Municipio de Santa Tecla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de La Libertad, El Salvador

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Municipio de Santa Tecla in 2025? Explore comprehensive Airbnb analytics for Municipio de Santa Tecla, Departamento de La Libertad, El Salvador to uncover income potential. This 2025 STR market report for Municipio de Santa Tecla, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 236 active listings.

Whether you're considering an Airbnb investment in Municipio de Santa Tecla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Municipio de Santa Tecla Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Municipio de Santa Tecla Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$69
The average rental revenue earned for an occupied room per day in Municipio de Santa Tecla.
Occupancy Rate(?)
45.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,676
Typical annual income for an Airbnb listing in Municipio de Santa Tecla. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.4%
Slight decrease (-6.4%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Municipio de Santa Tecla.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Municipio de Santa Tecla.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
236
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Municipio de Santa Tecla (2025)

Understanding the monthly revenue variations for Airbnb listings in Municipio de Santa Tecla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Municipio de Santa Tecla is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Municipio de Santa Tecla across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,220+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,566 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $926 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $460, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Municipio de Santa Tecla

Municipio de Santa Tecla Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Municipio de Santa Tecla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Municipio de Santa Tecla:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Municipio de Santa Tecla

Average Daily Rate (ADR) Airbnb Trends in Municipio de Santa Tecla (2025)

Effective short term rental pricing strategy in Municipio de Santa Tecla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Municipio de Santa Tecla typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $109+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $82 or more.
  • Typical properties (Median) charge around $60 per night.
  • Entry-level properties (Bottom 25%) earn around $33 per night.

Average Daily Rate (ADR) Trend by Month in Municipio de Santa Tecla

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Airbnb Seasonality Analysis & Trends in Municipio de Santa Tecla (2025)

Peak Season (May, June, April)
  • Revenue averages $1,510 per month
  • Occupancy rates average 48.1%
  • Daily rates average $68
Shoulder Season
  • Revenue averages $1,109 per month
  • Occupancy maintains around 49.8%
  • Daily rates hold near $68
Low Season (February, March, September)
  • Revenue drops to average $848 per month
  • Occupancy decreases to average 42.2%
  • Daily rates adjust to average $68

Seasonality Insights for Municipio de Santa Tecla

  • The Airbnb seasonality in Municipio de Santa Tecla shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Municipio de Santa Tecla's highest earning potential, with monthly revenues capable of climbing to $1,549, occupancy reaching a high of 55.9%, and ADRs peaking at $70.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $815, occupancy could drop to 37.8%, and ADRs may adjust down to $66.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Municipio de Santa Tecla.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Municipio de Santa Tecla seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Municipio de Santa Tecla (2025)

Exploring the top neighborhoods for short-term rentals in Municipio de Santa Tecla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Santa Tecla Centro
The heart of Santa Tecla, offering historical sites and vibrant local culture. Ideal for guests interested in exploring local cuisine and history.
Santa Tecla Cathedral, Parque San Martin, Museo de Arte de El Salvador, Cultural Centre of El Salvador, local markets
El Boquerón National Park
A stunning natural reserve located near Santa Tecla, perfect for outdoor enthusiasts and nature lovers. Offers hiking and beautiful views.
El Boquerón Volcano, hiking trails, picnic areas, scenic viewpoints
La Zona Rosa
Known for its nightlife, restaurants, and cafés. Attracts young adults and tourists looking for entertainment and a lively atmosphere.
restaurants, bars, nightclubs, art galleries
Colonia San Benito
A residential neighborhood with residential charm, attracting families and long-stay tourists. Close to parks and local amenities.
local parks, family-friendly activities, shopping areas
Av. Independencia
A major avenue with various shops, restaurants, and cafes. Convenient for guests who want easy access to services and places.
shops, restaurants, cafes, bakeries
Cerro Verde
Offers beautiful mountain scenery and cooler temperatures. Great for vacation homes and nature retreats.
Cerro Verde National Park, hiking trails, nature observation
La Libertad Beach
Popular beach destination close to Santa Tecla, ideal for surf enthusiasts and beach lovers. Offers a laid-back vibe.
surfing, beach bars, restaurants, beach activities
Santa Tecla - Antiguo Cuscatlán
A suburban area with upscale living and proximity to the city. Ideal for business travelers and expatriates.
shopping malls, business districts, parks, expat communities

Understanding Airbnb License Requirements & STR Laws in Municipio de Santa Tecla (2025)

While Municipio de Santa Tecla, Departamento de La Libertad, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Municipio de Santa Tecla to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Municipio de Santa Tecla (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Municipio de Santa Teclabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Anceluz Volcano House

Anceluz Volcano House

Entire Place • 4 bedrooms

$90,289
Revenue
64.5%
Occupancy
$382.18
Daily Rate
Casa Martha

Casa Martha

Entire Place • 4 bedrooms

$55,125
Revenue
78.3%
Occupancy
$189.49
Daily Rate
Casa en volcán de San Salvador.

Casa en volcán de San Salvador.

Entire Place • 3 bedrooms

$42,931
Revenue
23.3%
Occupancy
$247.80
Daily Rate
Cabaña Vistas del Volcán

Cabaña Vistas del Volcán

Entire Place • 2 bedrooms

$41,648
Revenue
32.0%
Occupancy
$241.58
Daily Rate
Cabaña Oasis Bella Vista, El Boqueron S.S.

