Hou Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Denmark Region, Denmark

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Hou in 2025? Explore comprehensive Airbnb analytics for Hou, North Denmark Region, Denmark to uncover income potential. This 2025 STR market report for Hou, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 116 active listings.

Whether you're considering an Airbnb investment in Hou, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hou Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hou Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$242
The average rental revenue earned for an occupied room per day in Hou.
Occupancy Rate(?)
28.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,448
Typical annual income for an Airbnb listing in Hou. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.4%
Significant decrease (-16.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Hou.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Hou.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
116
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hou (2025)

Understanding the monthly revenue variations for Airbnb listings in Hou is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hou is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hou across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,616+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,558 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,608 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $826, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hou

Hou Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hou STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hou:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hou

Average Daily Rate (ADR) Airbnb Trends in Hou (2025)

Effective short term rental pricing strategy in Hou involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hou typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $386+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $313 or more.
  • Typical properties (Median) charge around $205 per night.
  • Entry-level properties (Bottom 25%) earn around $132 per night.

Average Daily Rate (ADR) Trend by Month in Hou

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Airbnb Seasonality Analysis & Trends in Hou (2025)

Peak Season (July, April, August)
  • Revenue averages $2,522 per month
  • Occupancy rates average 43.7%
  • Daily rates average $231
Shoulder Season
  • Revenue averages $1,739 per month
  • Occupancy maintains around 30.4%
  • Daily rates hold near $226
Low Season (May, September, October)
  • Revenue drops to average $1,323 per month
  • Occupancy decreases to average 23.7%
  • Daily rates adjust to average $231

Seasonality Insights for Hou

  • The Airbnb seasonality in Hou shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hou's highest earning potential, with monthly revenues capable of climbing to $3,049, occupancy reaching a high of 51.5%, and ADRs peaking at $266.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,170, occupancy could drop to 18.4%, and ADRs may adjust down to $207.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hou.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hou seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hou (2025)

Exploring the top neighborhoods for short-term rentals in Hou? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hjørring
A charming Danish town known for its historic architecture and close proximity to beautiful beaches and nature. Ideal for families and tourists seeking a peaceful retreat with local charm.
Vrå Museum, Hjørring's historic center, Fur Park, Hjørring Art Museum, Bishop's Mill
Skagen
Famous for its stunning beaches and unique light that has attracted artists for centuries. A great destination for those looking to enjoy nature and culture.
Skagen Museum, Grenen, The Old Skagen, Ruths Hotel, Skagen's Beaches
Slettestrand
A coastal village known for its stunning landscape and outdoor activities such as hiking and water sports. Perfect for nature lovers and those seeking tranquility.
Slettestrand Beach, Hiking Trails, Outdoor Sports, Nature Reserves, Local Fish Markets
Løkken
A popular summer destination with a lively beach atmosphere, perfect for families and young travelers. Known for local events and vibrant beach life.
Løkken Beach, Løkken Town Square, Løkken Golf Course, Local Shops, Restaurants and Cafés
Blokhus
Known for its beautiful sandy beaches and family-friendly environment. Great for tourists looking for fun activities and beach relaxation.
Blokhus Beach, Fårup Sommerland Amusement Park, Blokhus Sea Rescue Museum, Cycling and Hiking Trails, Local Restaurants
Viborg
A historic town with rich culture and history, known for its lakes and parks. Attracts tourists interested in Danish history and nature.
Viborg Cathedral, Viborg Town Hall, St. Sørens Church, Lake Nørresø, Viborg Art Museum
Aalborg
The fourth largest city in Denmark, known for its vibrant cultural scene, nightlife, and diverse attractions. A hub for business travelers and tourists alike.
Aalborg Zoo, Utzon Center, Jomfru Ane Gade (nightlife street), The House of Music, Aalborg Tower
Samsø
A beautiful island known for its organic farms and picturesque landscapes. Ideal for tourists seeking relaxation and eco-friendly experiences.
Samsø's Beaches, Samsø Labyrinten, Samsø Museum, Local Food Markets, Cycling Paths

Understanding Airbnb License Requirements & STR Laws in Hou (2025)

While Hou, North Denmark Region, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hou to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Hou (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Houbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury cottage in 1st Dune row with sea view

Luxury cottage in 1st Dune row with sea view

Entire Place • 6 bedrooms

$35,012
Revenue
59.8%
Occupancy
$158.48
Daily Rate
Lovely cottage with sauna, spa and sea view :)

Lovely cottage with sauna, spa and sea view :)

Entire Place • 5 bedrooms

$34,568
Revenue
55.4%
Occupancy
$146.45
Daily Rate
"Elni" - 900m from the sea by Interhome

