San Miguel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de San Miguel, El Salvador
Is Airbnb profitable in San Miguel in 2025? Explore comprehensive Airbnb analytics for San Miguel, Departamento de San Miguel, El Salvador to uncover income potential. This 2025 STR market report for San Miguel, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 251 active listings.
Whether you're considering an Airbnb investment in San Miguel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Miguel Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Miguel Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Miguel (2025)
Understanding the monthly revenue variations for Airbnb listings in San Miguel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Miguel is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Miguel across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,410+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $929 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $523 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $234, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Miguel
San Miguel Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Miguel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Miguel:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Miguel
Average Daily Rate (ADR) Airbnb Trends in San Miguel (2025)
Effective short term rental pricing strategy in San Miguel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Miguel typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $75 or more.
- Typical properties (Median) charge around $55 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in San Miguel
Get Live San Miguel Market Intelligence 👇

Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in San Miguel (2025)
Peak Season (August, July, June)
- Revenue averages $815 per month
- Occupancy rates average 39.8%
- Daily rates average $64
Shoulder Season
- Revenue averages $666 per month
- Occupancy maintains around 34.0%
- Daily rates hold near $65
Low Season (April, May, November)
- Revenue drops to average $551 per month
- Occupancy decreases to average 28.3%
- Daily rates adjust to average $66
Seasonality Insights for San Miguel
- The Airbnb seasonality in San Miguel shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Miguel's highest earning potential, with monthly revenues capable of climbing to $832, occupancy reaching a high of 41.5%, and ADRs peaking at $68.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $523, occupancy could drop to 27.5%, and ADRs may adjust down to $62.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Miguel.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Miguel seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Miguel (2025)
Exploring the top neighborhoods for short-term rentals in San Miguel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro Histórico | The historical center of San Miguel, offering colonial architecture, cultural sites, and a vibrant atmosphere. It attracts tourists looking for local history and culture with easy access to restaurants and shops. | Iglesia El Calvario, Museo de Arte, Plaza Barrios, Palacio de Gobierno, Mercado Municipal |
La Unión | A coastal area known for its beaches and natural beauty. Ideal for tourists seeking a laid-back vacation by the sea, attracting surfers and eco-tourists. | Playa Las Tunas, Playa El Cuco, Parque Nacional El Imposible, Cerro Verde National Park, Laguna de Olomega |
San Miguel del Puerto | A charming beach town that offers a mix of relaxation and adventure, appealing to those looking for beachfront rentals and activities. | Playa San Miguel, Surfing lessons, Local seafood restaurants, Beach volleyball courts, Coconut palm groves |
El Castaño | A serene neighborhood that offers a peaceful environment away from the city center, popular with families and those looking for long-term stays. | Natural parks, Rural landscapes, Local farms, Peaceful walking trails, Community markets |
Cantón La Periquera | A picturesque area nestled in nature, attracting those who enjoy hiking and eco-tourism. Perfect for nature enthusiasts and adventure seekers. | Hiking trails, Scenic viewpoints, Biodiversity, Camping sites, Wildlife watching |
Colonia San Francisco | A well-established neighborhood with all amenities, ideal for digital nomads and long-term stays due to its infrastructure and community. | Local cafes, Public parks, Community centers, Shopping areas, Cultural events |
Los Planes | A small, tranquil area known for its natural hot springs and wellness retreats. Attracts visitors looking for relaxation and rejuvenation. | Natural hot springs, Wellness centers, Spa resorts, Therapeutic treatments, Yoga retreats |
Villa El Salvador | A developing area that is becoming popular for investments due to its affordability and potential for growth. Ideal for budget-conscious travelers and investors. | Local markets, Affordable dining, Residential developments, Emerging nightlife, Community events |
Understanding Airbnb License Requirements & STR Laws in San Miguel (2025)
While San Miguel, Departamento de San Miguel, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Miguel to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in San Miguel (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Miguelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

San Miguel Villa Style home with private pool
Entire Place • 3 bedrooms

E&D House
Entire Place • 5 bedrooms

Full equipped house, full A/C, private pool, private pool
Entire Place • 3 bedrooms