Cabaña Oasis Bella Vista, El Boqueron S.S.

Entire Place • 4 bedrooms

$38,012
Revenue
55.2%
Occupancy
$226.25
Daily Rate
La Guanábana - Cozy retreat w/ city view

La Guanábana - Cozy retreat w/ city view

Entire Place • 3 bedrooms

$36,632
Revenue
43.1%
Occupancy
$169.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Municipio de Santa Tecla (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Municipio de Santa Tecla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carmen12$158,13012224.74/5.0
Liz1$90,2891894.77/5.0
Fernando7$72,0732584.83/5.0
Zedrick5$63,3482314.83/5.0
Tuly1$55,1251004.82/5.0
Gerardo1$42,931224.86/5.0
Silvia1$41,648415.00/5.0
Monica2$39,362654.91/5.0
Juan2$38,6911174.91/5.0
Johanna1$38,012294.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Municipio de Santa Tecla.

Dive Deeper: Advanced Municipio de Santa Tecla STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Municipio de Santa Tecla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Municipio de Santa Tecla Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Municipio de Santa Tecla

  • The Municipio de Santa Tecla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.4% of the 236 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Municipio de Santa Tecla, Apartment/Condo properties are the most common (46.6%), reflecting the local real estate landscape.
  • Houses represent a significant 41.5% portion, catering likely to families or larger groups.
  • The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 5.9%) offer potential for unique stay experiences.

Municipio de Santa Tecla Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Municipio de Santa Tecla

  • The dominant room capacity in Municipio de Santa Tecla is 2 bedrooms listings, making up 28.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 55.1% of the active Airbnb listings in Municipio de Santa Tecla, indicating a high concentration in these sizes.
  • A significant 30.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Municipio de Santa Tecla.

Municipio de Santa Tecla Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Municipio de Santa Tecla

  • The most common guest capacity trend in Municipio de Santa Tecla vacation rentals is listings accommodating 4 guests (22.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Municipio de Santa Tecla STR market, accounting for 36.0% of listings.
  • 29.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Municipio de Santa Tecla.
  • On average, properties in Municipio de Santa Tecla are equipped to host 3.9 guests.

Municipio de Santa Tecla Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Municipio de Santa Tecla

  • The most common availability pattern in Municipio de Santa Tecla falls within the 181-270 days range, representing 32.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 60.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Municipio de Santa Tecla (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Municipio de Santa Tecla Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (58.7%)

1 Night

128 listings

58.7% of total

2 Nights (28%)

2 Nights

61 listings

28% of total

3 Nights (6.4%)

3 Nights

14 listings

6.4% of total

4-6 Nights (0.9%)

4-6 Nights

2 listings

0.9% of total

7-29 Nights (0.9%)

7-29 Nights

2 listings

0.9% of total

30+ Nights (5%)

30+ Nights

11 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in Municipio de Santa Tecla is 1 Night, adopted by 58.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (86.7%) of the Municipio de Santa Tecla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 58.7% of Municipio de Santa Tecla hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Municipio de Santa Tecla.

Municipio de Santa Tecla Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.6%)

Flexible

61 listings

28.6% of total

Moderate (42.7%)

Moderate

91 listings

42.7% of total

Firm (12.7%)

Firm

27 listings

12.7% of total

Strict (16%)

Strict

34 listings

16% of total

Cancellation Policy Insights for Municipio de Santa Tecla

  • The prevailing Airbnb cancellation policy trend in Municipio de Santa Tecla is Moderate, used by 42.7% of listings.
  • The market strongly favors guest-friendly terms, with 71.3% of listings offering Flexible or Moderate policies. This suggests guests in Municipio de Santa Tecla may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 42.7% market standard in Municipio de Santa Tecla.
  • Regularly review your cancellation policy against competitors and market demand shifts in Municipio de Santa Tecla.

Municipio de Santa Tecla STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Municipio de Santa Tecla

  • The overall average booking lead time for vacation rentals in Municipio de Santa Tecla is 31 days.
  • Guests book furthest in advance for stays during December (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (41 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Municipio de Santa Tecla.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Municipio de Santa Tecla averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Municipio de Santa Tecla (2025)

Amenity Prevalence

Amenity Insights for Municipio de Santa Tecla

  • Essential amenities in Municipio de Santa Tecla that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Municipio de Santa Tecla: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Municipio de Santa Tecla to stay competitive.

Municipio de Santa Tecla Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Municipio de Santa Tecla

  • The typical guest profile for Airbnb in Municipio de Santa Tecla consists of predominantly international visitors (73%), with top international origins including El Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 27.3% of guests.
  • Key international markets include United States (40.5%) and El Salvador (27.3%).
  • Top languages spoken are Spanish (50.2%) followed by English (40%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from El Salvador.
  • Offer listing details and communication support in Spanish.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Municipio de Santa Tecla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Intipucá10$4,432$299.0743%
Municipio de Jicalapa13$4,234$352.0637%
Municipio de Santa Isabel Ishuatán17$3,408$255.8639%
Municipio de El Congo46$3,384$289.6441%
Municipio de San Luis Talpa38$3,196$254.0242%
Municipio de San Luis La Herradura223$3,160$276.4138%
Cantón Planes de la Laguna13$3,075$268.6036%
Xanadu130$2,738$227.3541%
Monzón36$2,626$276.3631%
Canton Metalio57$2,450$276.4134%

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