Latacunga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cotopaxi, Ecuador
Is Airbnb profitable in Latacunga in 2025? Explore comprehensive Airbnb analytics for Latacunga, Cotopaxi, Ecuador to uncover income potential. This 2025 STR market report for Latacunga, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 52 active listings.
Whether you're considering an Airbnb investment in Latacunga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Latacunga Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Latacunga Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Latacunga (2025)
Understanding the monthly revenue variations for Airbnb listings in Latacunga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Latacunga is typically May, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Latacunga across different performance tiers:
- Best-in-class properties (Top 10%) achieve $785+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $458 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $239 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $96, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Latacunga
Latacunga Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Latacunga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Latacunga:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Latacunga
Average Daily Rate (ADR) Airbnb Trends in Latacunga (2025)
Effective short term rental pricing strategy in Latacunga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Latacunga typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $67+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $42 or more.
- Typical properties (Median) charge around $29 per night.
- Entry-level properties (Bottom 25%) earn around $17 per night.
Average Daily Rate (ADR) Trend by Month in Latacunga
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Airbnb Seasonality Analysis & Trends in Latacunga (2025)
Peak Season (May, June, April)
- Revenue averages $617 per month
- Occupancy rates average 31.6%
- Daily rates average $44
Shoulder Season
- Revenue averages $256 per month
- Occupancy maintains around 24.1%
- Daily rates hold near $38
Low Season (September, October, December)
- Revenue drops to average $202 per month
- Occupancy decreases to average 21.1%
- Daily rates adjust to average $40
Seasonality Insights for Latacunga
- The Airbnb seasonality in Latacunga shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Latacunga's highest earning potential, with monthly revenues capable of climbing to $654, occupancy reaching a high of 37.4%, and ADRs peaking at $45.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $187, occupancy could drop to 14.3%, and ADRs may adjust down to $33.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Latacunga.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Latacunga seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Latacunga (2025)
Exploring the top neighborhoods for short-term rentals in Latacunga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historical center of Latacunga is rich in culture and architecture. It's an ideal spot for tourists who want to explore local history and enjoy vibrant markets. | Iglesia de La Merced, Plaza Eloy Alfaro, Museo de Cultura Latacungueña, Parque Vicente León, Mercado La Merced |
| Parque Nacional Cotopaxi | This national park is known for its stunning landscapes and the Cotopaxi volcano. It's popular among nature lovers and adventure seekers. | Cotopaxi Volcano, Laguna de Limpiopungo, Hiking trails, Wildlife viewing, Mountaineering opportunities |
| Saquisilí | A small town known for its traditional indigenous markets and culture. Offers a unique authentic experience for visitors. | Saquisilí Market, Traditional handicrafts, Andean food, Scenic landscapes, Cultural festivals |
| Pujilí | Famous for its vibrant markets and rich indigenous culture, Pujilí attracts tourists seeking a cultural immersion. | Pujilí Market, Indigenous festivals, Local cuisine, Handcrafted items, Natural landscapes |
| Chugchilan | A stunning mountain village located on the Quilotoa Loop, perfect for outdoor activities and experiencing local culture. | Quilotoa Lagoon, Hiking trails, Local farms, Andean vistas, Cultural exchanges |
| Tigua | This small town is known for its beautiful landscapes and traditional art, particularly the famous Tigua painting. | Tigua Art, Scenic views, Cultural workshops, Andean culture, Local cuisine |
| Sigchos | Less touristy, it offers a quaint and quiet atmosphere with access to beautiful landscapes and hiking trails. | Natural beauty, Hiking paths, Andean villages, Cultural experiences, Local food |
| Cumbayá | A tranquil suburb with a blend of modern conveniences and access to outdoor activities, appealing to families and travelers. | Parks and recreation, Cultural sites, Local dining, Proximity to Quito, Outdoor activities |
Understanding Airbnb License Requirements & STR Laws in Latacunga (2025)
While Latacunga, Cotopaxi, Ecuador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Latacunga to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Latacunga (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Latacungabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
AlpinaGlamping -jacuzzi overlooks the mountains
Entire Place • 2 bedrooms
Spacious Department with everything you need
Entire Place • 3 bedrooms
El Paraiso
Entire Place • 2 bedrooms
Department Well Located with everything you need.
