Airbnb Market Analytics, Statistics and Data in Odense, Region of Southern Denmark, Denmark
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Odense? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Odense:
How much do Airbnb hosts make on average per month in Odense?
The short-term rental market in Odense shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,403 per month
- Strong performing properties (top 25%) make $2,464 or more
- Best-in-class properties (top 10%) achieve $3,711+ monthly
- Entry-level properties (bottom 25%) typically earn around $638
Revenue Variations by Month
Occupancy Rates Throughout the Year in Odense
The market in Odense shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Odense
Daily rates in Odense vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $99 per night
- Strong performing properties (top 25%) secure $138 or more
- Best-in-class properties (top 10%) pull in $192+ per night
- Entry-level properties (bottom 25%) earn around $65
Daily Rate Variations by Month
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Seasonality patterns in Odense
Peak Season (June, August, October)
- Revenue peaks at $2336.23 per month
- Occupancy rates reach 56.13%
- Daily rates average $122.84
Shoulder Season
- Revenue averages $1790.74 per month
- Occupancy maintains 43.52%
- Daily rates hold at $115.16
Low Season (February, December, January)
- Revenue drops to $1091.83 per month
- Occupancy decreases to 31.62%
- Daily rates adjust to $106.69
Is it still profitable to do Airbnb in Odense in 2025?
Yes! Odense demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and solid monthly revenue averaging $1791 and As a mature market with 519 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Odense
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| City Center | The vibrant heart of Odense, known for its historical architecture, shopping, and dining options. This area attracts tourists looking to explore the city's rich cultural heritage and local events. | Odense Cathedral, Hans Christian Andersen Museum, Brandts Klædefabrik, St. Canute's Church, Møntergården Museum |
| Hans Christian Andersen's House | A picturesque area steeped in history, famous for being the birthplace of the renowned fairy tale author. Great for visitors interested in literature and history. | Hans Christian Andersen's House, Fairy Tale Garden, The Old City, Odense Zoo, The Funen Village |
| Basilika | Known for its beautiful parks and entertainment options, this area is popular among families and travelers looking for outdoor activities and relaxation in a scenic environment. | Floraparken, Odense River, Baagøe's Garden, The Culture Machine |
| Dalum | A charming residential area that offers a quieter experience, perfect for those seeking a peaceful stay while being close to the city amenities. | Dalum Church, Nature walks along the river, Local cafés, Dalum Bakke |
| Bahar's City | A newly developed area with modern amenities, making it appealing for business travelers and those looking for contemporary living options. | Shopping centers, Business hubs, Restaurants, Local art galleries |
| Bostand | A friendly neighborhood ideal for families, characterized by parks and schools, close enough for easy access to city attractions. | Frobenius Park, Local markets, Child-friendly activities, Community events |
| Urban Cultural District | An artistic area with murals, galleries, and a vibrant atmosphere, attracting creatives and young travelers seeking inspiration and local culture. | Street art, Local theaters, Cafés and bars, Art workshops |
| Odense Harbour | A regenerating area with waterfront views, eateries, and access to water activities, perfect for tourists looking for a blend of natural beauty and city life. | Odense Harbour, Maritime Museum, Waterfront promenades, Dining overlooking the water |
Do you need a license for Airbnb in Odense?
We recommend checking directly with Odense's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Odense
Luxury villa in exceptional city centre location
Entire Place • 4 bedrooms
Byhus
Entire Place • 3 bedrooms
Stylish country house in beautiful nature
Entire Place • 5 bedrooms
Charming downtown apartment, free parking
Entire Place • 3 bedrooms
Charming house close to downtown
Entire Place • 4 bedrooms
Family house with good access to get around
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Odense
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ane Kirk | 1 | $143,840 | 22 | 5.00/5.0 |
| Thomas Thorndahl | 2 | $94,020 | 61 | 4.49/5.0 |
| Trine & Michael | 2 | $89,845 | 275 | 4.95/5.0 |
| Mette | 1 | $68,364 | 70 | 4.96/5.0 |
| Ilona | 18 | $62,559 | 193 | 3.15/5.0 |
| Thomas | 1 | $60,262 | 101 | 4.90/5.0 |
| Anita Maria | 2 | $58,780 | 138 | 4.83/5.0 |
| Nicolai | 2 | $56,372 | 38 | 4.65/5.0 |
| Annemette | 1 | $55,032 | 31 | 4.87/5.0 |
| Line | 1 | $52,888 | 13 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Odense
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (71.7%), with apartment & condo and house properties comprising 94.1% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (6.0% combined)
Room Capacity Distribution
Analysis of 519 properties in Odense shows that 1 bedroom properties are most prevalent, making up 43.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 60.7% of all listings.
Key Insights
- Most common: 1 bedroom (43.2%)
- Least common: 5+ bedrooms (2.7%)
- Market concentration: 60.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 519 properties in Odense reveals that 4 guests properties dominate the market, representing 27.9% of all listings. The average property accommodates 3.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 50.5% of the market.
Key Insights
- Most common capacity: 4 guests (27.9% of market)
- Least common capacity: 1 guest (1.5% of market)
- Average guest capacity: 3.1 guests per property
- Market concentration: 50.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 519 properties in Odense, the most common availability pattern is 271-366 days (47% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (27% of properties).
Key Insights
- Most common availability window: 271-366 days (47%)
- Most common booking duration: 31-90 days (27%)
- Properties with high availability (180+ days): 73.6%
- Properties with long-term bookings (180+ days): 27.6%
Minimum Stay Distributions
1 Night
192 listings
41.5% of total
2 Nights
148 listings
32% of total
3 Nights
54 listings
11.7% of total
4-6 Nights
46 listings
9.9% of total
7-29 Nights
17 listings
3.7% of total
30+ Nights
6 listings
1.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 73.5%
- Mid-length stays (4-6 nights) represent 9.9% of listings
- Monthly+ stays (1.3%) suggest a stable extended-stay market
- High market flexibility with 85.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
164 listings
39% of total
Moderate
144 listings
34.3% of total
Firm
52 listings
12.4% of total
Strict
60 listings
14.3% of total
Key Insights
- Flexible is the preferred policy at 39.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 73.3% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 12.4% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 83 days
- Shortest booking windows are in Sep, Feb, Jan, averaging 43 days
- Summer shows the longest average booking window at 80 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 80 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Odense
Below is the distribution of amenities across listings in Odense:
Traveler Demographics
Key Insights
- Domestic travelers make up 32.3% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (18.7%) and France (13.2%)
- English is the top language at 49.6%, followed by Danish (17.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Copenhagen and Aarhus markets
- Develop localized content for Germany and France
- Prioritize English and Danish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Odense. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Tørresø Strand | 19 | $2,688 | $207.52 | 49% |
| Billund | 83 | $2,532 | $204.25 | 55% |
| Snøde | 14 | $2,301 | $249.84 | 42% |
| Lohals | 23 | $2,159 | $315.40 | 36% |
| Wittenbeck | 13 | $2,137 | $222.01 | 39% |
| Frederiksberg | 14 | $2,121 | $186.42 | 49% |
| Sunds | 13 | $1,878 | $142.40 | 44% |
| Ærøskøbing | 32 | $1,727 | $159.62 | 44% |
| Am Salzhaff | 47 | $1,719 | $218.45 | 32% |
| Mildstedt | 10 | $1,677 | $149.90 | 46% |
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