Varde Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Southern Denmark, Denmark
Is Airbnb profitable in Varde in 2025? Explore comprehensive Airbnb analytics for Varde, Region of Southern Denmark, Denmark to uncover income potential. This 2025 STR market report for Varde, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Varde, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Varde Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Varde Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Varde (2025)
Understanding the monthly revenue variations for Airbnb listings in Varde is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Varde is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Varde across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,027+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,222 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $645 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $247, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Varde
Varde Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Varde STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Varde:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Varde
Average Daily Rate (ADR) Airbnb Trends in Varde (2025)
Effective short term rental pricing strategy in Varde involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Varde typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $156+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $103 or more.
- Typical properties (Median) charge around $68 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Varde
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Airbnb Seasonality Analysis & Trends in Varde (2025)
Peak Season (August, June, July)
- Revenue averages $1,437 per month
- Occupancy rates average 44.5%
- Daily rates average $88
Shoulder Season
- Revenue averages $821 per month
- Occupancy maintains around 31.3%
- Daily rates hold near $87
Low Season (January, March, December)
- Revenue drops to average $493 per month
- Occupancy decreases to average 23.2%
- Daily rates adjust to average $84
Seasonality Insights for Varde
- The Airbnb seasonality in Varde shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Varde's highest earning potential, with monthly revenues capable of climbing to $1,450, occupancy reaching a high of 47.4%, and ADRs peaking at $89.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $365, occupancy could drop to 17.2%, and ADRs may adjust down to $83.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Varde.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Varde seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Varde (2025)
Exploring the top neighborhoods for short-term rentals in Varde? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Varde City Center | The heart of Varde, offering a mix of historical charm and modern amenities. Ideal for travelers looking to explore local culture and cuisine. | Varde Museum, The Old Town Hall, Sankt Jakob's Church, Shopping streets, Varde Town Park |
| Blåvand | A popular seaside resort known for its beautiful beaches and natural surroundings. Great for families and beachgoers during the summer months. | Blåvand Beach, The Blåvand Lighthouse, Tirpitz Museum, The North Sea, Danish West Coast Nature Reserve |
| Oksbøl | A quaint town with close proximity to nature and historical sites, attracting those seeking serenity and outdoor activities. | The Little Belt, Oksbøl Defensive Museum, World War II Bunker Museum, Natural areas for hiking, Local cafes |
| Henne Strand | A well-known beach area that attracts tourists for its stunning sandy beaches and recreational activities, particularly during the summer. | Henne Beach, Nature playgrounds, Beach shops, Water sports activities, Hiking trails nearby |
| Nymindegab | A charming village located near the coastline, perfect for nature lovers and those who enjoy a peaceful retreat. | Nymindegab Museum, The nearby beach, Nature walking trails, Fjord and river fishery, Local artisan shops |
| Bork Havn | A popular vacation destination with a small harbor and a variety of water activities. Great for families and couples. | Bork Havn Harbor, Water sports, Bork Vikingehavn, Fishing opportunities, Walking paths along the coast |
| Årgus | A scenic area surrounded by nature and close to multiple outdoor activities. Attracts nature enthusiasts and those seeking relaxation. | Nature reserves, Biking routes, Birdwatching spots, Local flora and fauna, Quaint countryside views |
| Varde Fjord | A picturesque area known for its tranquil settings and water-related activities. A great spot for guests looking for a peaceful getaway. | Fjord views, Boating and fishing opportunities, Walking paths along the fjord, Wildlife observation, Scenic picnic spots |
Understanding Airbnb License Requirements & STR Laws in Varde (2025)
While Varde, Region of Southern Denmark, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Varde to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Varde (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vardebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Skovlit, beautiful old tavern, in the middle of the forest
Entire Place • 5 bedrooms
Close to nature and public transport
Entire Place • 3 bedrooms
Dejligt roligt og børnevenligt hus til ferie.