"Elni" - 900m from the sea by Interhome

Entire Place • 3 bedrooms

$30,771
Revenue
22.4%
Occupancy
$411.37
Daily Rate
"Ane" - 1.7km from the sea by Interhome

"Ane" - 1.7km from the sea by Interhome

Entire Place • 2 bedrooms

$28,770
Revenue
35.1%
Occupancy
$296.82
Daily Rate
"Annestine" - 200m from the sea by Interhome

"Annestine" - 200m from the sea by Interhome

Entire Place • 4 bedrooms

$22,626
Revenue
22.5%
Occupancy
$526.27
Daily Rate
"Jil" - 750m from the sea by Interhome

"Jil" - 750m from the sea by Interhome

Entire Place • 3 bedrooms

$22,548
Revenue
21.6%
Occupancy
$409.65
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hou (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hou based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Maike - Interhome32$267,1053N/A/5.0
Daniela - Interhome15$129,7110N/A/5.0
Monica2$69,5801414.83/5.0
Steffi - Interhome Group12$53,6140N/A/5.0
Alice - Interhome3$49,5450N/A/5.0
Campaya4$41,4693N/A/5.0
Host #1504364243$35,7230N/A/5.0
Bo1$20,13565.00/5.0
Thomas1$19,2702284.85/5.0
Jonas1$18,0151214.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hou.

Dive Deeper: Advanced Hou STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hou. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hou Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hou

  • The Hou Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 116 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hou, House properties are the most common (87.9%), reflecting the local real estate landscape.
  • Houses represent a significant 87.9% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo (combined 0.9%) offer potential for unique stay experiences.

Hou Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hou

  • The dominant room capacity in Hou is 3 bedrooms listings, making up 63.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 84.5% of the active Airbnb listings in Hou, indicating a high concentration in these sizes.
  • A significant 77.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hou.

Hou Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hou

  • The most common guest capacity trend in Hou vacation rentals is listings accommodating 6 guests (53.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Hou STR market, accounting for 74.1% of listings.
  • 77.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hou.
  • On average, properties in Hou are equipped to host 6.1 guests.

Hou Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hou

  • The most common availability pattern in Hou falls within the 271-366 days range, representing 87.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Hou (56%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hou Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37%)

1 Night

40 listings

37% of total

2 Nights (6.5%)

2 Nights

7 listings

6.5% of total

3 Nights (8.3%)

3 Nights

9 listings

8.3% of total

4-6 Nights (4.6%)

4-6 Nights

5 listings

4.6% of total

30+ Nights (43.5%)

30+ Nights

47 listings

43.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Hou is 30+ Nights, adopted by 43.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (43.5%) caters to monthly stays (30+ nights) in Hou, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 43.5% of Hou hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 43.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hou.

Hou Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.8%)

Super Strict 30 Days

3 listings

5.8% of total

Flexible (17.3%)

Flexible

9 listings

17.3% of total

Moderate (15.4%)

Moderate

8 listings

15.4% of total

Firm (50%)

Firm

26 listings

50% of total

Strict (11.5%)

Strict

6 listings

11.5% of total

Cancellation Policy Insights for Hou

  • The prevailing Airbnb cancellation policy trend in Hou is Firm, used by 50% of listings.
  • A majority (61.5%) of hosts in Hou utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 50% market standard in Hou.
  • Using a Strict policy might deter some guests, as only 11.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hou.

Hou STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hou

  • The overall average booking lead time for vacation rentals in Hou is 36 days.
  • Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (70 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Hou.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Hou averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hou (2025)

Amenity Prevalence

Amenity Insights for Hou

  • Essential amenities in Hou that guests expect include: Kitchen, TV, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Refrigerator, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hou: Kitchen, TV, Heating, Wifi.
  • Prioritize adding missing essentials: Heating, Wifi.
  • Consider adding popular differentiators like Washer or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hou to stay competitive.

Hou Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hou

  • The typical guest profile for Airbnb in Hou consists of predominantly international visitors (69%), with top international origins including Denmark, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 30.6% of guests.
  • Key international markets include Germany (35.4%) and Denmark (30.6%).
  • Top languages spoken are English (38.8%) followed by German (20.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Denmark.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hou Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sunds16$1,571$159.9045%
Øster Knasborg16$1,508$488.1829%
Starrkärr och Näs13$1,451$238.2520%
Nederby15$1,397$251.9629%
Blokhus77$1,383$343.6331%
Skagen437$1,331$316.1931%
Løkken213$1,310$276.9933%
Hagryd-Dala12$1,265$162.5649%
Syddjurs Municipality614$1,231$266.4234%
Aarhus Municipality13$1,228$174.1343%

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