Gornja Podstrana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Split-Dalmatia County, Croatia
Is Airbnb profitable in Gornja Podstrana in 2025? Explore comprehensive Airbnb analytics for Gornja Podstrana, Split-Dalmatia County, Croatia to uncover income potential. This 2025 STR market report for Gornja Podstrana, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Gornja Podstrana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gornja Podstrana Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gornja Podstrana Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gornja Podstrana (2025)
Understanding the monthly revenue variations for Airbnb listings in Gornja Podstrana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gornja Podstrana is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gornja Podstrana across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,567+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,533 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,967 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,416, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gornja Podstrana
Gornja Podstrana Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gornja Podstrana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gornja Podstrana:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gornja Podstrana
Average Daily Rate (ADR) Airbnb Trends in Gornja Podstrana (2025)
Effective short term rental pricing strategy in Gornja Podstrana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gornja Podstrana typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $725+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $458 or more.
- Typical properties (Median) charge around $261 per night.
- Entry-level properties (Bottom 25%) earn around $154 per night.
Average Daily Rate (ADR) Trend by Month in Gornja Podstrana
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Airbnb Seasonality Analysis & Trends in Gornja Podstrana (2025)
Peak Season (July, August, June)
- Revenue averages $5,838 per month
- Occupancy rates average 53.7%
- Daily rates average $438
Shoulder Season
- Revenue averages $3,604 per month
- Occupancy maintains around 40.7%
- Daily rates hold near $352
Low Season (January, February, December)
- Revenue drops to average $932 per month
- Occupancy decreases to average 12.4%
- Daily rates adjust to average $308
Seasonality Insights for Gornja Podstrana
- The Airbnb seasonality in Gornja Podstrana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gornja Podstrana's highest earning potential, with monthly revenues capable of climbing to $6,862, occupancy reaching a high of 60.4%, and ADRs peaking at $450.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $275.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gornja Podstrana.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gornja Podstrana seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gornja Podstrana (2025)
Exploring the top neighborhoods for short-term rentals in Gornja Podstrana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Gornja Podstrana | A picturesque hillside area with stunning views of the Adriatic Sea, popular among tourists looking for a peaceful retreat. Gornja Podstrana offers a blend of natural beauty and proximity to Split's attractions. | Beachfront promenades, Natural parks, Historic Split, Marjan Hill, Local wineries, Dining with sea views |
| Podstrana Beach | Known for its beautiful pebble beaches and crystal-clear waters, Podstrana Beach is a prime location for beach lovers. It's an attractive spot for families and travelers seeking relaxation and sun. | Podstrana Beach, Water sports activities, Beach bars and restaurants, Coastal walking paths |
| Split Old Town | Just a short distance from Gornja Podstrana, Split Old Town is a UNESCO World Heritage site and a major tourist destination. It's perfect for tourists who want to explore history, culture, and local cuisine. | Diocletian's Palace, Peristyle Square, St. Domnius Cathedral, Riva waterfront promenade, Local markets, Restaurants and cafes |
| Marjan Hill | Offering outdoor activities and stunning panoramic views, Marjan Hill is a great spot for nature lovers and fitness enthusiasts. Its parks and trails attract tourists wishing to escape the city bustle. | Marjan Park, Viewpoints, Mediterranean forest, Walking and biking trails |
| Omiš | Close to Gornja Podstrana, Omiš is famous for its adventurous outdoor activities such as rafting and zip-lining, along with beautiful beaches. It appeals to active tourists and those who enjoy a coastal town vibe. | Omiš Beaches, Cetina River, Omiš Fortress, Rafting adventures, Pirate history sites |
| Strožanac | A serene village near Gornja Podstrana, known for its family-friendly atmosphere and accessibility to the sea. Hosts many summer events and attracts guests looking for a quieter holiday. | Beaches in Strožanac, Local markets, Cultural events, Seaside promenade |
| Nearby Wine Region | The region around Gornja Podstrana is known for its wineries and vineyards. It's a hidden gem for tourists interested in local wines and culinary experiences. | Wine tastings, Vineyard tours, Local Croatian cuisine, Scenic countryside |
| Sveti Martin | A small village located steeply inland from Gornja Podstrana which provides stunning views and a more rural Croatian experience. It attracts tourists looking for tranquility and nature. | Hiking trails, Local farms, Traditional Croatian village atmosphere |
Understanding Airbnb License Requirements & STR Laws in Gornja Podstrana (2025)
While Gornja Podstrana, Split-Dalmatia County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gornja Podstrana to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gornja Podstrana (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gornja Podstranabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa La Residenza
Entire Place • 4 bedrooms
Villa The View
Entire Place • 3 bedrooms
Old Stone House GP
Entire Place • 2 bedrooms
Luxury Villa Cosmopolitan with Pool
Entire Place • 4 bedrooms
Astonishing villa Blue Horizon w heated pool
Entire Place • 4 bedrooms
Split rustic house on the hill for 10 people
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gornja Podstrana (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gornja Podstrana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marina | 1 | $69,884 | 16 | 5.00/5.0 |
| Sanja Podstrana Property | 1 | $68,756 | 83 | 4.94/5.0 |
| Petar And Nina | 1 | $66,351 | 28 | 4.96/5.0 |
| Darijo - VIP Holiday Booker | 2 | $65,095 | 3 | 2.50/5.0 |
| Luka | 1 | $58,995 | 5 | 5.00/5.0 |
| Ivana | 1 | $56,860 | 67 | 4.85/5.0 |
| Kristel | 1 | $51,752 | 60 | 4.93/5.0 |
| Petar | 1 | $39,919 | 44 | 5.00/5.0 |
| Vedrana | 2 | $37,924 | 54 | 4.91/5.0 |
| Marina | 1 | $34,832 | 53 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gornja Podstrana.
