Esbjerg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Southern Denmark, Denmark
Is Airbnb profitable in Esbjerg in 2025? Explore comprehensive Airbnb analytics for Esbjerg, Region of Southern Denmark, Denmark to uncover income potential. This 2025 STR market report for Esbjerg, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 187 active listings.
Whether you're considering an Airbnb investment in Esbjerg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Esbjerg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Esbjerg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Esbjerg (2025)
Understanding the monthly revenue variations for Airbnb listings in Esbjerg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Esbjerg is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Esbjerg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,317+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,188 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,234 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $641, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Esbjerg
Esbjerg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Esbjerg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Esbjerg:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Esbjerg
Average Daily Rate (ADR) Airbnb Trends in Esbjerg (2025)
Effective short term rental pricing strategy in Esbjerg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Esbjerg typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $238+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Esbjerg
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Airbnb Seasonality Analysis & Trends in Esbjerg (2025)
Peak Season (August, July, May)
- Revenue averages $2,191 per month
- Occupancy rates average 57.4%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,608 per month
- Occupancy maintains around 45.9%
- Daily rates hold near $127
Low Season (February, November, December)
- Revenue drops to average $1,219 per month
- Occupancy decreases to average 38.4%
- Daily rates adjust to average $122
Seasonality Insights for Esbjerg
- The Airbnb seasonality in Esbjerg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Esbjerg's highest earning potential, with monthly revenues capable of climbing to $2,489, occupancy reaching a high of 66.9%, and ADRs peaking at $150.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,132, occupancy could drop to 37.6%, and ADRs may adjust down to $111.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Esbjerg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Esbjerg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Esbjerg (2025)
Exploring the top neighborhoods for short-term rentals in Esbjerg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Esbjerg City Center | The vibrant heart of Esbjerg, offering a mix of shops, restaurants, and cultural venues. Ideal for tourists wanting to explore the city on foot. | Esbjerg Art Museum, Esbjerg Harbor, Cultural Center, Main Street Shopping, Esbjerg Town Hall |
| Esbjerg South Beach | A picturesque beachfront area perfect for tourists seeking a relaxing seaside experience with water activities. | South Beach Esbjerg, Water sports, Beach cycling, Restaurants with sea views |
| Marbæk Plantage | A beautiful nature area close to the city, popular for hiking and outdoor activities, attracting eco-tourists and nature lovers. | Marbæk Nature Park, Trails and paths, Wildlife watching, Picnic areas |
| Fano Island | A short ferry ride from Esbjerg, this charming island offers beautiful beaches and quaint villages, great for family vacations. | Fanoe Beach, Fanoe Lighthouse, Fanoe Village, Biking trails, Local shops |
| Esbjerg Marina | A modern marina area with a lively atmosphere, perfect for travelers looking for nightlife and dining options by the water. | Restaurants and bars, Boat tours, Esbjerg Waterfront, Nightlife |
| Tarp | A tranquil residential area that offers close proximity to Esbjerg, appealing to visitors looking for a peaceful retreat. | Local parks, Grocery stores, Quiet streets, Family-friendly atmosphere |
| Varde | Nearby city with its own attractions, providing a mix of urban culture and natural surroundings, suitable for day trips. | Varde Museum, Varde River, Shopping district, Historic sites |
| Nørre Nebel | An emerging area close to Esbjerg, attracting visitors wanting a rural experience while staying close to the coast. | Nature walks, Local farms, Community events |
Understanding Airbnb License Requirements & STR Laws in Esbjerg (2025)
While Esbjerg, Region of Southern Denmark, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Esbjerg to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Esbjerg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Esbjergbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"Holmwith" - 50m from the sea by Interhome
Entire Place • 2 bedrooms
Charming old house with a hot tub in the garden.
Entire Place • 2 bedrooms
Lovely family house with lovely garden
Entire Place • 5 bedrooms
Newly renovated townhouse close to shopping and culture pls.
