Jelling Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Southern Denmark, Denmark
Is Airbnb profitable in Jelling in 2025? Explore comprehensive Airbnb analytics for Jelling, Region of Southern Denmark, Denmark to uncover income potential. This 2025 STR market report for Jelling, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Jelling, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jelling Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jelling Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jelling (2025)
Understanding the monthly revenue variations for Airbnb listings in Jelling is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jelling is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jelling across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,360+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,341 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,275 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $574, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jelling
Jelling Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Jelling STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jelling:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jelling
Average Daily Rate (ADR) Airbnb Trends in Jelling (2025)
Effective short term rental pricing strategy in Jelling involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jelling typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Jelling
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Airbnb Seasonality Analysis & Trends in Jelling (2025)
Peak Season (July, August, June)
- Revenue averages $3,057 per month
- Occupancy rates average 56.8%
- Daily rates average $139
Shoulder Season
- Revenue averages $1,640 per month
- Occupancy maintains around 32.0%
- Daily rates hold near $148
Low Season (January, February, October)
- Revenue drops to average $719 per month
- Occupancy decreases to average 14.6%
- Daily rates adjust to average $154
Seasonality Insights for Jelling
- The Airbnb seasonality in Jelling shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jelling's highest earning potential, with monthly revenues capable of climbing to $3,198, occupancy reaching a high of 65.0%, and ADRs peaking at $164.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $615, occupancy could drop to 12.0%, and ADRs may adjust down to $134.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jelling.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jelling seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jelling (2025)
Exploring the top neighborhoods for short-term rentals in Jelling? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Jelling Town Center | The heart of Jelling, known for its historical significance and proximity to local shops and eateries. It attracts tourists interested in culture and history, especially those visiting the Jelling Stones. | Jelling Stones, Jelling Mound, Jelling Burial Mounds, Jelling Museum, St. Michael's Church |
Lindsborg | A charming neighborhood in Jelling that offers a quieter, residential feel while still being close to historical sites. Perfect for families visiting the area. | Local parks, Jelling Heritage Center, Nearby hiking trails, Rural charm of Southern Denmark |
Jelling Beach | A scenic area for those looking to enjoy the outdoors and nature. It appeals to visitors seeking recreational activities and tranquility near the water. | Jelling Lake, Nature trails, Picnic areas, Fishing spots |
Borkop | A picturesque village nearby known for its beautiful surroundings and access to the coastline. Ideal for guests looking to explore both land and sea. | Borkop Beach, Vejle Fjord, Hiking and cycling trails, Local eateries |
Hedensted | A suburb of Jelling that offers a variety of accommodation options and easy access to larger urban amenities. It attracts both business travelers and tourists. | Hedensted Church, Shopping facilities, Local parks |
Vejle | A larger city nearby with a bustling cultural scene. Excellent for those wanting to explore a variety of attractions, restaurants, and nightlife. | Vejle Museum of Art, Bølgen Cultural Center, Vejle Harbor, Shopping streets |
Give | A quaint town not far from Jelling that attracts visitors interested in a traditional Danish experience and local events throughout the year. | Give Museum, Give Nature Park, Local craft shops, Cultural festivals |
Stouby | A small village charm that offers a peaceful retreat for tourists looking to escape the hustle and bustle while still being close to historic sites. | Stouby Church, Local countryside, Cycling paths |
Understanding Airbnb License Requirements & STR Laws in Jelling (2025)
While Jelling, Region of Southern Denmark, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jelling to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Jelling (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jellingbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern log cabin in own forest
Entire Place • 1 bedroom

