San Juan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alajuela Province, Costa Rica
Is Airbnb profitable in San Juan in 2025? Explore comprehensive Airbnb analytics for San Juan, Alajuela Province, Costa Rica to uncover income potential. This 2025 STR market report for San Juan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in San Juan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Juan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Juan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Juan (2025)
Understanding the monthly revenue variations for Airbnb listings in San Juan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Juan is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Juan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,737+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,100 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $513 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $248, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Juan
San Juan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Juan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Juan:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Juan
Average Daily Rate (ADR) Airbnb Trends in San Juan (2025)
Effective short term rental pricing strategy in San Juan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Juan typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $173+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $64 per night.
- Entry-level properties (Bottom 25%) earn around $32 per night.
Average Daily Rate (ADR) Trend by Month in San Juan
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Airbnb Seasonality Analysis & Trends in San Juan (2025)
Peak Season (December, May, April)
- Revenue averages $988 per month
- Occupancy rates average 39.4%
- Daily rates average $88
Shoulder Season
- Revenue averages $786 per month
- Occupancy maintains around 33.0%
- Daily rates hold near $89
Low Season (July, September, October)
- Revenue drops to average $658 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $86
Seasonality Insights for San Juan
- The Airbnb seasonality in San Juan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Juan's highest earning potential, with monthly revenues capable of climbing to $1,238, occupancy reaching a high of 43.8%, and ADRs peaking at $92.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $615, occupancy could drop to 25.4%, and ADRs may adjust down to $85.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Juan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Juan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Juan (2025)
Exploring the top neighborhoods for short-term rentals in San Juan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown San Juan | The central hub for locals and tourists alike, featuring a vibrant atmosphere, numerous dining options, and cultural attractions. Ideal for short-term rentals with easy access to transport and amenities. | San Juan Cathedral, Central Park, Local Markets, Cultural Centers |
| La Fortuna | Famous for its stunning views of Arenal Volcano and hot springs, La Fortuna draws tourists looking for adventure and relaxation, making it a lucrative area for Airbnb investments. | Arenal Volcano National Park, La Fortuna Waterfall, Tabacon Hot Springs, Sky Adventures Park |
| Monteverde | Known for its cloud forests and rich biodiversity, Monteverde attracts eco-tourists and nature enthusiasts, creating a unique market for vacation rentals in serene settings. | Monteverde Cloud Forest Reserve, Sky Walk, butterfly gardens, coffee tours |
| Tamarindo | A popular beach town known for surfing and nightlife, Tamarindo attracts beach lovers and adventure seekers, making it a top choice for short-term rentals. | Tamarindo Beach, National Marine Park, Surf shops, Restaurants and bars |
| Jaco | A vibrant coastal town offering beaches, nightlife, and adventure sports, Jaco is a favored destination for both locals and international tourists, ideal for short-term rentals. | Jaco Beach, Carara National Park, Crocodile Man Tour, Vibrant nightlife |
| Nosara | Known for its laid-back vibe and surf culture, Nosara attracts wellness retreats and eco-tourism, appealing to travelers searching for relaxation and nature. | Nosara Beach, Yoga retreats, Wildlife Refuge, Surf schools |
| Arenal | This picturesque region is famous for its hot springs and adventure tourism, making it a well-sought after destination for short-term rentals. | Arenal Hot Springs, Hiking trails, Zip-lining, Lake Arenal |
| Guanacaste Coast | The stunning beaches and resorts along the Guanacaste Coast attract high-end tourists, making it an excellent location for Airbnb investments. | Playa Conchal, Rincón de la Vieja National Park, hv and Sport Fishing, Sonnenblumen Beach |
Understanding Airbnb License Requirements & STR Laws in San Juan (2025)
While San Juan, Alajuela Province, Costa Rica currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Juan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in San Juan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Juanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mountain Dream Family Cabin
Entire Place • 3 bedrooms
Loft & Jacuzzi Great View VG Poás
Entire Place • 1 bedroom
Loft & Jacuzzi - Póas - con Vista VillaGuadalupe
Entire Place • 1 bedroom
Casa Betania
Entire Place • 3 bedrooms
4 BEDROOM HOUSE FARM AT POAS MOUNTAINS, COSTA RICA
Entire Place • 4 bedrooms
Casa Cumbres del Poás
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Juan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Juan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| German Alonso | 2 | $33,682 | 746 | 4.95/5.0 |
| Cabaña Sueño De Montaña | 1 | $30,578 | 41 | 4.80/5.0 |
| Jesús | 1 | $12,692 | 45 | 4.93/5.0 |
| Dayana | 2 | $10,848 | 289 | 4.85/5.0 |
| Host #108201873 | 1 | $10,090 | 10 | 4.90/5.0 |
| Yohanna | 1 | $9,996 | 106 | 4.78/5.0 |
| Karol | 1 | $9,833 | 64 | 4.95/5.0 |
| Kimberly | 1 | $8,672 | 133 | 4.94/5.0 |
| Stephanie | 2 | $6,301 | 182 | 4.73/5.0 |
| Marianela | 1 | $4,603 | 16 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Juan.