Villa el Encanto Luxury, comfort and rest. PS5
Entire Place • 3 bedrooms

NEW Luxury House near Av Roosevelt, central air
Entire Place • 2 bedrooms

Sunset Nest
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Miguel (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Miguel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Jose | 4 | $52,080 | 106 | 4.90/5.0 |
Carolina | 4 | $41,568 | 238 | 4.96/5.0 |
Chris | 2 | $38,592 | 190 | 4.84/5.0 |
Rene | 3 | $29,207 | 313 | 4.88/5.0 |
Darwin Enrique | 1 | $25,554 | 102 | 4.81/5.0 |
Mistykita | 1 | $22,176 | 73 | 4.84/5.0 |
Franklin | 1 | $21,541 | 28 | 5.00/5.0 |
Adriana | 1 | $19,468 | 40 | 5.00/5.0 |
Alexander | 4 | $19,387 | 93 | 4.92/5.0 |
Cindy | 2 | $18,887 | 145 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Miguel.
Dive Deeper: Advanced San Miguel STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Miguel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Miguel Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Miguel
- The San Miguel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.5% of the 251 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Miguel, House properties are the most common (90.4%), reflecting the local real estate landscape.
- Houses represent a significant 90.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 4.4%) offer potential for unique stay experiences.
San Miguel Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Miguel
- The dominant room capacity in San Miguel is 2 bedrooms listings, making up 40.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 76.5% of the active Airbnb listings in San Miguel, indicating a high concentration in these sizes.
- A significant 44.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Miguel.
San Miguel Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Miguel
- The most common guest capacity trend in San Miguel vacation rentals is listings accommodating 6 guests (27.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the San Miguel STR market, accounting for 50.2% of listings.
- 45.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Miguel.
- On average, properties in San Miguel are equipped to host 4.9 guests.
San Miguel Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Miguel
- The most common availability pattern in San Miguel falls within the 271-366 days range, representing 70.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in San Miguel (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
San Miguel Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
169 listings
67.9% of total
2 Nights
47 listings
18.9% of total
3 Nights
6 listings
2.4% of total
4-6 Nights
7 listings
2.8% of total
7-29 Nights
2 listings
0.8% of total
30+ Nights
18 listings
7.2% of total
Key Insights
- The most prevalent minimum stay requirement in San Miguel is 1 Night, adopted by 67.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.8%) of the San Miguel Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 67.9% of San Miguel hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Miguel.
San Miguel Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
120 listings
53.6% of total
Moderate
66 listings
29.5% of total
Firm
23 listings
10.3% of total
Strict
15 listings
6.7% of total
Cancellation Policy Insights for San Miguel
- The prevailing Airbnb cancellation policy trend in San Miguel is Flexible, used by 53.6% of listings.
- The market strongly favors guest-friendly terms, with 83.1% of listings offering Flexible or Moderate policies. This suggests guests in San Miguel may expect booking flexibility.
- Strict cancellation policies are quite rare (6.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.6% market standard in San Miguel.
- Given the high prevalence of Flexible policies (53.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 6.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in San Miguel.
San Miguel STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Miguel
- The overall average booking lead time for vacation rentals in San Miguel is 20 days.
- Guests book furthest in advance for stays during November (average 32 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (22 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in San Miguel.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 32 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 22 days) to capture early planners.
- Monitor your own booking lead times against these San Miguel averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Miguel (2025)
Amenity Prevalence
Amenity Insights for San Miguel
- Essential amenities in San Miguel that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Miguel: Air conditioning, Wifi, TV.
- Prioritize adding missing essentials: Air conditioning, Wifi, TV.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Miguel to stay competitive.
San Miguel Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Miguel
- The typical guest profile for Airbnb in San Miguel consists of a mix of domestic (35%) and international guests, with top international origins including El Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 35.1% of guests.
- Key international markets include United States (46.9%) and El Salvador (35.1%).
- Top languages spoken are Spanish (53.1%) followed by English (40.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from El Salvador.
- Offer listing details and communication support in Spanish.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Miguel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Municipio de Jicalapa | 13 | $3,851 | $373.93 | 33% |
Municipio de El Congo | 44 | $3,354 | $310.83 | 39% |
Municipio de Intipucá | 10 | $3,177 | $317.80 | 38% |
Municipio de Santa Isabel Ishuatán | 16 | $2,930 | $270.61 | 39% |
Municipio de San Luis La Herradura | 210 | $2,894 | $293.61 | 36% |
Municipio de San Luis Talpa | 38 | $2,809 | $263.22 | 40% |
Cantón Planes de la Laguna | 13 | $2,587 | $275.40 | 34% |
Monzón | 36 | $2,435 | $286.09 | 28% |
El Tamarindo | 13 | $2,433 | $230.77 | 36% |
Xanadu | 144 | $2,410 | $239.01 | 39% |