Florencia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alajuela Province, Costa Rica

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Florencia in 2025? Explore comprehensive Airbnb analytics for Florencia, Alajuela Province, Costa Rica to uncover income potential. This 2025 STR market report for Florencia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 58 active listings.

Whether you're considering an Airbnb investment in Florencia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Florencia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Florencia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$107
The average rental revenue earned for an occupied room per day in Florencia.
Occupancy Rate(?)
24.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,725
Typical annual income for an Airbnb listing in Florencia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.4%
Strong growth (11.4%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Florencia.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Florencia.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
58
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Florencia (2025)

Understanding the monthly revenue variations for Airbnb listings in Florencia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Florencia is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Florencia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,117+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,247 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $677 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $301, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Florencia

Florencia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Florencia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Florencia:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Florencia

Average Daily Rate (ADR) Airbnb Trends in Florencia (2025)

Effective short term rental pricing strategy in Florencia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Florencia typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $142 or more.
  • Typical properties (Median) charge around $85 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Florencia

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Airbnb Seasonality Analysis & Trends in Florencia (2025)

Peak Season (April, May, January)
  • Revenue averages $1,424 per month
  • Occupancy rates average 31.0%
  • Daily rates average $107
Shoulder Season
  • Revenue averages $897 per month
  • Occupancy maintains around 23.1%
  • Daily rates hold near $121
Low Season (August, September, October)
  • Revenue drops to average $583 per month
  • Occupancy decreases to average 19.4%
  • Daily rates adjust to average $94

Seasonality Insights for Florencia

  • The Airbnb seasonality in Florencia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Florencia's highest earning potential, with monthly revenues capable of climbing to $1,692, occupancy reaching a high of 39.0%, and ADRs peaking at $148.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $536, occupancy could drop to 17.9%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Florencia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Florencia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Florencia (2025)

Exploring the top neighborhoods for short-term rentals in Florencia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central Florencia
The heart of Florencia with easy access to local markets, shops, and restaurants. It offers a vibrant atmosphere where guests can experience the local culture and community.
Parque Central de Florencia, Local artisan shops, Florencia Market, Cafes and restaurants, Cultural events
La Fortuna
A stunning area known for its proximity to Arenal Volcano and hot springs. Popular among eco-tourists and adventure seekers looking for nature and relaxation.
Arenal Volcano National Park, La Fortuna Waterfall, Natural hot springs, Zip-lining experiences, Lake Arenal
Sarchí
Famous for its artisan crafts, especially hand-painted oxcarts. A great spot for travelers interested in local culture and handicrafts.
Sarchí artisan workshops, Oxcart factory, Sarchí church, Souvenir shops, Cultural festivals
Monteverde
Known for its cloud forests and biodiversity, Monteverde is ideal for ecotourism and nature lovers. Offers various outdoor activities and stunning views.
Monteverde Cloud Forest Reserve, Skywalk suspension bridges, Butterfly Gardens, Outdoor hiking trails, Canopy tours
Tambor
A beach location on the Nicoya Peninsula, offering beautiful coastlines and a relaxing atmosphere. Great for beach-goers and those looking to unwind.
Tambor Beach, Fishing and water sports, Nearby wildlife refuges, Cafes and beach bars, Sunsets
Atenas
Recognized as having one of the best climates in the world, Atenas attracts those seeking a peaceful retreat with a mix of rural and urban living.
Local markets, Coffee farms, Nature trails, Atenas Park, Cultural events
Escazú
A district in San José known for its upscale living and dining. It’s popular with expats and those looking for a sophisticated urban environment.
Escazú shopping centers, Fine dining restaurants, Art galleries, Viewpoints over the Central Valley, Cultural events
San Ramón
A charming town located in the foothills of the Central Valley, known for its cooler climate and local festivals. Offers a more laid-back experience.
San Ramón Central Park, Local churches, Cultural festivals, Nature trails, Community events

Understanding Airbnb License Requirements & STR Laws in Florencia (2025)

While Florencia, Alajuela Province, Costa Rica currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Florencia to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Florencia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Florenciabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Quinta La Vega

Quinta La Vega

Entire Place • 3 bedrooms

$44,470
Revenue
30.9%
Occupancy
$346.41
Daily Rate
Arenal Houses

Arenal Houses

Entire Place • 3 bedrooms

$25,044
Revenue
51.2%
Occupancy
$113.22
Daily Rate
Vila PrAnita, volcano view

Vila PrAnita, volcano view

Entire Place • 2 bedrooms

$22,861
Revenue
59.9%
Occupancy
$104.59
Daily Rate
Spectacular private house with Jacuzzi