Entire Place • 3 bedrooms
Panorama, Luxury cottage in lovely nature near beach
Entire Place • 4 bedrooms
Pool house near Hjerting beach
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Esbjerg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Esbjerg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maike - Interhome | 8 | $108,847 | 1 | N/A/5.0 |
| Daniela - Interhome Group | 1 | $104,028 | 5 | 4.80/5.0 |
| Familien L Nielsen | 3 | $61,760 | 62 | 4.79/5.0 |
| Thomas | 2 | $55,854 | 48 | 4.97/5.0 |
| Rikke Uhre | 1 | $46,728 | 23 | 5.00/5.0 |
| Christina | 1 | $46,287 | 8 | 5.00/5.0 |
| Thomas | 2 | $44,152 | 435 | 4.91/5.0 |
| Chris | 1 | $42,590 | 7 | 5.00/5.0 |
| Mikkel | 4 | $41,434 | 499 | 4.84/5.0 |
| Daniel | 1 | $39,862 | 29 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Esbjerg.
Dive Deeper: Advanced Esbjerg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Esbjerg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEsbjerg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Esbjerg
- The Esbjerg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.5% of the 187 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Esbjerg, House properties are the most common (51.3%), reflecting the local real estate landscape.
- Houses represent a significant 51.3% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique, others (combined 8.5%) offer potential for unique stay experiences.
Esbjerg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Esbjerg
- The dominant room capacity in Esbjerg is 1 bedroom listings, making up 39.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in Esbjerg, indicating a high concentration in these sizes.
- A significant 29.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Esbjerg.
Esbjerg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Esbjerg
- The most common guest capacity trend in Esbjerg vacation rentals is listings accommodating 2 guests (26.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Esbjerg STR market, accounting for 48.1% of listings.
- 26.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Esbjerg.
- On average, properties in Esbjerg are equipped to host 3.7 guests.
Esbjerg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Esbjerg
- The most common availability pattern in Esbjerg falls within the 271-366 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Esbjerg (33.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Esbjerg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
57 listings
31.7% of total
2 Nights
36 listings
20% of total
3 Nights
23 listings
12.8% of total
4-6 Nights
20 listings
11.1% of total
7-29 Nights
7 listings
3.9% of total
30+ Nights
37 listings
20.6% of total
Key Insights
- The most prevalent minimum stay requirement in Esbjerg is 1 Night, adopted by 31.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20.6%) caters to monthly stays (30+ nights) in Esbjerg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 31.7% of Esbjerg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Esbjerg.
Esbjerg Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
55 listings
33.3% of total
Moderate
40 listings
24.2% of total
Firm
44 listings
26.7% of total
Strict
26 listings
15.8% of total
Cancellation Policy Insights for Esbjerg
- The prevailing Airbnb cancellation policy trend in Esbjerg is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (42.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Esbjerg.
- Regularly review your cancellation policy against competitors and market demand shifts in Esbjerg.
Esbjerg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Esbjerg
- The overall average booking lead time for vacation rentals in Esbjerg is 46 days.
- Guests book furthest in advance for stays during June (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (59 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Esbjerg.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Esbjerg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Esbjerg (2025)
Amenity Prevalence
Amenity Insights for Esbjerg
- Essential amenities in Esbjerg that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Esbjerg: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Esbjerg to stay competitive.
Esbjerg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Esbjerg
- The typical guest profile for Airbnb in Esbjerg consists of predominantly international visitors (69%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 30.6% of guests.
- Key international markets include Denmark (30.6%) and Germany (27.8%).
- Top languages spoken are English (39.4%) followed by German (20.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Esbjerg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Husum-Ballum | 18 | $3,657 | $499.10 | 42% |
| Stapel | 10 | $2,144 | $290.14 | 40% |
| Billund | 94 | $1,835 | $181.31 | 49% |
| Tetenbüll | 29 | $1,766 | $235.43 | 31% |
| Helgoland | 11 | $1,712 | $154.90 | 52% |
| Højer | 33 | $1,631 | $214.18 | 37% |
| Schülp | 16 | $1,627 | $159.37 | 47% |
| Egernsund | 29 | $1,621 | $283.91 | 38% |
| Sunds | 16 | $1,571 | $159.90 | 45% |
| Osterhever | 18 | $1,564 | $243.04 | 33% |