Airbnb Market Analytics, Statistics and Data in Tučepi, Tučepi, Croatia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Tučepi? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Tučepi:
How much do Airbnb hosts make on average per month in Tučepi?
The short-term rental market in Tučepi shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $853 per month
- Strong performing properties (top 25%) make $1,788 or more
- Best-in-class properties (top 10%) achieve $3,725+ monthly
- Entry-level properties (bottom 25%) typically earn around $386
Revenue Variations by Month
Occupancy Rates Throughout the Year in Tučepi
The market in Tučepi shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 25% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 62%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Tučepi
Daily rates in Tučepi vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $107 per night
- Strong performing properties (top 25%) secure $173 or more
- Best-in-class properties (top 10%) pull in $320+ per night
- Entry-level properties (bottom 25%) earn around $75
Daily Rate Variations by Month
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Seasonality patterns in Tučepi
Peak Season (August, July, May)
- Revenue peaks at $2904.54 per month
- Occupancy rates reach 52.44%
- Daily rates average $209.86
Shoulder Season
- Revenue averages $1441.05 per month
- Occupancy maintains 28.73%
- Daily rates hold at $163.77
Low Season (December, January, February)
- Revenue drops to $355.00 per month
- Occupancy decreases to 7.45%
- Daily rates adjust to $125.65
Is it still profitable to do Airbnb in Tučepi in 2025?
Yes! Tučepi demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 29% and monthly revenue averaging $1441 and With 228 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Tučepi
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Main Beach | The main beach area of Tučepi offers stunning views and a vibrant atmosphere, attracting tourists looking for sun and relaxation. It's ideal for those who want to be close to the sea and various beach activities. | Tučepi Beach, Promenade, Water sports activities, Numerous beach bars and restaurants, Scenic walking paths |
| Tučepi Center | The center of Tučepi is bustling with shops, cafes, and restaurants, making it a prime location for visitors who want to experience local culture and cuisine. It's close to essential amenities and attractions. | Local market, Restaurants and cafes, Cultural events, Nearby historical sites |
| Mountain Hiking Trails | This area attracts outdoor enthusiasts interested in hiking and nature. Offering beautiful views of the Biokovo mountains, it is perfect for those looking for adventure and scenic beauty near the coast. | Biokovo National Park, Hiking trails, Stunning viewpoints, Flora and fauna |
| Nearby Makarska | Just a short distance from Tučepi, Makarska is a popular tourist destination with a vibrant nightlife and rich cultural experiences. It pulls in visitors looking for more urban entertainment options while allowing proximity to Tučepi's beaches. | Makarska Riva promenade, Museums, Nightclubs and bars, Makarska Beach |
| Tučepi Marina | The marina area is appealing for sailing enthusiasts and those looking to enjoy water activities. It offers various maritime services and beautiful views of the harbor. | Marina facilities, Boat rentals, Restaurants with sea views, Water sports activities |
| Olive Grove Region | This picturesque area provides a tranquil experience ideal for tourists seeking relaxation and connecting with nature. It’s great for those wanting to escape the crowds and enjoy a more rural setting. | Olive groves, Scenic walks, Organic products, Peaceful surroundings |
| Family-friendly Areas | Tučepi is known for being a family-friendly destination with child-friendly beaches and activities. Areas tailored for families attract visitors who prioritize a safe and engaging environment for their children. | Playgrounds, Family-oriented restaurants, Kid-friendly beach areas, Waterparks nearby |
| Cultural Sites and History | Areas rich in cultural heritage, such as churches and historical sites, offer tourists a chance to explore the local identity and history of Tučepi and its surroundings. | Historical churches, Cultural festivals, Local museums, Heritage sites |
Do you need a license for Airbnb in Tučepi?
