La Libertad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santa Elena Province, Ecuador

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in La Libertad in 2025? Explore comprehensive Airbnb analytics for La Libertad, Santa Elena Province, Ecuador to uncover income potential. This 2025 STR market report for La Libertad, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 63 active listings.

Whether you're considering an Airbnb investment in La Libertad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Libertad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Libertad Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$100
The average rental revenue earned for an occupied room per day in La Libertad.
Occupancy Rate(?)
19.0%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,647
Typical annual income for an Airbnb listing in La Libertad. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
26.8%
Strong growth (26.8%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in La Libertad.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in La Libertad.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
63
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Libertad (2025)

Understanding the monthly revenue variations for Airbnb listings in La Libertad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Libertad is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Libertad across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,269+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,200 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $426 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $208, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Libertad

La Libertad Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Libertad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Libertad:

  • Best-in-class properties (Top 10%) achieve 48%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 15%.
  • Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Libertad

Average Daily Rate (ADR) Airbnb Trends in La Libertad (2025)

Effective short term rental pricing strategy in La Libertad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Libertad typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
  • Typical properties (Median) charge around $87 per night.
  • Entry-level properties (Bottom 25%) earn around $32 per night.

Average Daily Rate (ADR) Trend by Month in La Libertad

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Airbnb Seasonality Analysis & Trends in La Libertad (2025)

Peak Season (April, May, June)
  • Revenue averages $1,453 per month
  • Occupancy rates average 27.7%
  • Daily rates average $111
Shoulder Season
  • Revenue averages $733 per month
  • Occupancy maintains around 18.9%
  • Daily rates hold near $105
Low Season (February, September, November)
  • Revenue drops to average $570 per month
  • Occupancy decreases to average 17.2%
  • Daily rates adjust to average $102

Seasonality Insights for La Libertad

  • The Airbnb seasonality in La Libertad shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Libertad's highest earning potential, with monthly revenues capable of climbing to $1,565, occupancy reaching a high of 35.4%, and ADRs peaking at $111.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $513, occupancy could drop to 14.5%, and ADRs may adjust down to $97.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Libertad.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Libertad seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Libertad (2025)

Exploring the top neighborhoods for short-term rentals in La Libertad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Salinas
Popular beach destination known for its lively atmosphere and beautiful beaches. Ideal for tourists looking for sun, sand, and nightlife, making it a prime location for Airbnb hosting.
Salinas Beach, La Chocolatera, Malecón de Salinas, Churute Mangroves, Aquarium Salinas
Montañita
Famous for its surf culture and party scene, Montañita attracts young travelers and surfers from around the world. A perfect spot for those looking to rent out their properties to an energetic crowd.
Montañita Beach, Surfing spots, Ecological tours, Nightclubs, Artisan market
Puerto López
A quaint fishing village that serves as a gateway to nearby national parks. This area appeals to eco-tourists and those wanting to experience nature and marine wildlife.
Los Frailes Beach, Machalilla National Park, Whale watching, Puerto López town, Local seafood restaurants
La Libertad
A bustling coastal town with great local culture and cuisine. Proximity to nearby beaches makes it a favorable spot for tourists.
La Libertad Beach, Local markets, Surfing schools, Oceanfront promenade
Playas
Known for its quiet beaches and relaxed atmosphere, Playas is ideal for families and those seeking a peaceful getaway, making it an attractive option for Airbnb hosts.
Playa de Playas, Tropical gardens, Water sports, Family-friendly activities
San Vicente
A lesser-known destination that offers an authentic Ecuadorian experience. Ideal for travelers who want to explore off the beaten path.
Local beaches, Traditional markets, Cultural events, Nature trails
Ballenita
Known for its tranquil beaches and stunning views, Ballenita is a serene location that draws visitors looking for peace and relaxation.
Ballenita Beach, Mirador de Ballenita, Cabo de San Francisco, Scenic views
Santa Elena
Capital of the province and a hub for connections to various coastal attractions. It appeals to travelers wanting to explore the coast and experience local culture.
Santa Elena Market, Cultural festivals, Nearby beaches, Historical sites

Understanding Airbnb License Requirements & STR Laws in La Libertad (2025)

While La Libertad, Santa Elena Province, Ecuador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Libertad to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in La Libertad (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Libertadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Cautivo on the waterfront near Salinas

Casa Cautivo on the waterfront near Salinas

Entire Place • 6 bedrooms

$53,766
Revenue
24.4%
Occupancy
$594.91
Daily Rate
Vacation home with pool and air conditioning

Vacation home with pool and air conditioning

Entire Place • 5 bedrooms

$29,057
Revenue
29.1%
Occupancy
$152.97
Daily Rate
Beautiful house with pool near Salinas