Dive Deeper: Advanced San Juan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Juan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Juan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Juan
- The San Juan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Juan, House properties are the most common (40%), reflecting the local real estate landscape.
- Houses represent a significant 40% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
San Juan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Juan
- The dominant room capacity in San Juan is 1 bedroom listings, making up 55% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 75.0% of the active Airbnb listings in San Juan, indicating a high concentration in these sizes.
- With over half the market (55%) consisting of studios or 1-bedroom units, San Juan is particularly well-suited for individuals or couples.
- A significant 30.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Juan.
San Juan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Juan
- The most common guest capacity trend in San Juan vacation rentals is listings accommodating 2 guests (45%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the San Juan STR market, accounting for 65.0% of listings.
- A significant 45.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in San Juan.
- 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Juan.
- On average, properties in San Juan are equipped to host 3.6 guests.
San Juan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Juan
- The most common availability pattern in San Juan falls within the 271-366 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in San Juan (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
San Juan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
83.3% of total
2 Nights
1 listings
5.6% of total
7-29 Nights
1 listings
5.6% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in San Juan is 1 Night, adopted by 83.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.9%) of the San Juan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 83.3% of San Juan hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Juan.
San Juan Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
57.9% of total
Moderate
5 listings
26.3% of total
Strict
3 listings
15.8% of total
Cancellation Policy Insights for San Juan
- The prevailing Airbnb cancellation policy trend in San Juan is Flexible, used by 57.9% of listings.
- The market strongly favors guest-friendly terms, with 84.2% of listings offering Flexible or Moderate policies. This suggests guests in San Juan may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 57.9% market standard in San Juan.
- Given the high prevalence of Flexible policies (57.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in San Juan.
San Juan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Juan
- The overall average booking lead time for vacation rentals in San Juan is 29 days.
- Guests book furthest in advance for stays during November (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (38 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in San Juan.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these San Juan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Juan (2025)
Amenity Prevalence
Amenity Insights for San Juan
- Essential amenities in San Juan that guests expect include: Free parking on premises, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Juan: Free parking on premises, Wifi, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Essentials or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Juan to stay competitive.
San Juan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Juan
- The typical guest profile for Airbnb in San Juan consists of primarily domestic travelers (68%), often arriving from nearby San José, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 67.8% of guests.
- Key international markets include Costa Rica (67.8%) and United States (14.2%).
- Top languages spoken are Spanish (44.9%) followed by English (40.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San José and Heredia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Juan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Pinilla | 49 | $6,647 | $580.89 | 37% |
| Tamarindo | 136 | $5,073 | $462.37 | 41% |
| Punta Islita | 30 | $4,595 | $537.15 | 36% |
| Nacascolo | 34 | $4,475 | $1256.07 | 30% |
| Playa Langosta | 154 | $4,432 | $472.13 | 43% |
| Playa Tamarindo | 23 | $4,370 | $365.55 | 44% |
| Tamarindo | 1,021 | $4,120 | $345.13 | 44% |
| Cabo Velas | 852 | $3,462 | $356.16 | 41% |
| Nosara | 851 | $3,112 | $380.78 | 40% |
| Tempate | 638 | $3,086 | $377.44 | 37% |