Airbnb Market Analytics, Statistics and Data in Skagen, North Denmark Region, Denmark
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Skagen? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Skagen:
How much do Airbnb hosts make on average per month in Skagen?
The short-term rental market in Skagen shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,724 per month
- Strong performing properties (top 25%) make $3,446 or more
- Best-in-class properties (top 10%) achieve $5,831+ monthly
- Entry-level properties (bottom 25%) typically earn around $878
Revenue Variations by Month
Occupancy Rates Throughout the Year in Skagen
The market in Skagen shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 52% or higher
- Best-in-class properties (top 10%) reach 70%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Skagen
Daily rates in Skagen vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $166 per night
- Strong performing properties (top 25%) secure $350 or more
- Best-in-class properties (top 10%) pull in $602+ per night
- Entry-level properties (bottom 25%) earn around $101
Daily Rate Variations by Month
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Seasonality patterns in Skagen
Peak Season (July, October, November)
- Revenue peaks at $5194.86 per month
- Occupancy rates reach 65.27%
- Daily rates average $277.54
Shoulder Season
- Revenue averages $2587.55 per month
- Occupancy maintains 35.60%
- Daily rates hold at $262.98
Low Season (April, March, February)
- Revenue drops to $1394.67 per month
- Occupancy decreases to 21.30%
- Daily rates adjust to $247.60
Is it still profitable to do Airbnb in Skagen in 2025?
Yes! Skagen demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and strong monthly revenue averaging $2588 and With 301 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Skagen
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Skagen Town | Popular tourist spot known for its picturesque beaches, charming harbor, and vibrant art scene. Ideal for visitors looking to explore the unique beauty of North Jutland. | Skagen Museum, Grenen Beach, The Anchers Hus, Skagen Harbor, Drachmanns Hus, Holger Drachmanns statue |
| Grenen | Famous for the unique phenomenon where the North Sea meets the Baltic Sea. A natural attraction for those interested in scenic views and nature walks. | Grenen Beach, Skagen Odde Nature Centre, Teleskin, The Sand-Covered Church, Grenen Art Museum |
| Slette Strand | A family-friendly beach area with beautiful sandy beaches and plenty of outdoor activities. Offers a quieter getaway close to nature. | Slette Strand Beach, Nature reserves, Cycling paths, Families' recreational activities |
| Råbjerg Mile | A stunning migrating sand dune area offering unforgettable natural sights. Perfect for nature lovers and those seeking tranquility. | Råbjerg Mile, Nature walks, Scenic photography opportunities |
| Pater Noster | Historical lighthouse location with beautiful views. Popular for those interested in maritime history and exploring Denmark's coasts. | The Pater Noster Lighthouse, Scenic coastal views, Historical tours |
| Skagen Strand | A tranquil beach destination perfect for families and those looking to relax. Known for its wide sandy beaches and cozy atmosphere. | Skagen Strand Beach, Water sports activities, Lighthouse visits |
| Hulsig | A small coastal village with a serene environment, ideal for a peaceful retreat. Attracts visitors wanting to escape the hustle and bustle. | Hulsig Beach, Local hiking trails, Fishing opportunities |
| Ålbæk | A quaint village that offers a blend of stunning coastline and rural charm, attracting those who enjoy a slower pace of life and outdoor activities. | Ålbæk Beach, Ålbæk Harbour, Local cafes and restaurants |
Do you need a license for Airbnb in Skagen?
