La Asunción Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Heredia Province, Costa Rica
Is Airbnb profitable in La Asunción in 2025? Explore comprehensive Airbnb analytics for La Asunción, Heredia Province, Costa Rica to uncover income potential. This 2025 STR market report for La Asunción, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 44 active listings.
Whether you're considering an Airbnb investment in La Asunción, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Asunción Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Asunción Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Asunción (2025)
Understanding the monthly revenue variations for Airbnb listings in La Asunción is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Asunción is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Asunción across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,495+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,989 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $832 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $216, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Asunción
La Asunción Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Asunción STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Asunción:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Asunción
Average Daily Rate (ADR) Airbnb Trends in La Asunción (2025)
Effective short term rental pricing strategy in La Asunción involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Asunción typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $404+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $164 or more.
- Typical properties (Median) charge around $73 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in La Asunción
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Airbnb Seasonality Analysis & Trends in La Asunción (2025)
Peak Season (April, June, May)
- Revenue averages $2,255 per month
- Occupancy rates average 32.8%
- Daily rates average $143
Shoulder Season
- Revenue averages $1,648 per month
- Occupancy maintains around 29.4%
- Daily rates hold near $173
Low Season (February, March, September)
- Revenue drops to average $1,026 per month
- Occupancy decreases to average 23.3%
- Daily rates adjust to average $167
Seasonality Insights for La Asunción
- The Airbnb seasonality in La Asunción shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Asunción's highest earning potential, with monthly revenues capable of climbing to $2,292, occupancy reaching a high of 39.2%, and ADRs peaking at $208.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $888, occupancy could drop to 19.8%, and ADRs may adjust down to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Asunción.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Asunción seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Asunción (2025)
Exploring the top neighborhoods for short-term rentals in La Asunción? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de La Asunción | The heart of La Asunción, offering easy access to local shops, restaurants, and cultural sites. Ideal for travelers looking to immerse themselves in the local lifestyle. | La Asunción Parish, Plaza de La Asunción, Local markets, Cultural festivals, Restaurants and cafes |
| San Francisco de Dos Ríos | A peaceful residential area with a mix of urban and suburban charm. Attracts families and long-term guests looking for a quiet stay near the city. | Parque de San Francisco, Local bakeries, Cafes, Community events, Hiking trails nearby |
| Concepción | A vibrant community known for its local art and craft scene. Perfect for tourists interested in local culture and community experiences. | Artisan markets, Local artist studios, Galleries, Traditional restaurants, Community workshops |
| Mercedes | A suburban area with lush greenery and parks, ideal for nature lovers. Guests can enjoy outdoor activities and tranquility while being close to the city. | Parque Mercedes, Nature trails, Picnic areas, Local eateries, Nearby coffee farms |
| Santa Lucía | A charming neighborhood with a strong sense of community, attracting visitors looking for a local experience and hospitality. | Community plaza, Cultural events, Local schools, Family-run restaurants, Parks and recreational areas |
| San Pablo | Known for its scenic views and access to nature, San Pablo is great for guests looking to relax and enjoy the mountains and views. | Views of the Central Valley, Hiking trails, Nature reserves, Coffee tours, Local coffee shops |
| Rosario | A quieter neighborhood that offers a retreat from busy tourist areas. Suitable for guests seeking a peaceful environment with local charm. | Local markets, Parks, Traditional cuisine, Cultural heritage sites, Scenic viewpoints |
| Barva | Famous for its natural beauty and historical significance, Barva attracts visitors interested in ecotourism and Costa Rican history. | Barva Volcano, Historical sites, Cultural festivals, Natural parks, Coffee plantations |
Understanding Airbnb License Requirements & STR Laws in La Asunción (2025)
While La Asunción, Heredia Province, Costa Rica currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Asunción to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Asunción (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Asunciónbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Serafina Villa French Mansion near SJO
Entire Place • 5 bedrooms
Beautiful house with private pool
Entire Place • 4 bedrooms
Spring Villa surrounded with an Amazing Garden!
Entire Place • 5 bedrooms
Close to airport pool, Jacuzzi Additional, A/C
Entire Place • 4 bedrooms
7H Entire Nice Condo Nr Airport/Double Tree Hotel
Entire Place • 4 bedrooms
Elegant Residence, Aire Acond.
