Otavalo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Imbabura, Ecuador
Is Airbnb profitable in Otavalo in 2025? Explore comprehensive Airbnb analytics for Otavalo, Imbabura, Ecuador to uncover income potential. This 2025 STR market report for Otavalo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.
Whether you're considering an Airbnb investment in Otavalo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Otavalo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Otavalo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Otavalo (2025)
Understanding the monthly revenue variations for Airbnb listings in Otavalo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Otavalo is typically April, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Otavalo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $677+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $346 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $164 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $57, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Otavalo
Otavalo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Otavalo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Otavalo:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 13%.
- Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Otavalo
Average Daily Rate (ADR) Airbnb Trends in Otavalo (2025)
Effective short term rental pricing strategy in Otavalo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Otavalo typically peaks in November and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $90+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
- Typical properties (Median) charge around $23 per night.
- Entry-level properties (Bottom 25%) earn around $15 per night.
Average Daily Rate (ADR) Trend by Month in Otavalo
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Airbnb Seasonality Analysis & Trends in Otavalo (2025)
Peak Season (April, June, May)
- Revenue averages $583 per month
- Occupancy rates average 27.3%
- Daily rates average $44
Shoulder Season
- Revenue averages $348 per month
- Occupancy maintains around 19.8%
- Daily rates hold near $45
Low Season (January, February, November)
- Revenue drops to average $259 per month
- Occupancy decreases to average 19.7%
- Daily rates adjust to average $46
Seasonality Insights for Otavalo
- The Airbnb seasonality in Otavalo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Otavalo's highest earning potential, with monthly revenues capable of climbing to $601, occupancy reaching a high of 30.4%, and ADRs peaking at $46.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $212, occupancy could drop to 15.7%, and ADRs may adjust down to $43.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Otavalo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Otavalo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Otavalo (2025)
Exploring the top neighborhoods for short-term rentals in Otavalo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Otavalo Town Center | The heart of Otavalo known for its bustling markets and cultural experiences. Ideal for guests wanting to immerse themselves in traditional Ecuadorian life and local artisan crafts. | Otavalo Market, Plaza de los Ponchos, Museo del Pueblo de Otavalo, Peguche Waterfall, Otavalo's cultural festivals |
| San Pablo Lake | A beautiful area known for its stunning lake and scenic views, attracting nature lovers and those seeking tranquility. Great for outdoor activities and relaxation. | San Pablo Lake, Andes Mountains, Cascada de Peguche, Nearby villages, Hiking trails |
| Cotacachi | Famous for its leather goods and charming colonial architecture, this town offers visitors a unique shopping experience and a peaceful atmosphere. | Cotacachi Market, CotaCachi Indigenous Community, Leather shops, Imbabura Volcano, Cocoa plantations |
| Laguna Cuicocha | A spectacular crater lake that offers hiking, stunning views, and nature excursions. Perfect for guests interested in outdoor adventures. | Cuicocha Crater, Hiking trails, Boat tours, Local flora and fauna, Amazing viewpoints |
| Chimborazo | Known for its breathtaking landscapes and indigenous culture. This area is perfect for guests looking for authentic experiences and outdoor activities. | Chimborazo Mountain, Indigenous communities, Wildlife viewing, Local artisan markets, Cultural tours |
| Ilumán | A small town with a focus on traditional crafts and community culture. Great for those wanting to experience a quieter, more local life. | Ilumán Artisan Markets, Traditional celebrations, Scenic countryside, Cultural workshops, Local foods |
| Calle Sucre | A vibrant street that offers a mix of shopping, dining, and cultural experiences in Otavalo. Popular with both locals and tourists alike. | Restaurants and cafes, Artisan shops, Cultural events, Street performances, Local musicians |
| Valley of Intag | Renowned for its biodiversity and eco-tourism opportunities. A hidden gem for travelers seeking natural beauty and adventure in a less commercialized area. | Nature reserves, Hiking and trekking, Hot springs, Coffee ecotours, Wildlife observation |
Understanding Airbnb License Requirements & STR Laws in Otavalo (2025)
While Otavalo, Imbabura, Ecuador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Otavalo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Otavalo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Otavalobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lake San Pablo, house on the shores. Los Acacios.