Entire Place • 5 bedrooms
Unique apartment in townhouse
Entire Place • 2 bedrooms
Charmerende Murermestervilla centralt i Varde
Entire Place • 3 bedrooms
Stay in charming city center and beautiful Varde Garten
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Varde (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Varde based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stilbjerg | 4 | $31,269 | 20 | 3.25/5.0 |
| Kristina | 1 | $23,362 | 11 | 5.00/5.0 |
| Annie | 1 | $18,736 | 7 | 5.00/5.0 |
| Host #462812404 | 1 | $15,427 | 2 | 0.00/5.0 |
| Lykke | 1 | $12,597 | 11 | 5.00/5.0 |
| Varde Bed And Kitchen | 7 | $12,585 | 45 | 2.04/5.0 |
| Host #31126358 | 1 | $11,259 | 0 | 0.00/5.0 |
| Michael | 1 | $10,594 | 38 | 4.66/5.0 |
| Jesper | 2 | $10,499 | 220 | 4.70/5.0 |
| Lisbeth | 1 | $9,571 | 68 | 4.51/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Varde.
Dive Deeper: Advanced Varde STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Varde. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVarde Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Varde
- The Varde Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 35.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Varde, Apartment/Condo properties are the most common (67.7%), reflecting the local real estate landscape.
- Houses represent a significant 29% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.2%) offer potential for unique stay experiences.
Varde Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Varde
- The dominant room capacity in Varde is 1 bedroom listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.6% of the active Airbnb listings in Varde, indicating a high concentration in these sizes.
Varde Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Varde
- The most common guest capacity trend in Varde vacation rentals is listings accommodating 4 guests (25.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Varde STR market, accounting for 41.9% of listings.
- 16.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Varde.
- On average, properties in Varde are equipped to host 3.0 guests.
Varde Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Varde
- The most common availability pattern in Varde falls within the 271-366 days range, representing 58.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Varde (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Varde Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
51.7% of total
2 Nights
6 listings
20.7% of total
3 Nights
3 listings
10.3% of total
4-6 Nights
1 listings
3.4% of total
7-29 Nights
3 listings
10.3% of total
30+ Nights
1 listings
3.4% of total
Key Insights
- The most prevalent minimum stay requirement in Varde is 1 Night, adopted by 51.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.4%) of the Varde Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.7% of Varde hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Varde.
Varde Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
45.8% of total
Moderate
6 listings
25% of total
Firm
5 listings
20.8% of total
Strict
2 listings
8.3% of total
Cancellation Policy Insights for Varde
- The prevailing Airbnb cancellation policy trend in Varde is Flexible, used by 45.8% of listings.
- The market strongly favors guest-friendly terms, with 70.8% of listings offering Flexible or Moderate policies. This suggests guests in Varde may expect booking flexibility.
- Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.8% market standard in Varde.
- Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Varde.
Varde STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Varde
- The overall average booking lead time for vacation rentals in Varde is 55 days.
- Guests book furthest in advance for stays during June (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Varde.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Varde averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Varde (2025)
Amenity Prevalence
Amenity Insights for Varde
- Essential amenities in Varde that guests expect include: Wifi, Free parking on premises, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Refrigerator, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Varde: Wifi, Free parking on premises, Kitchen, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Varde to stay competitive.
Varde Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Varde
- The typical guest profile for Airbnb in Varde consists of a mix of domestic (36%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 35.8% of guests.
- Key international markets include Denmark (35.8%) and Germany (30.5%).
- Top languages spoken are English (39.6%) followed by German (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Varde Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Husum-Ballum | 17 | $2,888 | $450.60 | 40% |
| Kampen (Sylt) | 13 | $2,629 | $491.37 | 25% |
| Tetenbüll | 24 | $2,337 | $250.64 | 35% |
| Billund | 87 | $2,271 | $201.10 | 53% |
| Osterhever | 15 | $2,023 | $263.43 | 36% |
| Sunds | 13 | $1,965 | $142.32 | 48% |
| Fjaltring | 12 | $1,831 | $153.81 | 54% |
| Vorbasse | 10 | $1,724 | $153.79 | 58% |
| Egernsund | 33 | $1,674 | $338.64 | 36% |
| Nebel | 10 | $1,576 | $188.05 | 49% |