Airbnb Market Analytics, Statistics and Data in Hjørring Municipality, North Denmark Region, Denmark
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Hjørring Municipality? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Hjørring Municipality:
How much do Airbnb hosts make on average per month in Hjørring Municipality?
The short-term rental market in Hjørring Municipality shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,581 per month
- Strong performing properties (top 25%) make $2,871 or more
- Best-in-class properties (top 10%) achieve $4,734+ monthly
- Entry-level properties (bottom 25%) typically earn around $720
Revenue Variations by Month
Occupancy Rates Throughout the Year in Hjørring Municipality
The market in Hjørring Municipality shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Hjørring Municipality
Daily rates in Hjørring Municipality vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $196 per night
- Strong performing properties (top 25%) secure $297 or more
- Best-in-class properties (top 10%) pull in $431+ per night
- Entry-level properties (bottom 25%) earn around $110
Daily Rate Variations by Month
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Seasonality patterns in Hjørring Municipality
Peak Season (July, August, June)
- Revenue peaks at $3695.57 per month
- Occupancy rates reach 55.27%
- Daily rates average $248.63
Shoulder Season
- Revenue averages $2195.62 per month
- Occupancy maintains 34.00%
- Daily rates hold at $226.65
Low Season (December, October, February)
- Revenue drops to $1557.18 per month
- Occupancy decreases to 21.80%
- Daily rates adjust to $203.58
Is it still profitable to do Airbnb in Hjørring Municipality in 2025?
Yes! Hjørring Municipality demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and solid monthly revenue averaging $2196 and With 270 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Hjørring Municipality
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Hjørring City Center | The vibrant heart of Hjørring, offering numerous shops, restaurants, and cultural experiences. It's a prime spot for travelers looking to explore local life and history. | Hjørring Church, The Vendsyssel Museum of Art, Hjørring Town Hall, Batterikroen Café, Hjørring History Museum |
| Løkken | A charming seaside town known for its beautiful beaches and summer activities. Ideal for families and beachgoers seeking relaxation and recreational options. | Løkken Beach, Løkken's lively main street, Fishermen's huts, North Sea Aquarium, Badehotel Løkken |
| Skallerup Seaside Resort | A popular vacation destination with family-friendly amenities and beautiful landscapes. Perfect for those looking for a nature escape and outdoor activities. | Skallerup Seaside Resort, The beach and dunes, Outdoor swimming pools, Vesterhavet Sea, Hiking trails |
| Tversted | Known for its stunning beach and quaint village atmosphere, Tversted attracts visitors looking for a peaceful getaway and access to nature. | Tversted Beach, Tversted Plantage, Local shops and cafés, Art galleries, Nature trails |
| Sindal | A small town rich in history and charm, offering a more rural experience. Great for guests looking to explore the Danish countryside. | Sindal Town Museum, Sindal Church, Nature walks in the area, Local farms, Cycling routes |
| Bindslev | A quiet village located near the beautiful nature spots of North Jutland. Perfect for families looking for a serene holiday. | Bindslev Church, Local parks, Nature reserves, Nearby hiking trails, Community events |
| Hirtshals | Famous for its ferry connections and as a gateway to Norway, Hirtshals offers a mix of maritime attractions and scenic coastlines. | Hirtshals harbour, Hirtshals Lighthouse, North Sea Oceanarium, Stella Maris Church, Local seafood restaurants |
| Tornby Strand | A scenic beach area known for its natural beauty and peaceful environment. Attracts guests seeking a tranquil seaside experience. | Tornby Strand Beach, Hiking along the coast, Nature reserves, Local cafés, Fishing spots |
Do you need a license for Airbnb in Hjørring Municipality?
We recommend checking directly with Hjørring Municipality's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Hjørring Municipality
Cosy cabin on the beach with breathtaking view
Entire Place • 3 bedrooms
9 person holiday home in hirtshals
Entire Place • 4 bedrooms
"Riika" - 425m from the sea by Interhome
Entire Place • 6 bedrooms
Lækkert nyt sommerhus
Entire Place • 3 bedrooms
Privat sommerhus 325 meter fra badestrand
Entire Place • 4 bedrooms
Cottage with lovely views .
