Playa Larga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Matanzas, Cuba
Is Airbnb profitable in Playa Larga in 2025? Explore comprehensive Airbnb analytics for Playa Larga, Matanzas, Cuba to uncover income potential. This 2025 STR market report for Playa Larga, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 227 active listings.
Whether you're considering an Airbnb investment in Playa Larga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Playa Larga Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Playa Larga Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Playa Larga (2025)
Understanding the monthly revenue variations for Airbnb listings in Playa Larga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Playa Larga is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Playa Larga across different performance tiers:
- Best-in-class properties (Top 10%) achieve $868+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $397 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $172 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $75, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Playa Larga
Playa Larga Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Playa Larga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Playa Larga:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Playa Larga
Average Daily Rate (ADR) Airbnb Trends in Playa Larga (2025)
Effective short term rental pricing strategy in Playa Larga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Playa Larga typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $85+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $48 or more.
- Typical properties (Median) charge around $31 per night.
- Entry-level properties (Bottom 25%) earn around $21 per night.
Average Daily Rate (ADR) Trend by Month in Playa Larga
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Airbnb Seasonality Analysis & Trends in Playa Larga (2025)
Peak Season (May, April, January)
- Revenue averages $437 per month
- Occupancy rates average 26.9%
- Daily rates average $43
Shoulder Season
- Revenue averages $374 per month
- Occupancy maintains around 25.6%
- Daily rates hold near $42
Low Season (July, September, October)
- Revenue drops to average $294 per month
- Occupancy decreases to average 19.4%
- Daily rates adjust to average $45
Seasonality Insights for Playa Larga
- The Airbnb seasonality in Playa Larga shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Playa Larga's highest earning potential, with monthly revenues capable of climbing to $451, occupancy reaching a high of 31.8%, and ADRs peaking at $46.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $278, occupancy could drop to 14.4%, and ADRs may adjust down to $39.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Playa Larga.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Playa Larga seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Playa Larga (2025)
Exploring the top neighborhoods for short-term rentals in Playa Larga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa Larga | A stunning beach destination known for its pristine shores and proximity to the Zapata Swamp, making it a great choice for nature lovers and beachgoers alike. | Zapata Swamp, Cueva de los Peces, Playa Girón, Boca de Guama, Bahía de Cochinos, Ceiba Tree Nature Park |
| Playa Girón | A historic beach famous for the Bay of Pigs invasion. It's a great location for those interested in history and diving activities. | Playa Girón Beach, Bay of Pigs Museum, Diving opportunities, Cueva de los Peces, Snorkeling spots |
| Guamá | An indigenous-style village offering a glimpse into Cuban heritage, which attracts tourists looking for cultural experiences and eco-tourism. | Guamá village, Crocodile breeding farm, Cueva de los Peces, Museo de la Revolución, Nature trails |
| Cienfuegos | Known as the 'Pearl of the South', it features a beautiful bay and French colonial architecture, appealing to tourists who appreciate history and beautiful sea views. | Parque José Marti, Cienfuegos Bay, Palacio de Valle, Teatro Tomás Terry, Casas de la Cultura |
| Varadero | One of the top beach destinations in Cuba, popular for its all-inclusive resorts and vibrant nightlife, appealing to those looking for a lively vacation atmosphere. | Varadero Beach, Josone Park, Varadero Dolphinarium, Cueva de Saturno, Museo Municipal |
| Trinidad | A UNESCO World Heritage site known for its colonial architecture and cobblestone streets, perfect for tourists interested in culture and history. | Plaza Mayor, Palacio Cantero, Museo Romántico, Topes de Collantes, Valle de los Ingenios |
| Santa Clara | Home to Che Guevara's mausoleum, this city attracts visitors interested in revolutionary history and culture with a vibrant local scene. | Che Guevara Mausoleum, Memorial de la Revolución, Parque Vidal, Casa de la Cultura, Teatro La Caridad |
| Matanzas | Known as the 'Athens of Cuba', it has rich cultural heritage and beautiful architecture, appealing to tourists interested in arts and history. | Puente de Versailles, Museo Farmacéutico, Centro Nacional de Escultura, Plaza de la Revolución, Cueva de Bellamar |
Understanding Airbnb License Requirements & STR Laws in Playa Larga (2025)
While Playa Larga, Matanzas, Cuba currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Playa Larga to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Playa Larga (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Playa Largabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
(the BOAT)2 rooms, breakfast included, Playa Larga
Entire Place • 2 bedrooms
(the BOAT)3 rooms, breakfast included, Playa Larga
Entire Place • 3 bedrooms
Beautiful Direct Access to Ocean Cottage in Cuba
Entire Place • 2 bedrooms
Casa Yessy & Renier Hab. Private
Private Room • N/A
Casa 46 - Entire House. 3 Private Rooms - WiFi
Entire Place • 3 bedrooms
3 Rooms on the Beach. 8. Free WiFi
Private Room • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Playa Larga (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Playa Larga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Giada | 3 | $89,301 | 51 | 4.55/5.0 |
| Adrian Y Maitte | 4 | $53,198 | 291 | 4.92/5.0 |
| Zoraida Mercedes | 4 | $38,134 | 220 | 4.89/5.0 |
| Julieta | 1 | $34,613 | 46 | 4.91/5.0 |
| Fidel Silvestre | 5 | $33,950 | 279 | 4.42/5.0 |
| Tony | 4 | $33,762 | 440 | 3.72/5.0 |
| Alexis | 6 | $29,682 | 386 | 4.72/5.0 |
| Yesenia | 1 | $24,677 | 57 | 4.82/5.0 |
| Anadel | 3 | $22,177 | 20 | 1.65/5.0 |
| Daniel Ernesto | 6 | $19,752 | 169 | 4.05/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Playa Larga.
