Pašman Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Zadar County, Croatia
Is Airbnb profitable in Pašman in 2025? Explore comprehensive Airbnb analytics for Pašman, Zadar County, Croatia to uncover income potential. This 2025 STR market report for Pašman, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Pašman, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pašman Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pašman Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pašman (2025)
Understanding the monthly revenue variations for Airbnb listings in Pašman is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pašman is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pašman across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,268+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,047 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,399 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $859, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pašman
Pašman Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pašman STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pašman:
- Best-in-class properties (Top 10%) achieve 43%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pašman
Average Daily Rate (ADR) Airbnb Trends in Pašman (2025)
Effective short term rental pricing strategy in Pašman involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pašman typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $583+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $270 or more.
- Typical properties (Median) charge around $160 per night.
- Entry-level properties (Bottom 25%) earn around $75 per night.
Average Daily Rate (ADR) Trend by Month in Pašman
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Airbnb Seasonality Analysis & Trends in Pašman (2025)
Peak Season (October, August, July)
- Revenue averages $3,934 per month
- Occupancy rates average 45.3%
- Daily rates average $192
Shoulder Season
- Revenue averages $1,100 per month
- Occupancy maintains around 22.1%
- Daily rates hold near $228
Low Season (February, March, November)
- Revenue drops to average $609 per month
- Occupancy decreases to average 32.6%
- Daily rates adjust to average $310
Seasonality Insights for Pašman
- The Airbnb seasonality in Pašman shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pašman's highest earning potential, with monthly revenues capable of climbing to $4,837, occupancy reaching a high of 61.6%, and ADRs peaking at $314.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $559, occupancy could drop to 12.1%, and ADRs may adjust down to $185.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pašman.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pašman seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pašman (2025)
Exploring the top neighborhoods for short-term rentals in Pašman? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pašman Town | The main town on the island, Pašman Town offers a charming waterfront atmosphere with local restaurants and shops. It's a gateway for exploring the beautiful beaches and nature surrounding the area, making it attractive for vacation rentals. | Pašman Beach, St. Michael's Church, Municipal Museum, Local markets, Water sports activities |
| Sukosan | A small coastal village close to Zadar, Sukosan is known for its pleasant beaches and marina. It's an ideal spot for families looking for beach vacations and for those starting their maritime adventures in the Adriatic Sea. | Sukosan Beach, Dalmacija Marina, Local seafood restaurants, Pašman Channel, Proximity to Zadar |
| Biograd na Moru | A popular tourist destination with a rich maritime heritage. Known for its beaches and proximity to national parks, Biograd na Moru attracts many tourists, offering great potential for Airbnb hosting. | Biograd Beach, Vransko Lake Nature Park, Kornati National Park, Historical sites, Local events and festivals |
| Tkon | A serene village on the island of Pašman, Tkon is known for its quiet beaches and laid-back lifestyle. It attracts visitors who are looking for a peaceful retreat away from tourism crowds, offering a unique Airbnb opportunity. | Tkon Beach, Monastery of St. Bernard, Cultural events, Biking trails, Natural parks |
| Zadar Old Town | Although not on Pašman Island, the historic old town of Zadar is a popular destination for travelers exploring the area. Its ancient architecture and vibrant nightlife make it a prime location for short-term rentals. | Sea Organ, Zadar Cathedral, Roman Forum, Museum of Illusions, City Walls |
| Kraj | A quiet village on the waterfront with stunning sunset views over the sea. This area offers a more rural and tranquil experience for travelers, ideal for those seeking a getaway. | Kraj Beach, Fishing opportunities, Cycling paths, Local cuisine, Serenity of nature |
| Pakoštane | Located between the sea and the lakes, Pakoštane is a great location for those seeking natural beauty and water activities. This village is family-friendly and attracts many vacationers. | Pakoštane Beach, Lake Vransko, Local vineyards, Marina, Outdoor activities |
| Vrgada | A small island near Pašman, Vrgada is known for its pristine beaches and untouched nature. It's a perfect spot for eco-tourism and offers a unique experience for travelers looking for isolation and beauty. | Vrgada Beach, Island hiking trails, Crystal-clear waters, Agricultural experiences, Quiet village life |
Understanding Airbnb License Requirements & STR Laws in Pašman (2025)
While Pašman, Zadar County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pašman to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pašman (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pašmanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New 2024 Papa's Court Villa II
Entire Place • 3 bedrooms
Gorgeous home in Pasman with kitchen
Entire Place • 3 bedrooms
Awesome home in Pasman with kitchen
Entire Place • 3 bedrooms
New 2024 Papa's Court Villa IV
Entire Place • 3 bedrooms
Kuća za odmor Lučina
Entire Place • 3 bedrooms
Lovely home in Pasman with kitchen
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pašman (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pašman based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #137510943 | 4 | $58,484 | 0 | 0.00/5.0 |
| Host #43723920 | 3 | $40,917 | 0 | 0.00/5.0 |
| Elvis | 4 | $21,907 | 61 | 4.74/5.0 |
| Host #401443164 | 2 | $13,311 | 0 | 0.00/5.0 |
| Host #266220261 | 1 | $13,250 | 11 | 3.91/5.0 |
| David | 1 | $9,464 | 7 | 5.00/5.0 |
| Morena | 1 | $7,742 | 15 | 4.80/5.0 |
| Anna | 1 | $6,064 | 3 | 5.00/5.0 |
| Host #141523701 | 1 | $5,529 | 0 | 0.00/5.0 |
| Host #226215971 | 1 | $1,511 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pašman.
