Sveta Marina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sveta Marina in 2025? Explore comprehensive Airbnb analytics for Sveta Marina, Istria County, Croatia to uncover income potential. This 2025 STR market report for Sveta Marina, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Sveta Marina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sveta Marina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sveta Marina Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$168
The average rental revenue earned for an occupied room per day in Sveta Marina.
Occupancy Rate(?)
49.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,382
Typical annual income for an Airbnb listing in Sveta Marina. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.2%
Strong growth (29.2%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Sveta Marina.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Sveta Marina.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sveta Marina (2025)

Understanding the monthly revenue variations for Airbnb listings in Sveta Marina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sveta Marina is typically December, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sveta Marina across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,550+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,561 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,080 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,681, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sveta Marina

Sveta Marina Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sveta Marina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sveta Marina:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sveta Marina

Average Daily Rate (ADR) Airbnb Trends in Sveta Marina (2025)

Effective short term rental pricing strategy in Sveta Marina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sveta Marina typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
  • Typical properties (Median) charge around $96 per night.
  • Entry-level properties (Bottom 25%) earn around $74 per night.

Average Daily Rate (ADR) Trend by Month in Sveta Marina

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Airbnb Seasonality Analysis & Trends in Sveta Marina (2025)

Peak Season (December, January, February)
  • Revenue averages $7,559 per month
  • Occupancy rates average 33.3%
  • Daily rates average $164
Shoulder Season
  • Revenue averages $3,457 per month
  • Occupancy maintains around 55.0%
  • Daily rates hold near $243
Low Season (April, May, November)
  • Revenue drops to average $2,001 per month
  • Occupancy decreases to average 34.4%
  • Daily rates adjust to average $247

Seasonality Insights for Sveta Marina

  • The Airbnb seasonality in Sveta Marina shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sveta Marina's highest earning potential, with monthly revenues capable of climbing to $9,555, occupancy reaching a high of 83.3%, and ADRs peaking at $282.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $726, occupancy could drop to 27.1%, and ADRs may adjust down to $148.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sveta Marina.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sveta Marina seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sveta Marina (2025)

Exploring the top neighborhoods for short-term rentals in Sveta Marina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sveta Marina Beach
A beautiful beach with calm waters, perfect for families and couples looking to relax in the sun, and a great spot for water sports.
Sveta Marina Beach, Nearby restaurants and cafes, Boat rentals, Snorkeling opportunities, Scenic coastal walks
Plomin Cove
An idyllic, lesser-known cove that attracts those seeking a more private beach experience, with beautiful views and a tranquil setting.
Plomin Cove Beach, Hiking trails, Fishing spots, Sea kayaking, Stunning sunset views
Rabac
A vibrant town known for its picturesque beaches and resorts, ideal for tourists seeking both relaxation and adventure activities.
Rabac Beaches, Promenade with shops and restaurants, Diving and water sports, Boat trips to nearby islands, Historical sites nearby
Labin Old Town
A charming medieval town filled with cultural history, art galleries, and stunning views, attracting those interested in history and culture.
Labin Citadel, Art galleries, Local artisan shops, Historical walks, Beautiful viewpoints
Rt Kamenjak
A natural park known for its rugged coastline and pristine nature, ideal for nature lovers and outdoor enthusiasts.
Kamenjak National Park, Cycle paths, Wild beaches, Diving spots, Unique flora and fauna
Istria Wine Region
Famous for its vineyards and wine tours, attracting wine enthusiasts and food lovers looking for an authentic experience.
Wine tasting tours, Vineyard visits, Local cuisine experiences, Scenic countryside, Culinary festivals
Pula
A historical coastal city with Roman ruins and a vibrant atmosphere, appealing to tourists interested in history and nightlife.
Pula Arena, Temple of Augustus, Pula Aquarium, Local nightlife, Beach clubs
Motovun
A hilltop town known for its truffles and scenic views, great for those looking for culinary experiences and rural tourism.
Motovun Film Festival, Truffle hunting tours, Scenic countryside walks, Unique medieval architecture, Istrian culinary experiences

Understanding Airbnb License Requirements & STR Laws in Sveta Marina (2025)

While Sveta Marina, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sveta Marina to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sveta Marina (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sveta Marinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Nice home in Labin with WiFi

Nice home in Labin with WiFi

Entire Place • 2 bedrooms

$148,732
Revenue
54.3%
Occupancy
$745.47
Daily Rate
House Gaia 150 meters from the sea   by 22Estates

House Gaia 150 meters from the sea by 22Estates

Entire Place • 3 bedrooms

$34,253
Revenue
87.4%
Occupancy
$208.27
Daily Rate
Apartment on the sea - Santa Marina

Apartment on the sea - Santa Marina

Entire Place • 1 bedroom

$20,899
Revenue
60.6%
Occupancy
$95.23
Daily Rate
Seaside apartments with amazing ocean view - Terra