Dive Deeper: Advanced Playa Larga STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Playa Larga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlaya Larga Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Playa Larga
- The Playa Larga Airbnb market composition is heavily skewed towards Private Room listings, which make up 79.7% of the 227 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Playa Larga, Hotel/Boutique properties are the most common (67.8%), reflecting the local real estate landscape.
- Houses represent a significant 30.4% portion, catering likely to families or larger groups.
- The presence of 67.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 1.8%) offer potential for unique stay experiences.
Playa Larga Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Playa Larga
- The dominant room capacity in Playa Larga is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 50.2% of the active Airbnb listings in Playa Larga, indicating a high concentration in these sizes.
Playa Larga Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Playa Larga
- The most common guest capacity trend in Playa Larga vacation rentals is listings accommodating 3 guests (15.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 3 guests and 2 guests dominate the Playa Larga STR market, accounting for 25.2% of listings.
- 15.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Playa Larga.
- On average, properties in Playa Larga are equipped to host 2.1 guests.
Playa Larga Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Playa Larga
- The most common availability pattern in Playa Larga falls within the 271-366 days range, representing 73.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Playa Larga (38.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Playa Larga Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
205 listings
92.8% of total
2 Nights
15 listings
6.8% of total
30+ Nights
1 listings
0.5% of total
Key Insights
- The most prevalent minimum stay requirement in Playa Larga is 1 Night, adopted by 92.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (99.6%) of the Playa Larga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (0.5%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 92.8% of Playa Larga hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Playa Larga.
Playa Larga Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
105 listings
53.8% of total
Moderate
37 listings
19% of total
Firm
6 listings
3.1% of total
Strict
47 listings
24.1% of total
Cancellation Policy Insights for Playa Larga
- The prevailing Airbnb cancellation policy trend in Playa Larga is Flexible, used by 53.8% of listings.
- The market strongly favors guest-friendly terms, with 72.8% of listings offering Flexible or Moderate policies. This suggests guests in Playa Larga may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.8% market standard in Playa Larga.
- Given the high prevalence of Flexible policies (53.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Playa Larga.
Playa Larga STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Playa Larga
- The overall average booking lead time for vacation rentals in Playa Larga is 43 days.
- Guests book furthest in advance for stays during May (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (62 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Playa Larga.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Playa Larga averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Playa Larga (2025)
Amenity Prevalence
Amenity Insights for Playa Larga
- Essential amenities in Playa Larga that guests expect include: Air conditioning, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Playa Larga: Air conditioning, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Playa Larga to stay competitive.
Playa Larga Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Playa Larga
- The typical guest profile for Airbnb in Playa Larga consists of predominantly international visitors (100%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.1% of guests.
- Key international markets include France (21.7%) and Germany (12.2%).
- Top languages spoken are English (36%) followed by Spanish (17.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Playa Larga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Guanabo | 131 | $754 | $96.56 | 34% |
| Santa Fé | 17 | $730 | $145.21 | 29% |
| Havana | 1,681 | $635 | $82.60 | 35% |
| La Habana | 893 | $596 | $81.50 | 32% |
| Cárdenas | 702 | $589 | $62.19 | 38% |
| Plaza de la Revolución | 18 | $575 | $72.46 | 35% |
| Vedado | 56 | $542 | $63.32 | 35% |
| Centro Habana | 1,143 | $330 | $46.03 | 34% |
| Cienfuegos | 345 | $271 | $41.25 | 26% |
| Matanzas | 81 | $254 | $38.19 | 29% |