Hanstholm Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Denmark Region, Denmark

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hanstholm in 2025? Explore comprehensive Airbnb analytics for Hanstholm, North Denmark Region, Denmark to uncover income potential. This 2025 STR market report for Hanstholm, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Hanstholm, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hanstholm Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hanstholm Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$104
The average rental revenue earned for an occupied room per day in Hanstholm.
Occupancy Rate(?)
39.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,188
Typical annual income for an Airbnb listing in Hanstholm. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.8%
Strong growth (15.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Hanstholm.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Hanstholm.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hanstholm (2025)

Understanding the monthly revenue variations for Airbnb listings in Hanstholm is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hanstholm is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hanstholm across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,465+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,729 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $878 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $524, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hanstholm

Hanstholm Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hanstholm STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hanstholm:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hanstholm

Average Daily Rate (ADR) Airbnb Trends in Hanstholm (2025)

Effective short term rental pricing strategy in Hanstholm involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hanstholm typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $161+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
  • Typical properties (Median) charge around $97 per night.
  • Entry-level properties (Bottom 25%) earn around $74 per night.

Average Daily Rate (ADR) Trend by Month in Hanstholm

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Airbnb Seasonality Analysis & Trends in Hanstholm (2025)

Peak Season (July, August, June)
  • Revenue averages $2,017 per month
  • Occupancy rates average 50.0%
  • Daily rates average $105
Shoulder Season
  • Revenue averages $1,159 per month
  • Occupancy maintains around 32.6%
  • Daily rates hold near $102
Low Season (January, February, March)
  • Revenue drops to average $503 per month
  • Occupancy decreases to average 18.8%
  • Daily rates adjust to average $97

Seasonality Insights for Hanstholm

  • The Airbnb seasonality in Hanstholm shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hanstholm's highest earning potential, with monthly revenues capable of climbing to $2,248, occupancy reaching a high of 56.9%, and ADRs peaking at $106.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $412, occupancy could drop to 16.3%, and ADRs may adjust down to $96.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hanstholm.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hanstholm seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hanstholm (2025)

Exploring the top neighborhoods for short-term rentals in Hanstholm? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hanstholm Harbour
A vibrant fishing and boating hub, offering stunning coastal views and access to maritime activities. It's ideal for guests looking for seafood experiences and marine adventures.
Hanstholm Lighthouse, Hanstholm Fortress, Vigsø Bugt, Hanstholm Beach, Fiskeri- og Søfartsmuseet
Thy National Park
One of Denmark's largest national parks, perfect for nature lovers and outdoor enthusiasts. It offers diverse landscapes, wildlife, and hiking trails.
Thy National Park trails, Klosterhede Plantage, Stenbjerg Landingsplads, Nors Sø, Nationalparkens Visitor Center
Hanstholm Camping
A family-friendly campsite near the beach, ideal for outdoor activities and close to nature. Great for families looking for budget-friendly stays with access to beach and picnic areas.
Hanstholm Camping Park, Nearby beaches, Nature walks, Fishing spots, Local eateries
Hanstholm Sea Sports
A popular location for water sports and activities such as surfing and diving. Attracts adventure seekers looking to engage in water-based activities.
Surfing spots, Diving schools, Boat rentals, Beach bars, Scenic coastal trails
The Bunker Museum
An interesting site for history enthusiasts, showcasing Denmark's military history with impressive exhibitions. Attracts tourists interested in WWII history.
The Bunker Museum exposition, Guided tours, Historical exhibits, Nearby nature trails
Local Cafes and Restaurants
Just a couple of minutes from the centre of Hanstholm, this area is known for its cozy eateries and local culinary experiences that showcase Danish gastronomy.
Cafe Hanstholm, Restaurant Kysten, Fish 'n’ Chips stands, Local bakeries, Beer Garden
Hanstholm Beach
A beautiful sandy beach that's perfect for relaxation and activities. It's an attractive area for those looking to unwind and spend time by the sea.
Swimming spots, Sand dunes, Picnic areas, Beach volleyball courts, Sunset vistas
Hanstholm Town Center
Offering a mix of local shops, cafes, and cultural experiences. Provides guests with the convenience of nearby amenities and local ambiance.
Local shopping, Art galleries, Cultural festivals, Weekly markets, Gastronomic events

Understanding Airbnb License Requirements & STR Laws in Hanstholm (2025)

While Hanstholm, North Denmark Region, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hanstholm to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hanstholm (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hanstholmbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Big house in Hanstholm

Big house in Hanstholm

Entire Place • 3 bedrooms

$34,149
Revenue
60.3%
Occupancy
$165.00
Daily Rate
# 3 - 'Iwo Brunander' by Hanstholm Lighthouse