Dive Deeper: Advanced Gornja Podstrana STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gornja Podstrana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGornja Podstrana Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gornja Podstrana
- The Gornja Podstrana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gornja Podstrana, House properties are the most common (78.9%), reflecting the local real estate landscape.
- Houses represent a significant 78.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.6%) offer potential for unique stay experiences.
Gornja Podstrana Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gornja Podstrana
- The dominant room capacity in Gornja Podstrana is 3 bedrooms listings, making up 28.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 57.8% of the active Airbnb listings in Gornja Podstrana, indicating a high concentration in these sizes.
- A significant 52.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gornja Podstrana.
Gornja Podstrana Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gornja Podstrana
- The most common guest capacity trend in Gornja Podstrana vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Gornja Podstrana STR market, accounting for 55.3% of listings.
- 60.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gornja Podstrana.
- On average, properties in Gornja Podstrana are equipped to host 5.9 guests.
Gornja Podstrana Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gornja Podstrana
- The most common availability pattern in Gornja Podstrana falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Gornja Podstrana (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
Gornja Podstrana Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
8.6% of total
2 Nights
3 listings
8.6% of total
3 Nights
6 listings
17.1% of total
4-6 Nights
17 listings
48.6% of total
7-29 Nights
4 listings
11.4% of total
30+ Nights
2 listings
5.7% of total
Key Insights
- The most prevalent minimum stay requirement in Gornja Podstrana is 4-6 Nights, adopted by 48.6% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (17.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 48.6% of Gornja Podstrana hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gornja Podstrana.
Gornja Podstrana Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
3.2% of total
Super Strict 60 Days
4 listings
12.9% of total
Flexible
2 listings
6.5% of total
Moderate
2 listings
6.5% of total
Firm
8 listings
25.8% of total
Strict
14 listings
45.2% of total
Cancellation Policy Insights for Gornja Podstrana
- The prevailing Airbnb cancellation policy trend in Gornja Podstrana is Strict, used by 45.2% of listings.
- A majority (71.0%) of hosts in Gornja Podstrana utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 45.2% market standard in Gornja Podstrana.
- With 45.2% using Strict terms, this is a viable option in Gornja Podstrana, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Gornja Podstrana.
Gornja Podstrana STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gornja Podstrana
- The overall average booking lead time for vacation rentals in Gornja Podstrana is 85 days.
- Guests book furthest in advance for stays during July (average 128 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (117 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Gornja Podstrana.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 128 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 117 days) to capture early planners.
- Monitor your own booking lead times against these Gornja Podstrana averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gornja Podstrana (2025)
Amenity Prevalence
Amenity Insights for Gornja Podstrana
- Essential amenities in Gornja Podstrana that guests expect include: Air conditioning, Wifi, TV, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, BBQ grill are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gornja Podstrana: Air conditioning, Wifi, TV, Free parking on premises, Kitchen.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gornja Podstrana to stay competitive.
Gornja Podstrana Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gornja Podstrana
- The typical guest profile for Airbnb in Gornja Podstrana consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 0.8% of guests.
- Key international markets include Germany (19.2%) and United Kingdom (19.2%).
- Top languages spoken are English (41.4%) followed by German (18%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gornja Podstrana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dugopolje | 21 | $3,569 | $361.70 | 53% |
| Strožanac Gornji | 38 | $3,532 | $389.83 | 45% |
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Srinjine | 36 | $3,172 | $386.92 | 48% |
| Općina Klis | 87 | $2,949 | $339.82 | 54% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Grubine | 26 | $2,814 | $358.61 | 47% |
| Majkovi | 18 | $2,765 | $316.09 | 48% |
| Grad Solin | 214 | $2,640 | $265.51 | 49% |