Airbnb Market Analytics, Statistics and Data in Aarhus, Central Denmark Region, Denmark
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Aarhus? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Aarhus:
How much do Airbnb hosts make on average per month in Aarhus?
The short-term rental market in Aarhus shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,730 per month
- Strong performing properties (top 25%) make $2,896 or more
- Best-in-class properties (top 10%) achieve $4,191+ monthly
- Entry-level properties (bottom 25%) typically earn around $788
Revenue Variations by Month
Occupancy Rates Throughout the Year in Aarhus
The market in Aarhus shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 44% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Aarhus
Daily rates in Aarhus vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $108 per night
- Strong performing properties (top 25%) secure $149 or more
- Best-in-class properties (top 10%) pull in $208+ per night
- Entry-level properties (bottom 25%) earn around $76
Daily Rate Variations by Month
Get Live Aarhus Market Intelligence 👇
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Explore Real-time Analytics
Seasonality patterns in Aarhus
Peak Season (August, June, July)
- Revenue peaks at $2675.52 per month
- Occupancy rates reach 60.39%
- Daily rates average $136.81
Shoulder Season
- Revenue averages $2068.07 per month
- Occupancy maintains 45.79%
- Daily rates hold at $123.65
Low Season (December, February, January)
- Revenue drops to $1277.86 per month
- Occupancy decreases to 33.29%
- Daily rates adjust to $113.04
Is it still profitable to do Airbnb in Aarhus in 2025?
Yes! Aarhus demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 46% and solid monthly revenue averaging $2068 and As a mature market with 1371 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Aarhus
Area | Why Choose This Area | Key Attractions |
---|---|---|
Aarhus City Center | The vibrant heart of Aarhus, offering cultural attractions, shopping, and dining. A perfect spot for tourists wanting to explore the city’s historic and modern highlights. | ARoS Aarhus Art Museum, Den Gamle By, Aarhus River, Shopping Street (Strøget), Musikhuset Aarhus |
Ishøj Beach | A scenic beach area ideal for families and beach-goers, providing a relaxing atmosphere with beautiful nature. | Ishøj Beach, Ishøj Harbor, Kystens Perle, Badeanstalt, Beach volleyball courts |
Viby J | A family-friendly suburb with excellent local amenities and parks, appealing to visitors looking for a quiet stay close to the city. | Viby Center, Viby Church, Local parks, Shopping opportunities, Nearby cycling routes |
Risskov | A serene neighborhood known for its spacious parks and proximity to the beach, perfect for outdoor lovers and families. | Risskov Beach, Moesgaard Museum, Marselisborg Palace, Risskov Park, Cycling paths |
Højbjerg | A quiet residential area that offers local charm and access to nature, appealing to those looking for a peaceful getaway. | Højbjerg Park, Local cafes, Nature reserves, Walking trails, Proximity to Aarhus |
Trondheimvej | A developing area with close access to transportation and amenities, valuable for travelers wanting convenience to the city and beyond. | Public transport links, Shopping centers, Local eateries, Parking availability, Proximity to attractions |
Aarhus West | A culturally diverse area that combines local life with tourist attractions, appealing to those interested in authentic experiences. | Dokk1, Aarhus Street Art, Local markets, Cafes, Community events |
Aarhus Ø (Aarhus Harbor) | A modern waterfront district with stunning architecture and trendy cafes, attracting urban explorers and food lovers. | The Iceberg, Aarhus Ø promenade, Cafes and eateries, Art installations, Water sports activities |
Do you need a license for Airbnb in Aarhus?
We recommend checking directly with Aarhus's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Aarhus
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A lovely oasis in the middle of the city - villa
Entire Place • 4 bedrooms
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Unique 250sqm villa in the heart of Aarhus!
Entire Place • 4 bedrooms
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Unique views and location
Entire Place • 2 bedrooms
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Presidential suite with incredible balcony
Entire Place • 2 bedrooms
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Stylish home in The Latin Quarter - free parking.
Entire Place • 3 bedrooms
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Lighthouse on Island | Panoramic View
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Aarhus
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Selected Homes | 10 | $554,664 | 236 | 4.86/5.0 |
Mikkel | 15 | $348,085 | 296 | 3.78/5.0 |
Peter | 10 | $171,360 | 203 | 4.69/5.0 |
Halfdan | 4 | $113,044 | 80 | 4.63/5.0 |
Susanne Eberhard | 1 | $100,468 | 36 | 4.94/5.0 |
Daniel | 2 | $100,092 | 92 | 4.55/5.0 |
Guro | 1 | $89,593 | 68 | 4.99/5.0 |
Aura | 3 | $83,360 | 133 | 4.76/5.0 |
Helene | 2 | $81,922 | 123 | 4.92/5.0 |
Charlotte | 1 | $80,269 | 7 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Aarhus
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (86.9%), with apartment & condo and house properties comprising 97.1% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (2.9% combined)
Room Capacity Distribution
Analysis of 1,371 properties in Aarhus shows that 1 bedroom properties are most prevalent, making up 47.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.4% of all listings.
Key Insights
- Most common: 1 bedroom (47.8%)
- Least common: 5+ bedrooms (2.5%)
- Market concentration: 70.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,371 properties in Aarhus reveals that 2 guests properties dominate the market, representing 29.8% of all listings. The average property accommodates 3.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 55.4% of the market.
Key Insights
- Most common capacity: 2 guests (29.8% of market)
- Least common capacity: 1 guest (1.3% of market)
- Average guest capacity: 3.4 guests per property
- Market concentration: 55.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,371 properties in Aarhus, the most common availability pattern is 271-366 days (49.2% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (29.3% of properties).
Key Insights
- Most common availability window: 271-366 days (49.2%)
- Most common booking duration: 31-90 days (29.3%)
- Properties with high availability (180+ days): 75.9%
- Properties with long-term bookings (180+ days): 25.2%
Minimum Stay Distributions
1 Night
314 listings
26.7% of total
2 Nights
380 listings
32.4% of total
3 Nights
189 listings
16.1% of total
4-6 Nights
172 listings
14.7% of total
7-29 Nights
62 listings
5.3% of total
30+ Nights
57 listings
4.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 59.1%
- Mid-length stays (4-6 nights) represent 14.7% of listings
- Monthly+ stays (4.9%) suggest a stable extended-stay market
- High market flexibility with 75.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
394 listings
36.7% of total
Moderate
369 listings
34.3% of total
Firm
153 listings
14.2% of total
Strict
159 listings
14.8% of total
Key Insights
- Flexible is the preferred policy at 36.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 71.0% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 14.2% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 73 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 44 days
- Summer shows the longest average booking window at 68 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 68 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Aarhus
Below is the distribution of amenities across listings in Aarhus:
Traveler Demographics
Key Insights
- Domestic travelers make up 31.4% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (32.3%) and United Kingdom (9.2%)
- English is the top language at 47.9%, followed by German (19.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Copenhagen and Hamburg markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Aarhus. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Tørresø Strand | 19 | $2,688 | $207.52 | 49% |
Billund | 83 | $2,532 | $204.25 | 55% |
Snøde | 14 | $2,301 | $249.84 | 42% |
Lohals | 23 | $2,159 | $315.40 | 36% |
Frederiksberg | 14 | $2,121 | $186.42 | 49% |
Kungälv | 11 | $1,972 | $145.61 | 48% |
Sunds | 13 | $1,878 | $142.40 | 44% |
Odder Municipality | 35 | $1,636 | $174.32 | 48% |
Saksild | 13 | $1,625 | $157.96 | 43% |
Korshavn | 12 | $1,597 | $249.74 | 35% |
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