Spectacular private house with Jacuzzi

Entire Place • 2 bedrooms

$14,032
Revenue
34.5%
Occupancy
$108.04
Daily Rate
Hygge House view Arenal Volcano Sancarleña

Hygge House view Arenal Volcano Sancarleña

Entire Place • 1 bedroom

$14,012
Revenue
47.2%
Occupancy
$63.00
Daily Rate
Casa Malero

Casa Malero

Entire Place • 7 bedrooms

$13,653
Revenue
40.7%
Occupancy
$105.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Florencia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Florencia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nuria1$44,47085.00/5.0
Host #4881159357$27,68100.00/5.0
Carolina1$25,044344.94/5.0
Carla1$22,861474.89/5.0
Leonardo1$14,0322444.88/5.0
Abigail1$14,012174.71/5.0
Rocio1$13,65384.75/5.0
Daniela2$12,48872.50/5.0
Pedro1$12,463255.00/5.0
Esteban3$11,815774.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Florencia.

Dive Deeper: Advanced Florencia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Florencia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Florencia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Florencia

  • The Florencia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 58 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Florencia, House properties are the most common (51.7%), reflecting the local real estate landscape.
  • Houses represent a significant 51.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 3.4%) offer potential for unique stay experiences.

Florencia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Florencia

  • The dominant room capacity in Florencia is 1 bedroom listings, making up 48.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.1% of the active Airbnb listings in Florencia, indicating a high concentration in these sizes.

Florencia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Florencia

  • The most common guest capacity trend in Florencia vacation rentals is listings accommodating 2 guests (22.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Florencia STR market, accounting for 43.1% of listings.
  • 34.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Florencia.
  • On average, properties in Florencia are equipped to host 4.5 guests.

Florencia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Florencia

  • The most common availability pattern in Florencia falls within the 271-366 days range, representing 86.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Florencia (43.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Florencia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (55.8%)

1 Night

29 listings

55.8% of total

2 Nights (25%)

2 Nights

13 listings

25% of total

3 Nights (1.9%)

3 Nights

1 listings

1.9% of total

7-29 Nights (1.9%)

7-29 Nights

1 listings

1.9% of total

30+ Nights (15.4%)

30+ Nights

8 listings

15.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Florencia is 1 Night, adopted by 55.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (80.8%) of the Florencia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.4%) caters to monthly stays (30+ nights) in Florencia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 55.8% of Florencia hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Florencia.

Florencia Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (30.6%)

Flexible

11 listings

30.6% of total

Moderate (41.7%)

Moderate

15 listings

41.7% of total

Firm (13.9%)

Firm

5 listings

13.9% of total

Strict (13.9%)

Strict

5 listings

13.9% of total

Cancellation Policy Insights for Florencia

  • The prevailing Airbnb cancellation policy trend in Florencia is Moderate, used by 41.7% of listings.
  • The market strongly favors guest-friendly terms, with 72.3% of listings offering Flexible or Moderate policies. This suggests guests in Florencia may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.7% market standard in Florencia.
  • Using a Strict policy might deter some guests, as only 13.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Florencia.

Florencia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Florencia

  • The overall average booking lead time for vacation rentals in Florencia is 30 days.
  • Guests book furthest in advance for stays during April (average 47 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (37 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Florencia.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Florencia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Florencia (2025)

Amenity Prevalence

Amenity Insights for Florencia

  • Essential amenities in Florencia that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Florencia: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Free parking on premises.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Florencia to stay competitive.

Florencia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Florencia

  • The typical guest profile for Airbnb in Florencia consists of a mix of domestic (63%) and international guests, often arriving from nearby San José, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 62.5% of guests.
  • Key international markets include Costa Rica (62.5%) and United States (20.6%).
  • Top languages spoken are Spanish (42.8%) followed by English (42.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from San José and Heredia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Florencia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pinilla49$6,647$580.8937%
Tamarindo136$5,073$462.3741%
Punta Islita30$4,595$537.1536%
Nacascolo34$4,475$1256.0730%
Playa Langosta154$4,432$472.1343%
Playa Tamarindo23$4,370$365.5544%
Tamarindo1,021$4,120$345.1344%
Cabo Velas852$3,462$356.1641%
Nosara851$3,112$380.7840%
Tempate638$3,086$377.4437%

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