Entire Place • 5 bedrooms
Hacienda Rosas Pamba The Friendly Ranch
Entire Place • 6 bedrooms
Departamento Amplio en el Centro de Otavalo
Entire Place • 3 bedrooms
Otavalo Countryside home Casa Luna
Entire Place • 4 bedrooms
Zander Departamento
Entire Place • 1 bedroom
Department Art and comfort
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Otavalo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Otavalo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Juanita | 1 | $78,639 | 42 | 4.98/5.0 |
| Carlos | 5 | $12,505 | 39 | 2.85/5.0 |
| Hacienda Rosas Pamba | 1 | $10,222 | 21 | 4.86/5.0 |
| Jairo | 3 | $9,967 | 131 | 4.56/5.0 |
| Los Ponchos | 3 | $9,065 | 107 | 2.83/5.0 |
| Ana | 5 | $6,862 | 30 | 2.54/5.0 |
| Kevin | 2 | $6,325 | 101 | 4.79/5.0 |
| Edison | 1 | $5,859 | 17 | 4.82/5.0 |
| Host #478437219 | 1 | $5,432 | 0 | 0.00/5.0 |
| Dayan | 2 | $4,818 | 26 | 2.24/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Otavalo.
Dive Deeper: Advanced Otavalo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Otavalo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOtavalo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Otavalo
- The Otavalo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.6% of the 71 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Otavalo, Apartment/Condo properties are the most common (45.1%), reflecting the local real estate landscape.
- Houses represent a significant 36.6% portion, catering likely to families or larger groups.
- The presence of 8.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Otavalo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Otavalo
- The dominant room capacity in Otavalo is 2 bedrooms listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 60.6% of the active Airbnb listings in Otavalo, indicating a high concentration in these sizes.
- A significant 26.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Otavalo.
Otavalo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Otavalo
- The most common guest capacity trend in Otavalo vacation rentals is listings accommodating 4 guests (21.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Otavalo STR market, accounting for 39.4% of listings.
- 38.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Otavalo.
- On average, properties in Otavalo are equipped to host 4.4 guests.
Otavalo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Otavalo
- The most common availability pattern in Otavalo falls within the 271-366 days range, representing 78.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Otavalo (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Otavalo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
59 listings
86.8% of total
2 Nights
8 listings
11.8% of total
30+ Nights
1 listings
1.5% of total
Key Insights
- The most prevalent minimum stay requirement in Otavalo is 1 Night, adopted by 86.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.6%) of the Otavalo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.5%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 86.8% of Otavalo hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Otavalo.
Otavalo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
40 listings
75.5% of total
Moderate
6 listings
11.3% of total
Firm
1 listings
1.9% of total
Strict
6 listings
11.3% of total
Cancellation Policy Insights for Otavalo
- The prevailing Airbnb cancellation policy trend in Otavalo is Flexible, used by 75.5% of listings.
- The market strongly favors guest-friendly terms, with 86.8% of listings offering Flexible or Moderate policies. This suggests guests in Otavalo may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 75.5% market standard in Otavalo.
- Given the high prevalence of Flexible policies (75.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 11.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Otavalo.
Otavalo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Otavalo
- The overall average booking lead time for vacation rentals in Otavalo is 28 days.
- Guests book furthest in advance for stays during October (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (37 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Otavalo.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 37 days) to capture early planners.
- Monitor your own booking lead times against these Otavalo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Otavalo (2025)
Amenity Prevalence
Amenity Insights for Otavalo
- Essential amenities in Otavalo that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Otavalo: Wifi.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Otavalo to stay competitive.
Otavalo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Otavalo
- The typical guest profile for Airbnb in Otavalo consists of a mix of domestic (57%) and international guests, often arriving from nearby Quito, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 57.3% of guests.
- Key international markets include Ecuador (57.3%) and United States (15.3%).
- Top languages spoken are Spanish (47.8%) followed by English (37.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Otavalo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Yaruquí | 20 | $868 | $125.44 | 23% |
| Puembo | 14 | $795 | $112.28 | 29% |
| Guayllabamba | 11 | $772 | $111.50 | 25% |
| Puerto Quito | 18 | $742 | $124.73 | 22% |
| Machachi | 16 | $736 | $153.81 | 20% |
| Chachagüí | 18 | $732 | $103.96 | 23% |
| Tonchigüe | 224 | $644 | $146.64 | 20% |
| Cumbaya | 97 | $594 | $61.19 | 37% |
| Tumbabiro | 14 | $578 | $138.99 | 19% |
| Alangasi | 20 | $552 | $76.27 | 33% |