Dive Deeper: Advanced Pašman STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pašman. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPašman Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pašman
- The Pašman Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pašman, House properties are the most common (73.7%), reflecting the local real estate landscape.
- Houses represent a significant 73.7% portion, catering likely to families or larger groups.
Pašman Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pašman
- The dominant room capacity in Pašman is 3 bedrooms listings, making up 52.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 73.7% of the active Airbnb listings in Pašman, indicating a high concentration in these sizes.
- A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pašman.
Pašman Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pašman
- The most common guest capacity trend in Pašman vacation rentals is listings accommodating 6 guests (47.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 3 guests dominate the Pašman STR market, accounting for 68.5% of listings.
- 68.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pašman.
- On average, properties in Pašman are equipped to host 5.6 guests.
Pašman Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pašman
- The most common availability pattern in Pašman falls within the 271-366 days range, representing 89.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Pašman (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
Pašman Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
3 listings
25% of total
3 Nights
1 listings
8.3% of total
4-6 Nights
4 listings
33.3% of total
7-29 Nights
4 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Pašman is 4-6 Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 33.3% of Pašman hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pašman.
Pašman Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
10% of total
Flexible
1 listings
10% of total
Moderate
1 listings
10% of total
Firm
1 listings
10% of total
Strict
6 listings
60% of total
Cancellation Policy Insights for Pašman
- The prevailing Airbnb cancellation policy trend in Pašman is Strict, used by 60% of listings.
- A majority (70.0%) of hosts in Pašman utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 60% market standard in Pašman.
- With 60% using Strict terms, this is a viable option in Pašman, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Pašman.
Pašman STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pašman
- The overall average booking lead time for vacation rentals in Pašman is 94 days.
- Guests book furthest in advance for stays during July (average 156 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (130 days avg.) sees the longest lead times, while Winter (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (94 days) as a baseline for your pricing and availability strategy in Pašman.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 156 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 130 days) to capture early planners.
- Monitor your own booking lead times against these Pašman averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pašman (2025)
Amenity Prevalence
Amenity Insights for Pašman
- Essential amenities in Pašman that guests expect include: Wifi, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pašman: Wifi, Hot water, Kitchen.
- Consider adding popular differentiators like BBQ grill or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pašman to stay competitive.
Pašman Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pašman
- The typical guest profile for Airbnb in Pašman consists of predominantly international visitors (69%), with top international origins including Germany, typically belonging to the 1990s (Older Gen Z) group (50%), primarily speaking English or German.
- Domestic travelers account for 30.8% of guests.
- Key international markets include Croatia (30.8%) and Germany (23.1%).
- Top languages spoken are English (42.1%) followed by German (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant 1990s (Older Gen Z) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pašman Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dugopolje | 21 | $3,569 | $361.70 | 53% |
| Strožanac Gornji | 38 | $3,532 | $389.83 | 45% |
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Srinjine | 36 | $3,172 | $386.92 | 48% |
| Općina Klis | 87 | $2,949 | $339.82 | 54% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Grad Solin | 214 | $2,640 | $265.51 | 49% |
| Zemunik Donji | 25 | $2,525 | $306.39 | 51% |
| Kamen | 13 | $2,516 | $295.34 | 52% |