelino STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cantón Lomas de San Marcelino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCantón Lomas de San Marcelino Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cantón Lomas de San Marcelino
- The Cantón Lomas de San Marcelino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.8% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cantón Lomas de San Marcelino, Outdoor/Unique properties are the most common (36.4%), reflecting the local real estate landscape.
- Houses represent a significant 27.3% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Cantón Lomas de San Marcelino Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cantón Lomas de San Marcelino
- The dominant room capacity in Cantón Lomas de San Marcelino is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.2% of the active Airbnb listings in Cantón Lomas de San Marcelino, indicating a high concentration in these sizes.
- A significant 31.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cantón Lomas de San Marcelino.
Cantón Lomas de San Marcelino Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cantón Lomas de San Marcelino
- The most common guest capacity trend in Cantón Lomas de San Marcelino vacation rentals is listings accommodating 8+ guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 3 guests dominate the Cantón Lomas de San Marcelino STR market, accounting for 59.1% of listings.
- 40.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cantón Lomas de San Marcelino.
- On average, properties in Cantón Lomas de San Marcelino are equipped to host 4.9 guests.
Cantón Lomas de San Marcelino Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cantón Lomas de San Marcelino
- The most common availability pattern in Cantón Lomas de San Marcelino falls within the 271-366 days range, representing 68.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Cantón Lomas de San Marcelino (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cantón Lomas de San Marcelino Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Cantón Lomas de San Marcelino is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Cantón Lomas de San Marcelino Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Cantón Lomas de San Marcelino hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cantón Lomas de San Marcelino.
Cantón Lomas de San Marcelino Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
33.3% of total
Moderate
2 listings
11.1% of total
Firm
9 listings
50% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Cantón Lomas de San Marcelino
- The prevailing Airbnb cancellation policy trend in Cantón Lomas de San Marcelino is Firm, used by 50% of listings.
- A majority (55.6%) of hosts in Cantón Lomas de San Marcelino utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Cantón Lomas de San Marcelino.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Cantón Lomas de San Marcelino.
Cantón Lomas de San Marcelino STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cantón Lomas de San Marcelino
- The overall average booking lead time for vacation rentals in Cantón Lomas de San Marcelino is 26 days.
- Guests book furthest in advance for stays during November (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (35 days avg.) sees the longest lead times, while Summer (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Cantón Lomas de San Marcelino.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Cantón Lomas de San Marcelino averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cantón Lomas de San Marcelino (2025)
Amenity Prevalence
Amenity Insights for Cantón Lomas de San Marcelino
- Popular amenities like Essentials, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like Essentials or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cantón Lomas de San Marcelino to stay competitive.
Cantón Lomas de San Marcelino Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cantón Lomas de San Marcelino
- The typical guest profile for Airbnb in Cantón Lomas de San Marcelino consists of a mix of domestic (35%) and international guests, with top international origins including El Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 35.3% of guests.
- Key international markets include United States (51%) and El Salvador (35.3%).
- Top languages spoken are English (45.3%) followed by Spanish (44%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from El Salvador.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cantón Lomas de San Marcelino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Municipio de Intipucá | 10 | $4,432 | $299.07 | 43% |
| Municipio de Jicalapa | 13 | $4,234 | $352.06 | 37% |
| Municipio de Santa Isabel Ishuatán | 17 | $3,408 | $255.86 | 39% |
| Municipio de El Congo | 46 | $3,384 | $289.64 | 41% |
| Municipio de San Luis Talpa | 38 | $3,196 | $254.02 | 42% |
| Municipio de San Luis La Herradura | 223 | $3,160 | $276.41 | 38% |
| Cantón Planes de la Laguna | 13 | $3,075 | $268.60 | 36% |
| Xanadu | 130 | $2,738 | $227.35 | 41% |
| Monzón | 36 | $2,626 | $276.36 | 31% |
| Canton Metalio | 57 | $2,450 | $276.41 | 34% |