Seaside apartments with amazing ocean view - Terra

Entire Place • 1 bedroom

$15,202
Revenue
53.7%
Occupancy
$162.57
Daily Rate
Great Seaview & comfortable App

Great Seaview & comfortable App

Entire Place • 2 bedrooms

$13,021
Revenue
72.3%
Occupancy
$73.71
Daily Rate
Seaside apartments with amazing ocean view - apart

Seaside apartments with amazing ocean view - apart

Entire Place • 1 bedroom

$12,698
Revenue
58.6%
Occupancy
$152.85
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sveta Marina (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sveta Marina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Novasol1$148,73265.00/5.0
Sandro1$34,253284.89/5.0
Travel2$27,900154.89/5.0
Romano5$25,496594.64/5.0
Renata1$20,899244.92/5.0
Igor3$18,513324.92/5.0
Andrea2$17,617774.92/5.0
Host #129895941$8,84800.00/5.0
Host #1415245091$5,12000.00/5.0
Host #1415246292$3,88700.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sveta Marina.

Dive Deeper: Advanced Sveta Marina STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sveta Marina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sveta Marina Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sveta Marina

  • The Sveta Marina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sveta Marina, Apartment/Condo properties are the most common (78.9%), reflecting the local real estate landscape.
  • Houses represent a significant 21.1% portion, catering likely to families or larger groups.

Sveta Marina Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sveta Marina

  • The dominant room capacity in Sveta Marina is 1 bedroom listings, making up 52.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 84.2% of the active Airbnb listings in Sveta Marina, indicating a high concentration in these sizes.
  • With over half the market (52.6%) consisting of studios or 1-bedroom units, Sveta Marina is particularly well-suited for individuals or couples.

Sveta Marina Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sveta Marina

  • The most common guest capacity trend in Sveta Marina vacation rentals is listings accommodating 4 guests (63.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Sveta Marina STR market, accounting for 73.7% of listings.
  • 10.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sveta Marina.
  • On average, properties in Sveta Marina are equipped to host 4.2 guests.

Sveta Marina Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sveta Marina

  • The most common availability pattern in Sveta Marina falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sveta Marina (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sveta Marina Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.9%)

1 Night

1 listings

5.9% of total

2 Nights (5.9%)

2 Nights

1 listings

5.9% of total

3 Nights (23.5%)

3 Nights

4 listings

23.5% of total

4-6 Nights (23.5%)

4-6 Nights

4 listings

23.5% of total

7-29 Nights (17.6%)

7-29 Nights

3 listings

17.6% of total

30+ Nights (23.5%)

30+ Nights

4 listings

23.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Sveta Marina is 3 Nights, adopted by 23.5% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (11.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (23.5%) caters to monthly stays (30+ nights) in Sveta Marina, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 23.5% of Sveta Marina hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 23.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sveta Marina.

Sveta Marina Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (17.6%)

Super Strict 60 Days

3 listings

17.6% of total

Firm (41.2%)

Firm

7 listings

41.2% of total

Strict (41.2%)

Strict

7 listings

41.2% of total

Cancellation Policy Insights for Sveta Marina

  • The prevailing Airbnb cancellation policy trend in Sveta Marina is Firm, used by 41.2% of listings.
  • A majority (82.4%) of hosts in Sveta Marina utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 41.2% market standard in Sveta Marina.
  • With 41.2% using Strict terms, this is a viable option in Sveta Marina, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sveta Marina.

Sveta Marina STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sveta Marina

  • The overall average booking lead time for vacation rentals in Sveta Marina is 96 days.
  • Guests book furthest in advance for stays during June (average 178 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (142 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (96 days) as a baseline for your pricing and availability strategy in Sveta Marina.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 178 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 142 days) to capture early planners.
  • Monitor your own booking lead times against these Sveta Marina averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sveta Marina (2025)

Amenity Prevalence

Amenity Insights for Sveta Marina

  • Essential amenities in Sveta Marina that guests expect include: Kitchen, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Air conditioning, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sveta Marina: Kitchen, Wifi, Free parking on premises.
  • Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sveta Marina to stay competitive.

Sveta Marina Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sveta Marina

  • The typical guest profile for Airbnb in Sveta Marina consists of predominantly international visitors (97%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 3.2% of guests.
  • Key international markets include Germany (54.8%) and Italy (12.9%).
  • Top languages spoken are English (40.9%) followed by German (31.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sveta Marina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Selina14$4,330$440.3347%
Poljica Brig17$3,498$482.9450%
Crno17$3,372$541.2340%
Zemunik Gornji11$2,879$332.5145%
Podhom10$2,849$196.3150%
Rojnići13$2,827$244.4248%
Bad Sankt Leonhard im Lavanttal27$2,745$266.4839%
Sveti Petar u Šumi42$2,737$316.9645%
Brajkovići17$2,712$408.8643%
Rogovići17$2,548$281.1247%

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