Liebhaverbolig ud til hul 4 på Jelling golfbane
Entire Place • 5 bedrooms

Close to Legoland, LEGO house, Zoo and Lalandia
Entire Place • 5 bedrooms

Villa i jelling
Entire Place • 4 bedrooms

Modern villa. The heart of Denmark 6 rooms/ 8 pers
Entire Place • N/A

Beautiful house in Jelling, close to Legoland
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jelling (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Jelling based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Jakob | 1 | $42,031 | 19 | 4.89/5.0 |
Host #34158044 | 1 | $24,651 | 28 | 5.00/5.0 |
Kirsten | 1 | $24,139 | 25 | 4.96/5.0 |
Magnus | 1 | $23,327 | 25 | 4.64/5.0 |
Yves | 1 | $14,801 | 17 | 4.82/5.0 |
Claus | 1 | $12,008 | 26 | 4.77/5.0 |
Kristina | 1 | $11,050 | 4 | 5.00/5.0 |
Arne | 1 | $10,035 | 123 | 4.73/5.0 |
Host #2839951 | 1 | $9,423 | 1 | 0.00/5.0 |
Britta | 1 | $9,371 | 245 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jelling.
Dive Deeper: Advanced Jelling STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jelling. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJelling Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jelling
- The Jelling Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jelling, House properties are the most common (82.6%), reflecting the local real estate landscape.
- Houses represent a significant 82.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 4.3%) offer potential for unique stay experiences.
Jelling Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jelling
- The dominant room capacity in Jelling is 1 bedroom listings, making up 21.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 43.4% of the active Airbnb listings in Jelling, indicating a high concentration in these sizes.
- A significant 43.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jelling.
Jelling Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jelling
- The most common guest capacity trend in Jelling vacation rentals is listings accommodating 8+ guests (21.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Jelling STR market, accounting for 39.1% of listings.
- 47.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jelling.
- On average, properties in Jelling are equipped to host 4.8 guests.
Jelling Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jelling
- The most common availability pattern in Jelling falls within the 271-366 days range, representing 78.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Jelling (60.9%), reflecting common guest stay durations or potential owner blocking patterns.
Jelling Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
15% of total
2 Nights
6 listings
30% of total
3 Nights
5 listings
25% of total
4-6 Nights
3 listings
15% of total
7-29 Nights
1 listings
5% of total
30+ Nights
2 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Jelling is 2 Nights, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 30% of Jelling hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jelling.
Jelling Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
52.9% of total
Moderate
5 listings
29.4% of total
Firm
3 listings
17.6% of total
Cancellation Policy Insights for Jelling
- The prevailing Airbnb cancellation policy trend in Jelling is Flexible, used by 52.9% of listings.
- The market strongly favors guest-friendly terms, with 82.3% of listings offering Flexible or Moderate policies. This suggests guests in Jelling may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.9% market standard in Jelling.
- Given the high prevalence of Flexible policies (52.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Jelling.
Jelling STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jelling
- The overall average booking lead time for vacation rentals in Jelling is 78 days.
- Guests book furthest in advance for stays during May (average 126 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 4 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Spring (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Jelling.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Jelling averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jelling (2025)
Amenity Prevalence
Amenity Insights for Jelling
- Essential amenities in Jelling that guests expect include: Wifi, Heating, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Smoke alarm, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Jelling: Wifi, Heating, Kitchen, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jelling to stay competitive.
Jelling Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Jelling
- The typical guest profile for Airbnb in Jelling consists of predominantly international visitors (76%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 23.6% of guests.
- Key international markets include Denmark (23.6%) and Netherlands (16.4%).
- Top languages spoken are English (39.5%) followed by German (18.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jelling Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Husum-Ballum | 17 | $2,888 | $450.60 | 40% |
Kampen (Sylt) | 13 | $2,629 | $491.38 | 25% |
Tetenbüll | 24 | $2,337 | $250.64 | 35% |
Tørresø Strand | 20 | $2,273 | $204.18 | 49% |
Billund | 87 | $2,271 | $201.10 | 53% |
Snøde | 14 | $2,178 | $248.71 | 42% |
Lohals | 25 | $2,148 | $326.18 | 35% |
Osterhever | 15 | $2,023 | $263.43 | 36% |
Sunds | 13 | $1,965 | $142.32 | 48% |
Ærøskøbing | 32 | $1,927 | $165.53 | 47% |