Villa Hermosa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in La Romana, Dominican Republic

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Villa Hermosa in 2025? Explore comprehensive Airbnb analytics for Villa Hermosa, La Romana, Dominican Republic to uncover income potential. This 2025 STR market report for Villa Hermosa, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Villa Hermosa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa Hermosa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Villa Hermosa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$116
The average rental revenue earned for an occupied room per day in Villa Hermosa.
Occupancy Rate(?)
21.0%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,795
Typical annual income for an Airbnb listing in Villa Hermosa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
155.6%
Strong growth (155.6%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Villa Hermosa.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Villa Hermosa.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Villa Hermosa (2025)

Understanding the monthly revenue variations for Airbnb listings in Villa Hermosa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa Hermosa is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa Hermosa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,441+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $674 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $352 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $179, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Villa Hermosa

Villa Hermosa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Villa Hermosa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa Hermosa:

  • Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 27% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 16%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Villa Hermosa

Average Daily Rate (ADR) Airbnb Trends in Villa Hermosa (2025)

Effective short term rental pricing strategy in Villa Hermosa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa Hermosa typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
  • Typical properties (Median) charge around $69 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Villa Hermosa

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Airbnb Seasonality Analysis & Trends in Villa Hermosa (2025)

Peak Season (December, January, July)
  • Revenue averages $916 per month
  • Occupancy rates average 25.9%
  • Daily rates average $107
Shoulder Season
  • Revenue averages $522 per month
  • Occupancy maintains around 18.9%
  • Daily rates hold near $109
Low Season (May, June, October)
  • Revenue drops to average $265 per month
  • Occupancy decreases to average 14.7%
  • Daily rates adjust to average $107

Seasonality Insights for Villa Hermosa

  • The Airbnb seasonality in Villa Hermosa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Villa Hermosa's highest earning potential, with monthly revenues capable of climbing to $1,040, occupancy reaching a high of 28.5%, and ADRs peaking at $122.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $48, occupancy could drop to 4.4%, and ADRs may adjust down to $100.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa Hermosa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Villa Hermosa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Villa Hermosa (2025)

Exploring the top neighborhoods for short-term rentals in Villa Hermosa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Casa de Campo
A world-renowned luxury resort area known for its beautiful beaches, golf courses, and upscale amenities. Attracts affluent tourists looking for a high-end vacation experience.
Casa de Campo Marina, Teeth of the Dog Golf Course, Altos de Chavón, Minitas Beach, La Romana Country Club
Bayahibe
A picturesque fishing village that serves as a gateway to the stunning Saona Island and National Park. Popular for eco-tourism and beach-going travelers.
Saona Island, Bayahibe Beach, Diving and snorkeling spots, National Park of the East, Cotubanamá National Park
La Romana City Center
The vibrant heart of La Romana with local culture, dining, and shopping options. A great location for those wanting to experience the local lifestyle.
Plaza Central, Casa de la Cultura, La Romana Port, Local markets, Restaurants and cafes
Dominicus Beach
A stunning beach area known for its resorts and serene coastlines. Perfect for guests who love beautiful beaches and water activities.
Dominicus Beach, Catalina Island, Scuba diving, Water sports rentals, Nearby restaurants
Los Altos de Chavon
A replica of a 16th-century Mediterranean village with an artistic and cultural ambiance. Attracts tourists interested in art, culture, and history.
Altos de Chavón School of Design, Archaeological Museum, St. Stanislaus Church, Chavón River, Cultural events
La Caleta
A charming coastal area popular for its picturesque views and local seafood restaurants. Ideal for guests seeking a laid-back atmosphere.
La Caleta Beach, Local seafood shacks, Snorkeling spots, Fishing opportunities, Coastal parks
Juan Dolio
A beautiful beach area well known for its relaxed vibe and family-friendly resorts. Great for tourists looking for affordable beach experiences.
Juan Dolio Beach, Marina Juan Dolio, Water sports activities, Dining options, Nearby golf courses
Villa Hermosa
A growing neighborhood with local charm, ideal for visitors looking to explore La Romana. Offers a taste of authentic Dominican living close to attractions.
Local shops and eateries, Proximity to La Romana, Community events, Cultural experiences, Nature walks

Understanding Airbnb License Requirements & STR Laws in Villa Hermosa (2025)

While Villa Hermosa, La Romana, Dominican Republic currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa Hermosa to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Villa Hermosa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa Hermosabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Enjoy with friends or large family 20 people

Enjoy with friends or large family 20 people

Entire Place • 6 bedrooms

$17,898
Revenue
29.3%
Occupancy
$219.61
Daily Rate
Villa Fernan G

Villa Fernan G

Entire Place • 4 bedrooms

$17,124
Revenue
24.5%
Occupancy
$228.74
Daily Rate
Playa Nueva Romana

Playa Nueva Romana

Entire Place • 4 bedrooms

$5,975
Revenue
11.9%
Occupancy
$233.12
Daily Rate
Eastern holidays,  a space created for you !

