Turrialba Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cartago Province, Costa Rica

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Turrialba in 2025? Explore comprehensive Airbnb analytics for Turrialba, Cartago Province, Costa Rica to uncover income potential. This 2025 STR market report for Turrialba, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Turrialba, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Turrialba Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Turrialba Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$80
The average rental revenue earned for an occupied room per day in Turrialba.
Occupancy Rate(?)
25.0%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,058
Typical annual income for an Airbnb listing in Turrialba. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.0%
Positive growth (4.0%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Turrialba.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Turrialba.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Turrialba (2025)

Understanding the monthly revenue variations for Airbnb listings in Turrialba is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Turrialba is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Turrialba across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,012+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,160 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $457 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $216, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Turrialba

Turrialba Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Turrialba STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Turrialba:

  • Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Turrialba

Average Daily Rate (ADR) Airbnb Trends in Turrialba (2025)

Effective short term rental pricing strategy in Turrialba involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Turrialba typically peaks in November and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $130+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $64 per night.
  • Entry-level properties (Bottom 25%) earn around $42 per night.

Average Daily Rate (ADR) Trend by Month in Turrialba

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Airbnb Seasonality Analysis & Trends in Turrialba (2025)

Peak Season (June, May, April)
  • Revenue averages $1,143 per month
  • Occupancy rates average 25.7%
  • Daily rates average $73
Shoulder Season
  • Revenue averages $788 per month
  • Occupancy maintains around 28.0%
  • Daily rates hold near $77
Low Season (August, September, October)
  • Revenue drops to average $555 per month
  • Occupancy decreases to average 23.3%
  • Daily rates adjust to average $74

Seasonality Insights for Turrialba

  • The Airbnb seasonality in Turrialba shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Turrialba's highest earning potential, with monthly revenues capable of climbing to $1,293, occupancy reaching a high of 33.0%, and ADRs peaking at $78.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $453, occupancy could drop to 17.2%, and ADRs may adjust down to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Turrialba.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Turrialba seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Turrialba (2025)

Exploring the top neighborhoods for short-term rentals in Turrialba? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Turrialba Town Center
The vibrant heart of Turrialba with local shops, restaurants, and markets. Ideal for guests wanting to experience the local culture and community.
Cathedral of Turrialba, Turrialba Market, Museo Guatuso, Casa de la Cultura, Parque Central de Turrialba
Turrialba Volcano National Park
A beautiful natural reserve with stunning views and outdoor activities like hiking and bird watching. Attracts nature lovers and adventure seekers.
Turrialba Volcano, Hiking trails, Scenic viewpoints, Wildlife watching, Mountain biking
Casa del Icano
A cozy and picturesque area ideal for solar energy projects and Airbnb hosting. Combining comfort with eco-friendliness.
Scenic hills, Coffee plantation tours, Eco-lodges
Rio Pacuare
Globally renowned for its rafting and adventure tourism. Perfect for thrill-seekers and outdoor enthusiasts looking for unique experiences.
White-water rafting, Kayaking, Nature tours, Camping by the river
Orosi Valley
Known for its lush landscapes and coffee plantations, it offers tranquility and scenic beauty, attracting tourists looking for relaxation away from the urban hustle.
Orosi River, Coffee tours, Historic churches, Hiking and nature trails
Guayabo National Monument
Home to the remains of a pre-Columbian city, it attracts history buffs and those interested in ancient cultures of Costa Rica.
Archaeological ruins, Nature trails, Visitor center
Pueblo Nuevo
A quiet residential area close to the countryside, perfect for an authentic rural Costa Rican experience and connection with locals.
Food markets, Local festivals, Agricultural tours
La Suiza
A hidden gem known for its cool climate and stunning landscapes, appealing to tourists looking for peace and adventure in nature.
Nature reserves, Biking trails, Local wildlife

Understanding Airbnb License Requirements & STR Laws in Turrialba (2025)

While Turrialba, Cartago Province, Costa Rica currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Turrialba to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Turrialba (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Turrialbabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Alegre

Casa Alegre

Entire Place • 3 bedrooms

$31,311
Revenue
44.2%
Occupancy
$147.51
Daily Rate
Spacious Farmhouse with Pool & Exotic Gardens

Spacious Farmhouse with Pool & Exotic Gardens

Entire Place • 3 bedrooms

$31,266
Revenue
40.2%
Occupancy
$233.38
Daily Rate
Las Colinas Glamping (Domo #3)

Las Colinas Glamping (Domo #3)