# 3 - 'Iwo Brunander' by Hanstholm Lighthouse

Entire Place • 1 bedroom

$20,706
Revenue
48.8%
Occupancy
$115.76
Daily Rate
Surf Reservation in Thy National Park

Surf Reservation in Thy National Park

Entire Place • 2 bedrooms

$18,832
Revenue
30.5%
Occupancy
$112.56
Daily Rate
Surf Reservation in Thy National Park

Surf Reservation in Thy National Park

Entire Place • 1 bedroom

$17,681
Revenue
40.0%
Occupancy
$109.81
Daily Rate
# 1 - 'Jacob Paludan' by Hanstholm Lighthouse

# 1 - 'Jacob Paludan' by Hanstholm Lighthouse

Entire Place • 1 bedroom

$15,626
Revenue
38.9%
Occupancy
$109.45
Daily Rate
#2 - 'Rasmus Henrik Kruse' ved Hanstholm Fyr

#2 - 'Rasmus Henrik Kruse' ved Hanstholm Fyr

Entire Place • 1 bedroom

$13,406
Revenue
33.8%
Occupancy
$107.23
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hanstholm (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hanstholm based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Det Nordatlantiske Fyr3$49,7381394.71/5.0
Jeanett1$34,149204.85/5.0
Fernando4$30,2652154.84/5.0
Natalie2$25,551434.89/5.0
Carina3$19,980984.84/5.0
Mikkel1$17,681184.89/5.0
Louise1$12,69464.67/5.0
Emilie1$11,44034.67/5.0
Lukas1$11,295574.89/5.0
Søren1$9,59895.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hanstholm.

Dive Deeper: Advanced Hanstholm STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hanstholm. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hanstholm Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hanstholm

  • The Hanstholm Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Hanstholm, House properties are the most common (45.5%), reflecting the local real estate landscape.
  • Houses represent a significant 45.5% portion, catering likely to families or larger groups.

Hanstholm Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hanstholm

  • The dominant room capacity in Hanstholm is 1 bedroom listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 54.5% of the active Airbnb listings in Hanstholm, indicating a high concentration in these sizes.
  • A significant 27.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hanstholm.

Hanstholm Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hanstholm

  • The most common guest capacity trend in Hanstholm vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Hanstholm STR market, accounting for 59.1% of listings.
  • 22.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hanstholm.
  • On average, properties in Hanstholm are equipped to host 3.3 guests.

Hanstholm Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hanstholm

  • The most common availability pattern in Hanstholm falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hanstholm (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hanstholm Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (45.5%)

1 Night

10 listings

45.5% of total

2 Nights (45.5%)

2 Nights

10 listings

45.5% of total

3 Nights (9.1%)

3 Nights

2 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Hanstholm is 1 Night, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (91.0%) of the Hanstholm Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 45.5% of Hanstholm hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hanstholm.

Hanstholm Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.6%)

Flexible

6 listings

28.6% of total

Moderate (28.6%)

Moderate

6 listings

28.6% of total

Firm (23.8%)

Firm

5 listings

23.8% of total

Strict (19%)

Strict

4 listings

19% of total

Cancellation Policy Insights for Hanstholm

  • The prevailing Airbnb cancellation policy trend in Hanstholm is Flexible, used by 28.6% of listings.
  • There's a relatively balanced mix between guest-friendly (57.2%) and stricter (42.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 28.6% market standard in Hanstholm.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hanstholm.

Hanstholm STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hanstholm

  • The overall average booking lead time for vacation rentals in Hanstholm is 53 days.
  • Guests book furthest in advance for stays during July (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Hanstholm.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
  • Monitor your own booking lead times against these Hanstholm averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hanstholm (2025)

Amenity Prevalence

Amenity Insights for Hanstholm

  • Essential amenities in Hanstholm that guests expect include: Kitchen, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hanstholm: Kitchen, Wifi, Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hanstholm to stay competitive.

Hanstholm Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hanstholm

  • The typical guest profile for Airbnb in Hanstholm consists of a mix of domestic (52%) and international guests, often arriving from nearby Copenhagen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 52.0% of guests.
  • Key international markets include Denmark (52%) and Germany (26%).
  • Top languages spoken are English (39%) followed by German (19.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hanstholm Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sunds13$1,965$142.3248%
Fjaltring12$1,831$153.8154%
Høllen44$1,718$222.4938%
Virklund24$1,452$159.1349%
Blokhus68$1,413$321.4833%
Gjern10$1,402$228.5638%
Flekkerøy43$1,375$185.2946%
Løkken192$1,372$273.2735%
Nederby15$1,317$230.8432%
Herning110$1,281$138.6738%

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