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Hjørring Municipality
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 118498296 | 49 | $503,077 | 4 | 0.00/5.0 |
| Frida - DANCENTER | 25 | $214,510 | 97 | 2.81/5.0 |
| 118498500 | 12 | $111,174 | 1 | 0.00/5.0 |
| 118498731 | 8 | $103,459 | 0 | 0.00/5.0 |
| Karsten | 1 | $88,863 | 393 | 4.89/5.0 |
| 150431996 | 15 | $86,377 | 0 | 0.00/5.0 |
| 101615600 | 17 | $82,087 | 1 | 0.00/5.0 |
| AirSmil Jeanine | 3 | $64,726 | 44 | 3.17/5.0 |
| Peter | 2 | $50,445 | 303 | 4.79/5.0 |
| 126988497 | 1 | $47,173 | 3 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Hjørring Municipality
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.7%), with house and outdoor & mobile properties comprising 90.0% of inventory
- Untapped potential in boutique & hotels, others, unique stays segments (4.8% combined)
Room Capacity Distribution
Analysis of 270 properties in Hjørring Municipality shows that 3 bedrooms properties are most prevalent, making up 42.6% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 63.7% of all listings.
Key Insights
- Most common: 3 bedrooms (42.6%)
- Least common: 5+ bedrooms (5.6%)
- Market concentration: 63.7% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 270 properties in Hjørring Municipality reveals that 6 guests properties dominate the market, representing 34.1% of all listings. The average property accommodates 6.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 65.9% of the market.
Key Insights
- Most common capacity: 6 guests (34.1% of market)
- Least common capacity: 3 guests (1.5% of market)
- Average guest capacity: 6.0 guests per property
- Market concentration: 65.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 270 properties in Hjørring Municipality, the most common availability pattern is 271-366 days (78.1% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (46.7% of properties).
Key Insights
- Most common availability window: 271-366 days (78.1%)
- Most common booking duration: 1-30 days (46.7%)
- Properties with high availability (180+ days): 92.2%
- Properties with long-term bookings (180+ days): 8.9%
Minimum Stay Distributions
1 Night
133 listings
54.7% of total
2 Nights
32 listings
13.2% of total
3 Nights
20 listings
8.2% of total
4-6 Nights
31 listings
12.8% of total
7-29 Nights
11 listings
4.5% of total
30+ Nights
16 listings
6.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 67.9%
- Mid-length stays (4-6 nights) represent 12.8% of listings
- Monthly+ stays (6.6%) suggest a stable extended-stay market
- High market flexibility with 76.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
36 listings
25.9% of total
Moderate
34 listings
24.5% of total
Firm
40 listings
28.8% of total
Strict
29 listings
20.9% of total
Key Insights
- Firm is the preferred policy at 28.8% of listings
- The market shows a balanced distribution between guest-friendly (50.4%) and strict (49.7%) policies
- Policy distribution is relatively even, suggesting no strong market preference
- Strict policies are least common at 20.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Oct, averaging 91 days
- Shortest booking windows are in Jan, Nov, Feb, averaging 46 days
- Summer shows the longest average booking window at 89 days, while Winter has the shortest at 49 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 89 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Hjørring Municipality
Below is the distribution of amenities across listings in Hjørring Municipality:
Traveler Demographics
Key Insights
- Domestic travelers make up 23.9% of total guests, indicating a moderate local market presence.
- Primary international markets: Denmark (32.1%) and Netherlands (11.8%)
- English is the top language at 48.3%, followed by German (26%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.5%
Recommendations
- Target marketing campaigns for Copenhagen and Berlin markets
- Develop localized content for Denmark and Netherlands
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Hjørring Municipality. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sunds | 13 | $1,878 | $142.40 | 44% |
| Fjaltring | 13 | $1,622 | $142.59 | 52% |
| Rønde | 12 | $1,579 | $192.58 | 54% |
| Flekkerøy | 43 | $1,560 | $179.23 | 47% |
| Thorsager | 10 | $1,544 | $166.19 | 38% |
| Virklund | 22 | $1,519 | $145.01 | 52% |
| Skagen | 301 | $1,489 | $286.23 | 38% |
| Kandestederne | 21 | $1,399 | $208.79 | 38% |
| Øster Knasborg | 17 | $1,395 | $355.78 | 32% |
| Sejs-Svejbæk | 17 | $1,346 | $178.29 | 44% |
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