We recommend checking directly with Tučepi's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Tučepi
Villa Yanko, heated pool, spectacular sea views
Entire Place • 4 bedrooms
Villa Ola Mare
Entire Place • 4 bedrooms
Charming stone villa "Silva"
Entire Place • 5 bedrooms
Rustic Villa Nina - Dalmatian Stone Mansion
Entire Place • 5 bedrooms
Villa Roko
Entire Place • 2 bedrooms
Raffanelli Apartment The 1st line by the sea
Entire Place • 1 bedroom
Top Performing Professional Hosts in Tučepi
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marija | 1 | $81,121 | 23 | 5.00/5.0 |
| Malik | 1 | $62,954 | 21 | 4.95/5.0 |
| Filip | 6 | $60,396 | 25 | 2.48/5.0 |
| ANTONELA Mara | 8 | $59,806 | 230 | 4.32/5.0 |
| Josko | 1 | $59,021 | 100 | 4.98/5.0 |
| Prominens Tourist Agency | 3 | $58,075 | 14 | 3.29/5.0 |
| Ivan | 1 | $58,038 | 17 | 5.00/5.0 |
| 2740759 | 11 | $49,488 | 2 | 0.00/5.0 |
| Božidar | 2 | $48,921 | 41 | 4.94/5.0 |
| Jure | 1 | $48,787 | 55 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Tučepi
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.4%), with apartment & condo and house properties comprising 92.5% of inventory
- Untapped potential in boutique & hotels segments (2.2% combined)
Room Capacity Distribution
Analysis of 228 properties in Tučepi shows that 1 bedroom properties are most prevalent, making up 41.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.6% of all listings.
Key Insights
- Most common: 1 bedroom (41.7%)
- Least common: 5+ bedrooms (2.2%)
- Market concentration: 70.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 228 properties in Tučepi reveals that 4 guests properties dominate the market, representing 28.9% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 46.1% of the market.
Key Insights
- Most common capacity: 4 guests (28.9% of market)
- Least common capacity: 7 guests (1.3% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 46.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 228 properties in Tučepi, the most common availability pattern is 271-366 days (85.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (47.8% of properties).
Key Insights
- Most common availability window: 271-366 days (85.5%)
- Most common booking duration: 1-30 days (47.8%)
- Properties with high availability (180+ days): 98.7%
- Properties with long-term bookings (180+ days): 2.2%
Minimum Stay Distributions
1 Night
45 listings
28.7% of total
2 Nights
14 listings
8.9% of total
3 Nights
22 listings
14% of total
4-6 Nights
54 listings
34.4% of total
7-29 Nights
20 listings
12.7% of total
30+ Nights
2 listings
1.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 37.6%
- Mid-length stays (4-6 nights) represent 34.4% of listings
- Monthly+ stays (1.3%) suggest a stable extended-stay market
- High market flexibility with 51.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
8 listings
4.2% of total
Super Strict 30 Days
13 listings
6.8% of total
Flexible
25 listings
13% of total
Moderate
21 listings
10.9% of total
Firm
27 listings
14.1% of total
Strict
98 listings
51% of total
Key Insights
- Strict is the preferred policy at 51.0% of listings
- Stricter policies (Firm & Strict) dominate at 65.1% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 4.2% of listings
Recommendations
- The market supports stricter policies, with 65.1% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Aug, Jul, averaging 95 days
- Shortest booking windows are in Dec, Mar, Jan, averaging 43 days
- Summer shows the longest average booking window at 91 days, while Winter has the shortest at 49 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 91 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Tučepi
Every property in Tučepi comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 1.9% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (20.9%) and United States (17.3%)
- English is the top language at 59.4%, followed by German (18.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%
Recommendations
- Target marketing campaigns for Sarajevo and Warsaw markets
- Develop localized content for United Kingdom and United States
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Tučepi. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Strožanac Gornji | 40 | $3,693 | $407.00 | 45% |
| Dugopolje | 22 | $3,427 | $404.74 | 51% |
| Srinjine | 37 | $3,065 | $407.91 | 46% |
| Općina Klis | 97 | $2,807 | $384.47 | 49% |
| Majkovi | 19 | $2,694 | $331.76 | 43% |
| Lapčići | 10 | $2,679 | $295.12 | 44% |
| Ledenice | 10 | $2,651 | $396.08 | 42% |
| Grad Solin | 224 | $2,570 | $277.20 | 47% |
| Žrnovnica | 90 | $2,427 | $276.60 | 50% |
| Močići | 29 | $2,404 | $262.00 | 43% |
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