Entire Place • 3 bedrooms
Glamping with jacuzzi overlooks the mountains
Entire Place • 1 bedroom
Beautiful apartment ! Latacunga Financial Center
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Latacunga (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Latacunga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ruben Angel | 2 | $14,889 | 135 | 4.91/5.0 |
| Esteban | 3 | $14,865 | 77 | 4.85/5.0 |
| Angeles | 5 | $12,570 | 18 | 3.82/5.0 |
| Santiago | 4 | $9,269 | 86 | 4.81/5.0 |
| Ana | 1 | $7,247 | 9 | 4.89/5.0 |
| Host #148442622 | 8 | $5,545 | 3 | 0.00/5.0 |
| Charly | 2 | $5,241 | 25 | 4.86/5.0 |
| Gabriel | 3 | $4,977 | 135 | 4.81/5.0 |
| Leo | 1 | $3,610 | 39 | 4.82/5.0 |
| David | 1 | $3,072 | 18 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Latacunga.
Dive Deeper: Advanced Latacunga STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Latacunga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLatacunga Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Latacunga
- The Latacunga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 55.8% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Latacunga, Hotel/Boutique properties are the most common (30.8%), reflecting the local real estate landscape.
- Houses represent a significant 28.8% portion, catering likely to families or larger groups.
- The presence of 30.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.9%) offer potential for unique stay experiences.
Latacunga Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Latacunga
- The dominant room capacity in Latacunga is 1 bedroom listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.1% of the active Airbnb listings in Latacunga, indicating a high concentration in these sizes.
Latacunga Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Latacunga
- The most common guest capacity trend in Latacunga vacation rentals is listings accommodating 4 guests (26.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Latacunga STR market, accounting for 50.0% of listings.
- On average, properties in Latacunga are equipped to host 2.9 guests.
Latacunga Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Latacunga
- The most common availability pattern in Latacunga falls within the 271-366 days range, representing 71.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Latacunga (53.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Latacunga Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
43 listings
84.3% of total
2 Nights
7 listings
13.7% of total
30+ Nights
1 listings
2% of total
Key Insights
- The most prevalent minimum stay requirement in Latacunga is 1 Night, adopted by 84.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.0%) of the Latacunga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 84.3% of Latacunga hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Latacunga.
Latacunga Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
18 listings
58.1% of total
Moderate
9 listings
29% of total
Firm
1 listings
3.2% of total
Strict
3 listings
9.7% of total
Cancellation Policy Insights for Latacunga
- The prevailing Airbnb cancellation policy trend in Latacunga is Flexible, used by 58.1% of listings.
- The market strongly favors guest-friendly terms, with 87.1% of listings offering Flexible or Moderate policies. This suggests guests in Latacunga may expect booking flexibility.
- Strict cancellation policies are quite rare (9.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.1% market standard in Latacunga.
- Given the high prevalence of Flexible policies (58.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 9.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Latacunga.
Latacunga STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Latacunga
- The overall average booking lead time for vacation rentals in Latacunga is 15 days.
- Guests book furthest in advance for stays during January (average 27 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (19 days avg.) sees the longest lead times, while Spring (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Latacunga.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 27 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 19 days) to capture early planners.
- Monitor your own booking lead times against these Latacunga averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Latacunga (2025)
Amenity Prevalence
Amenity Insights for Latacunga
- Essential amenities in Latacunga that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Latacunga: Kitchen, Wifi.
- Prioritize adding missing essentials: Kitchen, Wifi.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Latacunga to stay competitive.
Latacunga Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Latacunga
- The typical guest profile for Airbnb in Latacunga consists of a mix of domestic (64%) and international guests, often arriving from nearby Quito, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 64.4% of guests.
- Key international markets include Ecuador (64.4%) and United States (9.7%).
- Top languages spoken are Spanish (49.1%) followed by English (35.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Quito and Guayaquil.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Latacunga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Yaruquí | 20 | $868 | $125.44 | 23% |
| Puembo | 14 | $795 | $112.28 | 29% |
| Guayllabamba | 11 | $772 | $111.50 | 25% |
| Puerto Quito | 18 | $742 | $124.73 | 22% |
| Machachi | 16 | $736 | $153.81 | 20% |
| Tonchigüe | 224 | $644 | $146.64 | 20% |
| Cumbaya | 97 | $594 | $61.19 | 37% |
| Tumbabiro | 14 | $578 | $138.99 | 19% |
| Ulba | 39 | $576 | $97.91 | 20% |
| Alangasi | 20 | $552 | $76.27 | 33% |