We recommend checking directly with Skagen's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Skagen
Holiday home close to nature/beach/city
Entire Place • 4 bedrooms
"Rima" - 200m from the sea by Interhome
Entire Place • 6 bedrooms
Classic elegance in Skagen
Entire Place • 4 bedrooms
Large new Luxury apartment at Skagen Marina
Entire Place • 3 bedrooms
"Urs" - 200m from the sea by Interhome
Entire Place • 5 bedrooms
"Elnara" - 900m from the sea by Interhome
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Skagen
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 118498296 | 52 | $1,357,980 | 3 | 0.00/5.0 |
| 118498500 | 19 | $367,432 | 1 | 0.00/5.0 |
| Nana Starbæk | 5 | $179,718 | 110 | 4.75/5.0 |
| 118498731 | 12 | $175,580 | 0 | 0.00/5.0 |
| Ajs | 8 | $99,649 | 634 | 4.67/5.0 |
| Henriette | 5 | $72,848 | 104 | 4.73/5.0 |
| Babak | 3 | $66,697 | 44 | 4.75/5.0 |
| Merete | 1 | $65,084 | 10 | 4.90/5.0 |
| Trico | 2 | $64,109 | 138 | 4.77/5.0 |
| Mads | 2 | $62,995 | 160 | 4.76/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Skagen
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.7%), with house and apartment & condo properties comprising 86.7% of inventory
- Untapped potential in others, outdoor & mobile segments (3.3% combined)
Room Capacity Distribution
Analysis of 301 properties in Skagen shows that 1 bedroom properties are most prevalent, making up 27.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 50.2% of all listings.
Key Insights
- Most common: 1 bedroom (27.2%)
- Least common: 5+ bedrooms (4.3%)
- Market concentration: 50.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 301 properties in Skagen reveals that 4 guests properties dominate the market, representing 25.9% of all listings. The average property accommodates 4.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 49.2% of the market.
Key Insights
- Most common capacity: 4 guests (25.9% of market)
- Least common capacity: 7 guests (1.3% of market)
- Average guest capacity: 4.9 guests per property
- Market concentration: 49.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 301 properties in Skagen, the most common availability pattern is 271-366 days (61.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (38.2% of properties).
Key Insights
- Most common availability window: 271-366 days (61.8%)
- Most common booking duration: 31-90 days (38.2%)
- Properties with high availability (180+ days): 90.7%
- Properties with long-term bookings (180+ days): 10.6%
Minimum Stay Distributions
1 Night
103 listings
36.4% of total
2 Nights
111 listings
39.2% of total
3 Nights
38 listings
13.4% of total
4-6 Nights
11 listings
3.9% of total
7-29 Nights
7 listings
2.5% of total
30+ Nights
13 listings
4.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 75.6%
- Mid-length stays (4-6 nights) represent 3.9% of listings
- Monthly+ stays (4.6%) suggest a stable extended-stay market
- High market flexibility with 89.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
34 listings
17.2% of total
Moderate
40 listings
20.2% of total
Firm
52 listings
26.3% of total
Strict
72 listings
36.4% of total
Key Insights
- Strict is the preferred policy at 36.4% of listings
- Stricter policies (Firm & Strict) dominate at 62.7% of the market
- Flexible policies are least common at 17.2% of listings
Recommendations
- The market supports stricter policies, with 62.7% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 108 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 43 days
- Summer shows the longest average booking window at 105 days, while Winter has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 105 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Skagen
Below is the distribution of amenities across listings in Skagen:
Traveler Demographics
Key Insights
- Domestic travelers make up 48.4% of total guests, indicating a significant local market share.
- Primary international markets: Norway (14.4%) and Sweden (11.9%)
- English is the top language at 45.5%, followed by Danish (23.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.8%
Recommendations
- Target marketing campaigns for Copenhagen and Aarhus markets
- Develop localized content for Norway and Sweden
- Prioritize English and Danish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Skagen. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kungälv | 11 | $1,972 | $145.61 | 48% |
| Sunds | 13 | $1,878 | $142.40 | 44% |
| Starrkärr och Näs | 11 | $1,697 | $250.84 | 25% |
| Stenungsunds kommun | 29 | $1,616 | $175.01 | 43% |
| Rønde | 12 | $1,579 | $192.58 | 54% |
| Hamburgsund | 37 | $1,576 | $180.55 | 42% |
| Thorsager | 10 | $1,544 | $166.19 | 38% |
| Virklund | 22 | $1,519 | $145.01 | 52% |
| Vrångö | 12 | $1,472 | $110.48 | 54% |
| Smögen | 52 | $1,466 | $192.12 | 40% |
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