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Asunción (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Asunción based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marlene | 6 | $153,063 | 268 | 4.89/5.0 |
| Lily | 2 | $83,198 | 156 | 4.87/5.0 |
| Rentarama | 3 | $75,650 | 11 | 3.33/5.0 |
| Shell | 1 | $75,267 | 147 | 4.94/5.0 |
| Estefania | 1 | $58,488 | 40 | 4.88/5.0 |
| Loreana | 4 | $28,536 | 63 | 4.85/5.0 |
| Marleny | 1 | $27,754 | 32 | 5.00/5.0 |
| Johanna | 1 | $24,746 | 18 | 4.83/5.0 |
| Ana Luisa | 1 | $17,526 | 56 | 4.98/5.0 |
| Host #29751119 | 4 | $16,474 | 8 | 1.19/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Asunción.
Dive Deeper: Advanced La Asunción STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Asunción. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Asunción Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Asunción
- The La Asunción Airbnb market composition is heavily skewed towards Private Room listings, which make up 63.6% of the 44 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Asunción, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 36.4% Hotel/Boutique listings indicates integration with traditional hospitality.
La Asunción Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Asunción
- The dominant room capacity in La Asunción is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 63.6% of the active Airbnb listings in La Asunción, indicating a high concentration in these sizes.
- A significant 29.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Asunción.
La Asunción Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Asunción
- The most common guest capacity trend in La Asunción vacation rentals is listings accommodating 2 guests (29.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the La Asunción STR market, accounting for 54.5% of listings.
- 29.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Asunción.
- On average, properties in La Asunción are equipped to host 3.7 guests.
La Asunción Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Asunción
- The most common availability pattern in La Asunción falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in La Asunción (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Asunción Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
56.4% of total
2 Nights
10 listings
25.6% of total
3 Nights
1 listings
2.6% of total
4-6 Nights
1 listings
2.6% of total
30+ Nights
5 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in La Asunción is 1 Night, adopted by 56.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.0%) of the La Asunción Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in La Asunción, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.4% of La Asunción hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Asunción.
La Asunción Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
40.5% of total
Moderate
9 listings
24.3% of total
Firm
8 listings
21.6% of total
Strict
5 listings
13.5% of total
Cancellation Policy Insights for La Asunción
- The prevailing Airbnb cancellation policy trend in La Asunción is Flexible, used by 40.5% of listings.
- There's a relatively balanced mix between guest-friendly (64.8%) and stricter (35.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40.5% market standard in La Asunción.
- Using a Strict policy might deter some guests, as only 13.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in La Asunción.
La Asunción STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Asunción
- The overall average booking lead time for vacation rentals in La Asunción is 49 days.
- Guests book furthest in advance for stays during April (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (47 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in La Asunción.
- Target marketing efforts for the Winter season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these La Asunción averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Asunción (2025)
Amenity Prevalence
Amenity Insights for La Asunción
- Essential amenities in La Asunción that guests expect include: Wifi, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Shampoo, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Asunción: Wifi, Free parking on premises, TV.
- Prioritize adding missing essentials: Free parking on premises, TV.
- Consider adding popular differentiators like Hot water or Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Asunción to stay competitive.
La Asunción Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Asunción
- The typical guest profile for Airbnb in La Asunción consists of predominantly international visitors (67%), with top international origins including Costa Rica, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 32.6% of guests.
- Key international markets include United States (39.1%) and Costa Rica (32.6%).
- Top languages spoken are English (44.9%) followed by Spanish (39.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Costa Rica.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Asunción Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Pinilla | 49 | $6,647 | $580.89 | 37% |
| Tamarindo | 136 | $5,073 | $462.37 | 41% |
| Punta Islita | 30 | $4,595 | $537.15 | 36% |
| Nacascolo | 34 | $4,475 | $1256.07 | 30% |
| Playa Langosta | 154 | $4,432 | $472.13 | 43% |
| Playa Tamarindo | 23 | $4,370 | $365.55 | 44% |
| Tamarindo | 1,021 | $4,120 | $345.13 | 44% |
| Cabo Velas | 852 | $3,462 | $356.16 | 41% |
| Nosara | 851 | $3,112 | $380.78 | 40% |
| Tempate | 638 | $3,086 | $377.44 | 37% |