Beautiful house with pool near Salinas

Entire Place • 5 bedrooms

$24,518
Revenue
31.3%
Occupancy
$189.59
Daily Rate
Salinas Lujoso dpto 8 pax Vista al Mar. Pto Lucia

Salinas Lujoso dpto 8 pax Vista al Mar. Pto Lucia

Entire Place • 3 bedrooms

$19,149
Revenue
32.3%
Occupancy
$148.59
Daily Rate
Departamento Familiar 7F Torre Marina

Departamento Familiar 7F Torre Marina

Entire Place • 4 bedrooms

$13,511
Revenue
18.0%
Occupancy
$92.87
Daily Rate
Spacious ground floor apartment in Salinas

Spacious ground floor apartment in Salinas

Entire Place • 4 bedrooms

$13,435
Revenue
27.0%
Occupancy
$147.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Libertad (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Libertad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
María Paola1$53,766114.91/5.0
Dany1$29,057494.94/5.0
Daniela1$24,518164.88/5.0
Jessica3$23,297994.48/5.0
Brisa Marina1$19,149215.00/5.0
Vanessa Marilyn4$15,442433.71/5.0
Diana9$14,7231144.85/5.0
Paola1$13,435664.85/5.0
Host #3848332012$12,62694.15/5.0
Host #3369785871$11,80200.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Libertad.

Dive Deeper: Advanced La Libertad STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Libertad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Libertad Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Libertad

  • The La Libertad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.4% of the 63 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Libertad, Apartment/Condo properties are the most common (60.3%), reflecting the local real estate landscape.
  • Houses represent a significant 25.4% portion, catering likely to families or larger groups.
  • The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.8%) offer potential for unique stay experiences.

La Libertad Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Libertad

  • The dominant room capacity in La Libertad is 2 bedrooms listings, making up 25.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 50.8% of the active Airbnb listings in La Libertad, indicating a high concentration in these sizes.
  • A significant 49.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Libertad.

La Libertad Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Libertad

  • The most common guest capacity trend in La Libertad vacation rentals is listings accommodating 8+ guests (36.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the La Libertad STR market, accounting for 54.0% of listings.
  • 63.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Libertad.
  • On average, properties in La Libertad are equipped to host 5.6 guests.

La Libertad Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Libertad

  • The most common availability pattern in La Libertad falls within the 271-366 days range, representing 81% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in La Libertad (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Libertad Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (69%)

1 Night

40 listings

69% of total

2 Nights (13.8%)

2 Nights

8 listings

13.8% of total

3 Nights (5.2%)

3 Nights

3 listings

5.2% of total

30+ Nights (12.1%)

30+ Nights

7 listings

12.1% of total

Key Insights

  • The most prevalent minimum stay requirement in La Libertad is 1 Night, adopted by 69% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (82.8%) of the La Libertad Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.1%) caters to monthly stays (30+ nights) in La Libertad, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 69% of La Libertad hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Libertad.

La Libertad Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (56.5%)

Flexible

26 listings

56.5% of total

Moderate (17.4%)

Moderate

8 listings

17.4% of total

Firm (17.4%)

Firm

8 listings

17.4% of total

Strict (8.7%)

Strict

4 listings

8.7% of total

Cancellation Policy Insights for La Libertad

  • The prevailing Airbnb cancellation policy trend in La Libertad is Flexible, used by 56.5% of listings.
  • The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in La Libertad may expect booking flexibility.
  • Strict cancellation policies are quite rare (8.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 56.5% market standard in La Libertad.
  • Given the high prevalence of Flexible policies (56.5%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 8.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Libertad.

La Libertad STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Libertad

  • The overall average booking lead time for vacation rentals in La Libertad is 22 days.
  • Guests book furthest in advance for stays during November (average 41 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (27 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in La Libertad.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
  • During September, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these La Libertad averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Libertad (2025)

Amenity Prevalence

Amenity Insights for La Libertad

  • Essential amenities in La Libertad that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Libertad: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Air conditioning.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Libertad to stay competitive.

La Libertad Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Libertad

  • The typical guest profile for Airbnb in La Libertad consists of primarily domestic travelers (86%), often arriving from nearby Guayaquil, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 86.2% of guests.
  • Key international markets include Ecuador (86.2%) and United States (7.2%).
  • Top languages spoken are Spanish (62%) followed by English (30.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guayaquil and Quito.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Libertad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Abdon Calderon (La Union)10$1,543$170.3624%
Curia26$1,392$226.1422%
Sayausi11$1,190$163.8021%
La Entrada38$1,184$180.3725%
Parroquia Manglaralto32$1,109$227.9121%
District of Canoas de Punta Sal195$1,101$182.8025%
Olón174$799$169.6324%
Baños20$788$94.0827%
District of Zorritos251$759$135.2923%
Santa Isabel20$751$186.4820%

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