Entire Place • 1 bedroom

$25,035
Revenue
47.4%
Occupancy
$112.06
Daily Rate
Las Colinas Glamping (Dome #4)

Las Colinas Glamping (Dome #4)

Entire Place • 1 bedroom

$17,036
Revenue
36.9%
Occupancy
$109.57
Daily Rate
Central Accommodation 
Mommy House

Central Accommodation Mommy House

Entire Place • 2 bedrooms

$13,718
Revenue
55.2%
Occupancy
$57.51
Daily Rate
Olly´s House

Olly´s House

Entire Place • 1 bedroom

$11,993
Revenue
31.7%
Occupancy
$67.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Turrialba (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Turrialba based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Adela2$43,2011144.99/5.0
Juanka2$42,071274.81/5.0
Jill1$31,31184.88/5.0
Lisette6$23,9441084.06/5.0
José Manuel1$13,718374.97/5.0
Antonio1$11,993444.89/5.0
Antonio1$9,609234.57/5.0
Andrés1$8,96755.00/5.0
Nela2$8,949102.50/5.0
Mili3$7,969394.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Turrialba.

Dive Deeper: Advanced Turrialba STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Turrialba. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Turrialba Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Turrialba

  • The Turrialba Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 56.1% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 43.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Turrialba, Hotel/Boutique properties are the most common (36.6%), reflecting the local real estate landscape.
  • Houses represent a significant 26.8% portion, catering likely to families or larger groups.
  • The presence of 36.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 4.9%) offer potential for unique stay experiences.

Turrialba Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Turrialba

  • The dominant room capacity in Turrialba is 1 bedroom listings, making up 43.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.4% of the active Airbnb listings in Turrialba, indicating a high concentration in these sizes.
  • A significant 29.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Turrialba.

Turrialba Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Turrialba

  • The most common guest capacity trend in Turrialba vacation rentals is listings accommodating 2 guests (22%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Turrialba STR market, accounting for 39.1% of listings.
  • 26.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Turrialba.
  • On average, properties in Turrialba are equipped to host 3.7 guests.

Turrialba Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Turrialba

  • The most common availability pattern in Turrialba falls within the 271-366 days range, representing 73.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Turrialba (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Turrialba Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (80%)

1 Night

32 listings

80% of total

2 Nights (15%)

2 Nights

6 listings

15% of total

30+ Nights (5%)

30+ Nights

2 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in Turrialba is 1 Night, adopted by 80% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.0%) of the Turrialba Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 80% of Turrialba hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Turrialba.

Turrialba Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (35.5%)

Flexible

11 listings

35.5% of total

Moderate (25.8%)

Moderate

8 listings

25.8% of total

Firm (16.1%)

Firm

5 listings

16.1% of total

Strict (22.6%)

Strict

7 listings

22.6% of total

Cancellation Policy Insights for Turrialba

  • The prevailing Airbnb cancellation policy trend in Turrialba is Flexible, used by 35.5% of listings.
  • There's a relatively balanced mix between guest-friendly (61.3%) and stricter (38.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.5% market standard in Turrialba.
  • Regularly review your cancellation policy against competitors and market demand shifts in Turrialba.

Turrialba STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Turrialba

  • The overall average booking lead time for vacation rentals in Turrialba is 52 days.
  • Guests book furthest in advance for stays during June (average 107 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 37 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (72 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Turrialba.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Turrialba averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Turrialba (2025)

Amenity Prevalence

Amenity Insights for Turrialba

  • Essential amenities in Turrialba that guests expect include: Kitchen, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hot water, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Turrialba: Kitchen, Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Kitchen, Wifi, Free parking on premises.
  • Consider adding popular differentiators like Essentials or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Turrialba to stay competitive.

Turrialba Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Turrialba

  • The typical guest profile for Airbnb in Turrialba consists of a mix of domestic (36%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 36.4% of guests.
  • Key international markets include Costa Rica (36.4%) and United States (24.9%).
  • Top languages spoken are English (41.7%) followed by Spanish (30.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Turrialba Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Caldera35$2,855$229.6437%
Quepos1,067$2,837$250.9441%
Savegre186$2,480$226.4538%
Jacó1,991$2,392$285.9834%
Bahía Ballena1,225$2,217$216.1439%
Tárcoles294$2,197$246.3133%
Salitral10$2,188$218.5532%
Monterrey53$2,101$133.9552%
Sierra76$1,829$127.8343%
Peñas Blancas413$1,781$147.1240%

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