Eastern holidays, a space created for you !

Entire Place • 3 bedrooms

$5,671
Revenue
34.2%
Occupancy
$47.84
Daily Rate
Rancho Cabrera for groups

Rancho Cabrera for groups

Entire Place • 5 bedrooms

$5,314
Revenue
35.5%
Occupancy
$504.73
Daily Rate
Serena Oeste

Serena Oeste

Entire Place • 2 bedrooms

$4,979
Revenue
27.2%
Occupancy
$58.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Villa Hermosa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Villa Hermosa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sharit Lorena1$17,89834.67/5.0
Massiel1$17,124174.94/5.0
Host #2553137432$7,1371N/A/5.0
Host #2518631031$5,9751N/A/5.0
Raiza1$5,671134.69/5.0
Neudy1$5,3140N/A/5.0
Nicaury1$4,97964.83/5.0
Marianela1$4,725254.96/5.0
Wendy2$3,377144.74/5.0
Maria1$3,29844.25/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa Hermosa.

Dive Deeper: Advanced Villa Hermosa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa Hermosa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Villa Hermosa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Villa Hermosa

  • The Villa Hermosa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Villa Hermosa, House properties are the most common (56%), reflecting the local real estate landscape.
  • Houses represent a significant 56% portion, catering likely to families or larger groups.

Villa Hermosa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Villa Hermosa

  • The dominant room capacity in Villa Hermosa is 3 bedrooms listings, making up 64% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 76.0% of the active Airbnb listings in Villa Hermosa, indicating a high concentration in these sizes.
  • A significant 84.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villa Hermosa.

Villa Hermosa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Villa Hermosa

  • The most common guest capacity trend in Villa Hermosa vacation rentals is listings accommodating 6 guests (40%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Villa Hermosa STR market, accounting for 68.0% of listings.
  • 76.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa Hermosa.
  • On average, properties in Villa Hermosa are equipped to host 6.0 guests.

Villa Hermosa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Villa Hermosa

  • The most common availability pattern in Villa Hermosa falls within the 271-366 days range, representing 96% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Villa Hermosa (60%), reflecting common guest stay durations or potential owner blocking patterns.

Villa Hermosa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (43.5%)

1 Night

10 listings

43.5% of total

2 Nights (30.4%)

2 Nights

7 listings

30.4% of total

3 Nights (8.7%)

3 Nights

2 listings

8.7% of total

4-6 Nights (4.3%)

4-6 Nights

1 listings

4.3% of total

7-29 Nights (4.3%)

7-29 Nights

1 listings

4.3% of total

30+ Nights (8.7%)

30+ Nights

2 listings

8.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Villa Hermosa is 1 Night, adopted by 43.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.9%) of the Villa Hermosa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 43.5% of Villa Hermosa hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa Hermosa.

Villa Hermosa Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (72.2%)

Flexible

13 listings

72.2% of total

Moderate (16.7%)

Moderate

3 listings

16.7% of total

Firm (11.1%)

Firm

2 listings

11.1% of total

Cancellation Policy Insights for Villa Hermosa

  • The prevailing Airbnb cancellation policy trend in Villa Hermosa is Flexible, used by 72.2% of listings.
  • The market strongly favors guest-friendly terms, with 88.9% of listings offering Flexible or Moderate policies. This suggests guests in Villa Hermosa may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 72.2% market standard in Villa Hermosa.
  • Given the high prevalence of Flexible policies (72.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Villa Hermosa.

Villa Hermosa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Villa Hermosa

  • The overall average booking lead time for vacation rentals in Villa Hermosa is 16 days.
  • Guests book furthest in advance for stays during April (average 28 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (22 days avg.) sees the longest lead times, while Summer (7 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Villa Hermosa.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 28 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Villa Hermosa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Villa Hermosa (2025)

Amenity Prevalence

Amenity Insights for Villa Hermosa

  • Essential amenities in Villa Hermosa that guests expect include: Kitchen, Washer, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Villa Hermosa.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Villa Hermosa: Kitchen, Washer, Free parking on premises.
  • Prioritize adding missing essentials: Washer, Free parking on premises.
  • Consider adding popular differentiators like Wifi or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Villa Hermosa to stay competitive.

Villa Hermosa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Villa Hermosa

  • The typical guest profile for Airbnb in Villa Hermosa consists of a mix of domestic (43%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 42.9% of guests.
  • Key international markets include Dominican Republic (42.9%) and United States (25.7%).
  • Top languages spoken are Spanish (56.1%) followed by English (39%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Villa Hermosa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Romana932$3,966$928.0027%
Benedicto10$2,232$312.3629%
Abreu18$1,937$198.4527%
Higüey4,464$1,807$277.8336%
Las Terrenas2,157$1,620$242.2032%
San Antonio de Guerra14$1,467$307.1223%
Las Charcas56$1,441$315.1021%
Sosúa1,910$1,262$239.3130%
Buena Vista27$1,244$258.1325%
La Sabina52$1,224$213.6423%

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